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RETAIL BANKING 1 | Page A PROJECT REPORT ON STUDY OF RETAIL BANKING” FOR “THE JALGAON JANATA SAHAKARI BANK LTD, SAVDA” SUBMITTED TO Affiliated to NORTH MAHARASHTRA UNIVERSITY,IN THE PARTIAL FULLFILLMENT OF THE REQUIREMENT FOR THE AWARD OF THE DEGREE OF MASTER OF BUSINESS ADMINISTARTION (MBA) 2015-17 SUBMITTED BY PARAG S.AKOLE M.B.A.(FINANCE) 2015-2017 UNDER THE GUIDENCE OF PROF. SHWETA CHORDIYA KCE’S SOCIETY’S INSTITUTE OF MANAGEMENT & RESEARCH,JALGAON

A PROJECT REPORT ON FOR · 2018. 9. 10. · RETAIL BANKING 2 | P a g e CERTIFICATE This is to certify that, Mr.PARAG SUHAS AKOLE is bonafied student of MASTER OF BUSINESS ADMINISTRATION

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Page 1: A PROJECT REPORT ON FOR · 2018. 9. 10. · RETAIL BANKING 2 | P a g e CERTIFICATE This is to certify that, Mr.PARAG SUHAS AKOLE is bonafied student of MASTER OF BUSINESS ADMINISTRATION

RETAIL BANKING

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A

PROJECT REPORT

ON

“ STUDY OF RETAIL BANKING”

FOR

“THE JALGAON JANATA SAHAKARI BANK LTD, SAVDA”

SUBMITTED TO

Affiliated to

NORTH MAHARASHTRA UNIVERSITY,IN THE PARTIAL

FULLFILLMENT OF THE REQUIREMENT FOR THE AWARD OF THE DEGREE OF

MASTER OF BUSINESS ADMINISTARTION (MBA) 2015-17

SUBMITTED BY

PARAG S.AKOLE

M.B.A.(FINANCE) 2015-2017

UNDER THE GUIDENCE OF

PROF. SHWETA CHORDIYA

KCE’S SOCIETY’S

INSTITUTE OF MANAGEMENT & RESEARCH,JALGAON

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CERTIFICATE

This is to certify that, Mr.PARAG SUHAS AKOLE is bonafied student of

MASTER OF BUSINESS ADMINISTRATION (M.B.A. FINANCE) From KCE’S

INSTITUTE OF MANAGEMENT & RESEARCH, JALGAON has successfully

completed his project report on “ Study of Retail Banking” in Jalgaon Janata Sahakari

Bank Ltd,Savda under our Guidance during the period from 1st June 2016 to 31st July

2016.He has carried out assigned project work sincerely with complete satisfaction.

We wish all the very best for his future career.

DATE-: Branch Manager

PLACE-: SAVDA Mr. Vilas Kulkarni

Branch-: Savda

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DECLARATION

I PARAG SUHAS AKOLE have completed the study project titled

“STUDY OF RETAIL BANKING” in THE JALGAON JANATA

SAHAKARI BANK LTD., AT SAVDA under the guidance of Prof. Shweta

Chordiya in the partial fulfillment of the requirement for the award of degree of

“MASTER IN BUSINESS ADMINISTRATION (MBA)” of North

Maharashtra University, Jalgaon.

This is an original piece of work & I have neither copied and nor

submitted it earlier elsewhere.

PARAG S. AKOLE

(M.B.A FINANCE)

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ACKNOWNEDGEMENT

I express my gratitude to the Bank Officer, Staff Members and everyone

associated with JalgaonJanata Sahakari Bank. Ltd. Branch-Savda. For their whole

hearted co-operation, guidance, encouragement and support in the successful

completion of my project.

I sincerely acknowledge with deep sense of gratitude and indebtedness to

Prof. B. J. Lathi MBA coordinator, IMR, who guided me with valuable inputs

throughout the project. He gave acknowledgeable insights about the topic, which

helped me in completion of this project.

I would like to thanks Mr. Vilas Kulkarni(BRANCH MANAGER),Jalgaon

Janata Sahakari Bank Ltd,Branch-Savda. For giving me this opportunity to pursue

a project in the bank. for giving me this really wonderful and challenging

opportunity to work on this project and provide me all the necessary help during

the project.

I would also like to thank my project guide Prof. Shweta Chordiya whose

valuable suggestions and guidance help me a lot to complete this project. This

project surely gave me insights into areas I was not much familiar with earlier.

Finally I express my gratitude towards the director of my institute Mr.

V.V. Katdare Sir. For their support & guidance, without which this project

would not have been successfully completed.I am grateful for the inspiration,

encouragement and wisdom of many resources people who helped me to bring

this report into life.

PARAG S.AKOLE

(M.B.A. FINANCE)

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INDEX

Sr.No. Topic Page No.

I Introduction 06-08

1.1 Introduction of Project

1.2 Purpose of the study

II Bank Profile 09-20

2.1 About Bank

2.2 Mission,Vision & History

2.3 Products of Organization

III Theoretical Background 21-39

IV Research Methodology 40-44

3.1 Objective of the study

3.2 Scope of the study

3.3 Primary & secondary Data

3.6 Limitation of the Study

V Literature Review 45-47

VI Analysis & Interpretation of Data 48-60

VII Observation & Finding 61-62

VIII Suggestions & Recommendations 63-64

IX Conclusion 65-66

X Bibliography 67-69

XI Annexure 70-73

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CHAPTER NO.1

INTRODUCTION

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Introduction

RETAIL BANKING INTRODUCTION:-

Retail banking is, however, quite board in nature it refers to the dealing of

commercial banks with individual customer, both on liabilities and assets sides of

the balance sheet. Fixed, Current/Saving accounts on the liabilities side and

mortgages, loans on the assets side are the more important of the products offered

by banks. Related ancillary services include depository service, debit card. Retail

banking refers to provision of banking services to individuals and small number

of low value transactions. This is in contrast to wholesale banking where the

customers are large, often multinational companies, governments and

government enterprise, and the financial institution deal in small numbers of high

value transactions. The concept is not new to banks but is now viewed as an

important and attractive market segment that offers opportunities for growth and

profits. Retail banking and retail lending are often used as synonyms but in fact,

the latter is just the part of retail banking. In retail banking all the needs of

individual customers are taken care of in a well-integrated manner.

RETAIL BANKING

“It refers to banking in which banking Institutions execute transactions

directly with consumers. Service offered includes Savings & transactional A/C s,

mortgages, personal loan, debit cards, credit cards.”

In retail banking all the needs of individual customers are taken care of in

a well-integrated manner. Retail banking refers to provision of banking services

to individual & small number of low value of truncation. This is a construct to

wholesale banking where the customer is lagers, often multinational companies,

government & government enterprises.

Purpose of the Study:

The retail banking performance study of The Jalgaon Janata Sahakari bank is helpful to-

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1) To Bank :

There is great need for such study as the study conducted brings into focus on the

evaluation of various retail banking products and measure the level of customer

satisfaction, which suggest the areas of improvement.

2) To Researcher:

It is helpful for the researcher to get practical knowledge of working of bank in

retail banking and understand the theoretical concepts.

3) To Society:

Today there are number of institutions / banks, which offers various services to

individuals at retail banking level. It will be helpful for the individuals to take

their decision by observing the performance of various bank/institution.

Today’s retail banking sector is characterized by three basic

characteristics:

o Multiple products(deposits,credit cards,insurance,investment and securities)

o Multiple channels of distribution(call centre,branch,internet)

o Multiple customer groups(consumer,small business,and corporate)

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CHAPTER NO.2

BANK PROFILE

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BANK PROFILE

Jalgaon Janata Sahakari Bank Ltd.Jalgaon(Head office) is one of the the

leading banks in our banking industries.It is a governmental

enterprise,Established on 20thJan,1979.It has complete 34 years successfully

operations abroad.Jalgaon Janata Sahakari Bank Ltd.Jalgaon trusties who belongs

to high class society.Branches all over Maharashtra Places.Its Bank customer

more than 25 billion included Maharashtra Jalgaon Janata Sahakai Bank

Ltd.Jalgaon network of 38 branches in Maharashtra abroad.Janata Bank had

seven subsidiaries two representative office one joint venture Bank has 9 offices

spread over 20 Maharashtra Government of India continuous to hold 66.83%

ownership in the bank.In the Bank staff member more than 7000.

