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www.dransfield.com.au
A REVIEW OF THE REVENUE PERFORMANCE OF MAJOR
AUSTRALIAN HOTEL MARKETS WITH FORECASTS TO
2020
www.dransfield.com.au
PERTH
2011 15.1%
2012 10.7%
HOBART
2011 3.1%
2012 2.2%
ADELAIDE
2011 -2.2%
2012 3.5%
DARWIN (*)
2011 1.2%
2012 10.9%
GOLD COAST
2011 -2.7%
2012 4.5%
BRISBANE
2011 7.6%
2012 7.1%
CAIRNS
2011 2.9%
2012 4.9%
SYDNEY
2011 7.1%
2012 2.9%
MELBOURNE
2011 2.8%
2012 2.0%
CANBERRA
2011 2.3%
2012 3.9%
AUSTRALIA RevPAR (*)
2011 4.6% Act
2012 3.8% F’Cast
CONTENTS
About Dransfield 3
Australia at a Glance 4
City Summaries 7
Forecasting Reliability 8
Market Trends 9
Background to Forecasts Arrivals & Departures Supply Demand
10
Adelaide 14
Brisbane 16
Cairns 18
Canberra 20
Darwin 22
Gold Coast 24
Hobart 26
Melbourne 28
Perth 30
Sydney 32
Changes to ABS Classifications 34
Glossary 35
Methodology 36
HOTEL FUTURES 2012
RevPAR Growth 2011/2012
Cover Photos: Circle on Cavill, Blackman Hotel, Pullman Quay Grand Sydney Harbour, Bay of Fires
(*) affected by adjusted boundaries
3 www.dransfield.com.au
ABOUT DRANSFIELD DRANSFIELD is a specialist professional services organisation advising the tourism, finance and
property industries.
Our experience includes a wide range of property and business related projects involving over
55,000 hotel rooms and numerous food and beverage outlets in more than 500 hospitality
enterprises throughout Australia.
Our core offering is the ability to integrate the various service skill sets into a cohesive solution for
development, operations and overarching advice. Service streams include:
DISCLAIMER This document contains both qualitative and quantitative statements concerning the future performance of hotel and property markets, which may or may not prove to be correct. Dransfield & Co Pty Ltd does not make any
representation or warranty, express or implied that such statements will prove correct, or that estimates or forecasts contained in this document will be achieved. The projections contained in this document are estimates and
represent only one possible result, depending on the assumptions made. Potential users of these forecasts should satisfy themselves as to the current market conditions. Individual hotel performance may differ to market
averages. Due to the difficulty in predicting future events, the assumptions we have used may not hold true. Dransfield accepts no responsibility for any action taken or any failure to act, in reliance upon the information
contained in this document. No liability for negligence or otherwise is accepted by Dransfield directly or indirectly in relation to the material contained in this document.
Hotel Futures 2012 was compiled by Dean Dransfield, Scot McLaughlin, Grace Lam and Raq Pustetto © December 2012
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For further information on the range of services we
provide and the ways in which we can assist you, please
visit our website www.dransfield.com.au or contact us
Dean Dransfield Director & Owner
T +61 2 8234 6644
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4 www.dransfield.com.au
AUSTRALIA AT A GLANCE 2012 This is the sixteenth edition of Hotel Futures. We report on major Australian hotel markets during 2011 with forecasts to 2020
2011 in Review
Hotel revenue increased by 4.6% slightly below our 5.3% forecast RevPAR growth throughout the year was quite stable The June Quarter performed the strongest with 6.8% growth The December quarter was the weakest with growth of 3.4%
Six of the ten cities met or exceeded forecasts, this excludes Sydney which still experienced strong growth well above inflation Perth (15.1%), Brisbane (7.6%) and Sydney (7.1%) were the strongest
performing markets Gold Coast (-2.7%) and Adelaide (-2.2%) were the only markets to
experience a decline
June Year to Date 2012
In the 1st half of 2012 Australian hotels recorded RevPAR growth of 4.5% against full year expectations of 6.1% Perth was the standout performer with growth of 17.9% followed by
Darwin (12.7%) and Brisbane (8%) The major East Coast markets of the Sydney Tourism Region and
Melbourne experienced limited growth with 1.2% and 0.5% respectively, dragging the national average
Rate growth of 3.1% coupled with minimal supply growth (1.5%) were the key drivers behind the [ TTO] performance.
International visitors for the June 2012 quarter increased by 3.3% on last years figures and follows a 4.1% increase in the March quarter.
Domestic Visitor nights in the June 2012 quarter experienced a 7.7% increase on the prior corresponding period, following an even stronger March quarter, which grew by 11.8%
2012 Outlook
RevPAR for 2012 is forecast to grow by a healthy 3.8% being tempered somewhat by the underperformance of Sydney and Melbourne.
This forecast represents a downgrade from the 6.1% expected in our previous edition of Hotel Futures.
The 2012 outlook anticipates recovery in some of the smaller markets, and more importantly, growth in all markets.
The lower forecast is a result of weaker than expected rate growth Downgrades in supply forecasts to 1.9% have been met with a slightly
lesser downgrade in demand to 2.4% Occupancies remain a very healthy 76.7% Supply and demand rates are excluding adjustments made, related to
changes in abs Boundaries
Australian Major City Hotel Markets
Location Actual Actual Forecast Short Medium Long
RevPAR RevPAR Δ RevPAR Δ 2012 2012-2014 2012-2020
Adelaide $106.32 -2.2% -3.2% 3.5% 1.5% 3.3%
Brisbane $135.90 7.6% 7.6% 7.1% 5.2% 2.9%
Cairns $67.46 2.9% 4.0% 4.9% 6.4% 4.9%
Canberra $117.18 2.3% 0.6% 3.9% 3.0% 3.2%
Darw in $100.57 1.2% -0.2% 10.9% 7.1% 3.1%
Gold Coast $87.73 -2.7% -1.1% 4.5% 6.4% 4.7%
Hobart $95.39 3.1% -2.8% 2.2% 2.7% 2.6%
Melbourne $135.87 2.8% 4.0% 2.0% 4.9% 4.2%
Perth $153.20 15.1% 10.2% 10.7% 6.2% 3.1%
Sydney $160.99 7.1% 10.7% 2.9% 5.8% 3.6%
Total Market $124.40 4.6% 5.3% 3.8% 5.2% 3.8%
Forecast Average RevPAR Growth2011
5 www.dransfield.com.au
Supply Demand
Year Rooms* % % ARR % RevPAR % Occ
Chng Chng Chng Chng
2000 76,760 5.1% 6.4% $122.78 4.2% $82.73 5.5% 67.4%
2001 78,206 1.9% 1.5% $117.35 -4.4% $78.79 -4.8% 67.1%
2002 77,123 -1.4% 0.5% $116.46 -0.8% $79.66 1.1% 68.4%
2003 77,643 0.7% 3.1% $120.48 3.5% $84.41 6.0% 70.1%
2004 79,457 2.3% 6.6% $123.32 2.4% $89.98 6.6% 73.0%
2005 80,670 1.5% 2.9% $130.74 6.0% $96.71 7.5% 74.0%
2006 81,575 1.1% 3.3% $140.47 7.4% $106.10 9.7% 75.5%
2007 82,088 0.6% 2.9% $149.90 6.7% $115.80 9.1% 77.3%
2008 84,374 2.8% 0.1% $158.80 5.9% $119.51 3.2% 75.3%
2009 85,466 1.3% -1.2% $151.70 -4.5% $111.37 -6.8% 73.4%
2010 86,036 0.7% 4.9% $155.44 2.5% $118.87 6.7% 76.5%
2011 87,079 1.2% 1.1% $162.86 4.8% $124.40 4.6% 76.4%
3.9% 4.3% 2.4% 2.9% 69.2%
Avg 2002-2011 1.1% 2.4% 3.4% 4.8% 74.0%
Avg 2009-2011 1.1% 1.6% 0.9% 1.5% 75.4%
2012 87,203 0.1% 0.5% $168.49 3.5% $129.18 3.8% 76.7%
2013 89,207 2.3% 3.3% $177.18 5.2% $137.19 6.2% 77.4%
2014 92,269 3.4% 4.0% $185.95 5.0% $144.77 5.5% 77.9%
Avg 2012 - 2014 2.0% 2.6% 4.5% 5.2% 77.3%
2015 95,694 3.7% 3.8% $193.84 4.2% $151.03 4.3% 77.9%
2016 99,949 4.4% 4.4% $198.80 2.6% $154.90 2.6% 77.9%
2017 104,438 4.5% 3.7% $203.52 2.4% $157.35 1.6% 77.3%
2018 106,987 2.4% 3.2% $209.32 2.9% $162.98 3.6% 77.9%
2019 108,972 1.9% 2.0% $215.92 3.2% $168.32 3.3% 78.0%
2020 110,786 1.7% 2.1% $222.73 3.2% $174.33 3.6% 78.3%
Avg 2015 - 2020 3.1% 3.2% 3.1% 3.1% 77.9%
2.7% 3.0% 3.5% 3.8% 77.7%
HISTORICAL
Total Actual Avg
(1988-2011)
FORECAST
Total Forecast Avg
(2012-2020)
AUSTRALIA AT A GLANCE 2012
MEDIUM TERM OUTLOOK TO 2014
RevPAR growth 5.2% down slightly from 5.4% in 2011 Downgrade in the 2012 forecast, 2012 offset by stronger 2013/14
Supply growth of 2.6% (excluding adjustments) down from 2.7% Demand growth of 3.2% up from 3% (excluding adjustments) Rate growth slightly down however improved performance following
the downgrade experienced in 2012
LONG TERM OUTLOOK TO 2020
Australian market forecast to grow at an average of 3.8% and above 3.4% prior expectations Dip through 2016 and 2017 is not as great as previously forecast
due to delayed supply Demand expectations have increased Supply expectations are reduced
In general supply has been delayed by 12 months. The peak of the development cycle now expected through 2016-2017
Cairns (4.9%) and the Gold Coast (4.7%) are the highest growth markets long term , but both coming off a low base
Perth growth expected to normalise through the medium to long term
CONCLUSION
The Australian hotel market remains on course to consistently deliver growth above CPI
The nature of future supply (market response vs. actual projects) is such that the market can respond to performance through the medium term to ensure continued stable and positive performance
Development activity is set to build over the coming four years, after 11 years of sub 3% annual growth
The next supply peak is expected through 2016-2017 Continued growth in visitor numbers from key markets underpins
achieving long term demand
TOTAL AUSTRALIAN MAJOR CITIES (WEIGHTED) – HMGSA (UPDATE)
Series Break
6 www.dransfield.com.au
AUSTRALIA AT A GLANCE 2011 National revPAR for 2011 increased by 4.6%, slightly below our 5.3% forecast, as market conditions and sentiment softened slightly in the second half of the year.
OCCUPANCY – ACTUAL & % CHANGE 2011
ARR – ACTUAL & % CHANGE 2011
RevPAR – ACTUAL & % CHANGE 2011
SUPPLY AND DEMAND % CHANGE 2011
- 0.1
7 www.dransfield.com.au
CITY SUMMARIES
City 3 Year RevPAR
Outlook Comment Key Driver
Adelaide 1.5% Upgraded performance in the short term however an influx of medium term supply will temper hotel performance
Demand Driven Supply
Brisbane 5.2% Strong short term supports additional supply with good demand drivers to absorb
Rate
Cairns & Port Douglas
6.4% The recovery continues with good medium term prospects Rate
Canberra 3.0% Stronger rate growth and sustained higher occupancy expectations underpin a RevPAR growth upgrade
General Market Improvement
Darwin 7.1% Strong outperformance in 2012, improved demand Rate
Gold Coast 6.4% Strong demand growth, reduced supply fuelling a medium term upgrade
Demand
Hobart 2.7% Moderate upgrade as all key indicators improve slightly General Market Improvement
Melbourne 4.9% Medium term RevPAR growth of 4.9%, tempered by some supply, soft 2012 leads to a minor downgrade
Rate
Perth 6.2% Strong uplift in forecasts with increased demand and rate and unchanged supply expectations
Rate, supported by increased supply
Sydney 5.8% Downgraded in the short term due to soft 2012 demand but expected to recover through the forecast period to 2020
Rate
Australia 5.2% Strong growth tempered by softer performance on 2012 Rate
8 www.dransfield.com.au
FORECASTING RELIABILITY
Hotel Futures RevPAR Forecast History for 2011 - Australia
Hotel Futures RevPAR Forecast History for 2015 - Australia
Forecasting hotel performance in Australia can be reliable
2011 Forecasts and Actual Performance
2011 actual revenue performance was consistent with expectations held over the previous five years despite the GFC
In 2007 we predicted Australian capital city RevPAR would be $128 in 2011
Despite the GFC actual revPAR was only 3% below that expectation
The expectation changed little over the 5 years
The market response to supply corrected for the change in circumstances.
