5.1 design exercise presentation

Carlo Vezzoli AH-DESIGN, EU PROJECT

Politecnico di Milano / INDACO dept. / DIS / School of Design / Italy

course System Design for SustainabilitySubject 5. Design exercise

learning resource 5.1

DESIGN EXERCISE PRESENTATION

carlo vezzolipolitecnico di milano . INDACO dpt. . DIS . School of Design . Italy

Learning Network on Sustainability



CONTENTS

. (design brief/theme)

. main steps and actors involved

. (MSDS) phases/processes, tools and schedule

. up-loaded documents (of strategic analysis)



DESIGN BRIEF (THEME):

the partners of EU funded research TANGO in accordance

with SIS (System Social Enterprises) ask of you to design

innovative and sustainable product-service systems to be

implemented in different districts of milan within the punto

e linea project to improve social inclusion and

intergenerational dialogue with a low environmental impact:

- barona district/hub: “the sustainable public school”

- giambellino district/hub: “sustainable community garden”

- baggio district/hub: “sustainable/self-managed web radio”

- gratosoglio district/hub: “sustainable summer camp”



II. 4 TRAINEE and DEGREE THESIS students made a strategic analysis about brief related existing initiative/enterprise and contexts

1. YOU go trough the sustainability strategic analysis of assigned brief

3. SIS HUBBERS provide critics and additional info on concepts (made on their projects)

4. YOU finalize, visualize and assess system concepts > with POLITECNICO’S PROFESSORS supervision (DIS + MOVIE DESIGN + DIG)

2. YOU design a draft sustainable system concepts > with POLITECNICO’S PROFESSORS supervision (DIS)

MAIN STEPS AND ACTORS INVOLVED:

I. SIS HUBBERS gave lectures describing brief related initiative/enterprise

III. animatic of most promising concepts of YOURS > travelling exhibition

IV. DEGREE THESIS students design in further details most promising S.PSS concepts for each HUB and produce travelling exhibition contents (video, etc.)



DESIGN EXERCISE:

(MSDS) PHASES/PROCESSES, TOOLS AND SCHEDULE



STRATEGIC ANALYSIS

EXPLORING OPPORTUNITIES

SYSTEM CONCEPT DESIGN

SYSTEM DESIGN (AND ENGIN.)

COMMUNICATION

MSDS: PHASES/PROCESSES

ANALYSIS OF THE PROJECT PROMOTERS

ANALYSIS OF THE REFERENCE CONTEXT

ANALYSIS OF BEST PRACTICES

ANALYSIS OF THE REFERENCE STRUCTURE

SUSTAINABILITY ANALYSIS AND PRIORITIES DEFIN.

SUSTAINABILITY-ORIENTED IDEAS GENERATION

DEVELEPMENT OF THE SUSTAINABILITY DESIGN ORIENTING SCENARIO - VISIONS/CLUSTERS/IDEAS

VISIONS, CLUSTERS AND IDEAS SELECTION

SYSTEM CONCEPT DEVELOPMENT/FORMALIZATION

SYSTEM DEVELOPMENT (EXECUTIVE LEVEL)

ENV, SOCIO-ET. & ECON. CHECK/VISUALISATION

MULTIMEDIA REPORTING: OVERALL QUALITIES

MULTIMEDIA REPORTING: STAINABILITY QUALITIES


MODULAR METHOD

1. enabling to start up the process at any PHASE

2. enabling to use a selected set of PROCESSES and TOOLS

3. Enabling to work on one, two or all the sustainabilityDIMENSIONS



STRATEGIC ANALYSIS




COMMUNICATION

ANALYSIS OF THE PROJECT PROMOTERS















PROCESSES ALREADY CARRIED OUT FOR THE DESIGN EXERCISE

PROCESSES TO BE DEVELOPED BY YOU IN THE DESIGN EXERCISE

PROCESSES IN EXERCISEMSDS: PHASES/PROCESSES



STRATEGIC ANALYSIS




COMMUNICATION

A. CONTEXT OF INTERVENTION/PROJECT PROMOTERS















STRATEGIC ANALISYS

ANALYSIS THE CONTEXT OF INTERVENTION AND ANALYSING THE PROJECT PROPOSERS:. define the scope of the design intervention, or rather the demand for well-being to be met (design brief). . analyse the characteristics of the project proposers.




DEFINING THE CONTEXT OF INTERVENTION AND ANALYSING THE PROJECT PROPOSERS

THE BRIEF: HUB GRATTOSOGLIO: A SUSTAINABLE SUMMER CAMP (PPT)

E.G.



