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importance of making and launching of Social Videos in effrective marketing - best for real estate industry through RE/MAX Gujarat. - PowerPoint PPT Presentation
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A Guide to Social Video &Where it Fits in Your Marketing Plan
Pranav PandyaFranchise Development ManagerRE/MAX Gujarat
RE/MAX Gujarat
What is Social Video and why is it Important?
RE/MAX Gujarat
Rise of Platforms
RE/MAX Gujarat
Primary Audience
RE/MAX Gujarat
Video is also Unique
RE/MAX Gujarat
No Risk of Being Left Behind
RE/MAX Gujarat
Where do Social Videos fit in Your Marketing Plan
RE/MAX Gujarat
Brand Awareness
RE/MAX Gujarat
Employer Branding
RE/MAX Gujarat
The ROI of Social Video
RE/MAX Gujarat
Tips On Sharing Social Videos▪ Design it to be shareable from the get-go
▪ Create a mission statement for each video platform
▪ Use the power of storytelling
▪ Make the customer the hero, and engage them
▪ Emotions lead to sharing (https://www.youtube.com/watch?v=zIEIvi2MuEk )
▪ Shorter is almost always better
▪ Always start strong
▪ Don’t ignore search (Think of YouTube : See Link in Next Slide)
▪ Your distribution strategy is critical—You need to build momentum
RE/MAX Gujarat
Few Links to see
▪ Instagram Videos for Small Business▪ https
://www.convertwithcontent.com/instagram-video-small-business/
▪ Does length matter? It does for video!
▪ http://wistia.com/blog/does-length-matter-it-does-for-video/
▪ YouTube - The 2nd Largest Search Engine (Infographic)▪ http://www.mushroomnetworks.com/infographics/youtube---the-
2nd-largest-search-engine-infographic
Thank You