A Step-by-Step Guide to the New Facebook Business Page Timelines

7/27/2019 A Step-by-Step Guide to the New Facebook Business Page Timelines

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guide to facebook business page timelines1

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guiDe to new Facebookbusiness page timelines

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contents

6 Facebook timeline FeatuRes You sHoulD know /8

best pRactices FoR using Facebook timeline /13

examples oF gReat business page timelines /21

conclusion & aDDitional ResouRces /29







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The display of information ina new framework affects our behavior with the platform.

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cHapteR 1

6 Facebooktimeline

FeatuRes You sHoulDknowby pAmelA VAugHAn







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Facebook Timeline allows anumber of changes businesses should be familiar with.“

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not control on the social platform. Some of the new features offer brands more exibility, while

others limit organizations by requiring them to follow specic guidelines. In this section we will

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Adjust your prole picture, the image that

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You can pin/anchor a specic story to the top of your Timeline for up to seven

days. This means you can highlight specic posts and they won’t get buried

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cHapteR 2

bestpRactices

FoR usingFacebooktimeline

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Since Timeline is altering the shelf-life of Facebook content,we must now change the way we use Facebook.“

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make it so that new visitors see that tab upon visiting your page for the rst time. That being

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cHapteR 3

examplesoF gReat

business pagetimelinesby coRey eRidon







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To get your creative juices owing, we’ve scoured Facebook

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Take a look at how thesebrands are making use of thenew Facebook page design.“

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Make your cover photo both reective of your brand and visually stimulating.

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6setting milestones

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and include a short description in the ‘Story’ eld to give your fans context.

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conclusion& aDDitional

ResouRces







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You have a competitiveadvantage to leverage theFacebook Timeline and tell your business story.“

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A Step-by-Step Guide to the New Facebook Business Page Timelines