Actual supply in 2011 was 87,000 rooms
In 2007 101,000 rooms were anticipated for 2011
The market responded by cancelling projects a conditions deteriorated
2015 Forecast
Our 2015 expectations have consistently improved over time despite the GFC. Current expectations have reduced risk due to proximity
In 2007 we predicted Australian capital city revPAR would be $135.80
The Australian Hotel Market weathered the GFC much better than most of the world, although our forecasts were somewhat tempered through 2009-2010
Our 2011 forecast included a stronger upgrade than prior years as the market came through the GFC with limited new supply and continued strong demand
Our 2012 forecasts are for Australian capital city revPAR of $145.10
The stability of forecasts for the Australian hotel market is also true for most of the major cities covered in Hotel Futures
9 www.dransfield.com.au
MARKET TRENDS
In 2012 sales in excess of $1.4B have occurred exceeding the prior 2 years where transactions were also over $1B. Hotel development activity continue to increase
Hotel Market Transactions - YTD 2012
Transaction volumes remained high, continuing 2010 & 2011 trend
Half year sales exceeded $700m
Offshore buyers continue to dominate, particularly SE Asia
A significant proportion of offerings remain bank instructed sales and portfolio rebalancing
The largest transaction to date is CHPF Investment Fund’s $415m sale of 3 Marriot hotels (due to the fund termination) to a Malaysian based REIT
Larger owner/operators also more active buyers, e.g. Shangri-la, Silverneedle, Langham
Many regional assets remain on the market, often >12 months, particularly leisure based
Some owners are now holding to capitalise on improved market conditions in CBD areas
Still a gap between buyer & vendor price expectations outside CBD’s
Values still below pre GFC levels, further recovery expected in the short term for CBD assets given continued rebound in corporate travel and limited supply
Hotel Development
Proposal Activity Increasing
Actual hotel openings have again been below market requirements
2012 has seen more proposal activity across several fronts
State and federal government actively participating in the facilitation of hotel investment both locally and overseas (particularly SE Asia and China)
Sydney opened 1st 5 star hotel in Sydney CBD since the Olympics
Any proposal activity will take a minimum of 3 years to arrive
KEY TRANSACTIONS – November YTD 2012
Palazzo Versace Gold Coast to 2 Chinese companies, $68.5m
Port Headland Esplanade Hotel to Con Berbatis and Fonda Group (Australia), $30m
Novotel Melbourne St Kilda to Barana Group (Australia), $55m
Crowne Plaza Hunter Valley to Swartz Family company, $45m
Seahaven Beachfront Resort Noosa to Unison Property Group (Australia), $40m
Hotel Enterprise (to be renamed The Great Southern Hotel Melbourne) to Singaporean syndicate that owns Sydney’s Great Southern Hotel, $23m
Shangri-la Hotel Sydney to Shangri-la Hotels and Resorts (HK), $330m
Rendezvous Grand Hotel Melbourne to Rendezvous Hotel Management/Straits Trading Company (Singapore), $61m
Marriot Sydney, Brisbane & Melbourne to Starhill REIT (Malaysia), $415m
Esplanade Hotel Fremantle to an Australian Sydnicate, $90m
Citigate Perth to GIC (Singapore) & Host Hotels & Resorts (US), $61m
Holiday Inn Brisbane to Shangri-la (HK), $50m
Observatory Hotel Sydney, to Langham Hospitality Group (HK), $40m
Perth Waterfront Development
10 www.dransfield.com.au
ARRIVALS AND DEPARTURES
Source: ABS
Resident Departures
Domestic departures were up 9.6% in 2011 thanks to strong June and September quarters
October 2012 domestic departures were up by only 2.1% compared with October 2011September 2011.
October YTD domestic departures are up 5.2% compared to the prior corresponding period Very strong February and March Partially offset by a 4.1% decline in April Changes affected by Easter Holidays in April 2011 and March in
2012 Patterns for 2012, particularly the second indicate that domestic
departure growth rates may have peaked
New Zealand and Asia continue to be the key destinations for overseas travel by Australians
Holiday’s now make up over 50% of all overseas departures
Visitor Arrivals
International arrivals fell marginally by 0.2% in cy2011 due to a weak September, quarter down 2.5%
October 2012 international arrivals were up 3.1% and follows strong results in August and September with growth of 6.2% and 9.6% respectively
July slightly down by 1.1%. October YTD visitor arrivals are up 4.0% on 2011 with only Feb (-
0.5%) and July (-1.1%)showing a decline in visitor numbers All signs point to a strong year with high seasons remaining 2012 is only the 2nd year since 2005 where international visitor
numbers have risen by more than 2%
Source: ABS
The net visitor departures outlook is improving, enhancing demand growth
11 www.dransfield.com.au
National Demand 2011
In CY 2011 demand for accommodation increased by 1.1% (forecast 2.6%) across the ten cities covered by Hotel Futures, the 4th smallest gain in the last 10 years Canberra (-7.1%), Gold Coast (-3.6%), Darwin (-2.0%) and Sydney (-0.4%) all
experienced declines in demand in 2011 Melbourne (6.7%) was the only city to experience annual growth over 5% driven by
large supply increases Continued high occupancy levels during the week is making demand growth from the
strong business sector difficult, particularly in Brisbane and Sydney In the 1st half of 2012 national average demand growth was 2.8% (1st half growth in 2011
of 1.7%), led by Gold Coast (7.5%), Perth (6.8%) and Brisbane (5.6%) Canberra (-0.9%) was the only city to experience a decline in demand
Needs to be updated
Tourism Forecasting Committee Summary – Issue 2 November
The 2012 November Forecast to FY22 represents:- A significant increase in both short and long term domestic visitor nights off a
higher base (results in an additional 30M nights in FY21) A minor downgrade (0.1%) in long term international visitor arrivals
The average length of stay for an international visitor is 34.7 nights up from 33.9 in FY 2011
11.8% of the international visitor nights spent in Australia are spent in HMGSA down from 12.9% in FY2011 and well below the highs of 18.7% in FY2005
Australia spent 283.9 million nights away from home visiting other areas of Australia, compared with 266.2 in FY2011 up 6.7%
27.1% of the domestic nights away from home were spent in HMGSA down from 28.1% in FY 2011
Outbound Travel Forecasts
The TFC have forecast a 6.9% increase in short term departures for FY13 following the three prior years of high annual growth over7.5%
This is above current results with YTD September departures 5.6% higher than the prior corresponding period
Long term outbound growth forecasts have been marginally upgraded to 3.9% from 3.8% in May 2012. Both represent an upgrade through the medium term compared with 2011 TFC publications relied on in last years Hotel Futures forecasts
Source: TFC Forecast 2012 Issue 2
DEMAND
Int ArrivalsInt Vis
Nights
Dom Vis
Nights
Int Vis Nights
in HMGSA
Dom Vis Nights
in HMGSA
FY2012 1.2% 3.8% 6.7% -5.1% 2.9%
FY02-FY12 1.7% 4.4% -0.2% 1.2% 0.1%
FY8-FY12 1.2% 4.4% -0.3% -3.3% -0.6%
FY13-FY17 3.5% 4.1% 1.2% 3.6% 1.5%
FY13-FY22 3.2% 4.0% 0.8% 3.3% 1.1%
Ac
tua
lF
ore
ca
st Forecast by Tourism Forecating Committee Nov 12
Inbound v Outbound Visitors Growth Forecast
Source: TFC Forecast 2012 Issue 2
12 www.dransfield.com.au
Country Visitors Market % Country Visitor Nights Market %
1 New Zealand 1,191 19.9% 1 China 26.9 12.9%
2 UK 597 10.0% 2 UK 21.7 10.4%
3 China 583 9.7% 3 New Zealand 16.7 8.0%
4 USA 464 7.8% 4 South Korea 13.3 6.4%
5 Japan 344 5.8% 5 USA 10.8 5.2%
6 Singapore 320 5.4% 6 India 8.9 4.3%
1 New Zealand 1,418 17.3% 1 China 52.6 17.2%
2 China 1,039 12.7% 2 UK 25.6 8.4%
3 UK 717 8.7% 3 New Zealand 20 6.5%
4 USA 927 11.3% 4 India 18.1 5.9%
5 Singapore 416 5.1% 5 South Korea 18.4 6.0%
6 Japan 402 4.9% 6 USA 14.9 4.9%
Source: TFC forecast 2012 Issue 2
FY2012 (Actual)
FY2021 (TFC Forecast)
VISITORS ('000s) VISITOR NIGHTS (M)
FY2022 (TFC Forecast)
FY2012 (Actual)
TFC INTERNATIONAL FORECASTS
Long term visitor forecasts represent a slight downgrade with average growth of 3.3% expected in the period to 2021 (3.5% previous forecast)
In FY2011 international visitors accounted for 25.3% of total visitor nights spent in HMGSA slightly up on FY2010 (24.4%)
In capital cities international visitor nights made up 31.9% of total nights in HMGSA for CY2011 down from 33.4%
Melbourne and Perth bucked the trend with both growing their international visitor nights and forecast market mix
According to the TFC international arrivals increased 3.8% during the 12 months to June 2011 to 5.907 million
International visitor nights are forecast to grow 2.7% to 213 million for FY2013 China will continue to expand its market share with visitor arrivals growing to 12.7% in
FY22 (from 8.4%)
TFC DOMESTIC FORECASTS
Long term domestic visitor night forecasts in HMGSA have been upgraded to annual growth of 1.1% from 0.7% to reach 85.4M by FY22 (previously 78.6M)
In FY2012 the domestic sector accounted for 75.9% of total visitor nights in HMGSA in line with FY2010
In FY2012 domestic visitor nights increased by a healthy 6.7% with domestic visitor nights in HMGSA increasing by 2.9% to 76.9 million visitor nights
The November 2012 forecast for long term domestic visitor night growth has been upgraded from the November 2011 forecasts to annual growth of 0.8% for the period to FY2022
Visitor nights are now expected to reach 306.9M by 2020 (previously 267.2M) The share of total visitor nights staying in HMGSA is forecast to remain largely stable at
27.7% Domestic visitor night mix is forecast to fall to 32.8% for capital cities in FY 2022 (FY2012
39.6%)
CAPITAL CITY DOMESTIC VISITOR NIGHT MIX FY11 & FY21
INTERNATIONAL VISITOR ORIGIN MOVEMENT FY11-FY21
DEMAND
13 www.dransfield.com.au
National Supply
In 2011 Australian major city hotel supply increased by 1.2%, slightly higher than the 0.7% increase in 2010 2011 represents the 10th consecutive year with annual supply growth of less than 3% A net total increase of 10,300 or only 13% of rooms have been added since 2000 Melbourne again recorded the largest supply growth with a 6.7% increase in room stock, following
5.2% in 2010 Four cities recorded a contraction in supply with Canberra (-3.7%) leading the way followed by Darwin
(-2%), Cairns (-1.8%) and Sydney (-0.7%) Excluding adjustments for changes in ABS boundaries supply is expected to increase by 1.9% across all
cities in 2012 and is below prior expectations. Government bodies, such as Tourism Australia and Tourism NSW are actively participating in the
promotion of hotel development with a focus on funding out of Asia. This together with a shift in local policy should see feasible hotel developments become more readily achievable
Hotel Futures 2012 represents a slight down grade in supply forecasts to prior expectations In 2012 supply is forecast to grow 1.9%, a slight downgrade to our 2011 forecasts Australia market supply growth of 2.5% is expected over the medium term to 2014 a moderate
downgrade as earlier market response estimates are not fulfilled due to reduced current growth Our national long term forecast is for an increase in supply of 2.9% and is marginally below forecasts in
Hotel Futures 2011 with the focus on the next major supply cycle through 2015-2017.
City
2000 2011 # %
Melbourne 10,966 17,114 6,147 56.1
Darwin 2,599 3,672 1,073 41.3
Adelaide 3,523 4,598 1,075 30.5
Brisbane 6,555 8,238 1,683 25.7
Hobart 2,090 2,597 506 24.2
Perth 5,169 5,820 651 12.6
Cairns 6,916 7,396 480 6.9
Gold Coast 13,249 13,114 -136 -1.0
Sydney 20,669 19,770 -899 -4.4
Canberra 5,022 4,761 -261 -5.2
Australia 76,760 87,079 10,319 13.4
Source: ABS
City
2011 2020 # %
Sydney 19,770 30,101 10,331 52.3
Perth 5,820 8,226 2,406 41.3
Brisbane 8,238 11,157 2,918 35.4
Melbourne 17,114 21,706 4,592 26.8
Canberra 4,761 5,916 1,155 24.3
Hobart 2,597 3,204 607 23.4
Gold Coast 13,114 15,549 2,435 18.6
Darwin 3,672 4,312 640 17.4
Adelaide 4,598 5,335 736 16.0
Cairns 7,396 8,331 935 12.6
Australia 87,079 113,836 26,756 30.7
Source: ABS & Dransfield Hotels and Resorts
Rooms Growth
Rooms Growth
Supply Since 2000
Forecast to 2020
Source: ABS & Dransfield Hotels and Resorts
Major City Supply Growth Performance and Forecasts to 2020 (excluding 2012 boundary adjustments)
SUPPLY
2012 2012-2014 2012-2016 2012-2020
1Yr 3Yrs 5Yrs 9Yrs
Construction 63% 38% 17% 10%
Proposals -2% 8% 19% 14%
Market Response 38% 22% 64% 76%
Major City Supply Growth Forecasts by Type to 2020
Our five year outlook is based on supply forecasts where 64% of new rooms have not yet been commercialised but are an anticipated response to conditions. There is significant scope for the market to flex up or down from this level depending on short to medium term market conditions
Of the 25,000 additional rooms forecast to 2020 approximately 75% are attributable to market response
14 www.dransfield.com.au
2011 Year in Review
In 2011 Adelaide hotels revPAR declined by 2.2% improved over our 3.2% forecast decline
One of only 2 cities to experience a decline in revPAR.
Performance well below the capital city average of 4.6%
Supply of 7.3% (314 rooms) was not fully absorbed
ADELAIDE Upgraded performance in the short term however an influx of medium term supply will temper hotel performance
Supply
In 2011 Adelaide's room stock increased by 7.3% and slightly below 9.1% expectations
Actual hotel rooms increased by 200 rooms
Supply has experienced 4 years of consecutive growth after 3 years of consolidation with absolute room numbers back above the previous high of 2004
Despite a delay in projects in the short term the 2012 forecast represents an upgrade to prior supply expectations as a supply cycle commences. This is largely due to a number of new projects being announced
Supply growth for 2012 is expected to be a low 1% and slightly below previous forecasts for 1.5% growth
Supply increases in the medium term are expected to be a strong 5.1% (approximately 800 rooms) and above prior expectations
Long term supply growth is expected to average 3% over the forecast period to 2020 and represents an upgrade of about 5% to the prior years forecast
Market response makes up 26% of all supply in the next 5 years to 2016 with a high level of proposals increasing supply certainty
Adelaide supply will see strong relative growth over the medium term with the identified proposals being backed by reputable developers with operators secured
Supply Actual & Forecast by Type 2008-2020
2011
FORECAST
ACTUAL
2011
RevPAR -3.2% -2.2% 1.1% ▲
Supply 9.1% 7.3% -1.7% ▼
Demand 4.5% 4.3% -0.2% ▼
Occupancy 73.4% 74.5% 1.1% ▲
ARR 1.0% 0.7% -0.3% ▼
Var
Establishments Rooms RevPAR
Adelaide City 44 4,700 $109.45
Adelaide Tourism Region
Hotels 32 3,728 $115.44
Motels 49 2,039 $64.67
Serviced Apartments 21 1,462 $112.36
Total 102 7,229 $100.50
Star Grading
5-star 5 n.p. n.p.
4-star 38 3,809 $117.75
3-star 42 1,559 $62.37
Other 17 n.p. n.p.
