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91 Express Lanes OverviewValue Pricing for Transportation
in the Washington Region Conference
Greg Hulsizer
Cofiroute Global MobilityWashington, DC
June 4, 2003
Area MapArea Map
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15
10
60
5
5
405
OrangeOrangeCountyCounty
RiversideRiversideCountyCounty
Los AngelesLos AngelesCountyCounty
San BernardinoSan BernardinoCountyCounty
LongBeach
Irvine
Corona
OntarioPomona
Los Angeles
FoothillsTransportation
Corridor
EasternTransportation
Corridor
San JoaquinTransportation
Corridor
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55Huntington
Beach
91
91Riverside
91 Express Lanes
91 Express Lanes
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10 Miles of Gridlock
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History
AB 680 passed - 1989
Private developer signs franchise - December 1990
Lanes open - December 1995
Lanes operate under private sector franchise for seven years
Orange County Transportation Authority purchases franchise in January 2003
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How FasTrak™ Works
All customers have prepaid accounts
Overhead antennas “read” transponder and deduct toll from customer account
3+ carpools and other discount categories travel free except during eastbound peak
All California FasTrak accounts accepted
Photo violation enforcement
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Fast, Safe, Reliable Commuting
Traffic Operations Center
CHP safety and enforcement
Caltrans maintenance services
Free customer assistance
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Violation Enforcement
Photo violation enforcementLicense plate images
Primarily “customer violators” Forgot transponder Failed transponder battery Bad accounts
True violators receive “Notice of Toll Evasion” with offer to become customer
Have “DMV hold” capability
Use collection agency for delinquent violators
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Value Pricing And FasTrak™ Keep Customers Moving
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Current Toll Schedule
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Value Pricing
December 1995 25¢ - $2.50
January 1997 50¢ - $2.75
September 1997 60¢ - $2.95
January 1998 Discounted 3+ carpool tolls
April 1998 60¢ - $3.20
January 1999 75¢ - $3.50
March 2000 75¢ - $3.75
January 2001 75¢ - $4.25
November 2001 $1.00 - $4.75
May 2003 Expanded 3+ carpool discount
Toll adjustments have included an increased number of toll levels, off-peak adjustments and implementation of holiday toll schedules
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Relieving Congestion
Express Lanes consistently operate within 95% – 105% of operating capacity during Wednesday, Thursday and Friday afternoon peaks; 90% – 95% Monday and Tuesday PM peak
Higher AVO than adjacent lanes
245,000 daily global demand
Express Lanes handle more than 40% of throughput during afternoon peak period with only 33% (2 of 6 total) of lanes
Significant weekend and off-peak use
Friday PM Peak EB
0%
10%
20%
30%
40%
50%
60%
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91 E
xpre
ssla
nes
Per
cen
tag
e o
f G
lob
al
Tra
ffic
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Customers
145,000 91 Express Lanes transponders
Over 550,000 FasTrak transponders region-wide
25% of Express Lanes traffic comes from other FasTrak agency customers
15% “3+ carpool” traffic
Customers report saving an average of more than 30 minutes per trip
Cal Poly reports over 50% of regular SR 91 commuters have FasTrak
Customers mirror 91 commuters demographically
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Customer Services
Getting transponders into customer vehicles is critical
Customers expect premium service
Customer service is key to loyalty
Regular communication and reinforcing benefits keeps HOT lanes “top of mind”
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Communicating with Customers
Market research and data mining help to understand new and existing customer opportunities
Market research
Satisfaction surveys
Customer Roundtables
Affinity programs and incentives work
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Customer Survey Results
Customer SatisfactionContinued 90%+ satisfaction
Satisfaction is on the rise
For most, saving time is the primary benefit Lanes are perceived as very safe
0% 20% 40% 60% 80% 100%
1998Mean=5.42
1999Mean=5.55
2000Mean=5.52
2002Mean=5.77
OVERALL SATISFACTION WITH THE 91 EXPRESS LANES
Extremely satisfied
Somewhat satisfied
Extremely dissatisfied
ASKED: Overall, how would you rate your satisfaction with the 91 Express Lanes? Please use a scale of one to seven where 7 means you are extremely satisfied and 1 means you are extremely dissatisfied.
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What Customers Say
“…what I most appreciate about the Express Lanes is the added safety of driving in the 91 Express Lanes.”
Kathleen Harbottle
“ These lanes save me so much time…my life is stress free.”
Cheryl Carney
“Our family had given up traveling from Orange County eastbound towards Riverside on Friday evenings because of the rush hour traffic, but since FasTrak--we do so freely, enabling us to actually enjoy family gatherings since we arrive more relaxed.”
Fatima Bayati
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What Non-Customers Say
They understand the benefits of the Express Lanes
Almost half have ridden on the Express Lanes with others
Many report they are likely to become a customer in the near future
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The First Seven Years
56 million trips
Over 26 million hours of commuting time saved
Over $350 million in added economic productivity and quality of life benefits
91 Express Lanes has received excellent customer satisfaction ratings, numerous industry awards and worldwide acclaim
Facility is strong operationally and financially
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$5.00
$10.00
$15.00
$20.00
$25.00
$30.00
1996 1997 1998 1999 2000 2001 2002
Revenue
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Challenges
Initial and ongoing political opposition in adjoining county
Initial legal challenges – 1990 through 1995
Non-competition clause was a source of controversy and litigation
Adverse legislation and litigation – 2000, 2001, 2002
Public ownership required extensive negotiations and special legislation
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OCTA Purchase
Express Lanes purchased by OCTA January 3, 2003
$ 207.5 million purchase price
$ 135 million assumed CPTC debt
$ 72.5 million to CPTC
Toll revenue will be used to repay debt and fund additional freeway improvements and services
Non-compete issues and litigation resolved with recent sale to OCTA
Local agencies and Caltrans planning parallel improvements
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OCTA Ownership
10 member advisory committee
Toll policy under considerationLikely eastbound peak toll adjustment
Refinancing likely
New branding
Cofiroute Global Mobility operates Express Lanes under contract