This bank has various accepting deposits & advancing loan facilities.Thus

providing the way for economically backward and needy borrowers to propose

Jalgaon Janata Sahakari Bank Ltd.Jalgaon act’s as a balancing centre for all

corporate acts as a co-operative body within the Maharashtra to do their surplus

functions.

Jalgaon Janata Sahakari Bank Ltd. Jalgaon also provides concession loan

facilities for education of student.This bank also provides various small scale

industries plan’s,Two wheeler loan,Jalgaon Janata Sahakari Bank Home loans

against various government security overall against property etc,The Jalgaon

Janata Sahakari Bank has the logo of “JJSB”

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Branch profile:-

1) The Jalgaon Janata Sahakari Bank Ltd. Has started its operation at Savda Branch

on 04th March 1995 the RBI license issued to the branch from (RBI license no.

UBD/MRO/BSSI/368J/07.02.414/2006.07).

2) Total 07 Staff members were working at Savda branch. The branch was headed by

Branch Manager Mr.Vilas S. Kulkarni at the time of audit. The brief summary of

staff members working at branch was as follows.

a. Branch manager : 1

b. Banking Officer : 4

c. Cashier : 1

d. Clerk : 1

3) Internal Audit of Savda branch was completed and reports are available up to

31March 2016. Bank Employes were as Internal Auditors of the Branch. The

compliance report of internal audit was send by branch up to 31 March 2016. We

have observed that the compliance report of Satutory Audit observation was

generally satisfactory.

4) The branch has appointed Four Pigmy Deposit Agents (small Saving Agent) for

collecting small saving deposit for branch. The Security Bonds/ Agreement were

executed with these agents. The deposit of Rs. 45000 was collected from each such

agent. The commission was paid 2% of deposit collected by the agent.

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Staff Of the Bank

Sr

No.

Name of the Employess Designation

1. Mr. Vilas S.Kulkarni Branch Manager

2. Mr. Shrikrishna S. Gade Banking Officer

3. Mr. Ashok M. Narkhede Deputy Manager

4. Mr. Arun Rava Baviskar Banking Officer

5. Mr.Dilip Wankhede Cashier

6. Mr. Subhash Mankar Banking Officer

7. Mr.Sandip R. Kulkarni Attendent

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Available Facility:

1. LIC Schemes/Policy

2. Rupay Debit Card

3. NEFT – National Electronic Funds Transfer

4. RTGS-Real Time Gross Settlement

5. Fund Transfer/Withdrwal Between Own Accounts

6. Direct Tax Payment through ATMs

7. E-Return / E-Payment

8. SMS Facility

9. Pan Card Facility

10. Internet Banking

Advantages of Debit Card

1. Provides 24 hours services

2. Gives convenience to bank’s customers

3. Reduces the workload of bank’s staff

4. Provide service without any error

5. Beneficial for travelers

6. Privacy in banking transactions

Vision, Mission and History:

Vision, mission and values are the beacon lights by which organization world

over set their strategies and then align their everyday priorities.

Together these statements define the essential organization its purpose, its

philosophy and its form.

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Vision:

The vision acts as a source of constant inspiration, a guiding light for the future.

The vision statement presents a picture of the desirable future.

Mission:

The mission puts the vision in action.

It is what you do to actualize your vision: your plans, your strategies, your targets,

your numbers, and your activities.

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Board of Directors

(From 2009-2014)

Sr. No. Name of Director Qualification Designation 1. Dr.Shri.A.R.Acharya M.D.DGO Founder Chairman

2. Shri. Sanjay C. Birla DCE Chairman

3. Shri Anil G.Rao

M.Com.,MCM,

F.C.A

Vice Chairman

(Upto Sept-2013)

4. Shri Avinash S.Sharma M.Com Vice Chairman

(From Sept-2013)

5.

CA Shri.S.K.Deshpande

M.Com.,F.C.A.,

DISA

Director

6.

CA Shri.Jayesh Doshi

B.Com.,

F.C.A

Director

7.

Dr.Shri.P.D.Jadhav

M.B.B.S.,

M.S.

Director

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8. Shri.Suhas Prabhudas

Wani

B.Com. Director

9. Shri.Wamanrao Sakhre ----- Director

10. Shri. Dilip Patil ----- Director

11. Shri. Ramesh Mandhvani ----- Director

12. Shri. Lalit Yashwant

Chaudhari

----- Director

13. Shri.BanilalKisan Andore ----- Director

14. Shri.Ravindra Pundalik

Shinde

----- Director

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15. Sau.Savitri Ravindra

Salunke

---- Director

16. Sau.Vinda Vijay Naik ---- Director

17. Sau.Sangeet Atul Mahajan ---- Director

18. Shri.Vidyadhar Balchandra

Dandawate

M.Com.,

L.L.B.

G.D.C.&A.,

C.A.I.I.B.

Managing

Director

19. Adv.Shri Achyutrao

Wamanrao Atre

---- Expert Director

20. CA.Shri.Dipak Anant

Atrawalkar

---- Expert Direcctor

(From May-2014)

21. Shri.Ujjwal Sadashiv

Kulkarni

---- Employee

Representative

22. Shri.Kapil Pandit Choube ---- Employee

Representative

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PERFORMANCE HIGHLIGHTS OF THE BANK:

(Rs. in Cr.)

Sr.

NO.

Particulars 2014-2015 2015-2016 Change %

1. Capital

114.53 138.48

17.29%

2. Aggregate Deposits 1088.10 1169.65 07.49%

3. Aggregate

Loans/Advances

724.99 768.41 05.99%

4. Investment 371.42 473.92 21.63%

5. Net Profit 7.58 7.88 03.96%

6. Net NPA 1.44% 2.46% 43.62%

7. CRAR 11.67% 12.01% 01.02%

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MILSTONES SET BY BANK

DATE Achievements 20 Jan,1979 Bank Establishment

1 Sept,1983 First branch open in market yard

6 Nov,1990 Our charitable trust Jalgaon Janata Co-bank

Keshav Smruti,

Pratistanregistared

20 Jan,1991 First computer installed danabazaar

1 Mar,1993 Area operation expanded in Dhule district

1 Mar,1993 Amalgamation of Dhule people co- copreative bank

1 Sept,1997 Our company Jalgaon Janata Infotech pvt Ltd.has fully

computerized First branch(Market yard)

13 Dec,1998 Twelve hours an all seven days service started at station road

Branch

20 Jan,1998 Cross 100 crore deposits

29 Jan,1998 Bank attend schedule bank status

26 Mar,2000 First ATM instakked at station road branch

10 Sept,2000 All branches are fully computerized

31 Mar,2000 Cross 200 crore deposits

15 Jully,2000 Nasik branch opened

08 Nov,2002 Fort Thane branch opened

10 Nov,2002 Aurangabad branch open

10 Nov,2002 Cross 300 crore deposits

2003-2004 Completed Silver Jublie year

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Special features of Jalgaon Janata Co-opreative Bank

1.Computerized Service.

2.ATM Service.

3.Depository Services.

4.Loans& Advances.

5.LIC Policies.

6.Electric Bill Collection.

7.Online Banking.

8.Inter-Bank Transactions.

9.Core Banking Services.

10.Mutual Fund Investment.

11.Safe Deposits & Locker services

12.Demand Draft Services

Of course,the bank has to run according to directive principles as set up Reserve bank of

India but becoming a successful bank has been possible only because of various authorities

& employee function with a visionary maturity while taking any decisions regarding policy

about advancing loans & deposit of money.