Total 102 7,229 $100.20
Adelaide Regions – December 2011
2012 YTD Performance
Despite a weak June Qtr. Adelaide hotels have recorded YTD revPAR growth of 3.1%
Rate growth of 2.2% was the key driver of the YTD performance and is most likely a result of new product in the market
Occupancies increased marginally by 0.7 points thanks to a 1.1% increase in demand
15 www.dransfield.com.au
2012 YTD Performance
Demand
In 2011 demand for Adelaide hotels increased by 4.3% in line with expectations
International visitors declined 5.3% and visitor nights declined 3.6%
Domestic visitors increased 9.9% and visitor nights increased 4.5%
Adelaide hotels domestic visitor night content increased from an already high 77% to 80.7%
The TFC forecasts for Adelaide for the period to FY22 are an upgrade and are:-
Annual domestic visitor night growth of 1.0% vs. 0.3% previously
Annual international visitor night growth of 3.5% vs. 2.7% previously
Hotel Futures 2012 represents an upgrade in hotel demand compared to the previous forecast, in line with upgrades to the TFC visitor forecasts
Stronger performances in the second half of the year should see annual demand of 2.5%, above 2.0% prior expectations
Medium term demand growth to 2014 is expected to average 4.2% as a result of the influence of new supply
Long term growth of 3.2% is expected. This represents an upgrade to our forecasts in Hotel Futures 2011
Conclusion
Occupancy is expected to be stable for the next two years
A moderate increase in demand together with small supply growth should see occupancies for the Adelaide market increase to 75.6% for 2012 (up 1.1 points)
Occupancy remains largely unchanged with demand growing at a slightly higher rate than supply.
The 10% increase in supply expected in 2014, and 4% in 2015, will take a number of years to be fully absorbed
Limited rate growth opportunity as a result of sub 80% occupancy and moderate demand growth should see average rates grow by around 2% in 2012
Overall the 2012 forecast represents a small -0.2% downgrade in real RevPAR over the period to 2019, due to softer performance expectations in the medium to long term
In 2012, RevPAR is expected to grow 3.5% representing an upgrade from prior forecasts, and from a higher base
Adelaide hotel performance is forecast to soften over the medium term affected by the influx of supply in 2014 and 2015. This represent a marginal downgrade to the previous forecast
Long term growth of 3.3% is forecast to 2020
The key forecast driver is healthy rate growth of 3%, or greater, for the period 2016-20
Improved international air access may help Adelaide exceed current forecasts
ADELAIDE
Source: Australian Bureau of Statistics / Dransfield. *Room numbers are annualised.
Note: Growth rates for 2003 have been adjusted as advised by the ABS following the break in the time
series
Titles not printed out in full
- Across all cities
Supply Demand
Year Rooms* % % ARR % RevPAR % Occ
Chng Chng Chng Chng
2000 3,523 5.4% 6.5% $110.42 -0.6% $75.25 0.4% 68.1%
2001 3,548 0.7% 0.9% $110.75 0.3% $75.61 0.5% 68.3%
2002 3,931 10.8% 10.6% $111.35 0.5% $75.88 0.4% 68.1%
2003 4,217 7.3% 3.3% $112.62 1.1% $73.88 -2.6% 65.6%
2004 4,467 5.9% 8.1% $113.66 0.9% $76.08 3.0% 66.9%
2005 4,379 -2.0% 4.2% $113.19 -0.4% $80.53 5.8% 71.1%
2006 4,206 -4.0% 4.0% $121.79 7.6% $93.82 16.5% 77.0%
2007 4,116 -2.1% -0.9% $132.24 8.6% $103.13 9.9% 78.0%
2008 4,169 1.3% 0.4% $142.27 7.6% $109.97 6.6% 77.3%
2009 4,223 1.3% -1.3% $139.92 -1.6% $105.37 -4.2% 75.3%
2010 4,284 1.4% 3.2% $141.84 1.4% $108.66 3.1% 76.6%
2011 4,598 7.3% 4.3% $142.77 0.7% $106.32 -2.2% 74.5%
3.4% 4.1% 2.3% 3.1%
Avg 2002-2011 2.7% 3.6% 2.6% 3.6% 73.1%
Avg 2009-2011 3.4% 2.1% 0.1% -1.1% 75.5%
2012 4,644 1.0% 2.5% $145.63 2.0% $110.06 3.5% 75.6%
2013 4,814 3.6% 3.0% $150.00 3.0% $112.65 2.4% 75.1%
2014 5,326 10.6% 7.0% $153.00 2.0% $111.12 -1.4% 72.6%
Avg 2012 - 2014 5.1% 4.2% 2.3% 1.5% 74.4%
2015 5,539 4.0% 3.0% $156.06 2.0% $112.25 1.0% 71.9%
2016 5,671 2.4% 3.0% $160.74 3.0% $116.33 3.6% 72.4%
2017 5,727 1.0% 2.5% $165.56 3.0% $121.60 4.5% 73.4%
2018 5,784 1.0% 2.5% $172.18 4.0% $128.34 5.5% 74.5%
2019 5,871 1.5% 2.5% $179.07 4.0% $134.79 5.0% 75.3%
2020 5,959 1.5% 2.5% $186.23 4.0% $141.56 5.0% 76.0%
Avg 2015 - 2020 1.9% 2.7% 3.3% 4.1% 73.9%
3.0% 3.2% 3.0% 3.3% 74.1%
HISTORICAL
Total Actual Avg
(1988-2011)
FORECAST
Total Forecast Avg
(2012-2020)
16 www.dransfield.com.au
2011 Year in Review
In 2011 Brisbane hotels recorded significant revPAR growth of 7.6% in line with our forecasts
RevPAR growth driven by strong rate growth of 6.1% and a moderate increase in demand above minimal supply growth
One of 3 cities with occupancy in excess of 80%, increasing 1.5% from the previous year
Supply
In 2011 Brisbane supply increased 1.2% and marginally below 1.5% expectations
Minimal supply growth over the past 3 years – 1.8% since 2008
Supply expectations represent an upgrade on the long term previous forecast as a result of improved market conditions and continued delayed supply.
Supply growth for 2012 is a nominal 1.0% which represents a downgrade to the previous forecast.
Increases in supply over the medium term are forecast at 3.5%, as we see a couple of key projects coming on line. This is below prior expectations
Long term supply growth is expected to average 3.9% over the forecast period to 2020 and represents an upgrade on previous forecasts leading to an overall upgrade.
The market response component of supply represents the majority of supply expectations
Over 70% of all future supply and is dependent on continued favorable operating conditions
Market response makes up 59% of all supply in the next 5 years to 2016
Supply Actual & Forecast by Type 2008-2020
Brisbane Regions – December 2011
2012 YTD Performance
June YTD the Brisbane Hotel market has continued to record strong RevPAR growth of 8% vs. forecast of 5%
Limited supply growth of 2% against healthy demand growth of 5.6% has helped already strong occupancy levels (78.4%)
Rate growth of 4.4% builds on a strong 1H2011 (6.4% rate growth)
BRISBANE
2011
FORECAST
ACTUAL
2011
RevPAR 7.6% 7.6% 0.1% ▲
Supply 1.5% 1.2% -0.3% ▼
Demand 3.0% 2.7% -0.3% ▼
Occupancy 80.0% 80.0% 0.0% ▲
ARR 6.0% 6.1% 0.1% ▲
Var
Establishments Rooms RevPAR
Brisbane City Core 73 8,245 $144.84
Brisbane Tourism Region Hotels/Motels
Hotels 31 4,208 $153.29
Motels 91 3,954 $93.30
Serviced Apartments 70 4,796 $126.75
Total 192 12,958 $125.17
Star Grading
5-star 6 1,337 $195.27
4-star 78 7,391 $134.03
3-star 94 3,788 $90.37
Other 14 442 $63.21
Total 192 12,958 $125.17
Strong short term supports additional supply with good demand drivers to absorb
17 www.dransfield.com.au
Brisbane – City Core
Demand
In 2011 demand for Brisbane hotels increased by 2.7% and slightly below expectations, constrained by lack of availability during the week
International visitors declined 6.9% whilst visitor nights increased 8.2%
Domestic visitors increased 1.3% and visitor nights decreased 2.3%
Brisbane hotels domestic visitor nights content increased to 74.8%
The TFC forecasts for Brisbane for the period to FY22 have increased and are:-
Annual domestic visitor night growth of 0.9% vs. 0.4% previously
Annual international visitor night growth of 4.1% vs. 3.9% previously
Continual strong performance of the Brisbane market has resulted in an upgrade of the demand forecast
Demand growth of 3.0% is forecast for 2012 which is consistent with our 2011 expectations
Medium term demand growth to 2014 is forecast to average 4.3% and represents an upgrade to prior year forecasts . This is consistent with upgraded TFC forecasts and supported by projects including the RNA redevelopment and the revamp of the Brisbane Convention Centre
Over the term of the forecast demand growth is set to average 3.8% and is an upgrade to prior expectations
Conclusion
Occupancy in Brisbane is high and likely to remain so
The lack of meaningful supply over the past few years has seen annual occupancies exceed 80%
Forecast to continue through the medium term until the next supply cycle kicks in
Rate forecasts are strong in the medium term buoyed by an upgrade in demand forecasts coupled with delays in supply. The 2012 rate forecast represents an upgrade on prior expectations
Overall the forecast represents a healthy 6.2% upgrade in real revPAR over the period to 2019, as the market benefits from improved short term conditions
In 2012 revPAR is expected to grow by 7.1%, representing an upgrade to our prior 5% forecast
Brisbane hotels are expected to perform above prior expectations in the medium term to 2014 with revPAR growth of 5.2% compared with 2.3% in Hotel Futures 2011
• Lack of meaningful new supply promotes confidence to move on rate
• Level of risk in the medium term if business confidence, particularly mining related, falls
Our long term forecast to 2020 represents an overall upgrade with forecast average growth of 2.9% vs. 2.6% in Hotel Futures 2011
• There is a softening in the current forecast for the period 2015-17 as the market absorbs significant new supply.
Source: Australian Bureau of Statistics / Dransfield. *Room numbers are annualised.
Note: Growth rates for 2003 have been adjusted as advised by the ABS following the break in the time
series
BRISBANE
Supply Demand
Year Rooms* % % ARR % RevPAR % Occ
Chng Chng Chng Chng
2000 6,555 2.2% 3.2% $98.95 -2.8% $63.77 -1.9% 64.4%
2001 6,312 -3.7% 5.2% $101.99 3.1% $71.79 12.6% 70.4%
2002 6,140 -2.7% -0.5% $103.80 1.8% $74.71 4.1% 72.0%
2003 6,064 -1.2% 4.5% $110.34 6.3% $84.03 12.5% 76.2%
2004 6,151 1.4% 5.6% $115.32 4.5% $91.39 8.8% 79.2%
2005 6,423 4.4% 4.0% $128.49 11.4% $101.38 10.9% 78.9%
2006 6,791 5.7% 8.3% $140.83 9.6% $113.86 12.3% 80.8%
2007 7,071 4.1% 4.9% $151.97 7.9% $123.83 8.8% 81.5%
2008 7,795 10.2% 6.1% $160.58 5.7% $125.94 1.7% 78.4%
2009 8,053 3.3% -1.6% $154.08 -4.0% $115.13 -8.6% 74.7%
2010 8,137 1.1% 6.6% $160.14 3.9% $126.27 9.7% 78.8%
2011 8,238 1.2% 2.7% $169.84 6.1% $135.90 7.6% 80.0%
3.7% 4.0% 2.4% 3.1% 71.3%
Avg 2002-2011 2.8% 4.1% 5.3% 6.8% 78.1%
Avg 2009-2011 1.9% 2.6% 2.0% 2.9% 77.9%
2012 8,321 1.0% 3.0% $178.33 5.0% $145.52 7.1% 81.6%
2013 8,597 3.3% 4.0% $187.25 5.0% $153.79 5.7% 82.1%
2014 9,130 6.2% 6.0% $192.87 3.0% $158.12 2.8% 82.0%
Avg 2012 - 2014 3.5% 4.3% 4.3% 5.2% 81.9%
2015 9,874 8.2% 6.0% $194.80 1.0% $156.52 -1.0% 80.4%
2016 10,608 7.4% 4.0% $198.69 2.0% $154.54 -1.3% 77.8%
2017 11,139 5.0% 3.0% $202.66 2.0% $154.63 0.1% 76.3%
2018 11,362 2.0% 5.0% $208.74 3.0% $163.95 6.0% 78.5%
2019 11,475 1.0% 1.0% $215.01 3.0% $168.87 3.0% 78.5%
2020 11,590 1.0% 2.0% $221.46 3.0% $175.66 4.0% 79.3%
Avg 2015 - 2020 4.1% 3.5% 2.3% 1.8% 78.5%
3.9% 3.8% 3.0% 2.9% 79.6%
HISTORICAL
Total Actual Avg
(1988-2011)
FORECAST
Total Forecast Avg
(2012-2020)
18 www.dransfield.com.au
2011 Year in Review
In 2011 Cairns hotels recorded revPAR growth of 2.9% and below our 4% forecast
A slight increase in demand, albeit weaker than expected, against a reduction in supply was the key driver
Despite a reduction in supply hoteliers did not grow rate with it falling marginally, suggesting they are still chasing occupancy which increased 3.5% to 62.4%
Supply
For the second consecutive year the Cairns market experienced a decline in supply. Supply reduced by 1.8% and larger than 1% expectations.