DEFINING THE CONTEXT OF INTERVENTION AND ANALYSING THE PROJECT PROPOSERS

. tool: MINIDOC

THE PROPOSER: PUNTO E LINEA PROJECT video interview to project coordinator



STRATEGIC ANALYSIS




COMMUNICATION
















STRATEGIC ANALISYS

ANALYSIS OF THE REFERENCE CONTEXT:. analyse the context of which the new innovation will become a part (i.e. the district). analyse the structure of the existing offering system (back stage). analyse the demand (frontoffice of existing offering system). analyse relevant stakeholders




. tool: MINIDOC

THE CONTEXT: GRATOSOGLIO DISTRICTvideo interview to hubbers


E.G.




GRATOSOGLIO

district

THE CONTEXT: GRATOSOGLIO DISTRICTPDF with demographic data and map

E.G.



. tool: MINIDOC

THE EXISTING OFFER: SUMMER CAMP PROJECTvideo interview to hubbers


E.G.



. tool: MINIDOC

THE EXISTING OFFER: SUMMER CAMP BACK STAGEvideo interview to offer providers


E.G.




THE EXISTING OFFER: SUMMER CAMP FRONT OFFICEvideo interview to final users

. tool: MINIDOC

E.G.




. tool: SATISFACTION OFFERING DIAGRAM

THE EXISTING OFFER: SUMMER CAMP SATISFACTION OFFERING DIAGRAM (PDF and PPT)

E.G.




. tool: SYSTEM MAP

THE EXISTING OFFER: SUMMER CAMP SYSTEM MAP(PDF and PPT)

E.G.



STRATEGIC ANALISYS

STRATEGIC ANALYSIS




COMMUNICATION
















SUSTAINABILITY ANALYSIS AND DESIGN PRIORITIES DEFINITION. analyse the existing system from an environmental, socio-ethical and economic point of view. identify the sustainabilitydesign priorities





THE EXISTING OFFER: SUMMER CAMP ENVIRONMENTAL AND ECONOMICAL SUSTAINABILITYPDF with a structured interview to hubbers

. tool: SUSTAINABILITY DESIGN-ORIENTING / CHECKLISTS

THE EXISTING OFFER: THE

SUMMER CAMP

E.G.



STRATEGIC ANALISYS

STRATEGIC ANALYSIS




COMMUNICATION

















. analyse cases of excellence (not necessarily concerning the area of intervention) that could act as a stimulus during the generation of ideas





. tool: ECO.CATHEDRA

. tool: SDO / CRITERIA AND GUIDELINES

BEST PRACTICES OF SUSTAINABLE INTERGENERATIONAL DIALOGUE (PDF and eco.cathedra exported file)




STRATEGIC ANALYSIS




COMMUNICATION















SUSTAINABILITY-ORIENTED IDEAS GENERATINON . generate a set of potentially sustainable system ideas





. GENERATE “ENVIRONMENTAL/SUST. IDEAS” BY BRAINSTORMING

. tool: SUSTAINABILITY DESIGN-ORIENTING / ORIENTATE CONCEPT

typed emerged

system ideas

(for each criterion)

for environm. sustainability dimension

for each criterion, an idea table with guidelinees at system level

(work on those with highest prioritities)



. GENERATE “SOCIOETHICAL/SUSTAIN. IDEAS” BY BRAINSTORMING

. tool: SUSTAINABILITY DESIGN-ORIENTING / ORIENTATE CONCEPT

type emerged system ideas


for socio-ethical sustainability dimension

for each criterion, an idea table with guidelinees at system level

(work on those with highest prioritities)



IDEA 1 XXX

IDEA 2 XXX

IDEA 3 XXX

IDEA 4 XXX

. MOST PROMISING IDEAS SHIFT IN SYSTEM INNOV. POLARITIES DIAGRAMM (BRAINSTORMING)

. tool: PPT FORMAT



. TYPE TEXT DESCRIBING THE FIRST CONCEPT DRAFT

bla, bla, bla, bla, bla, bla, bla, bla, bla,

bla, bla, bla, bla, bla, bla, ……….