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CHAPTER NO. 3

THEORETICAL

BACKGROUND

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INTRODUCTION OF BANK

BANKING -:

Definition Of a bank :-

“The nature and significance of a bank can be known by the variety and

magnitude of the functions it performs. It is highly difficult to define the term

‘bank’ as the concept itself is rapidly changing in-view of changes in socio-

economic conditions, government policies etc. However, a few definitions will

no doubt help in better understanding the nature of banking.”

What is Bank: Banking has been defined by section 5 of the Banking Regulation Act and means

:-

Accepting deposits of money from public.

For the purpose of lending or investment and deposits are repayable on demand or

otherwise by cheque, draft, and order or otherwise. It should be noted that company

which is engaged in manufacturing goods and for the purpose of financing business

accepts deposits from the public should not be deemed to transact business of

banking.

In addition to banking business, a bank is permitted of the Banking Regulation

Act to engage in certain class of business which is incidental to the business of

banking. the Banking Regulation Act prohibits a bank from buying and selling or

dealing in goods except in connection with realization of a security held by it or

in connection with the business of collections or negotiating bills of exchange.

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I.Primary Functions :-

Initially, collection of deposits and granting advances used to be the

primary functions of a commercial bank. However, in modem economics creation

of credit and foreign exchange dealings are also treated as primary functions of a

bank.

A] Collection of Deposits:-

The most important primary function of a commercial bank is collection

of deposits. These deposits may be in the form of :

1) Fixed Deposits :-

A fixed deposit, also known as term deposit, is one where a customer

keeps a specified amount with the bank for a fixed period. Fixed deposit holder

gets interest on the deposit for that period. However, if he withdraws before the

expiry of the stipulated period, he loses all or a major part of the interest earned

on that deposit. Generally, the rate of interest on fixed deposits is the highest

compared to that on other three forms of deposits.

2) Saving Bank Deposits :-

Savings bank deposits can be opened with a very small amount. Though

money in the savings account can be withdrawn at will, there are, however,

certain limitations on the total number of withdrawals per week. The rate of

interest on this deposit is normally higher than that of current deposit but less than

fixed deposit. By mobilizing small amounts from large number of individuals

through savings, bank deposits, banks are generally able to gather huge amount

of funds.

3) Current Account Deposits :-

It is also known as demand deposit. The bank opens this account on an

initial deposit of Rs. 100 but only after satisfying itself about the credit worthiness

of the customer. There are no limitations on the amount of deposit and number of

withdrawals. Normally no interest is paid on current deposit.

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4) Recurring Deposits :-

In recurring deposit the customer open an account and deposit a certain

sum of money every month. After a certain period, say for 1 year, 3 year or 5 year. The

accumulated amount along with interest is paid to the customer. It is very help full to

middle and poor section of the people in society. The interest paid on such deposit is

generally on cumulative basis. This deposit system is useful mechanism for regular savers

of the money. Rate of interest is applicable as per fixed deposits rates.

B] Loans and Advances :-

Normally commercial banks grant short-term loans and advances to

1) Business 2) Industry, 3) Agriculture and allied activities, and 4) Export and

import trade. Let us understand the nature of such loans and advances.

1) Loans to business and trade :-

Commercial banks grant loans on short-term basis. Business bans are

divided into (i) overdrafts, (ii) cash credits, (iii) direct loans, and (iv) bills

discounted.

i) Overdraft is an arrangement by which the borrower is allowed to withdraw from his

account more than what is deposited in his account. It is granted against collateral

security. Interest is charged on he amount overdrawn.

ii) Cash Credit is granted against the security of goods or personal security of one or more

persons other than the principal borrower. Interest is charged only on the amount made

use of by the customer under this management.

2) Loans to industry :-

Banks grant loans and advances to industry for its working capital

requirement. They grant the loans to industry in the form of overdraft, cash credit,

and direct loans.

3) Loans to agriculture and allied activities :-

Banks provide short-term credit to agriculture and its allied activities in

the form of crop loans, loans for irrigation, land development, purchase of cattle,

etc.

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4) Export and import trade :-

Commercial banks also grant loans and advances for export and import

trade. They grant direct loans, guaranteeing deferred payments, discounting bills

etc, for the purpose.

II. Secondary Functions :-

For the convenience of customers, banks also perform a host of non-

banking functions called secondary functions. These functions can be divided into

two categories: 1) Agency services, and 2) Public utility services.

A) Agency Services :-

Various functions performed by a banker as an agent on behalf of the

customer are called agency services. These agency services include: collection of

cheques /drafts, payments, sale and purchase of securities, trustee, executor and

attorney, and correspondence.

1. Collections :-

Commercial banks take up collection of promissory notes, cheques, bills,

dividends, subscriptions, rents, etc., on behalf of their customers as agents. The

bank charges, service charges’ for rendering these services to its customers.

2 Payments :-

Banks also accept the responsibility to pay insurance premium, rents,

taxes, electricity bills etc. periodically on behalf of its customers for which they

charge commission.

3 Sale and purchase of securities :

Customers sometimes approach the bankers for sale and purchase of their

securities. For these services the banks charge commission.

4 Trustee, executor and attorney :

Banks also act as trustee, executors and attorneys on behalf of their

customers. As a trustee, the banker takes care of funds of the customer, helps in

proper management of trust. As executor, he carries out the desires of the

deceased customer in terms of the will left by him. As an attorney, the banker

signs transfer forms and documents of behalf of the customer.

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5 Correspondent :

Bank serves as correspondents, agents of representatives of their

customers. They obtain passports, traveler tickets, etc.

o General Services :-

In addition to agency services, commercial bank performs various

services useful to the customer. These services include letters of credit, draft

facilities, underwriting, guarantee for deferred payments, locker facilities,

references, business and statistical information and foreign exchange dealings.

a) Letters of credit :-

Banks issue letters of credit to their customers. These are useful to traders to buy goods

from foreign countries on credit.

b) Draft facilities :-

Banks issue drafts to customers and enable them to transfer funds from

place of place.

c) Underwriting :-

Underwrite share capital and debenture capital to be raised by

government, joint stock companies, etc.

d) Guarantee for deferred payments :-

Importers may not be in a position to pay for their imports immediately.

Exporters may allow then to pay in future but only if the payment is guaranteed,

in such cases banks may give guarantee for deferred payments.

e) Referee:- Banks serve as referee to the financial standing, business reputation and

responsibility of their customers.

f) Business and statistical information :-

Banks collect arid classify information regarding possibilities of trade,

commerce and industry and provide the same to their customers. Some banks also

publish bulletins of information for use by the general public.

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R.B.I. NORMS FOR SCHEDULED BANK

The Gov. of India, by their Notification No. 15/10/87BO.ii, Ministry of Finance, Dept. of

Economic Affairs (Banking Division) dated 5th April, 1988, notified that the primary Co-

operative bank, which are licensed & whose demand & time liabilities are not less than Rs.50

cores, as financial institutions for the purpose of Sec.42 (6)(a)(iii) of the R.B.I. Act 1934.

According, the RBI vides their Notification No. 94/A.9/88-89, dated 18th August, 1988

directed inclusion in the second schedule to the RBI Act 1934, eleven Primary Co-operative

Banks with effect from 1st Nov.1988. Of this, one of the Banks has gone out of co-operative

sector. Another three primary Co-op. banks were included in the second schedule with effect

from 1st Dec. 1990.

The Gov. of India, by a fresh Notification No.F.10(12)/93-Dev dated 24th Sep.1993 notified

that hereafter only such of the Primary Co-operative banks which are licensed and whose

demand & time liabilities are not less than Rs.100 crores shall quality to be included in the

second schedule. Thereafter, from time, eligible Primary Co-op. Banks have been included in

the second schedule to the RBI Act, 1934.

As per the Gov. of India Notification F.No.14-13/2003-AC dated 30th Oct.2003 that

henceforth (with effect from 1July 2003) only such of the primary co-operative banks which

are licensed & whose demand & time liabilities are not less than Rs.250 corer, qualify to be

treated as financial institutions for the purpose of sub-clause(iii) of clause (a) of sub-section

(6) of section 42 of the Reserve Bank of India Act.1934, i.e., for the purpose of inclusion of

the primary co-operative banks in the second schedule to the RBI of India Act, 1934.