The reduction is a combination of hotel closures and lower participation rates for strata owners in letting pools
Our 2012 forecast is based on a change in boundaries and now includes the regions of Cairns City and Port Douglass. To allow for this change, we have made a one time adjustment to supply increasing 2012 by 3.5%
Supply expectations, excluding boundary adjustments, are unchanged to the prior years forecasts
Current market conditions are not considered conducive to development for the short to medium term
Short term forecasts for 2012 are for no supply growth (excluding boundary adjustments)
Medium term forecasts are for low average growth of 0.7%
Long term forecasts of 1.3% show some strengthening in the back half of the forecast but not to a level that would be considered meaningful. Should the market continue to strengthen there is the possibility these forecasts could be exceeded
Market response makes up 100% of all supply in the next 5 years to 2016, no substantial construction or proposal activity
The focus will be a refurbishment rather than a new build for the short to medium term
Supply Actual & Forecast by Type 2008-2020
Cairns Regions – December 2011
2012 YTD Performance
The Cairns hotel market has recorded solid RevPAR growth of 6.6% YTD slightly exceeding our 6.1% expectations
Represents a discount of 11% on peak RevPAR levels of 2006
Supply decreased by 1.7% and is down a total of 4.5% since December 2009
Despite a 2.7 point increase in occupancy the market still sits at a low 55.9%
CAIRNS & PORT DOUGLAS
2011
FORECAST
ACTUAL
2011
RevPAR 4.0% 2.9% -1.1% ▼
Supply -1.0% -1.8% -0.8% ▼
Demand 3.0% 1.7% -1.3% ▼
Occupancy 62.7% 62.4% -0.3% ▼
ARR 0.0% -0.6% -0.6% ▼
Var
Boundary adjustment +3.5%
The recovery continues with good medium term prospects
Cairns/TNQ Hotels Establishments Rooms RevPAR
Cairns City & Suburbs 96 7,372
Hotels 36 4,103 $79.97
Motels 59 3,046 $57.48
Serviced Apartments 78 3,755 $60.31
Total 173 10,904 $66.92
Port Douglas 44 2,508
19 www.dransfield.com.au
Cairns & Port Douglas Region
Demand
In 2011 demand for Cairns hotels increased by 1.7% and below 3% expectations
International visitors to Tropical North Queensland declined by 14.4% and visitor nights declined 16.5%
Domestic visitors increased 9.7% with visitor nights decreasing 9.6%
Cairns hotels domestic visitor nights content increased from 60.9% to 67.9%
The TFC forecasts for Queensland excluding Brisbane have been upgraded for the period to FY22 and are:-
Annual domestic visitor night growth of 0.7% vs. 0% previously
Annual international visitor night growth of 4.4 % vs. 2.8% previously
Passengers through Cairns international airport are forecast to double within 20 years on the back of the Chinese market, averaging 3.7% annually and in line with the national average
Demand forecasts for 2012 represent a slight upgrade on 2011 expectations as the Cairns market continues its recovery with international visitors returning to the market
A 2% one time reduction has been made to allow for the inclusion of Port Douglas as Port Douglas resorts typically operate at a lower occupancy than Cairns hotels
Demand growth of 3% in line with prior expectations, excluding boundary adjustments
Medium term hotel demand growth of 3.7% is an upgrade on 2.8% prior expectations and are in line with expected market improvements in visitors
Long term demand growth of 2.9% represents a small upgrade on the 2.7% forecast from 2011
Continued efforts to increase air access to the region could see the market exceed forecasts
Conclusion
Occupancy is low but improving
Occupancies forecast of 65.5% to 2020, are still down some 5 points compared with market highs experienced through 2005-06
Whilst they are not forecast to return to 2006 levels, the forecast represents a vast improvement on recent times
As the market continues to string together periods of growth, hoteliers should gain confidence to move on rates following four years of decline. We have forecast strong rate growth over the medium term to see Cairns surpass previous highs by 2013
Organic rate growth of 4% is forecast and above prior expectations
The inclusion of the Port Douglas market has pushed up rates as it typically has higher daily rates than the cairns market
We have made a one time 3.5% adjustment to the expected rate growth for the market
Overall our forecast represents a 2.2% upgrade in real revPAR over the period to 2019 as the medium term looks positive
In 2012 revPAR is expected to grow by 4.9%. Cairns region forecasts for this period were 6.1% in prior year expectations. The region adjustment has affected the recorded RevPAR performance
In the medium term to 2014 Cairns and Port Douglas hotels are forecast to grow revPAR at 6.4%, which is an upgrade on the prior forecasts for the Cairns region
Our long term forecast to 2020 signals strong average growth of 4.9% compared to previous expectations of 4.8%
Source: Australian Bureau of Statistics / Dransfield. *Room numbers are annualised.
Note: Growth rates for 2003 have been adjusted as advised by the ABS following the break in the time
series
CAIRNS & PORT DOUGLAS
Supply Demand
Year Rooms* % % ARR % RevPAR % Occ
Chng Chng Chng Chng
2000 6,916 1.2% 0.7% $98.11 -1.3% $63.60 -1.8% 64.8%
2001 7,048 1.9% 2.6% $98.11 0.0% $64.03 0.7% 65.3%
2002 7,011 -0.5% 1.0% $100.01 1.9% $66.25 3.5% 66.2%
2003 7,337 4.6% 5.9% $99.51 -0.5% $66.73 0.7% 67.1%
2004 7,623 3.9% 8.3% $105.26 5.8% $73.54 10.2% 69.9%
2005 7,499 -1.6% -0.6% $110.83 5.3% $78.22 6.4% 70.6%
2006 7,366 -1.8% -1.3% $117.58 6.1% $83.40 6.6% 70.9%
2007 7,584 3.0% -1.9% $120.95 2.9% $81.76 -2.0% 67.6%
2008 7,717 1.8% -6.9% $119.80 -0.9% $74.13 -9.3% 61.9%
2009 7,748 0.4% -4.6% $110.57 -7.7% $65.03 -12.3% 58.8%
2010 7,532 -2.8% -0.4% $108.76 -1.6% $65.53 0.8% 60.3%
2011 7,396 -1.8% 1.7% $108.12 -0.6% $67.46 2.9% 62.4%
4.3% 4.1% 2.1% 2.2% 66.6%
Avg 2002-2011 0.5% 0.1% 1.1% 0.8% 65.6%
Avg 2009-2011 -1.4% -1.1% -3.3% -2.9% 60.5%
2012 7,655 3.5% 1.0% $116.23 7.5% $70.77 4.9% 60.9%
2013 7,731 1.0% 4.0% $120.88 4.0% $75.78 7.1% 62.7%
2014 7,809 1.0% 4.0% $125.72 4.0% $81.16 7.1% 64.6%
Avg 2012 - 2014 1.8% 3.0% 5.2% 6.4% 62.7%
2015 7,887 1.0% 2.5% $130.74 4.0% $85.66 5.5% 65.5%
2016 7,965 1.0% 2.5% $135.97 4.0% $90.40 5.5% 66.5%
2017 8,125 2.0% 2.5% $140.05 3.0% $93.57 3.5% 66.8%
2018 8,287 2.0% 2.5% $144.25 3.0% $96.85 3.5% 67.1%
2019 8,453 2.0% 2.5% $148.58 3.0% $100.25 3.5% 67.5%
2020 8,622 2.0% 2.5% $153.04 3.0% $103.76 3.5% 67.8%
Avg 2015 - 2020 1.7% 2.5% 3.3% 4.2% 66.9%
1.7% 2.7% 3.9% 4.9% 65.5%
HISTORICAL
Total Actual Avg
(1988-2011)
FORECAST
Total Forecast Avg
(2012-2020)
Series Break
20 www.dransfield.com.au
2011 Year in Review
In 2011 Canberra hotels’ revPAR increased by 2.3% and above our forecast of minimal growth
Despite a sharp drop in demand of 7.1% hoteliers were able to increase ARR by 6%, above our 3.5% forecast
The decline in demand was partially offset by a contraction in supply of 3.7%, resulting in occupancy falling 2.7 percentage points to 73.2%
Stronger rate growth and sustained higher occupancy expectations underpin a RevPAR growth upgrade
Supply
In 2011 Canberra supply fell by 3.7%, higher than our forecast for a 2.2% decline
A number of hotels were converted to better uses
Supply has been falling steadily since 2008
The Canberra market has been characterized more recently by hotel closures with 3 consecutive years of declining supply
The 2012 forecast represents a downgrade to the prior forecast as projects continue to be delayed with minimal development activity.
Supply growth for 2012 is expected to be a moderate 3.6% consistent with our HF2011 forecast
Average supply increases in the medium term are expected to be a moderate 3.2%, above our prior expectations of 2.1%, but off a lower supply base
Long term supply growth is expected to average 2.3% over the forecast period to 2020 consistent with prior expectations as the market response picks up
Market response accounts for over 80% of future supply expectations
Market response makes up 74% of all supply in the next 5 years to 2016
Supply Actual & Forecast by Type 2008-2020
Canberra Regions – December 2011
2012 YTD Performance
Canberra hotels’ YTD revPAR has increased by 4.7% to June
Despite a slight 0.9% dip in demand , hoteliers were able to deliver strong rate growth of 5.7%
Stable supply together with the slight fall in demand saw occupancy fall marginally to 71.2%
CANBERRA
Canberra Establishments Rooms RevPAR
Hotels 16 2,272 $121.25
Motels 20 1,399 $83.17
Serviced Apartments 17 1,228 $128.67
Total 53 4,899 $112.32
Star Grading
5-star 3 n.p n.p
4-star 32 3,083 $121.16
3-star 15 1,135 $80.40
Other 3 n.p n.p
Total 53 4,899 $112.32
2011
FORECAST
ACTUAL
2011
RevPAR 0.6% 2.3% 1.7% ▲
Supply -2.2% -3.7% -1.5% ▼
Demand -5.0% -7.1% -2.1% ▼
Occupancy 73.8% 73.2% -0.5% ▼
ARR 3.5% 6.0% 2.5% ▲
Var
21 www.dransfield.com.au
Canberra Tourist Region
Demand
In 2011 demand for hotels in Canberra experienced a significant 7.1% decline, worse than our 5.0% expectations
International visitors increased 11.6% however visitor nights declined by 3.6%
Domestic visitors declined by 13.3% with visitor nights increasing by 3.7%
Despite this, the mix of Canberra hotels’ international and domestic visitor nights saw domestic nights decrease from 92% to 88%
The TFC forecasts for Canberra for the period to FY22 have improved and are:-
Annual domestic visitor night growth of 1.2% vs. 1% decline previously
Annual international visitor night growth of 3.1% vs. 2.8% previously
Hotel Futures 2012 also represents an upgrade in hotel demand on the previous forecast, in line with upgrades in domestic visitor numbers provided by the TFC.
Demand growth is forecast at 3% for 2012 in line with prior expectations.
Medium term demand growth to 2014 is expected to average 3%, and above our previous forecast for stagnant demand, as a result of a recovery from the sharp decline in 2011
Long term growth of 2.6% is expected, above prior expectations of 1.8%
Conclusion
Occupancy is expected to remain fairly stable over the medium and long term
Positioned at around 72% consistent with prior expectations
Due to similar low growth rates expected in both supply and demand
Rates have risen
Despite the fall in occupancy since 2010, rates have continued to rise strongly, possibly due to a large number of refurbishments at major hotels and withdrawal of lower quality stock.
This trend is expected to continue with a long term rate growth of 2.9% expected, previously 2.3%
Overall our forecast represents a 9.3% upgrade in real revPAR over the period to 2019. This is due to expectations of stronger rate performance and sustained higher occupancies driven by improved demand with lower supply expectations
In 2012, revPAR is expected to increase by 3.9%, higher than our previous forecast of 1.1%
Medium term revPAR is expected to increase on average by 3%, moderating slightly but still well above our previous forecast of a 0.3% decline
Long term revPAR is forecast to increase on average by 3.2%, above our prior expectations of 1.8%
Source: Australian Bureau of Statistics / Dransfield. *Room numbers are annualised.
Note: Growth rates for 2003 have been adjusted as advised by the ABS following the break in the time
series
CANBERRA
Supply Demand
Year Rooms* % % ARR % RevPAR % Occ
Chng Chng Chng Chng
2000 5,022 6.5% 5.4% $99.69 1.1% $59.93 0.0% 60.1%
2001 5,125 2.0% 5.1% $100.78 1.1% $62.37 4.1% 61.9%
2002 5,162 0.7% 2.5% $100.06 -0.7% $63.03 1.0% 63.0%
2003 5,049 -2.2% 2.9% $104.44 4.4% $69.22 9.8% 66.3%
2004 4,921 -2.5% -1.3% $106.08 1.6% $71.20 2.9% 67.1%
2005 4,947 0.5% 3.9% $110.64 4.3% $76.72 7.7% 69.3%
2006 5,003 1.1% 5.5% $118.07 6.7% $85.43 11.4% 72.4%
2007 4,971 -0.6% -0.2% $130.90 10.9% $95.10 11.3% 72.7%
2008 5,107 2.7% -2.0% $148.88 13.7% $103.20 8.5% 69.3%
2009 5,073 -0.7% 1.2% $146.04 -1.9% $103.12 -0.1% 70.6%
2010 4,944 -2.5% 4.8% $150.95 3.4% $114.59 11.1% 75.9%
2011 4,761 -3.7% -7.1% $160.04 6.0% $117.18 2.3% 73.2%
2.2% 3.0% 3.2% 4.0% 64.1%
Avg 2002-2011 -0.7% 1.0% 4.8% 6.6% 70.0%
Avg 2009-2011 -2.3% -0.4% 2.5% 4.4% 73.2%
2012 4,931 3.6% 3.0% $167.24 4.5% $121.78 3.9% 72.8%
2013 5,039 2.2% 2.0% $172.26 3.0% $125.20 2.8% 72.7%
2014 5,230 3.8% 4.0% $175.70 2.0% $127.96 2.2% 72.8%
Avg 2012 - 2014 3.2% 3.0% 3.2% 3.0% 72.8%
2015 5,439 4.0% 3.0% $179.22 2.0% $129.26 1.0% 72.1%
2016 5,603 3.0% 2.0% $184.59 3.0% $131.85 2.0% 71.4%
2017 5,715 2.0% 2.0% $190.13 3.0% $135.80 3.0% 71.4%
2018 5,800 1.5% 2.5% $195.84 3.0% $141.25 4.0% 72.1%
2019 5,829 0.5% 2.5% $201.71 3.0% $148.39 5.0% 73.6%
2020 5,859 0.5% 2.0% $207.76 3.0% $155.12 4.5% 74.7%
Avg 2015 - 2020 1.9% 2.3% 2.8% 3.3% 72.6%
2.3% 2.6% 2.9% 3.2% 72.6%
HISTORICAL
Total Actual Avg
(1988-2011)
FORECAST
Total Forecast Avg
(2012-2020)
22 www.dransfield.com.au
2011 Year in Review
In 2011 Darwin hotels recorded revPAR growth of 1.2% above our forecast of a slight decline
The modest growth in RevPAR was as a result of a 1.2% increase in ARR
A 2% decrease in demand for 2011 was met with an similar decline in supply
Supply
In 2011 Darwin’s room stock decreased by 2.0% compared to “as is” expectations
Hotel supply has reached its current peak in this cycle
A supply surge at the start of 2009 saw a 14% increase in room stock
As a result of a change to the recent ABS classifications we have adjusted the 2012 supply forecasts. This change represents a one time reduction in apparent supply of 5%
Supply expectations, excluding boundary adjustments represent a very marginal upgrade. LNG projects in the area may promote additional hotel development if recent conditions continue, but we would not expect to see openings any earlier than 2014
Supply growth for 2012 is expected to be a very low 0.6% (excluding boundary adjustments) attributable to recent expansion at Sky City Darwin
With little to no development activity in the medium term we have forecast average growth of just 1.8% which represents a downgrade on prior expectations as identified projects are delayed
Long term supply growth of 2.2% is a slight upgrade on prior expectations as a result of increased development through 2015 and 2016. This is in response to project related demand
Market response makes up 75% of all supply in the next 5 years to 2016
Supply Actual & Forecast by Type 2008-2020
Darwin Regions – December 2011
2012 YTD Performance
Year to date Darwin RevPAR has increased by 12.7% to June and well above full year expectations of 2.4%
Driven by healthy rate growth of 3.8% together with demand growth of 5.7%
The Demand growth is against a backdrop of a 2.6% decrease in supply which has see occupancy climb to 72.7%
DARWIN
Darwin Hotels/Motels Establishments Rooms RevPAR
Hotels 14 1,710 $92.75
Motels 14 656 $51.02
Serviced Apartments 14 1,259 $95.14
Total 42 3,625 $86.32
Star Grading
5-star 2 n.p. n.p.
