International Franchise & Business opportunityExhibition and Conference 4th

The Premier Franchise EXPO in Middle East and North Africa region

BUILDING BRIDGESCREATING OPPORTUNITIES

Wednesday 18 and Thursday 19 October 2017

UAE

نب�� الجسور ونوجد الفرص

معرض ومؤتمر االمتياز الدو�� وفرص األعمالالرابع

Supported by:

18-19 October | 2017 Jumeirah Beach HotelDubai, UAE.

/menafaorgwww.menafaexpo.com

Do you mean Business when it comes to Franchise expansion?

For the last three years, thousands of qualified prospects from every corner of the MENA region have walked through our expo doors. Hundreds of franchisors have met their ideal future franchisees, area developers, and master franchisees in person at a Middle East Franchise Expo show.

We have a proven track record of bringing people together who are educated in the franchise process, turning busi-nesses into respected household brands. Expansion starts with MENAFA and we continue to broaden our reach each year.

MENAFA’s 2017 Exhibition & Forum is the premier event in the Middle East for Franchising. World-class speakers, franchise experts, development and networking opportuni-ties and Meet the Buyer business meetings combine with the annual MENAFA Awards for Excellence.

The exhibition hall will showcase the latest national and international brands, products and services of over 100 companies.

A place worthy of your investment

Did the expo meet your Expectations?

What is the purpose of your Visit?

Buy a FranchiseGet information & consultMeet our Partners & Franchise OperatorsFollow the Development SectorSupply Goods and Services to Franchise system

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$500,000+$250,000 - 500,000$100,000 - 250,000$50,000 - 100,000Up to $50,000

Middle East Franchise Exposuccess show-on-show

Visitors at every investment level

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Dubai, the gatewayto the wider

Middle East regionThe evolution of Dubai as the gateway and a hub for the MENA market demonstrates the power of great vision and astute planning. Dubai’s visionary rulers thought ahead of time and developed world-class economic and transport infrastructure to evolve Dubai from a small trading center to an international business hub for the region.

Dubai is today considered one of the top aviation hubs in the world with Dubai International Airport ranked the busi-est airport. More than 140 airlines serve Dubai and Al Maktoum International Airports providing the fastest air connection to reach any destination in the world at the shortest possible time. Dubai’s Jebel Ali Port, on the other hand, is today one of the top 10 container ports in the world and the largest in the region. More than 170 main shipping lines call the port providing efficient sea connec-tions to all major trading corridors across the world.

Dubai has dramatically changed over the last three decades, becoming a major business center with a more dynamic and diversified economy. Dubai enjoys a strate-gic location and serves as the biggest re-exporting center in the Middle East. Its low logistical and operational costs and excellent infra-structure, international outlook and liberal government policies are attracting investors in a big way. Activities such as trade, transport, tourism, industry, finance and of course franchising have shown steady growth and helped the economy to achieve a high degree of expansion and diversification.

Franchising in Middle EastFranchising in Middle East is a thriving USD 30 Billion industry, expected to grow over 27% annually. With the recent thrust in encouraging SMEs, franchising has played a pivotal role in the economy in terms of generating employment as well as help competition thrive with some of the best brands in the region. There are more than 2000+ franchise brands in the region.

Who Should ExhibitFranchising continues to be the preferred model by which international businesses can quickly expand into the rapidly developing economies of the Middle East, and therefore Exhibition space is open to all franchise systems considering starting in, or expanding in to, the Middle East market.

Exhibitor Profile• Automotive, bicycles, motorcycles• B2C and B2B services• Beauty, health and fitness• Bookshop, stationery press• Computers, office machines and supplies• Construction• Consumer equipment hire• Decoration and household goods• Fashion and personal items• Food shops• Franchise logistic companies• Franchise media and consultants• Gifts and toys, festive articles• Grooming parlors and miscellaneous• Hotels – restaurants• Leisure Centre• Mini markets, supermarkets and hypermarkets• Real estate• SMEs franchise• Sports, outdoor articles

Why you should exhibit at Middle East Franchise Expo 2017? 1. Middle East Franchise Expo is its 4th edition is the only Trade Expo that brings high net worth decision-making visitors, right from a first time entrepreneur to well estab-lished retail groups.