The conferment of scheduled status on the bank has certain advantages. At the same time,

it casts greater responsibility on the banks in the maintenances of book of account &

submission of returns.

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RETAIL BANKING

“Retail banking is typical mass-market banking where individual customers use local

branches of larger commercial banks.Services offered include: saving and checking

accounts,mortages,personal loans,debit cards,credit cards,and so.”

The Retail Banking environment today ischanging fast.The changing customer

demographics demands to create a differentiated application based on scalable techonology

,improved service and banking convenience.Higher penetration of techonology and increase

in global literacy levels has set up the expectations of the customer higher than never

before.Increasing use of modern technology has further enhanced reach and

accessibility.

The market today gives us a challenege to provide multiple and innovative contemporary

services to the customer through a consolidated window as so to ensure that the bank’s

customer gets “Uniformity and Consistency” of services delivery across time and at every

touch point across all channels.The pace of innovation is accelerating and security threat has

become prime of all electronic transactions.High cost structure rendering mass-market

servicing is prohibitively expensive.

Present dat tech-savvy bankers are now more looking at reduction in their operaring costs by

adopting scalable and secure technology thereby reducing the response time to their

customers so as to improve their client base and economies of scale.

The solution lies to market demands and challenges lies in innovation of new offering with

minimum dependence on branches-a multi-channel bank and to eliminate the disadvantage

of an inadequate branch network.Generation of leads to cross sell and creating additional

revenues with utmost customer satisfaction has become focal point worldwide for the success

of a bank.

BENEFITS OF RETAIL BANKING

Traditional leading to the corporate are slow moving along with high NPA risk,treasure

profits are now loosing importance hence Retail Banking is now an alternative available for

the banks for increasing their earning.Retail Banking is an attractive market segment having

a large number of varied classes of customers.Retail Banking focuses on individual and small

units.

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Customize and wide ranging products are available.The risk is spread and the recovery is

good.

Surplus deployable funds can be put into use by the banks..Products can be

designed,developed and marketed as per individual needs.

SCOPE FOR RETAIL BANKING IN INDIA

o All round increase in economic activity.

o India has 200 million households and 400 million middleclass population more than 90%

of the savings come from the house hold sector.Falling interest rates have resulted in a

shift. “Now People Want To Save Less And Spend More.”

o Nuclear family concept is gaining much importance which may lead to large savings,large

number of banking services to be provided are day-by-day incrasing.

o Increase in the purchasing power.The rural areas have the large purchasing power at their

disposal and this is an opportunity to market Retail Banking.

o Tax benefits are available for example in case of housing loans the borrower can avail tax

benefits for the loan repayment and the interest charged for the loan.

o ADVANTAGES AND DISADVANTAGES OF RETAIL BANKING

o ADVANTAGES

Retail banking has inherent advantages outweighing certain disadvantages.

Advantages are analyzed from the resource angle and asset angle.

RESOURCE SIDE

o Retail deposits are stable and constitute core deposits.

o They are interest insensitive and less bargaining for additional interest.

o They constitute low cost funds for the banks,

o Effective customer relationship management with the retail customers built a strong

customer base.

o Retail banking increase the subsidiary business of the banks.

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ASSETS SIDE

o Retail banking results in better yield and improved bottom line for a bank.

o Retail segment is a good avenue for funds deployment.

o Consumer loans are presumed to be lower risk and NPA perception.

o Helps economic revival of the nation through increased production activity.

o Improves lifestyle and fulfils aspirations of the people through affordable credit.

o Innovative product development credit.

o Retail banking involves minimum marketing efforts in a demand-driven economy.

o Diversified portfolio due to huge customer base enables bank to reduce their dependence

on few or single borrower.

o Banks can earn good profits by providing non fund based or fee based services without

deploying their funds.

o DISADVANTAGES

o Disadvantages own and new financial products is very costly and time consuming for the

bank.

o Customers now-a-days prefer net banking to branch banking.The banks that are slow in

introducing techonology-based products,are finding it difficult to retain the customers who

wish to opt for net banking.

o Customers are attracted towards other financial products like mutual funds etc.

o Though banks are investing heavily in technology,they are not able to exploit the same to

the full extent.

o Major disadvantages are monitoring and follow up of huge volume of loan accounts

inducing banks to spend heavily in human resource department.

o Long term loans like housing loan due to its long repayment term in the absence of proper

follow-up,can become NPAs.

o The volume of amount borrowed by a single customer is very low compared to whosale

banking. This does not allow banks to exploit the advantage of earning huge profits from

single customer as in case of wholesale banking.

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OPPORTUNITIES OF RETAIL BANKING

Retail banking has immense opportunities in a growing economy economy like India.As the

growth story gets unfolded in India,retail bank is going to emerge a major driver.

The rise of Indian middle class is an important contributory factor in this regard.The

percentage of middle to high-income Indian households is expected to continue rising.The

younger population not only wields increasing purchasing power,but as far as acquiring

personal debt is concerned,they are perhaps more comfortable than previous

generations.Improving consumer purchasing power,coupled with more liberal attitudes

towards personal debt,is contributing to India’s retail banking segment.

The combination of above factors promises substantial growth in retail sector,which at

present is in the nascent stage.Due to bundling of services and delivery channels,the areas of

potential conflicts of interest tend to increase in universal banks and financial

conglomerates.Some of the key policy issues relevant to the retail-bankinng sector are:

financial inclusion,responsible lending,and access to finance,long-term savings,financial

capability,consumer protection,regulation and financial crime prevention.

CHALLENGES TO RETAIL BANKING IN INDIA

o The issue of money laundering is very important in retail banking.This compels all the

banks to consider seriously all the documents which they accept while approving the loans.

o The issue of outsourcing has become very important in recent past because various core

activities such as hardware and software maintence,entire ATM set up and

operation(including cash,refilling) etc.,are being outsourced by Indian banks.

o Banks are expected to take almost care to retain the ongoing trust of the public.

o Customer service should be at the end all in retail banking.Someone has rightly said, “It

takes months to find a good customer but only seconds to lose one.”Thus,strategy of

Knowing Your Customer(KYC) is important.so the banks are required to adopt innovative

strategies to meet customer’s needs and requirement in terms of services/products etc.

o The dependency on technology has brought IT departments’ additional responsibilities and

challenges in managing,maintaining and optimizing the performance of retail banking

networks.It is equally important that banks should maintain security to the advance level

to keep the faith of the customer.

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o The efficiency of operations would provide the competitive edge for the success in retail

banking in coming years.

o The customer retention is of paramount important for the profitability if retail banking

business,so banks need to retain their customer in order to increase the market share.

o One of the crucial impediments for the growth of this sector is the acute shortage of

manpower talent of this specific nature,a modern banking professional,for a modern

banking sector.

o If all these challenges are faced by the banks utmost care and deliberation,the retail banking

is expected to play a very important role in coming years,as in case of other nations.

STRATEGIES FOR INCREASING RETAIL BANKING BUSINESS

o Constant product innovation to match the requirement of the customer segments

The customer database available with the bank’s is the best source of their demographic

And financial information and can be used by the banks for targeting certain customer

Segments for new or modified product.The banks should come out with new products in

the area of securities,mutual funds and insurance.

o Quality service and quickness in delivery

As most of the banks are offering retail products of similar nature,the customers can

Easily switchover to the one,which offers better service at comparatively lower costs.The

Quality switchover to the one,which offers better service at comparatively lower

costs.The quality of switchover to the one,which offers better service at comparatively

lower costs..The quality of service that banks offer and the experience that clients

have,matter the most.Hence,to retain the customers,banks have to come out with

competitive products satisfying the desires of the customers at the click of a button.

o Introduction of new delivery channels

Retail customers like to interface with their bank through multiple

channels.Therefore,banks should try to give high quality service across all service

channels like branches.Internet,ATM,etc.