4-star 18 2,368 $99.78
3-star 12 569 $49.39
Other 10 n.p. n.p.
Total 42 3,625 $86.32
2011
FORECAST
ACTUAL
2011
RevPAR -0.2% 1.2% 1.4% ▲
Supply 0.0% -2.0% -2.0% ▼
Demand -2.2% -2.0% 0.2% ▲
Occupancy 69.0% 70.6% 1.6% ▲
ARR 2.0% 1.2% -0.8% ▼
Var
Boundary adjustment -5%
Strong outperformance in 2012, improved demand upgrade
23 www.dransfield.com.au
Darwin - City
Demand
2011 demand for Darwin hotels increased fell by 2.0% in line with expectations
International visitors grew 2.1% however international visitor nights decreased by 17.6%
Domestic visitors decreased 8.4% and visitor nights decreased 5.1%
Darwin hotels have a high 80.6% domestic content increasing from 74.8% in 2010
The TFC forecasts for Darwin for the period to FY22 are:-
Annual domestic visitor night growth of 0.8% vs. -0.8% previously
Annual international visitor night growth of 3.3% vs. 2.3% previously
We have made an adjustment to demand expectations equating to a 5% reduction and equal to the supply adjustment
Hotel Futures 2012 represent an upgrade in demand on the prior years forecast as development projects associated with LNG mining and exploration drive up demand for short term accommodation
Following several quarters of demand growth greater than 5% we have upgraded our 2012 forecast to 6% growth (excluding boundary adjustments). This compares to 2% prior expectations in HF2011
Project demand is forecast to continue through the medium term with growth expectations of 4.3% representing a significant upgrade on prior forecasts
Current expectations are for development activity associated with these projects to be concluded by 2016. We have accordingly forecast a flat period in the longer term as the market returns to normal demand metrics. The long tem forecast for 2.7% growth is an upgrade on the 1.9% expectations in 2011
Conclusion
Occupancy has had a structural lift
The demand associated with major mining projects has underpinned typical low season volumes and created increased competition through the high season. This has the effect of increasing full year occupancy through the medium term
Average occupancy of 74.4% for the term of the forecast to 2020
Well above historical occupancy averages of 68.6% for the period 2002-2011
Good medium term opportunity flattening out
Recent strong demand has given hoteliers the confidence to increase rates, supported by the strong medium term growth. We have forecast a slowdown in rate growth in the longer term
Overall our forecast represents real revPAR growth of 9.9% on the previous forecast, as project related demand affects market outlook. However, market response in terms of new supply levels and rate growth tactics will affect longer term market performance
In 2012, revPAR is expected to grow 10.9% which is a significant upgrade on prior 2.4% expectations
Over the medium term to 2014 Darwin hotels should continue to benefit from project generated demand to deliver revPAR growth of 7.1% up from 2.2% previously
Longer term revPAR forecasts of 3.1% are affected by an expected post project downturn through 2017-2018, however still represent an upgrade on the 2.5% prior expectations
Source: Australian Bureau of Statistics / Dransfield. *Room numbers are annualised.
Note: Growth rates for 2003 have been adjusted as advised by the ABS following the break in the time
series
DARWIN
Supply Demand
Year Rooms* % % ARR % RevPAR % Occ
Chng Chng Chng Chng
2000 2,599 -0.2% -0.5% $94.40 -1.4% $63.46 -1.6% 67.2%
2001 2,597 -0.1% -7.0% $95.27 0.9% $59.61 -6.1% 62.6%
2002 2,647 1.9% -0.5% $95.84 0.6% $58.55 -1.8% 61.1%
2003 2,647 0.0% -3.3% $101.55 6.0% $59.98 2.4% 59.1%
2004 2,736 3.3% 17.7% $104.15 2.6% $70.03 16.8% 67.2%
2005 2,871 4.9% 8.5% $111.96 7.5% $77.83 11.1% 69.5%
2006 2,897 0.9% 1.6% $116.89 4.4% $81.83 5.1% 70.0%
2007 2,848 -1.7% 3.7% $126.25 8.0% $93.21 13.9% 73.8%
2008 3,070 7.8% 9.3% $140.26 11.1% $105.01 12.7% 74.9%
2009 3,691 20.2% 11.2% $142.08 1.3% $98.37 -6.3% 69.2%
2010 3,746 1.5% 3.4% $140.83 -0.9% $99.38 1.0% 70.6%
2011 3,672 -2.0% -2.0% $142.52 1.2% $100.57 1.2% 70.6%
3.9% 5.2% 3.3% 4.8% 65.0%
Avg 2002-2011 3.7% 5.0% 4.2% 5.6% 68.6%
Avg 2009-2011 6.6% 4.2% 0.5% -1.4% 70.1%
2012 3,511 -4.4% 1.0% $149.64 5.0% $111.54 10.9% 74.5%
2013 3,559 1.3% 4.0% $157.12 5.0% $120.19 7.8% 76.5%
2014 3,683 3.5% 3.0% $161.84 3.0% $123.20 2.5% 76.1%
Avg 2012 - 2014 0.2% 2.7% 4.3% 7.1% 75.7%
2015 3,920 6.4% 4.0% $165.08 2.0% $122.80 -0.3% 74.4%
2016 4,076 4.0% 4.0% $168.38 2.0% $125.26 2.0% 74.4%
2017 4,117 1.0% 0.0% $168.38 0.0% $124.02 -1.0% 73.7%
2018 4,158 1.0% 0.0% $168.38 0.0% $122.79 -1.0% 72.9%
2019 4,200 1.0% 1.5% $173.43 3.0% $127.10 3.5% 73.3%
2020 4,242 1.0% 1.5% $178.63 3.0% $131.56 3.5% 73.7%
Avg 2015 - 2020 2.4% 1.8% 1.7% 1.1% 73.7%
1.7% 2.1% 2.6% 3.1% 74.4%
HISTORICAL
Total Actual Avg
(1988-2011)
FORECAST
Total Forecast Avg
(2012-2020)
Series Break
24 www.dransfield.com.au
2011 Year in Review
In 2011 Gold Coast hotels recorded revPAR decline of 2.7% greater than our forecast for a more moderate 1.1%
The weakest market in terms of revPAR growth was a result of poor demand falling 3.6% and further than expectations
Occupancy declined 4.1% to 65.3% in line with expectations. This represents the lowest full year occupancy since 2001
The introduction of new 5 star hotels as well as some key refurbishments was behind the improved ARR
Supply
In 2011 Gold Coast’s room stock marginally increased by 0.5% and below 2.0% expectations
Despite the number of hotels actually falling the number of rooms increased thanks to openings of large scale hotels through the second half of 2011
Supply expectations have been downgraded from prior year expectations with a focus on the short term as market response estimates have been delayed or downgraded
Supply growth for 2012 is expected to be a moderate 2.0% , below prior expectations. 2012 growth is due to the full year effect of projects which opened in 2011
Supply increases in the medium term are expected to be expected to be a low 1.2% following the recent opening of three large high profile projects. There are no key projects due for completion in the medium term.
As the lead up to the Commonwealth Games in 2018, we have allowed for a number of higher profile projects. Long term supply forecasts of 1.7% represent a slight downgrade to Hotel Futures 2011.
Of the 2,500 rooms forecast for the Gold Coast market over the long term few are live projects
Over 70% are an estimated market response, which could fluctuate depending on performance.
Market response makes up 67% of all supply in the next 5 years to 2016
The well publicised and ongoing deep discounting of finished serviced apartments encourages developers to either delay or abandon projects
Supply Actual & Forecast by Type 2008-2020
Gold Coast Regions – December 2011
2012 YTD Performance
June Year to date Gold Coast RevPAR has increased by 7.6%, exceeding 6.2% expectations
Driven by a strong June Qtr. with 8.3% growth
Demand has grown at a health 7.5%, the strongest in the country
Occupancy has increased 3.6 points to 65.5% thanks to strong demand and a decline in supply
GOLD COAST
Gold Coast Hotels
/MotelsEstablishments Rooms RevPAR
Hotels 26 6,125 $111.76
Motels 30 1,394 $75.03
Serviced Apartments 96 5,781 $93.46
Total 152 13,300 $99.93
2011
FORECAST
ACTUAL
2011
RevPAR -1.1% -2.7% -1.7% ▼
Supply 2.0% 0.5% -1.5% ▼
Demand -2.0% -3.6% -1.6% ▼
Occupancy 65.4% 65.3% -0.1% ▼
ARR 3.0% 1.5% -1.5% ▼
Var
Strong demand growth, reduced supply fuelling a medium term upgrade
25 www.dransfield.com.au
Gold Coast – Tourism Region
Demand
In 2011 demand for this largely tourist market decreased by 3.6%, the second largest drop of any market
International visitors declined 12.1% with visitor nights remaining largely unchanged
Domestic visitors declined 5.9% and visitor nights falling by 6.1%
Gold Coast hotels domestic visitor nights content increased from 75.8% to 77.8%
The TFC forecasts for Gold Coast for the period to FY22 have improved and are:-
Annual domestic visitor night growth of 0.7% vs. 0.0% previously
Annual international visitor night growth of 4.4% vs. 2.8% previously
Hotel Futures 2012 represents a slight upgrade in demand on the previous forecast through the medium term. Improved domestic forecasts across the country should see the Gold Coast market benefit.
Demand growth of 5.0% is forecast for 2012 and represents an upgrade from the 4.0% expectations previously
Medium term forecasts are for average annual demand growth of 4.7% which represents a slight upgrade on prior expectations.
In line with improved forecast expectations from the TFC, the long term demand forecasts to 2020 of 3.6% represents an upgrade from Hotel Futures 2011.
Conclusion
Several years of relatively flat supply should see occupancies begin to improve and push through the 70% barrier to average 72.5%, which has not been reached since 2007.
The addition of 3 high end products together with forecast demand growth should see the Gold Coast market sustain rate growth of 3.1% to 2020. This represents an upgrade on prior expectations , albeit off a low base.
Overall our forecast represents a 3.3% upgrade in real revPAR over the period to 2019 due to improved performance through the medium term
In 2012 revPAR is expected to grow by 6.5% , a slight upgrade on prior expectations due to stronger demand growth and lower than expected supply
Medium term revPAR growth signals the recovery of the Gold Coast market with expectations of average growth of 7.1% to 2014, an upgrade on prior expectations
Our long term forecasts to 2020 of 4.9% growth represent an upgrade on our 2011 forecast thanks to improved demand and rate growth through the medium term.
Market performance over the long term will be influenced by any recovery of the retail apartment market, as this will influence the level of new supply
Source: Australian Bureau of Statistics / Dransfield. *Room numbers are annualised.
Note: Growth rates for 2003 have been adjusted as advised by the ABS following the break in the time
series
GOLD COAST
Supply Demand
Year Rooms* % % ARR % RevPAR % Occ
Chng Chng Chng Chng
2000 13,249 1.8% 3.9% $96.28 0.5% $59.49 2.6% 61.8%
2001 13,249 0.0% 3.8% $96.59 0.3% $61.95 4.1% 64.1%
2002 13,096 -1.2% 1.6% $98.58 2.1% $64.99 4.9% 65.9%
2003 13,149 0.4% 0.4% $103.02 4.5% $67.92 4.5% 65.9%
2004 13,240 0.7% 6.2% $108.70 5.5% $75.60 11.3% 69.5%
2005 13,305 0.5% -0.3% $115.21 6.0% $79.48 5.1% 69.0%
2006 13,172 -1.0% -0.8% $123.30 7.0% $85.26 7.3% 69.2%
2007 13,121 -0.4% 1.8% $130.60 5.9% $92.28 8.2% 70.7%
2008 13,524 3.1% -2.6% $136.15 4.2% $90.92 -1.5% 66.8%
2009 13,205 -2.4% -2.9% $132.51 -2.7% $88.01 -3.2% 66.4%
2010 13,046 -1.2% 1.3% $132.38 -0.1% $90.18 2.5% 68.1%
2011 13,114 0.5% -3.6% $134.31 1.5% $87.73 -2.7% 65.3%
3.2% 2.8% 2.6% 2.4% 65.4%
Avg 2002-2011 -0.1% 0.1% 3.4% 3.6% 67.7%
Avg 2009-2011 -1.0% -1.7% -0.4% -1.2% 66.6%
2012 13,445 2.5% 5.0% $137.00 2.0% $91.65 4.5% 66.9%
2013 13,512 0.5% 4.5% $141.11 3.0% $98.15 7.1% 69.6%
2014 13,647 1.0% 4.5% $146.75 4.0% $105.62 7.6% 72.0%
Avg 2012 - 2014 1.3% 4.7% 3.0% 6.4% 69.5%
2015 13,920 2.0% 4.0% $152.62 4.0% $111.99 6.0% 73.4%
2016 14,440 3.7% 4.0% $155.67 2.0% $114.53 2.3% 73.6%
2017 14,973 3.7% 2.0% $158.79 2.0% $114.91 0.3% 72.4%
2018 15,198 1.5% 5.0% $166.73 5.0% $124.82 8.6% 74.9%
2019 15,426 1.5% 1.5% $171.73 3.0% $128.56 3.0% 74.9%
2020 15,657 1.5% 1.5% $176.88 3.0% $132.42 3.0% 74.9%
Avg 2015 - 2020 2.3% 3.0% 3.2% 3.9% 74.0%
2.0% 3.6% 3.1% 4.7% 72.5%
HISTORICAL
Total Actual Avg
(1988-2011)
FORECAST
Total Forecast Avg
(2012-2020)
26 www.dransfield.com.au
2011 Year in Review
In 2011 Hobart hotels recorded revPAR growth of 3.1% outperforming our forecast for a 2.8% decline
Rate growth of 3.9% above expectations represents a full recovery of a weak 2010
Moderate supply growth was not fully absorbed causing occupancy to decline 0.8% to 72.9%
Supply
In 2011 Hobart experienced a small 2% increase in supply, the equivalent of less than 100 rooms.
