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Sourcing
The process of procurement of products to meetcompanys marketing objectives is Sourcing
Determines where, when and how a companys products will be manufactured.
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Sourcing
Merchandising and Sourcing share a
common goal - getting the right product to the
customer at the right price, right quantity and at
the right time and of right quality.
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Global Sourcing Global sourcing is a term used to describe practice of sourcing from theglobal market for goods and services across geopolitical boundaries.
Global sourcing often aims to exploit global efficiencies in the delivery of aproduct or service.
These efficiencies include
low cost skilled labour,low cost raw material andother economic factors like tax breaks and low trade tariffs.
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Global Sourcing
Developing infrastructure raw materialimport & finished goods export became easy
Positive attitude of govt. towards
realization & investment of foreign capital
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Global Sourcing
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Role of Merchandiser
In small companies, the merchandiser has total responsibility for
sourcing decisions
In mid sized companies, the merchandiser is accompanied with
sourcing agents
With the increasing variety of trims and fabrics sourced from
different countries, the merchandiser faces the timing and logistics
challenge ( time management ).
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Sourcing Options
Internal Manufacturing
External Manufacturing
Internal cum External Manufacturing
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Sourcing
Internal
Domestic Off-shore
External
Domesticcontractor
Foreigncontractor
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Sourcing Options
The decision is based upon following
factors:
Companys Financial Resources
Level Of Manufacturing Expertise
Strategic Objectives
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Benefits Control over flow of raw materials, production schedules and
deliveries
Quality more easily established and monitored
Response time is alternating and optimized as the priorities are
established and controlled by the owner of the facility
The cost incurred on a long term basis for a garment reduces
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External Manufacturing
Using up an outside contractor for manufacturing purposes
Eliminates the financial risk of owning plant and equipment and
carrying overhead during downtimes
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External Manufacturing
Two basic approaches to external
manufacturing are:-
Cut, Make and Trim (CMT) Sourcing
Full Package (FP) Sourcing, also known as
Original Equipment Manufacturing ( OEM)
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CMT Sourcing Benefits
Flexibility Reduced Investment
Control over Design
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FP Sourcing Benefits
Limited Technical Knowledge
Limited Investment
Limited Commitment
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