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o Tapping of unexploited potential and increasing the volume of business

This will compensate for the thin margins.The Indian retail banking market

still remains largely untapped giving a scope for growth to the banks and financial

institutions.With changing psyche of Indian Consumers,who are now comfortable

with the idea of availing loans for their personal needs,banks have tremendous

potential lying in this segment.Marketing departments of the banks be geared up

and special training be imparted to them so that banks are successful in grabbing

more and more of retail business int the market.

o Infrastucture outsourcing

This will help in lowering the cost of service channels combined with quality and

quickness.

o Detail market research

Banks may go for detail market research,which will help them in knowing

what their competitors are offering to their clients.This will enable them to have

an edge over their competitors and increase their share in retail banking pie by

offering better products and services.

o Cross-selling of products

PSBs have an added advantage of having a wide network of branches,which gives

them an opportunity to sell third-party products through these branches.

o Business Process Outsourcing

Outsourcing of requirement would not only save cost and time but would help the

banks in concentrating on the core business area.Bank can devote more time for

marketing,customer service and brand building. For example,Management of ATMs can

be outsourced.This will save the banks from dealing with the intricacies of technology.

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SPECIAL FEATURES OF RETAIL CREDIT

One of the prominent features of Retail Banking products is that it is a volume driven

business.Further,Retail Credit ensures that the business is widely dispersed among a large

customer base unlike in the case of corporate lending,where the risk may be concentrated on

a selected few plans.Ability of a bank to administer a large portfolio of retail credit products

depends upon such factors:

o Strong credit assessment capability

Because of large volume good infrastructure is required.If the credit assessment itself

is qualitative,than the need for follow up in the future reduces considerably.

o Sound Documentaion

A latest system for credit documentation is necessary pre-requisite for healthy growth

of credit portfolio,as in the case of credit assessment,this will also minimize the need to

follow up at future point of time.

o Strong possessing capability

Since large volumes of transactions are involved,today transactions,maintence of

backups is required.

o Regular constant follow-up

Ideally,follow up for loan repayments should be an ongoing process.It should start

from customer enquiry and last till the loan is rapid fully.

o Skilled human resource

This is one of the most important pre-requisite for the efficient management of large an

diverse retail credit portfolio.Only highly skilled and experienced man power can

withstand the river of administrating a diverse and complex retail credit portfolio.

o Technological support

This is yet another vital requirement.Retail credit is highly technological intensive in

nature,becaude of large volumes of business,the need to provide instantaneous service to

the customer large,faster processing,maintaining database.

.

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FUTURE OF RETAIL BANKING

Retail banking has significant past and glorious future over the years.Retail

banking has proved as an effective tool not only to improve the bottom lines of

the banks concerned but also to significantly contribute to the development of the

individual consumers availing the services or products in particular and to the

overall development of the society in general with the needs of the consumers

ever multiplying.There is definitely a vast scope for the furtherance of the retail

banking business.

The society is made of the individuals and the environment surrounding him.

As development takes place in the society,the needs of the people grow faster

than ever.The wealth creation and its professional management are yet another

distinct advantage the society or nation can derive from Retail Banking.The depth

of the untapped resources in the retail segment is not yet measured.These

resources could be channelized for nation building.

On the whole,looking ahead,the prospects of retail banking are brighter than

ever and the bankers have to give continued thrust to this area of

banking.Thus,with the consumers ever multiplying needs there is definitely a vast

scope for the furtherance of the retail banking business.Operationally,there is a

possibility that technology go beyond nerely reducing the cost & improving the

quality of current products.It may prove possible,even profitable,to combine in

new ways.

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Retail Banking in detail stores way…

AS IS/BEFORE TO BE/NOW

PRIORITY Credit & Risk Customers & Retailing

APPROACH Secure & conventional

location for financial

transactions

(Banks dictate terms)

Customer centric retail

banking

(Customer is King)

CUSTOMER BASE Corporation & other banks Retail

consumers,corporate

clients,other banks

FORMATS Single Entity Multi-location,multi branch

MORE EMPHASIS ON Improving transactional

efficiency

Providing service and

value to consumers

CUSTOMIZATION Rarely there Highly customized

o RETAIL BANKING SERVICES

Customer Service:

The JALGAON JANATA BANK with its focus on customers has defined

service standards by deploying highly customer friendly system and producers.

The JJSBL Bank is consistently trying to achieve highest level of customer

satisfaction through honesty and transparency. Bank is providing and

implementing banking services by putting the priority and urgency of the

customer at first place.

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A. Bio + Card based ATM:Bank is providing dual i.e. Bio + Card based ATM.At present 16

ATMs are installed at various branches. In near future bank will also provide ATM access

across India through ATMs links with other bank.

B. SMS Alerts: After registration of SMS Alert, customer get information about account

balance, statement etc. through SMS system. In addition to this, various alerts are available

under SMS Banking facility like cast transactions, bills or cheques, clearing realization etc.

C. E-mail: Functionalities offered on e-mail includes Account Statement, Bills Realization

etc. fortnightly or weekly or monthly as per choice of customer.

D. Website: At any time customer can get detailed information about bank’s various products,

interest rates, service charges etc. on website www.jjsbl.com

E. PAN Card Distribution: In today’s economically developed world, PAN Card has

become basic need of every individual. Bank with the help of UTI Technologies, Mumbai,

is providing this service.

F. LIC: Bank has got corporate agency of LIC and hence various schemes for secured future

of you and your family is available with the bank.

G. RTGS and NEFT: The service for quick transfer of money is available. We can transfer

money up to Rs. 200000 in NEFT. And through RTGS system we can transfer above Rs.

200000. RTGS system takes 1 day means 24 hours for cash transfer. And NEFT takes 2

days means 48 hours for transfer.

H. Electric Bill Collection: The service is available at Navipeth, Danabajar, Ganesh Colony,

and Savda branches.

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Employee Benefits:

The disclosure required under AS-15 “Employee Benefits” issued by ICAI is

given below:

a) Provident fund and Pension:Retirement Benefits in the form of P F and pension are a

defined contribution scheme and the contribution is charged to Profit and Loss Account in

the year when the contribution to the fund is due. There is no other obligation other than

the contribution payable by the bank.

b) Gratuity: The employee’s gratuity fund scheme managed by LIC. The scheme is a defined

contribution scheme and the contribution charged to the Profit and Loss Account in the

year when the contribution to the fund is due.

c) Leave Encashment: It is a accumulating (vesting) compensation, the benefit is also in a

form of defined contribution scheme. The scheme is managed by LIC and contribution is

paid to LIC is charged to Profit and Loss Account in the year when the contribution is

made.

d) Mediclaim Policy: The benefit is a defined contribution scheme; Premium is paid to

Oriental Insurance Co. Ltd., for the sum insured up to Rs. 50000for each eligible employee.

Bank has no further obligation beyond payment of premium for said policies.

DEBIT CARD ATM MACHINE

The banks today have ATM facility under this system the customer can

withdraw their money easily and quickly and 24 hours a day. This is also known

as “All Time Money”. Customers under this system can withdraw funds i.e.

currency notes with the help of certain magnetic card issued by the bank and

similarly deposit cash or cheque for credit account. The card is inserted in ATM

machine. The machine sensing equipment identifies the account holder and asks

for his identification code number. Every account holder is given a separate code

number through computer and it is not known even to bank staff. This code

number is like the secret code number available in telephone connection for use

of STD facility. When the number is asked by the ATM the card holder identifies

him or she by pressing relevant number buttons on the machine.

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The bank JJSBL Bank has Bio-metric ATM machine which provide higher

security to the customer rather than security code. The JJSBL Bank has 15 ATM

machine in Jalgaon as well as outside where the bank has branch.

Recently JALGAON JANATA BANK ATM connected with 1, 11,150 of nearly 151 banks.

This system is also known as connectivity system of ATM.