Actual was well below our healthy supply growth expectations of 4.4%
Australia’s smallest market has seen very little movement in net hotel rooms over the past couple of years. With net movement of less than 270 rooms since 2004
Supply expectations have remained largely unchanged. The Hobart market is the smallest of the ten cities we review and it remains difficult to predict market responses. One new project can have a significant statistical effect on the market
Supply growth for 2012 is a low 2.8% and is the result of a new hotel opening in May of this year. This represents an increase on prior expectations and includes delayed supply expected to come on line in 2014
Supply increases of 2.6% in the medium term are largely associated with a single project and we have made limited allowance for additional market response
Long term supply growth is expected to average a low 1.9% to 2020 and represents a downgrade from 2011 expectations of 2.2%. This equates to less than 50 rooms in this small market
Supply increases over the last couple of years have not been matched with organic market growth, which typically deters additional future development
Market response makes up 59% of all supply in the next 5 years to 2016
A lack of proposed activity means that we do not expect any major new openings for at least 2 years.
Supply Actual & Forecast by Type 2008-2020
Hobart Regions – December 2011
2012 YTD Performance
In the six months to June 2012 RevPAR in Hobart has increased by 2.3% compared to 2.0% expectations
Driven by a 1.5% increase in rate
Minimal supply decrease of 0.7% together with static demand saw occupancies slightly improved to 76.2%
HOBART
Hobart Hotels
/MotelsEstablishments Rooms RevPAR
Hotels 17 1,298 $114.63
Motels 20 715 $81.04
Serviced Apartments 10 590 $138.49
Total 47 2,603 $110.87
Star Grading
4-star 22 1,571 $128.82
Other 25 1,032 $83.41
Total 47 2,603 $110.87
2011
FORECAST
ACTUAL
2011
RevPAR -2.8% 3.1% 5.9% ▲
Supply 4.4% 2.0% -2.4% ▼
Demand 0.0% 1.2% 1.2% ▲
Occupancy 70.3% 72.9% 2.5% ▲
ARR 1.5% 3.9% 2.4% ▲
Var
Moderate upgrade as all key indicators improve slightly
27 www.dransfield.com.au
Hobart and Surrounds – Tourism Region
Demand
In 2011 demand for Hobart hotels marginally increased by 1.2% and above static expectations. This recovers the decline experienced in 2010
International visitors declined 8% or 7,000 in what is a very small portion of the market
Domestic visitors decreased 7.4%, however domestic nights in Hotels and Motels increased 39%
Hobart hotels domestic visitor nights content increased from 83.3% to 88.8%
The TFC forecasts for Hobart for the period to FY22 have been upgraded and are:-
Annual domestic visitor night growth of 1.6 % vs. -1.1 % previously
Annual international visitor night growth of 3.1 % vs. 1.7% previously
TFC forecasts have been highly variable perhaps highlighting the inherent risks involved with small market analysis
Hotel Futures 2012 represents a minor upgrade in demand on the previous forecast, with a focus on the short to medium term. The size of the market however, means that demand growth patterns can be volatile.
Demand growth of 3.0% is expected in 2012 which is a healthy upgrade from 1% growth forecasts previously, buoyed by June quarter performances and general market sentiment
Medium term demand growth is expected to average 2.7% which represents an upgrade on prior expectations
Long term growth is expected to average 1.9% to 2020 as medium term growth slows. This represents a small increase on prior forecasts
Conclusion
Occupancy in Hobart is forecast to remain steady through the medium and long term to average 72.8%. This is below the tipping point to promote additional supply in a market of this size
Our outlook for rate growth remains largely unchanged in the short term, albeit from a higher base as a result of the market outperforming expectations in 2011 and consistent with YTD performance
Overall our forecast represents a strong 6% upgrade in real revPAR over the period to 2019, as the market continues to outperform previous short term expectations
In 2012 revPAR growth of 2.2% is expected off a higher base and above prior expectations
Hobart hotels are expected to average revPAR growth of 2.7% through the medium term which represents an upgrade on the prior forecast
Our long term forecast to 2020 of 2.6% growth is an upgrade on expectations
The real yield forecast is flat compared with most of the other markets and illustrates the difficulty in forecasting small markets with low growth
Source: Australian Bureau of Statistics / Dransfield. *Room numbers are annualised.
Note: Growth rates for 2003 have been adjusted as advised by the ABS following the break in the time
series
HOBART
Supply Demand
Year Rooms* % % ARR % RevPAR % Occ
Chng Chng Chng Chng
2000 2,090 -0.1% 1.3% $93.60 4.6% $58.58 6.1% 62.6%
2001 2,091 0.0% 0.2% $94.43 0.9% $59.20 1.1% 62.7%
2002 2,179 4.2% 1.5% $93.28 -1.2% $56.93 -3.8% 61.0%
2003 2,317 6.3% 15.5% $102.20 9.6% $67.80 19.1% 66.3%
2004 2,385 2.9% 5.0% $107.20 4.9% $72.54 7.0% 67.7%
2005 2,442 2.4% 6.6% $113.19 5.6% $79.71 9.9% 70.4%
2006 2,372 -2.9% -2.6% $120.43 6.4% $85.06 6.7% 70.6%
2007 2,372 0.0% 2.4% $124.45 3.3% $90.05 5.9% 72.4%
2008 2,382 0.4% 1.3% $127.65 2.6% $93.19 3.5% 73.0%
2009 2,486 4.4% 8.1% $125.12 -2.0% $94.62 1.5% 75.6%
2010 2,547 2.5% -0.5% $126.02 0.7% $92.51 -2.2% 73.4%
2011 2,597 2.0% 1.2% $130.94 3.9% $95.39 3.1% 72.9%
1.6% 3.3% 3.0% 4.7% 63.5%
Avg 2002-2011 2.2% 3.8% 3.4% 5.1% 70.3%
Avg 2009-2011 2.9% 2.9% 0.9% 0.8% 74.0%
2012 2,670 2.8% 3.0% $133.56 2.0% $97.48 2.2% 73.0%
2013 2,749 3.0% 3.0% $137.56 3.0% $100.43 3.0% 73.0%
2014 2,804 2.0% 2.0% $141.69 3.0% $103.45 3.0% 73.0%
Avg 2012 - 2014 2.6% 2.7% 2.7% 2.7% 73.0%
2015 2,860 2.0% 1.5% $145.23 2.5% $105.51 2.0% 72.7%
2016 2,903 1.5% 1.5% $148.86 2.5% $108.15 2.5% 72.7%
2017 2,946 1.5% 1.5% $152.58 2.5% $110.85 2.5% 72.7%
2018 2,990 1.5% 1.5% $156.40 2.5% $113.63 2.5% 72.7%
2019 3,035 1.5% 1.5% $160.31 2.5% $116.47 2.5% 72.7%
2020 3,081 1.5% 2.0% $164.32 2.5% $119.97 3.0% 73.0%
Avg 2015 - 2020 1.6% 1.6% 2.5% 2.5% 72.7%
1.9% 1.9% 2.6% 2.6% 72.8%
HISTORICAL
Total Actual Avg
(1988-2011)
FORECAST
Total Forecast Avg
(2012-2020)
28 www.dransfield.com.au
2011 Year in Review
In 2011 Melbourne hotels recorded revPAR growth of 2.8% slightly below our 4.0% expectations
With very little difference between supply and demand movement, ARR growth of 2.7% was the key driver
Uncertainty from increased supply reduced ARR increases to 2.7% and $172.26
Medium term RevPAR growth of 4.9%, tempered by some supply, soft 2012 leads to a minor downgrade
Supply
In 2011 Melbourne again led all markets with supply growth adding almost 1,100 rooms or 6.5% though slightly below our 7.5% expectations
Supply increases were greatest in the 1st and 4th quarters with 8.7% and 7.5% respectively
Melbourne has increased supply by 37% since 2000, over the same period Sydney has decreased supply by 4.4%
Supply expectations have remained largely unchanged although there have been some delays
Supply growth for 2012 is expected to be a low 1% consistent with previous forecasts following several years of larger growth
Supply increases in the medium term to 2014 are expected to be a moderate 2.3% and are now above prior expectations, albeit off a slightly lower base
Long term supply growth is expected to average 2.6% over the forecast period to 2020 and slightly above prior expectations with a net increase of 100 rooms, although supply timing has been pushed out
Of the forecast supply increase over the next 5 years it is important to note that over 50% or 1,200 rooms is expected from market response and is not attributable to specific projects that are in progress
Market response makes up 54% of all supply in the next 5 years to 2016
Supply Actual & Forecast by Type 2008-2020
Melbourne Regions – December 2011
2012 YTD Performance
YTD RevPAR in Melbourne hotels has seen a small 0.5% increase and was one of only two markets to experience a decline in revPAR for the June Qtr.
A 3.4% increase in supply was initially absorbed with demand increasing by 3.8% thanks to a strong March Qtr.
Supply growth in the June Qtr. outstripped demand which saw occupancy decline slightly
MELBOURNE
Establishments Rooms RevPAR
Inner, Rem
Southbank &
Docklands Total
123 17,433 $141.75
Melbourne Tourism
Region Hotels/Motels
Hotels 84 13,959 $140.28
Motels 104 5,127 $80.48
Serviced Apartments 105 7,469 $127.79
Total 293 26,555 $125.20
Star Grading
5-star 19 n.p n.p
4-star 148 15,540 $123.95
3-star 108 5,339 $74.44
Other 18 n.p n.p
Total 293 26,555 $125.20
2011
FORECAST
ACTUAL
2011
RevPAR 4.0% 2.8% -1.2% ▼
Supply 7.5% 6.5% -1.0% ▼
Demand 8.0% 6.7% -1.3% ▼
Occupancy 79.1% 78.9% -0.2% ▼
ARR 3.5% 2.7% -0.8% ▼
Var
29 www.dransfield.com.au
Melbourne – Inner, Remain, Southbank & Docklands
Demand
In 2011 demand for Melbourne hotels increased by 6.7% slightly below very strong expectations.
Melbourne is the only major city that has had the supply capacity to generate healthy demand growth
International visitor nights to Melbourne have increased by 6.7% and 5.8% respectively
Domestic visitors and nights both grew by 5.7% and 1.3% respectively
Melbourne hotels domestic visitor nights content fell, marginally to 66.1% from 67.0%
The TFC forecast for Melbourne for the period to FY22 represents an upgrade and are:-
Annual domestic visitor night growth of 0.9% vs. 0.4% previously
Annual international visitor night growth of 3.9% vs. 3.9% previously
Following a strong couple of years of supply driven demand we expect reduced demand growth leading into the next development cycle in 2016/17. The 2012 forecast does however represent an upgrade on the previous forecast.
We expect demand to increase by 2% in 2012 consistent with prior expectations albeit from a lower base
Medium term demand growth is expected to average 2.8%, an upgrade on prior forecasts and in line with upgrades from the TFC
Long term growth of 3.1% is now forecast which is marginally above prior expectations
Conclusion
Consistent with the other major Australian markets, Melbourne may be characterised by high occupancy averaging 80.7% over the period of the forecast to 2020.
The market has been able to absorb the entirety of the significant increase in supply since 2001
2011 occupancy of 78.9% is 6.9 points higher than 2001
Rate expectations for the forecast period have remained largely unchanged.
More recently rate growth has been minimal, as would be expected given market conditions and in response to the influx of supply.
As supply growth plateaus we should see rate growth escalate
Overall our forecast represents a small 1.9% downgrade in real revPAR over the period to 2019, thanks to softer rate growth expectations in 2012
In 2012, RevPAR is expected to grow by 2%, down from the previous forecast of 5.7%
• YTD performance reflects major market demand nervousness due to a slight dip in occupancy
• YTD rate growth of just 0.2% with the June quarter experiencing a 0.2% decline
Melbourne hotels are expected to perform slightly below prior expectations in the medium term to 2014
Our long term forecast to 2019 represents a slight upgrade of 0.2% compared to the prior forecast
• Weaker than expected rate growth in the short term
• The market catches up to the previous forecast by 2016. This is as a result of stronger rate growth through the medium term facilitated by delayed supply
Source: Australian Bureau of Statistics / Dransfield. *Room numbers are annualised.
