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A Career Project
Kimball BullingtonMiddle Tennessee State University
Presentation Outline
• Introduction
• Defining the Project– Charter– WBS
• Planning the Project– WBS– FMEA– Gantt
What if you only had one customer?
• How would this affect:
– Your bargaining power?
– Your security?
– Your freedom?
Why fish? (career excellence mgt.)
• Nature of our work environment
• Responsibility
• In your interest
• Practice what you preach
The Basic Tools
Check Sheet
The Basic Tools
Check Sheet
Ishikawa - Baldrige
Ishikawa - Baldrige
PeoplePeoplePeople
Measurement Process, Mat’ls, MachinesEnvironment
Process
Effect
My Career Excellence Diagram
Feed the Fish.
Personal Example
• SWOT analysis
• One customer
• Impending budget cuts
• Increasingly competitive environment
• Need to prepare
Feed the fish.
SWOT Positive Negative
Personal Strengths Weaknesses
Environmental Opportunities Threats
• High self-confidence
• Quick and versatile mind
• Imaginative and strategic
• Open-minded
Strengths – Myers-Briggs INTJ
Strengths
• Enjoy writing
• Broad experience
• Communicate well
• Broad interests
Strengths
• Job provides flexibility
• Ready for change
• Low debt
• Tenured full professor
My Strengths (Internal)
• ___________________
• ___________________
• ___________________
• ___________________
• ___________________
Weaknesses – Myers-Briggs INTJ
• Perfectionist
• Likely to over-analyze
• Judgmental
• May be insensitive
Weaknesses
• Broad interests, but lack focus
• Procrastinate
• Need to finish (INTJ)
• Not a lot of cash
Your Strengths / Weaknesses
• Myers-Briggs
• Strengths Finder 2.0
• Colors
• Self-analysis
• Mentor / Confidante analysis
Weaknesses (Internal)
• ___________________
• ___________________
• ___________________
• ___________________
• ___________________
Opportunities - Kimball
• Growth area (Middle TN)
• New dean
• Online courses
• Adult education
Opportunities - Kimball
• Large number of contacts
• Kindle
• Self-publishing widely accepted
• Internet
Opportunities / Threats
• Your company - products
• Your industry
• Your competition – products
• The economy
Opportunities / Threats
• Politics
• Regulations
• Trends
• Suppliers
My Opportunities (External)
• ___________________
• ___________________
• ___________________
• ___________________
• ___________________
Threats
• Online courses
• MOOCs
• Competition (university / publishing)
• “Affordable” university - rising tuition
• State budget
My Threats (External)
• ___________________
• ___________________
• ___________________
• ___________________
• ___________________
One Customer?
• How will I respond?
– Take care of Customer #1
– Find Customer #2
What am I fishing for? Customer #1
• Improve performance in role– Teaching– Research– Service
What am I fishing for? Customer #2
• Writing
• Storytelling
• Training
• Web
What effect(s) am you fishing for?
• ___________________
• ___________________
• ___________________
• ___________________
• ___________________
Feed this fish.
Grow the fish.
Charter
• Problem statement
• Business case
• Goals, milestones, success criteria, & deliverables
Charter
• Project scope / boundaries
• Roles & responsibilities
• Stakeholder support needed
Business Case
Potential Improvement Potential Impact
Publish books Revenue, Consulting / Training
Training Revenue, sells other products
Storytelling Revenue, fun
Grow this fish.
Examine the fish.
Listen to the fish.
Listen to the fish.
Fish deeper. CEDAC
Publishing:PoynterKindle
Get helpMarketing:Personal
NASAWeb
SOME
Fish deeper.
Fish elsewhere.
My Career Excellence Diagram
Taste the fish.
• Graduate ops management class
• Teach a tool by using it
• Teach a system perspective
• Prepare for the future
Problems Encountered
• Too lazy to fish
• No bait
• Can’t keep hook in the water
• Fish or talk?
• Lures or duck calls?
Problems Encountered
• Unwilling to plan
• No definition of career excellence
• Use of non-systemic CED’s
• Too vague
• Categories don’t fit
Problems Encountered
• Unwilling to plan
• No definition of career excellence
• Use of non-systemic CED’s
• Too vague
• Categories don’t fit
Problems Encountered
• Unwilling to plan
• No definition of career excellence
• Use of non-systemic CED’s
• Too vague
• Categories don’t fit
Definition of Career Excellence
Problems Encountered
• Unwilling to plan
• No definition of career excellence
• Use of non-systemic CED’s
• Too vague
• Categories don’t fit
Problems Encountered
• Unwilling to plan
• No definition of career excellence
• Use of non-systemic CED’s
• Too vague
• Categories don’t fit
• Unwilling to plan
• No definition of career excellence
• Use of non-systemic CED’s
• Too vague
• Categories don’t fit
Problems Encountered
Too Vague
Problems Encountered
• Unwilling to plan
• No definition of career excellence
• Use of non-systemic CED’s
• Too vague
• Categories don’t fit
97%
Workbreakdown Structure
1. Concept1. Outline concept
2. Storyboard concept
2. Find illustrator1. Negotiate contract w/illustrator
3. Dialogue 1. Draft
2. Revise 1
3. Revise 2
4. Upload
Workbreakdown Structure
4. Illustrate1. Permission to start
2. Illustrate
3. Proof
4. Revise
5. Upload to Word
Workbreakdown Structure
5. Amazon CreateSpace1. Format for CS
2. Upload to CS
3. Print CS Proof
4. Approve final CS
5. Review CS live
Workbreakdown Structure
6. Amazon Kindle Direct Purchase (KDP)1. Format for KDP
2. Upload to KDP
3. Proof KDP
4. Purchase KDP
Workbreakdown Structure
7. Marketing1. Develop CS marketing plan
1. Send CS copies to market
2. Fund CS marketing plan
3. Implement CS marketing plan
2. Develop KDP marketing plan1. Implement KDP marketing plan
2. KDP SOME plan
3. Monitor CS / KDP marketing impact
Execution Challenges
• One customer
• Procrastination
• CS / KDP Challenges
• Marketing
Project Plan
• Detailed WBS
• FMEA
• Gantt Chart
Execution Challenges
Closing Thoughts
• One customer
• Begin with SWOT
• Work Breakdown Structure
• Positive, systemic CED’s
• Risk Management
• Gantt