[less then 200 words]




STRATEGIC ANALYSIS




COMMUNICATION















SYSTEM CONCEPT DEVELOPMENT AND FORMALIZATIONdesigning/visualization of:. the system’s actors that produces and delivers the offer. the interaction between user/client and the offer system. the set of products and services that make up the offer and the functions it fulfils





. DRAFT SYSTEM CONCEPT OF STAKEHOLDER CONFIGURATION

. tool: STAKEHOLDER SYSTEM MAP



. DRAFT CONCEPT INTERACTION NARRATION

. tool: INTERACTION STORY BOARD



. DRAFT OFFER ARTICULATION

. tool: SATISFACTION OFFERING DIAGRAMM




STRATEGIC ANALYSIS




COMMUNICATION















ENVIRONMENTAL, SOCIO-ETHICAL & ECONOMIC CHECK/VISUALIZATION. assess the potential improvements that the system concepts could generate from an environmental, socio-ethical and economic point of view





. CHECK IN PROGRESS CONCEPT ENVIRONMENTAL/SUSTAINABILITY

improvemnts levels definition per aech criterion: -, =, +, ++

qualitative sustainability assessment of concept improvements (report for each criterion) as

compared with the existing system (checklists)

. tool: SUSTAINABILITY DESIGN-ORIENTING / CHECK CONCEPT

for environmen. sustainability dimension



. VISUALISE CONCEPT ENVIRONMENTAL/SUSTAINABILITY POTENT.

visualisation concept improvement


visualisation of existing system priorities


IMPROVEMENT…

textsynthethisingimprovement(for each criterion)

. tool: SUSTAINAB. DESIGN-ORIENTING / ENVIRONMENTAL RADAR

for environmen. sustainability dimension



. VISUALISE CONCEPT SOCIOETHICAL SUATAINABILITY

IMPROVEMENT…

textsynthethisingimprovement (for each criterion)

. tool: SUSTAINABILITY DESIGN-ORIENTING / ENVIRONM. RADAR

concept improvement level visualisation

(e.g. +) (for each criterion)




STRATEGIC ANALYSIS




COMMUNICATION















SYSTEM CONCEPT DEVELOPMENT AND FORMALIZATION (DETAILED)designing/visualization of:. the system’s actors that produces and delivers the offer. the interaction between user/client and the offer system. the set of products and services that make up the offer and the functions it fulfils





. DETAILED CONCEPT STAKEHOLDERS CONFIGURATION

. tool: SYSTEM MAP



. DETAILED CONCEPT NARRATION OF INTERACTIONS

. tool: INTERACTION TABLE



. DETAILED OFFER ARTICULATION OF CONCEPT

. tool: SATISFACTION OFFERING DIAGRAMM



. DETAILED TEXT DESCRIBING THE CONCEPT

bla, bla, bla, bla, bla, bla, bla, bla, bla,

bla, bla, bla, bla, bla, bla, ……….

[less then 200 words]



. SKETCH/RENDERING PRODUCTS, SUPPORT-PRODUCT CONCEPTS



. CONCEPT INTERACTION NARRATION

. tool: ANIMATIC (animated interaction story board abstract forminteraction table): THIS WILL GO TO THE EXIBITION IN 2013!




STRATEGIC ANALYSIS




COMMUNICATION















ENVIRONMENTAL, SOCIO-ETHICAL & ECONOMIC CHECK/VISUALIZATION (UPDATE)

. UPDATE the assessment of the potential improvements that the system concepts could generate from an environmental, socio-ethical and economic point of view





. (up-date) VISUALISE CONCEPT ENVIRONMENTAL SUATAINABILITY



existing system priority visualisation

(e.g. Medium) (for each criterion)

IMPROVEMENT…





. (up-date) VISUALISE CONCEPT SOCIOETHICAL SUATAINABILITY

IMPROVEMENT…







PLENARY PRESENTATION

WITH SIS/PUNTO E LINEA AND HUBBERS

DIG POLIMI, MOVIE LAB POLIMI

(june the 26th, 14.30-18.15, CT62)



STRATEGIC ANALYSIS: UP-LOADED DOCUMENTS

POWERPOINT:

(4) e.g. The brief: Gratosoglio HUB, sustainable summer camp

(4) e.g. The existing offer: the summer camp. System map. Offering diagram

(4) e.g. Strategic analysis Hyperlink-INDEX: Gratosoglio HUB, sustainable summer camp

PDF:

(4) e.g. The context: the Gratosoglio district . demographic district data. district map

(4) e.g. The existing offer: summer camp. System map. Offering diagram. Qualitative sustainability report

(1) Best practices of sustainable intergenerational dialogue

VIDEO (MINIDOC):

(1) The proposer: puntoe linea project

(4) e.g. The context: Gratosoglio district

(4) e.g. The existing offer: s. camp project

(4) e.g. The existing offer: summer camp back stage

(4) e.g. The existing offer: summer camp front office

YOU: for your hub/brief go trough the documents WE: mail where (since when) to see those documents

Documents

5.1 design exercise presentation