DEBIT CARD

A debit card is a card that has direct access to our bank account. The card is issued by our

bank. Whenever we use our debit cards, our bank account is debited immediately unlike

credit cards we don’t enjoy any credit period and therefore the debit cards does not have

minimum income eligible criteria;

1. It is a combination of a cheque and ATM cards. Therefore, there are no fees for using the

ATM for cash withdrawal or as debit cash for purchase.

2. The debit card service is meant for withdrawal against the balance already available in the

designed account.

3. A debit card is more affordable than a credit card we just use our bank account our

transaction.

4. No credit period our bank account is debited immediately.

5. No credit check is required to get debit card.

6. Use of the card is terminated without notice upon the death bankruptcy or insolvency of

the cardholder or for other valid reason.

7. Spending is limited to our balance.

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CHAPTER NO.4

RESEARCH METHODOLOGY

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o Research Methodology:-

Research Methodology is a process of collecting the information &

helps to find out the solutions to the topic selected by the researcher. It is a

systematic way of presenting information.

Once the research problem is formulated and the research design is

determined, the next task is data collection. Data are facts, figures and other

relevant materials past & present serving as basis for study & analysis.

Research Methodology includes 3 Stages. They are as follows:

Analysis of data.

Interpretation of data.

Presentation of data.

Objectives of Research:

The purpose of research is to discover answers to questions

through the applications of scientific procedures. The main aim of research is to

find out the truth which is hidden and which has not been discovered yet. Through

each research study has its own purpose, we may think of research objectives as

falling in to numbers of following broad grouping:

a) To study the retail banking in detail.

b) To study the marketing strategy for attracting the customer to the banking

services.

c) To know the overview of retail banking product.

d) To know various facility provided by Jalgaon Janata Sahakari Bank in retail

banking sector.

e) To study the performance of Jalgaon Janata Sahakari Bank in retail banking

sector and estimate the future growth of it.

f) To study the performance of various types of loan.

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The task of data collection being after a research problem has been

defined and research design or plan chalked out. While deciding about the method

of data collection to be used for the study, the researcher should keep in mind two

types of data i.e. primary and secondary. The primary data are those collected

afresh and for the first time and thus happen to be original character. The

secondary data, on the other hand are those which have already been collected by

someone else and which have already been passed though the statistical process.

The method of collecting primary and secondary data differ since primary data

originally collected, while in case of secondary data the nature of the data

collected work is merely that of complication.

SCOPE OF RESEARCH-

1. The study covers a period of three years from 2013-14 to 2015-16.

2. Bank has undergone rapid changes in the past three years due to many policy decisions

relating to capital markets, banking sector & licensing policy.

3. The study is limited to only The JJSBL Bank. It focuses the loans provided by the bank

Collection of data :-

The data is collected on the basis of pre-determined set of

objectives, scope & purpose for getting direction. The data is collected in

various types as stated below.

o Analysis of data :-

After the data being collected it is very carefully analyzed in order

to sort out the required data. This gives various parameters on which

evaluation of the research can be done.

Interpretation of data :-

The carefully analyzed and short listed data is then interpreted in the forms

of pie charts and graphs for absolute clarity. This interpretation of data helps

in finding out the result and conclusion of the project.

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Presentation of data:-

The data collected and analyzed carefully is presented in the form

of Practical Project.

Primary And Secondary Data

Primary data

Data that is collected by the researchers first hand is known as

Primary Data. It can be collected through observational studies, market

surveys or experiments. The provider or the source is termed as

‘Respondent’. A respondent may give information passively i.e. through

mere observation of respondent behavior or actively i.e. through written or

spoken response.Basic methods/sources of collecting Primary data:

PRIMARY DATA: -

1. Discussion with branch manager

2. Discussion with project guide.

3. Discussion with other employees of the branch .

4. Interaction with customers of bank.

5. Interaction with small saving agents.

Secondary data: -

Secondary data is the data that have been already collected by and readily available from

other sources. Such data are cheaper and more quickly obtainable than the primary data and

also may be available when primary data cannot be obtained at all.

Some of the secondary means of data collection are magazines,Internet,Company data

sources,News Papers.

1.It is economical. It saves efforts and expenses.

2.It is time saving. It helps to make primary data collection more specific.

3.Help of secondary data, we are able to make out what are the gaps and deficiencies and what

additional information needs to be collected.

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4.It helps to improve the understanding the problem.

5.It provides the basis for the data that is collected by researcher.

Secondary data: -

1.Various books related to Retail Banking & Financial Management.

2.JJSBL banks annual report 2013-14 - 2015-16.

3.Web sites were used as the vital information of Retail Services.

4..Required data for making of project report has been collected from books,Internet.

Limitation of Project:

o This project is limited up to Savda Branch only.

o Authenticity relies on response given by the respondent.

o The information system is confidential & hence the banks records were not fully disclosed.

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CHAPTER NO.5

LITERATURE REVIEW

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LITERATURE REVIEW:

Bahia, K and J Nantel (2000) - The paper suggested an alternative scale for

measuring service quality in retail banking. The study developed a scale called

as Banking Service Quality Scale which contained factors like effectiveness

and assurance, access, price, tangibles, service portfolio and reliability. This

model was found to be more reliable than SERVQUAL.

Gani A. Mushtaq Bhatt (2003)-The study is conducted to do a comparative study

of service quality of commercial banks and its dimensions in commercial banks.

SERVQUAL is used and sample size was 800 customers. The study found out

that CITI bank and Standard chartered bank are good in tangibility and in

reliability also they are good. In responsiveness parameter Indian banks are

inferior to foreign banks. In Assurance and empathy Indian banks are inferior.

Navdeep Aggarwal and Mohit Gupta (2003)- This study basically finds out

the primary dimensions and sub dimensions of service quality. Informal

structured interviews are conducted with branch managers and academicians to

formulate a banking service quality model. The study found out that service time

and personal interactions are very important along with ambience for service

quality.

Mushtaq M Bhat (2005)- This study finds out service quality parameters in

bank through SERVQUAL and influence of demographic variables . The study

was limited to SBI, PNB, Jammu and Kashmir bank Citi bank and Standard

Chartered Grind lay’s bank. Sample size was 800 and study found out that foreign

banks are better than Indian banks. SBI was found to be relatively poor on

reliability and responsiveness. Banks in Delhi were comparatively better in

service quality.

Joshua A J, V Moli, P. Koshi (2005)- The study evaluated and compared service

quality in old and new banks using sample size of 480. The study found out that

customers were satisfied in reliability, empathy and price and for other parameters

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the difference between expectations and perceptions were smaller than public

sector banks.

Mohammad et al(2005)- The study tries to develop a comprehensive model of

banking automated service quality taking into consideration unique attributes of

each delivery channel and other dimensions which influence service quality.

Raul and Ahmed(2005)-The study investigated customer service in public sector

banks in 3 districts in Assam and it was found that customers were

dissatisfied with the management, technology and interactive factors along

with high service charges. Communication gap was the root cause of poor

service and service was different in rural and urban sectors.

Sharma and Sharma (2006)-The study analyzed customer delight in urban

consumer banking. The study found out that customers were satisfied with loan

facilities, bank environment, routine work procedures, location, interest rates etc.

and were dissatisfied with loan formalities and promotion through media.

Sharma S. (2007)-The study did a comparison of public and private banks

with respect to perceptions of customers regarding service quality. It was found

out that service quality is associated with satisfaction and there was significant

difference between qualities of services provided by banks. Banks in smaller

cities are far behind big cities in this regard

Tracey Dagger ,Jillian Sweeney (2007)- The study consists of qualitative

research to investigate the effect of consumption stage on service quality

perceptions and then development of hypothesis. The findings indicate the

evidence that customers rely more heavily on attributes that are search based in

the initial stages of service experience and in later stages consumption becomes

important.