Note: Growth rates for 2003 have been adjusted as advised by the ABS following the break in the time
series
MELBOURNE
Supply Demand
Year Rooms* % % ARR % RevPAR % Occ
Chng Chng Chng Chng
2000 10,966 2.1% 6.3% $141.77 -0.4% $104.40 3.7% 73.6%
2001 11,594 5.7% 3.4% $142.14 0.3% $102.34 -2.0% 72.0%
2002 11,951 3.1% -0.4% $138.04 -2.9% $96.06 -6.1% 69.6%
2003 13,106 9.7% 10.7% $135.97 -1.5% $95.53 -0.5% 70.3%
2004 13,807 5.4% 10.0% $134.43 -1.1% $98.64 3.3% 73.4%
2005 14,149 2.5% 6.6% $140.37 4.4% $107.14 8.6% 76.3%
2006 14,730 4.1% 6.8% $153.12 9.1% $119.92 11.9% 78.3%
2007 14,760 0.2% 3.7% $161.38 5.4% $130.78 9.1% 81.0%
2008 14,848 0.6% -0.2% $171.20 6.1% $137.69 5.3% 80.4%
2009 15,286 2.9% -2.2% $165.30 -3.4% $126.26 -8.3% 76.4%
2010 16,074 5.2% 8.4% $167.80 1.5% $132.11 4.6% 78.7%
2011 17,114 6.5% 6.7% $172.26 2.7% $135.87 2.8% 78.9%
5.1% 5.4% 2.5% 3.1% 71.3%
Avg 2002-2011 4.0% 5.0% 2.0% 3.1% 76.3%
Avg 2009-2011 4.9% 4.3% 0.2% -0.3% 78.0%
2012 17,282 1.0% 2.0% $173.98 1.0% $138.61 2.0% 79.7%
2013 17,713 2.5% 3.0% $182.68 5.0% $146.26 5.5% 80.1%
2014 18,314 3.4% 3.5% $195.47 7.0% $156.66 7.1% 80.1%
Avg 2012 - 2014 2.3% 2.8% 4.3% 4.9% 80.0%
2015 18,591 1.5% 3.0% $205.24 5.0% $166.90 6.5% 81.3%
2016 19,303 3.8% 4.0% $211.40 3.0% $172.19 3.2% 81.5%
2017 20,308 5.2% 4.0% $215.62 2.0% $173.62 0.8% 80.5%
2018 20,957 3.2% 3.0% $223.17 3.5% $179.36 3.3% 80.4%
2019 21,376 2.0% 2.5% $230.98 3.5% $186.54 4.0% 80.8%
2020 21,590 1.0% 2.5% $239.07 3.5% $195.94 5.0% 82.0%
Avg 2015 - 2020 2.8% 3.2% 3.4% 3.8% 81.1%
2.6% 3.1% 3.7% 4.2% 80.7%
HISTORICAL
Total Actual Avg
(1988-2011)
FORECAST
Total Forecast Avg
(2012-2020)
30 www.dransfield.com.au
2011 Year in Review
In 2011 Perth was the strongest city market with revPAR growing by a very high 15.1% and above our already healthy 10.2% forecast
Rate growth of 11.2% from a very strong corporate sector was the key driver of this standout performance
A lack of supply saw occupancies grow 3.5% to 84.1% and only marginally behind Sydney. One of 3 city markets with occupancy over 80%
Supply
In 2011 the Perth market continued to be characterised by inadequate supply with an increase of just 0.1% and in line with forecasts
Hotel room supply is the same as 2004
Perth saw its 1st major hotel opening this year, the statistical impact of which will be felt in 2013
Supply expectations have remained largely unchanged. A number of projects, including the Perth Waterfront are still in the early stages of the development process
Supply growth for 2012 is expected to be a low 2.3% and consistent with previous forecasts
Supply increases in the medium term are expected to average a moderate 4.6%, largely in line with prior expectations. Previously expected market response has been replaced with specific projects
Long term supply growth is expected to average 3.7% to 2020 and marginally below prior expectations due to delays in market response to date
Of the 2,250 rooms forecast to be added to the Perth market over 76% (1,650) rooms are an estimated market response which could flex if conditions change.
Market response makes up 68% of all supply in the next 5 years to 2016
There is some risk that the supply estimates may not be met with relatively limited proposal and construction activity. High rate growth and operator interest does have developers looking for sites
Outside of the CBD region the Burswood development of an additional 500 rooms will have a positive net impact on the market and create a level of capacity and supply induced demand
Supply Actual & Forecast by Type 2008-2020
Perth Regions – December 2011
2012 YTD Performance
Perth hotels have continued to experienced very strong revPAR growth, recording a 17.9% increase in the first half of 2012
Demand in Perth has increased by 6.8% despite supply constraints
Supply has seen a modest increase of 2.8% Occupancies have jumped to a very strong 83.4% As a result of the strong operating environment Perth
Hoteliers have been able to increase rates by 13.5%
PERTH
2011
FORECAST
ACTUAL
2011
RevPAR 10.2% 15.1% 4.9% ▲
Supply 0.0% 0.1% 0.1% ▲
Demand 3.0% 3.6% 0.6% ▲
Occupancy 83.7% 84.1% 0.4% ▲
ARR 7.0% 11.2% 4.2% ▲
Var
Perth Regions Establishments Rooms RevPAR
Perth City 45 5,802 $145.41
Perth Tourism Region
Hotels 46 6,433 $139.51
Motels 37 1,949 $92.40
Serviced Apartments 41 2,490 $137.48
Total 124 10,872 $130.48
Star Grading
5-star 6 n.p. n.p.
4-star 46 4,914 $146.66
3-star 53 3,468 $95.65
Other 19 2,490 $147.20
Total 124 10,872 $130.48
Strong uplift in forecasts with increased demand and rate and unchanged supply expectations
31 www.dransfield.com.au
Perth – Inner City and Remainder
Demand
In 2011 demand for Peth hotels increased by 3.6% and slightly above our 3% expectations
International visitors to Perth increased by 5.5% and nights remained stable with less than 1% growth
Domestic visitor nights to Perth declined by 5.0% nights in Hotels and motels increased by 1%
Perth hotels domestic visitor nights content fell marginally to 63.6% from 64.3%
The TFC forecasts for Perth to FY22 have been upgraded and are:-
Annual domestic visitor night growth of 0.9% vs. 0.6% previously
Annual international visitor night growth of 2.9% vs. 2.9% previously
Hotel Futures 2012 represents an upgrade in demand on the previous forecast, focussed on the long term. There is a level of forecast risk due to the local market volatility, particularly in recent times
We expect demand to increase by 3% in 2012 consistent with prior expectations
Medium term demand growth is expected to average 3.7%, and is dependent on new supply. This forecast is consistent with Hotel Futures 2011
Long term growth of 3.2% is expected. This is a slight upgrade on prior expectations and is supported by an upgrade in the TFC long term forecasts
Conclusion
Perth should continue to operate in a high occupancy environment for much of the term of the forecast (average 81.4%)
There are no specific signs that high rate growth will abate in the short term. Rate forecasts represent an upgrade on HF2011 thanks to short term increases
We do not expect the double digit revPAR growth to continue in the medium term. Our current forecasts are conservative and seek to compensate for perceived risk
If demand for short term accommodation does fall through the medium term there is scope for supply correction, given the current status of much of the supply
Overall our forecast represents a significant 13% upgrade in real revPAR over the period to 2019. The market continues to outperform short term expectations
In 2012, RevPAR is expected to grow by 10.7%, representing an upgrade to our 5.7% forecast of 2011
• Continued strength in the business demand in the short term will see occupancy rates remain above 80%
• Lack of new supply gives hoteliers continued confidence in growing rate however the 2nd half of 2012 should settle down
Perth hotels are expected to perform above expectations in the medium term to 2014, with RevPAR growth of 6.2% compared with 3.6% in Hotel Futures 2011
Our long term forecast to 2020 represents a slight upgrade when compared with the prior forecast 3.1% vs. 2.6% in Hotel Futures 2011
Source: Australian Bureau of Statistics / Dransfield. *Room numbers are annualised.
Note: Growth rates for 2003 have been adjusted as advised by the ABS following the break in the time
series
PERTH
Supply Demand
Year Rooms* % % ARR % RevPAR % Occ
Chng Chng Chng Chng
2000 5,169 3.0% 6.4% $99.55 -3.0% $68.80 0.2% 69.1%
2001 5,264 1.8% -1.4% $98.85 -0.7% $66.17 -3.8% 66.9%
2002 5,366 1.9% 4.4% $94.10 -4.8% $64.49 -2.5% 68.5%
2003 5,584 4.1% 7.2% $99.10 5.3% $69.93 8.7% 70.6%
2004 5,834 4.5% 7.1% $100.66 1.6% $72.79 4.1% 72.3%
2005 5,608 -3.9% -0.1% $104.63 4.0% $78.63 8.0% 75.1%
2006 5,529 -1.4% 3.9% $116.68 11.5% $92.43 17.6% 79.2%
2007 5,544 0.3% 4.4% $133.37 14.3% $110.01 19.0% 82.5%
2008 5,869 5.9% 5.6% $159.36 19.5% $131.14 19.2% 82.3%
2009 5,847 -0.4% -5.2% $160.46 0.7% $125.71 -4.1% 78.3%
2010 5,815 -0.5% 3.1% $163.91 2.1% $133.11 5.9% 81.2%
2011 5,820 0.1% 3.6% $182.23 11.2% $153.20 15.1% 84.1%
6.0% 8.5% 4.5% 6.9% 69.5%
Avg 2002-2011 1.1% 3.4% 6.5% 9.1% 77.4%
Avg 2009-2011 -0.3% 0.5% 4.7% 5.6% 81.2%
2012 5,956 2.3% 3.0% $200.45 10.0% $169.63 10.7% 84.6%
2013 6,280 5.4% 4.0% $214.48 7.0% $179.02 5.5% 83.5%
2014 6,568 4.6% 4.0% $220.91 3.0% $183.35 2.4% 83.0%
Avg 2012 - 2014 4.1% 3.7% 6.7% 6.2% 83.7%
2015 7,069 7.6% 5.0% $223.12 1.0% $180.67 -1.5% 81.0%
2016 7,493 6.0% 5.0% $225.35 1.0% $180.75 0.0% 80.2%
2017 7,718 3.0% 2.0% $229.86 2.0% $182.58 1.0% 79.4%
2018 7,834 1.5% 2.0% $234.46 2.0% $187.15 2.5% 79.8%
2019 7,951 1.5% 2.0% $241.49 3.0% $193.71 3.5% 80.2%
2020 8,070 1.5% 2.0% $248.74 3.0% $200.51 3.5% 80.6%
Avg 2015 - 2020 3.5% 3.0% 2.0% 1.5% 80.2%
3.7% 3.2% 3.6% 3.1% 81.4%
HISTORICAL
Total Actual Avg
(1988-2011)
FORECAST
Total Forecast Avg
(2012-2020)
32 www.dransfield.com.au
2011 Year in Review
In 2011 Sydney hotels recorded revPAR growth of 7.1% below our 10.7% forecast
Growth mostly due to a 7.0% increase in rate Marginal decline in demand was offset by a contraction in
supply
Supply
In 2011 Sydney’s room stock contracted by 0.7% in line with expectations
In the past 5 years Sydney has not had annual room supply growth of more than 1%
In 2011 Sydney had its first new 5 star hotel open since 2000.
Supply expectations, on a like with like basis, have remained steady with increased focus on the next development cycle, expected to begin in 2015/2016
Supply growth for 2012 is expected to be 3.2% (excluding boundary adjustments) consistent with previous forecasts. Sydney has recently seen a couple of key hotel projects come on line
Supply increases in the medium term are expected to be a low 2.7% and consistent with the prior forecast. A couple of new projects have replaced the prior allowance for expected market supply response
Long term supply growth is expected to average 4.2% over the forecast period to 2020 . This equates to over 8,000 additional rooms and [is consistent with prior expectations
The majority of supply is a market response and not from a currently live project
Of the 9,000 rooms forecast, over 75% are expected market supply response
The performance of the Sydney market over the next 2-3 years should determine the level of market response in the outer years.
Market response makes up 67% of all supply in the next 5 years to 2016
The announcement of the 900 room convention centre hotel has not changed our supply forecast due to the large allowance for rooms previously allowed for as a market response
Supply Actual & Forecast by Type 2008-2020
Sydney Regions – December 2011
2012 YTD Performance
YTD June 2012 the Sydney Tourism Region has experienced revPAR growth of 1.2% vs. expectations of 7.9% for the Sydney City Region
Sydney inner had YTD revPAR of $162 vs. expectations of $169 in HF 2011
Sydney CBD region has YTD occupancy of 83.9% however stalling demand has seen hoteliers hesitant to move strongly on rate
Moving into what is typically the stronger half of the year we should see some strengthening in ARR and revPAR
2011
FORECAST
ACTUAL
2011
RevPAR 10.7% 7.1% -3.6% ▼
Supply -0.5% -0.7% -0.3% ▼
Demand 3.0% -0.4% -3.4% ▼
Occupancy 88.5% 85.8% -2.7% ▼
ARR 7.0% 6.8% -0.2% ▼
Var
Establishments Rooms RevPAR
Sydney City Region 114 19,872 $173.93
Sydney Tourism Region Hotels/Motels
Hotels 106 19,656 $164.42
Motels 107 7,074 $91.36
Serviced Apartments 70 5,969 $159.21
Total 283 32,699 $147.58
Star Grading
5-star 23 6,934 $219.45
4-star 124 17,743 $146.37
3-star 106 6,847 $93.72
Other 30 1,175 $55.71
Total 283 32,699 $147.58
SYDNEY
note that % is based on adjusted 2011 forecast due to change in regions
Large % decrease in market response in 2012 is due to a repositioning of regions (actual
market response is 1% increase)
Sydney market has been downgraded in the short term due to soft 2012 demand but is expected to recover through the forecast period to 2020. Changes in ABS classification has seen comparison to the prior year difficult
33 www.dransfield.com.au
Sydney – Inner
Demand
In 2011 demand for Sydney hotels increased by 4.3% and in line with expectations
International visitors to Sydney declined by 3.5% however visitor nights increased by 5.7%
Domestic visitors to Sydney increased by 5.5% and visitor nights increased by 4.2%
Sydney hotels domestic visitor nights content increased slightly to 55.0%, from 53.2%
The TFC forecasts for Perth to FY22 have been upgraded and are:-
Annual domestic visitor night growth of 0.8% vs. 0.4% previously
Annual international visitor night growth of 4.3% vs. 2.8% previously
Whilst hotel demand growth in the short term has been downgraded we expect the market to recover over the long term as supply driven demand in 2016/2017 see the forecast to 2020 deliver an upgrade on the previous year
Excluding the adjustment for the change in boundaries we are forecasting flat demand in 2012 and below the 3% growth forecast previously. There is the potential that this can be exceeded in what is typically a stronger second half of the year
Medium term demand growth is expected to average 1.8% for the new region which represents a slight downgrade compared to prior forecasts
Long term growth of 3.6% is expected. This is an upgrade on prior forecasts thanks to improved expectations through 2016-2017
With the redevelopment of the Sydney Convention Centre there is some risk in medium term demand (2015), particularly if suitable alternative venues cannot be sourced or accepted by prospects
Conclusion
Occupancy is expected to average above 80% for the period to 2020 with the forecast supply being mostly absorbed
Despite a softening in rate growth forecast in 2012 we expect the market to recover in the medium term as world markets and business confidence recovers
Overall our forecast represents a marginal downgrade in real RevPAR over the period to 2019, as a result of our downgrade to short term forecasts of 7.9%
In 2012, RevPAR is expected to grow by 2.9%, representing an significant downgrade to our 2011 forecast
• Due to a change in ABS boundaries there is a chance that the CBD market could outperform these forecasts
• Lack of meaningful demand growth and volatility will see hoteliers be less bullish on rate growth in the months ahead
Sydney's hotels are expected to perform slightly below prior expectations in the medium term to 2014. RevPAR growth of 5.8% is expected compared with 7.5% previously
Our long term forecast of 3.6% annual growth to 2019 represents an upgrade when compared with the prior forecast of 2.4%
Source: Australian Bureau of Statistics / Dransfield. *Room numbers are annualised.