2. The ideal platform to promote and market your brand: As a trade body, MENAFA has established a strong name and goodwill, attracting hundreds of paid visitors, the Expo is an annual event that establishes your brand on a strong pedestal

3. Benchmark against other brands: The expo helps you understand similar brands in the league along with other new emerging brands, the Expo helps you know more about the new players and understand what it takes to keep yourself on top of the curve.

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VISITOR PROFILEVisitors will be from the Middle East and North Africa Region, namely

Algeria, Bahrain, Egypt, Iran, Iraq, Jordan, Kuwait, Leba-non, Morocco, Oman, Qatar, Saudi Arabia, SudanSyria, Tunisia, United Arab Emirates, Yemen and other countries.

These visitors include:Existing Master Franchisees from Large Established Retail Groups.

Entrepreneurs

Individuals / Professionals pursuing strategic partner-ships.

Manufacturers, distributors and wholesalers looking for distribution & partnership.

MARKETING PLANSUPPORTING YOUR SUCCESS!We ensure all our exhibitors benefit from our massive marketing campaigns across the MENA Region, to promote the show and attract high quality paid footfalls to come and experience franchise and business oppor-tunities. In order to reach to international market, the Expo has set up a detailed marketing plan that includes email campaigns to MENAFA database, regular and timely updates on our social media platforms, Text messaging campaigns, newspaper advertisements, press releases in leading print publications and newspapers in UAE and Middle East region, interview and promotions through local television channels in the UAE. Aside from that, the Expo is under the patronage of MENAFA Honorary Chairman, HH Prince Bandar bin Saud bin Khaled Al-Saud, and supported by different government organizations in Dubai and GCC.

VISITOR PROGRAMSMENAFA Conference will empower you with the necessary knowledge and insight to be able to handle new business opportunities, glean insights from successful case studies, learn useful tips and gain practical experience from the industry experts.

Entrepreneurial Groups: 1. Are you looking to start a franchise out your successful business? 2. Are you looking to take up Distributorship Rights for a UAE Market or specific region?3. Are you planning to acquire a franchise from the UAE or a global brand?4. Are you looking for expertise and guidance on how to start a business or becoming an entrepreneur?5. Are you seeking to invest funds/acquire property in a franchise venture?

Corporate Entities: 1. Is your company looking to diversify into new sectors and businesses? 2. Are you looking for an opportunity to catalyse your brand for new markets. 3. Are you looking for distribution/joint ventures/franchise opportunities in the Middle East?

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WHO SHOULD ATTEND

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If you would like your brand to be seen and heard by qualified buyers in the region, exhibiting and sponsoring at Middle East Franchise Expo 2017 just makes good business sense!

SPONSORSHIP AND PARTICIPATION OPPORTUNITIES

Benefits Gold

Pre-Event Branding & Media Opportunity Company Logo to be featured in all the event literature(including Visitor Invitation Tickets, Conference Brochures, Badges, etc.)

Company Logo to be featured in advertisements (Print, Digital & E-shots to be send to over 50,000 prospective visitor)

Company Logo to be featured in our Pre-event press releases.

Trade Opportunity Booth (Standard shell scheme)

Speaker / Presentation Delegates

In Venue Branding OpportunityLogo Acknowledgment in all advertisements, communication and venue branding, e.g backdrops rollups, badges, etc. Logo to be featured in the conference and around staging area

Posters with a choice of placement

Logo acknowledgment on visitor Carry Bags

Acknowledgment official opening of the exhibition. Honorary Special Guest Status for the CEO of the Company

1 full page advertisement in the Expo show directory

16 Sq Meter

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Office Suite 202 Burlington Tower, Business Bay, Dubai, U.A.E. +971 4 4237799 UAE | +966 59 6998409 Saudi Arabia | +973 3 2320011 Bahrain

Wednesday 18 and Thursday 19 October 2017