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CHAPTER NO.6

DATA ANALYSIS & INTERPRETATION

OF DATA

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DATA INTERPRETATION & ANALYSIS

1. Deposits of Jalgaon Janata Sahakari Bank LTD.(Savda

Branch)

Table No. 1 :Details of deposits

(Rs. in Lakh)

Deposit 2013-14 Percentage 2014-15 Percentage 2015-16 Percentage

Current 61.88 1.70% 61.64 1.52% 89.60 2.13%

Saving 735.31 20.23% 913.35 22.54% 975.36 23.20%

Fixed 154.40 4.24% 135.41 3.34% 159.81 3.80%

Recurring 29.56 0.81% 37.17 0.91% 40.21 0.95%

Reinvestment 969.53 26.67% 1053.76 26.00% 971.82 23.12%

Short term 1464.87 40.30% 1654.74 40.83% 1723.72 41.01%

Madhusanchay

daily scheme

215.42 5.92% 194.12 4.79% 240.73 5.72%

Mature

Fixed(MFD)

3.01 0.08% 1.76 0.04% 1.64 0.03%

Credit Bal in

Loan and

Advance

0.77 0.02% NIL NIL NIL NIL

Total 3634.75 100% 4051.95 100% 4202.89 100%

Source :- Annual Reports

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Interpretation :-

The deposits amount of Jalgaon Janata Sahakari Bank Ltd has increased

in the year 2015-16 as compared to 2013-14 by 13.51%. In 2013-14 total deposit

was 3634.75 Lakh, and in 2015-16 total deposit increased up to 4202.89 lakh.In

the Overall deposits, Short Term deposits are maximum in the three years and

Mature Fixed Deposit(MFD) are minimum in the three years. The increasing

trend in the deposit amount was observed due to following reasons:

1) Increase in no. of customers

2) Increase in interest rate

3) By giving more benefits to senior citizens.

4) Due to Good Costomer Relationship

3300

3400

3500

3600

3700

3800

3900

4000

4100

4200

4300

Total Deposits

2013-14

2014-15

2015-16

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2. Loans of JalgaonJanataSahakari Bank LTD. (Savda Branch)

Table No. 2 :Details of Loans

(Rs. in Lakh.)

Particulars

2013-14

2014-15

2015-16

Loans/Advances

653.55

696.12

696.31

Source :- Annual Reports

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Interpretation :-

The amount of loan given of Jalgaon Janata Sahakari Bank Ltd has

increased in the year 2015-16 by 6.15 % as compared to 2013-14.In 2014-15 it

was 696.12 lakh due to increase in loan amount by 6.12 % as compared to

previous year but in 2015-16 the loan amount increased by only 0.23 % up to

696.31 lakhs. The increase in the advances of Jalgaon Janata Sahakari Bank Ltd

was due to following reasons:

1) More tie ups with companies

2) Less paper work and fast transaction time

3) Easy loan process

630

640

650

660

670

680

690

700

Loans/Advances

2013-14

2014-15

2015-16

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3. Profit / Loss of Jalgaon Janata Sahakari Bank Ltd. (Savda Branch)

Table No.3 : Details of Profit / Loss

(Rs. in Lakh)

Particulars

2013-14

2014-15

2015-16

Profit/Loss

38.99

61.03

100.55

Source :- Annual Reports

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Interpretation :-

Net profit of the JalgaonJanataSahakari Bank Ltd bank has increased from 38.99 lakhs

in 2013-14 to 100.55 lakhs in 2015-16.In 2014-15 it raised by 61.22 % but in 2015-16 it

shows increment in net profit of 39.30 % only due to the following reasons:

1. In 2015-16 the outstanding interest was paid along with current interest payment

on deposits.

2. In the year 2015-16 loans were recovered successfully as well as NPA of the branch

reduced down.

0

20

40

60

80

100

120

Profit&Loss

2013-14

2014-15

2015-16

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4)Various types of Loan offered by Jalgaon Janata Sahakari Bank Ltd.

(SAVDA Branch)

Table No. 4 : Details of Loan (Rs. in Lakh.)

Types

of Loan

2013-14 Percentage 2014-15 Percentage 2015-16 Percentage

Housing

Loan

3.92 25.96% 3.68 50.20% 133.65 33.26%

Secured

Term

Loan

8.72 57.74% 1.43 19.50% 70.89 17.64%

Secured

Cash

Credit

2.04 13.50% 1.80 24.55% 152.61 37.98%

Vehicle

Load

0.42 2.78% 0.41 5.59% 44.64 11.11%

Total 15.1 100% 7.33 100% 401.79 100%

Source :- Annual Reports

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Interpretation :-

In 2013-14 total Cash Credit loan given by bank is Rs.2.04 lakh as well as for

vehicle loan Rs.0.42 lakh, Secured Term Loan Rs. 8.72. lakh And for Housing

loan Rs.3.92 lakh.

And now in 2015-16 total Cash Credit loan given by bank is Rs.152.61 lakh,

As well as for vehicle loan Rs.44.64 lakh, Secured Term Loan Rs. 70.89 lakh and

Housing loan Rs.133.65 lakh.

In 2013-14 Out of total loan Secured Term loan form major part of loan

disbursement i.e.57.74% where in 2014-15 out of total loan Housing Loan was

form major part of loan disbursement i.e. 50.20%. But in 2015-16 out of total loan

major loan was disbursed as Secured Cash Credit i.e. 37.98%

The Loan amount given by bank is increased every year, Because of following reasons:

1) Increased numbers of customers.

2) 0% N.P.A.

3) Bank maintains recovery.

4)Low interest rates than other banks.

0

20

40

60

80

100

120

140

160

180

Housing Loan Secured Loan Secured Cash Credit Vehicle Loan

Various Types of Loans2013-14 2014-15 2015-16

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5.ATM Cards issued by Jalgaon Janata Sahakari Bank Ltd. (Savda Branch)

Table No. 5 : Details of ATM Card issued (No. of Customers)

Particulars 2013-14 2014-15 2015-16

ATM Card issued 300 450 700

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Interpretation :-

In the year 2013-14 Savda branch of Jalgaon Janata Sahakari Bank Ltd

the number of ATM Users of the bank was 300 but 2014-15 it increased up to

450.And it continues to increase in 2015-16 upto 700. This increase is due to the

following reasons:

1)Withdrawal cash in minimum time.

2)Easy process to get ATM card.

3)Easy to withdrawal cash.

300, 21%

450, 31%

700, 48%

ATM Users

2013-14

2014-15

2015-16

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6. Analysis of Fixed Deposits Interest Rate

From 16/04/2016

NO. Period Normal Sr. Citizen

1 30-90 Days 6.00% 6.00%

2 91-365 Days 7.25% 7.75%

3 375 Days 8.00% 8.50%

4 13-36 Months 7.75% 8.25%

5 37-60 Months 7.50% 8.00%

6 Above 60 Months 7.50% 8.00%

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Interpretation :-

In the Jalgaon Janata Sahakari Bank are decided fixed deposit interest rate,as

per data collection, For the Normal Customer are Minimum interest rate are

6.00% for 30-90 days and Maximum interest rate are 8.00% for 375 days. While

For the Sr. Citizen are minimum interest rate 6.00% for 30-90 days and

Maximum interest rate are 8.50% for 375 days. For the period of 375 days of

interest rate are High for both Normal and Sr. Citizen Customer.They offer

special interest rates to senior citizen because of the following reasons:

1)They offer special interest rates which tend to be higher,thereby resulting in

more earnings.

2)It creates a safe space for the money to grow in at a steady pace.

3) The interest earned on these deposits can be turned into monthly incomes thus

providing more peace in your retirement years.

4)The senior citizen fixed deposit can also be a tax saver deposit which help get

tax deductions under section 80C of the IT Act.

30-90 Days 91-365 Days 375 Days 13-36 Months 37-60 MonthsAbove 60Months

Normal 6.00% 7.25% 8.00% 7.75% 7.50% 7.50%

Sr. Citizen 6.00% 7.75% 8.50% 8.25% 8.00% 8.00%

0.00%

1.00%

2.00%

3.00%

4.00%

5.00%

6.00%

7.00%

8.00%

9.00%

Analysis of Fixed Deposit Interest Rate

Normal Sr. Citizen

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CHAPTER NO.7

Observation & Findings

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FINDINGS

1. As the Jalgaon Janata Sahakari Bank is a scheduled Bank, so the interest rates on Fixed

Deposits are more in comparison with Nationalize Banks. So the customers are attracted

easily.