Note: Due to a reclassification of ABS statistics we have had to adjust 2012 supply and demand. To
adjust for the break in the series we have reduced 2012 supply by 8%, which after new growth and
expected market supply response results in a net 5% decrease in room stock. We have also made a
similar adjustment to total demand. Excluding the adjustment for the change in classification we are
forecasting flat demand for 2012
Series Break
SYDNEY
Supply Demand
Year Rooms* % % ARR % RevPAR % Occ
Chng Chng Chng Chng
2000 20,669 13.3% 12.7% $159.83 11.7% $113.72 11.1% 71.2%
2001 21,378 3.4% -0.9% $139.73 -12.6% $95.21 -16.3% 68.1%
2002 19,641 -8.1% -2.6% $139.05 -0.5% $100.42 5.5% 72.2%
2003 18,173 -7.5% -2.5% $147.69 6.2% $112.38 11.9% 76.1%
2004 18,293 0.7% 4.6% $150.98 2.2% $119.42 6.3% 79.1%
2005 19,046 4.1% 2.7% $161.47 6.9% $125.98 5.5% 78.0%
2006 19,509 2.4% 3.0% $170.20 5.4% $133.58 6.0% 78.5%
2007 19,701 1.0% 5.0% $179.26 5.3% $146.30 9.5% 81.6%
2008 19,891 1.0% -0.5% $184.69 3.0% $148.61 1.6% 80.5%
2009 19,854 -0.2% -0.4% $168.94 -8.5% $135.67 -8.7% 80.3%
2010 19,911 0.3% 6.8% $175.70 4.0% $150.27 10.8% 85.5%
2011 19,770 -0.7% -0.4% $187.68 6.8% $160.99 7.1% 85.8%
3.9% 4.1% 1.5% 1.9% 74.2%
Avg 2002-2011 -0.7% 1.6% 3.1% 5.5% 79.8%
Avg 2009-2011 -0.2% 2.0% 0.8% 3.1% 83.9%
2012 18,789 -5.0% -6.0% $195.19 4.0% $165.60 2.9% 84.8%
2013 19,213 2.3% 2.5% $208.86 7.0% $177.61 7.3% 85.0%
2014 19,759 2.8% 3.0% $223.48 7.0% $190.33 7.2% 85.2%
Avg 2012 - 2014 0.0% -0.2% 6.0% 5.8% 85.0%
2015 20,595 4.2% 4.0% $239.12 7.0% $203.21 6.8% 85.0%
2016 21,886 6.3% 7.0% $243.90 2.0% $208.69 2.7% 85.6%
2017 23,670 8.1% 7.0% $248.78 2.0% $210.61 0.9% 84.7%
2018 24,617 4.0% 3.0% $253.75 2.0% $212.75 1.0% 83.8%
2019 25,355 3.0% 2.0% $261.37 3.0% $217.01 2.0% 83.0%
2020 26,116 3.0% 2.0% $269.21 3.0% $221.35 2.0% 82.2%
Avg 2015 - 2020 4.8% 4.2% 3.2% 2.6% 84.0%
3.2% 2.7% 4.1% 3.6% 84.4%
HISTORICAL
FORECAST
Total Actual Avg
(1988-2011)
Total Forecast Avg
(2012-2020)
34 www.dransfield.com.au
CHANGES TO ABS CLASSIFICATIONS Changes to Classification
Effective from 1 January 2012, the ABS has replaced the Australian Standard Geographical Classification (ASGC) with the new Australian Statistical Geography Standard (ASGS) as the geographic framework for its survey data. For more detail visit the abs website at www.abs.gov.au
Effect on Hotel Futures
For the purposes of our Hotel Futures analysis, this changes the boundaries applicable to the Darwin and Cairns regions. Accordingly, comparisons with prior period data for these two regions is not exactly like for like, however the effect of the change in coverage is relatively minimal. We have taken the opportunity through these classification changes to include Port Douglas in our Cairns market forecasts Sydney City has undergone a more significant change in reporting and we now also compare data movements in the broader Sydney Tourism Region which has not undergone any boundary changes To allow for adjustments in regions we have made a one time adjustment to supply and demand for the 3 cities affected. The changes and affect on the national market are summarised in the table to the right We have made an additional one time adjustment to rate growth for the Cairns and Port Douglas market to allow for market characteristics of the Port Douglas market which typically attract a higher average room rate compared to the Cairns City Region
Adjustments
Rate
% # % # %
Cairns 3.50% 259 -2% (33,685) 3.50%
Darwin -5% (185) -5% (47,295)
Sydney -8% (1,616) -6% (371,373)
Total (1,542) (452,353)
Adjustment as % of
2011 Australian
Market
-1.8% -1.9% immaterial
Supply DemandCity
35 www.dransfield.com.au
GLOSSARY Glossary of Terms
Australian Bureau of Statistics (ABS)
The ABS is Australia’s national statistical authority and provides quarterly statistics of hotels, motels and serviced apartments.
Average Room Rate (ARR) The Average Room Rate is the average daily revenue per occupied room. Calculated as Total Room Revenue divided by occupied room nights. This rate is calculated net of GST. Also known as Average Daily Rate (ADR).
Global Financial Crisis (GFC) The GFC refers to the global economic slowdown that commenced in 2008.
Hotels Hotels with facilities, licensed to operate a public bar. References made to the ‘hotel market’ generally include motels, guest houses and serviced apartments.
HMGSA Hotels, Motels, Guest Houses and Serviced Apartments
Motels Motels licensed which predominantly provide short-term accommodation available to the general public, provide a bath (or shower) and toilet in most guest rooms and have breakfast available for guests.
Serviced Apartments Self contained units with full cooking facilities, daily service and provision of linen and laundry.
Occupancy The Occupancy is the number of rooms occupied divided by the number of rooms available.
RevPAR The revPAR is the revenue per available room night calculated as occupancy multiplied by Average Room Rate. Also known as and previously defined in Hotel Futures as Yield.
Real RevPAR The revPAR calculated in 2011 dollars to remove the effect of inflation. Previously defined in Hotel Futures as Real Yield.
Yield The Room Yield is the revenue per available room night calculated as occupancy multiplied by Average Room Rate. Also known as RevPAR.
Real Yield The Room Yield calculated in 2010 dollars to remove the effect of inflation. Also referred to as Real RevPAR
Tourism Forecasting Committee (TFC) A division of Tourism Australia. The TFC is an independent body charged with providing consensus forecasts of activity across international, domestic, and outbound tourism sectors.
Table Reference
Room Night Supply
The sum of the number of rooms available for each night of the year. This is not always the same as a calculation of the number of rooms times the number of days in the year as rooms are not always available for the whole year when new Supply is introduced, or old Supply withdrawn part way through the calendar year.
Rooms This figure is based on the equivalent rooms available for the full year calculated by dividing Room Night Supply by the number of days in the year.
Room Night Demand The sum of the number of rooms occupied for each night of the year. This information is not directly supplied by the ABS and is calculated by multiplying Room Night Supply by the reported Occupancy.
Star Grading The grading of hotels and motels with facilities based on the classification used by members of the Australian Automobile Association (AAA).
36 www.dransfield.com.au
METHODOLOGY & BACKGROUND In producing Hotel Futures, Dransfield have committed to making available to investors long term historical information and one view of what the future might look like. Investors now
have available to them forecasts of key demand drivers, published by Tourism Research Australia (TRA), and a number of other government and private sources. Supply information is
provided by local and state governments as well as private organisations. Hotel Futures seeks to interpret the impact of these expectations on hotel revenues, when combined together
in a supply/demand equation.
In presenting a market forecast it is important for readers to accept that individual hotels will be influenced by the market, but will not behave in an identical manner. The market
forecast is therefore a guide against which the past and future performance expectations for any particular hotel may be reviewed
Demand
In our analysis, the TFC visitor forecasts and customer market mix in individual states are blended and adjusted to reflect historical differences between these key drivers, actual results
and the impact of additional supply. Supply often stimulates demand growth and there are differing expectations for individual city growth rates compared to the whole state.
Historically, actual performance and our forecasts for a city’s demand growth have exceeded ‘melded’ growth rates (combined International and Domestic forecasts) based on TFC
data for larger geographic areas, sometimes quite substantially.
Our demand forecasts are partly based on international and domestic visitor forecasts published by Tourism Research Australia (TRA) through the Tourism Forecasting Committee
(TFC). They also require a level of subjective judgement. In November 2012, TFC released revised forecasts updating those issued in November 2011 relied upon in the 2011 edition
of Hotel Futures. It is important to note from this edition going moving forward TFC forecasts will be produced on a financial year basis. For the incidences where calendar year
calculations are required Dransfield have taken an average to calculate. The long term averages are not expected to be materially affected.
There are multiple indicators of future demand for the major cities considered in Hotel Futures. The TFC publishes a range of related actual and forecast national statistics including:
• International Arrivals;
• International Visitor nights;
• International Visitor nights in Hotels, Motels, Guest Houses and Serviced Apartments (HMGSA);
• Domestic Visitor Nights and
• Domestic Visitor nights in Hotels, Motels, Guest Houses and Serviced Apartments (HMGSA).
International visitor forecasts are now undertaken on a state by state basis, similar to what has historically been provided for the domestic forecasts. We have undertaken correlation
testing on each of the above demand indicators and found varying degrees of correlation to actual results in different years. None of the individual indicators have a very strong
historical correlation with the Room nights occupied in the cities that Hotel Futures reports on. This is partly due to the differing proportions of international and domestic visitors in each
city though we do take regard of the known changes in market mix. It is also due to the differing geographic boundaries of the indicators and the subject, for example, using the
international forecast for the whole state has only an indirect relationship with an individual city. Changes in the level of supply in each city also alter travel patterns as room availability
improves.
The difficulty in using raw statistics is demonstrated by considering the lack of growth in International arrivals in 2009 compared to the 5% increase in International Visitor nights and 6%
reduction in International Visitor Nights to Hotels. The demand figures estimated in Hotel Futures therefore require a significant subjective assessment.
Supply
In calculating short-term supply expectations, projects recently completed, under construction and those proposed are taken into account. Probability estimates have been used for
sites where construction has not started and may not start or could be delayed.
In several markets, many sites are mooted as possible hotel projects. Our forecasts recognise that not all project proposals will proceed. Each time a project is generally perceived as
going ahead, the likelihood for other proximate developments reduces. Remaining proposals are delayed as financiers and investors take into account the impact of additional supply.
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Changes in Australian Bureau of Statistics Methodology
As a result of the introduction of the Goods and Services Tax (GST) on 1 July 2000, the ABS reports data inclusive of GST. To enable meaningful comparison to the previous years, we have adjusted the post 1 July 2000 data by reducing revenues by 1/11th, making them net of GST. In the June 2003 quarter, an additional 132 establishments (5,918 rooms) were added to the Australian Bureau of Statistic’s Survey of Tourist Accommodation room stock count. The addition of these establishments resulted in a break in the time series between the March and June quarters 2003 and would tend to understate supply growth. To offset this, the base figures for quarters June 2002 to June 2003 have been increased by a factor, provided by the ABS, to take into account the effect of the break in the series. The factor used varies for different cities and ranges from an increase of 1.9% to 6.2%. In 2007 the ABS redrew the geographical boundaries of the Sydney City Region and divided the City Region into four sub-regions: Inner, South, East and West. The changes to the boundaries has not impacted the total Sydney City region, rather the sub parts of the region have been redrawn. In the 2012 TFC forecast, historical performance and forecasts are being reported on a financial year basis. Previous calendar year forecast of November 2011 have been adjusted to report on a financial year basis for comparative purposes, they are at best an indication of what the financial year forecasts would have been if prepared last time.
Room Rate Methodology
Real room rate change is mostly impacted by occupancy levels. Changes upward generally lag occupancy movements by approximately twelve months, whilst hoteliers respond to new market circumstances and contract prices move. Regression analysis has been used to analyse historic real rate growth and is used as a guide to forecasting likely future growth rates based on expected occupancy levels. Room rates are presented net of GST.
Room Yield/REVPAR Methodology
The most reliable indicator of hotel profitability is the revPAR (revenue per available room or yield) which indicates the revenue available from which profit is derived. Given the change in inflation over the last decade, we have calculated a ‘real revPAR’ curve in each market so that a more realistic comparison of future expectations and past performance can be made. The real revPAR is also a good guide as to when new projects might be considered viable, and therefore likely to proceed. Nominal growth rates depend on the starting base, (e.g. growth rates calculated from a peak will be lower and often negative compared to growth rates calculated from a trough). Comparing the average real revPAR of a whole forecast to prior forecasts is therefore the most objective and complete way to determine if it has been upgraded or downgraded. For the purposes of comparing current forecast real revPAR with our previous forecasts, CPI data has been used.
Sources of Historic Forecast Data
Where it is noted that Australian Bureau of Statistics (ABS) data has been used in our analysis, this refers only to historic data. Forecasts are solely the product of Dransfield, though the construction of the forecast may rely on information published by Tourism Research Australia. Tourism Research Australia was created on 1 July 2004 and brings together the Australian Tourism Commission, See Australia, the Bureau of Tourism Research and the Tourism Forecasting Council. The Tourism Forecasting Committee (TFC) was also established following the formation of Tourism Australia (TA), and like its predecessor, the Tourism Forecasting Council. The TFC remains an independent body providing forecasts of activity across international, domestic, and outbound tourism sectors. The resources for the TFC are provided by Tourism Research Australia (TRA), which is a division of Tourism Australia. Copyright in ABS data resides with the Commonwealth of Australia. Used with permission.
METHODLOGY