2. Due to quality of Services Provided and Personalised Relations there is increase the

number of customers of the Bank.

3. In 2013-14 Deposits of Jalgaon Janata Sahakari Bank LTD.(Savda Branch) was 3634.75

Lakh and in 2014-15 it increased up to 4202.89 Lakh.

4. The interest rates on loan like Vehicle loan, Home loan are less than other Banks as well

as Nationalize Banks. So people are easily attracted towards the loan. The amount of loan

given of Jalgaon Janata Sahakari Bank Ltd has increased in the year 2015-16 by 43.46 %

as compared to 2013-14.Loan recovery rate of Bank is higher and on time, because of legal

as well as many documents like Promissory Note are taken by Bank from customer.

5. Net profit of the Jalgaon Janata Sahakari Bank Ltd bank has increased from 38.99 Lakh in

2013-14 to 100.55 Lakh in 2015-16.

6. Loans are Recovered at time to time and NPA of the bank are 0 %. hence overall growth

of bank are good in condition.

7. Bank are offer special interest rates on fixed deposits to senior citizen,thereby resulting in

more earnings.

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CHAPTER NO.8

SUGGESTION &

RECOMMENDATION

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SUGGESTIONS & RECOMMENDATIONS

1. Opening of Branches at an Urban Level will Increase the number of Customer for the

Organization and it would make Easy to the customer for accessing the services of the

Bank.

2. There should be some activity from the Bank side like Campaign, Conduct Seminar for

Farmer so it Increase the Awareness about the Product of Retail Banking.

3 . Bank should provide more facility to its member which may result to increase the no of

members.

4. The bank should improve the management information system and with other

competitors.

5. It should increase the proportion of small loan, housing loan, and two wheeler loans.

6. It should reduce lead time for processing of loan proposals.

7. It should simplify the application from and documentation.

8. Competitors adopted new techniques.

9. Customer satisfaction from banking policy.

10. (Know your Customers!)KYC norms..

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CHAPTER NO.9

CONCLUSION

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CONCLUSIONS

JJSB Bank financially sound Bank as it makes profit year to year & provides loan to others.

o The bank has maintained its Deposits percentage is satisfactory.

o As the analysis of loans the overall percentage is satisfactory.

o The long term financial position of the Bank is also Good.

o Retail Banking refers to the Banking Institution execute transaction directly with consumer

rather than corporation or other than bank. Service offer includes saving account and

checking mortgage Personal loan, debit card,etc.

o JJSBL Banks deposits have grown since last three years.

o During the year the bank has implemented SMS Banking channel. Bank is sending SMS

alerts to customers for realization of cheques and for balance enquiry.

o JJSBL Bank’s customer can withdraw their money through ATM from more than 151

banks ATM. This system helps to provide efficient service to its customer.

o Saving account facility is better & convenient for lower income group.

o Pigmy collection creates the saving habits in All Types of people.

o By providing NEFT (National Electronic Fund Transfer) as well as RTGS (Real Time

Gross Settlement) and A.T.M. facilities band increases its numbers of customers.

o As compared to last years Capital to Risk Weighte Asset Ratio(CRAR) has improved from

11.67% to 12.01%.

o N.P.A. Recovery is also good.

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CHAPTER NO.10

BIBLIOGRAPHY

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BIBLIOGRAPHY

Books:- Research Methodology: C. R. Kothari.

Indian Banking: Natrajan.

Bank Management by- Vasant Desai

Bandgar,P.K.,Principles and Pratice of banking and insurance,Vipul Prakashan.

Annual Report

Annual report of The JJSBL Bank Ltd. Jalgaon for the year , 2013-14, 2014-15,

2015-16.

RBI Bulletin: - Financial Results at end of March 2015.

Web Sites:- www.rbi.gov.in

www.economictimes.com

www.wikipedia.com

www.jjsbl.com

References (Bahia 2000, “A Reliable and Valid Measurement Scale for Perceived Service Quality in

Banks”, International Journal of Bank Marketing,Vol.18,No.2,pp.84-91)

(Gani A. Bhat 2003,“ Service Quality in Commercial Bank-A Comparative

Study,ParadigmVol.5,No.1, pp.77-99,)

(Aggarwal Navdeep,Gupta Mohit 2005, “ Multi-level-Multidimensional modelof

Banking Service Quality” Paradigm,Vol.18,No.2,pp.91-103)

(Bhat A. Mushtaq 2005, “ Coreelates of Service Quality in Banks; An empirical study”,

Journal of Services Research,Vol.5,No.1,pp.77-99)

(Joshla A J; V.Moli; P.Koshi, “ Expectation and perception of service quality in old and

new generation banks”, Indian Journal of Marketing,Vol.37,No.3,pp.18.)

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(Mohammad Al Hawari,Nicole Hartley and Tony Ward 2005, “ Measuring Banks

Automated Service Quality-A Confirmatory Factor Analysis Approach”, Marketing

Bulletin,Vol.16, Article 1)

(Raul R K and J U Ahmad 2005, “ Customer Service in Public sectorbanks: An empirical

Investigation”, Public Sector Banks in India, Kalpaz Publications,New Delhi, pp.267-

290)

(Sharma R D and J Sharma 2006, “ Measurement of Customer delight in Indian Urban

Consumer Banking”, The Indian Journal of Commerce,Vol.59,No.3,pp.61-76)

(Sharma S, S S Bharadwaj and Pratibha 2007, “ X-raying service quality in commercial

banks- a case study of SBI and HDFC”, Appejay journal of management and techonology

Vol.2,No.1,pp.26-28)

Dagger Tracey,Sweeney Jillian 2007, “ Service Quality Attribute weights- How do

Novice & long term customers construct service quality perceptions” Journal of Services

Research,Vol.10,No.1,pp.22-42)

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CHAPTER NO.11

Annexure

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ANNEXURE

Balance Sheet As on 31st March 2014

Liabilities Amount Assets Amount

Total Deposits 363479354.74 Cash in Hand 4556540.00

Interest Payable 6904372.00 Bal. in Cur. A/c 257959.83

Other Liabilities 20575.00 Int. Receivable 1181330.30

Inter Br. Trans. A/c 464927004.61 Total Loans 65355522.71

Bills as per contra 350000.00 H.O. General 57312370.44

Overdue Interest

Reserve A/C 191180.00 Bills as per contra 350000.00

Dead Stock 1108752.00

Other Assets 149106.00

Total Source of

Funds 835872486.35

Total Application of

Funds 835872486.35

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Balance Sheet As on 31st March 2015

Liabilities Amount Assets Amount

Total Deposits 405200024.95 Cash in Hand 3534482.00

Interest Payable 653954.42 Bal. in Cur. A/c 223007.88

Other Liabilities 143477.00 Interest Receivable 1139257.00

Inter Br. Trans. A/c 865077918.04 Total Loans 69612809.63

Bills as per Contra 596981.78 H.O. General 1195142393.72

Overdue Interest

Reserve A/C 140775.00 Bills as per Contra 596981.78

Dead Stock 993687.18

Other Assets 570512.00

Total Source of

Funds 1271813131.19

Total Application of

Funds 1271813131.19

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Balance Sheet As on 31st March 2016

Liabilities Amount Assets Amount

Total Deposits 420292838.70 Cash in Hand 7374856.00

Interest Payable 195874.00 Bal. in Cur. A/c 1752110.07

Other Liabilities 13853.00 Interest Receivable 1134929.00

Inter Br. Trans. A/c 1151605949.43 Total Loans 69631588.39

Bills as per contra 787145.01 H.O. General 1490639627.92

Overdue Interest

Reserve A/C 105032.00 Bills as per contra 787145.01

Dead Stock 1081549.30

Other Assets 598886.45

Total Source of

Funds 1573000692.14

Total Application of

Funds 1573000692.14