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Arnish Shailesh Shah MBA (Tech.) Class of 2011

Management Major MarketingTechnology Stream EXTC

EDUCATION

INDUSTRY EXPERIENCE

o Management Internship(May 2010 - Sep 2010)

UNITED SPIRITS LIMITED (UB GROUP)

The primary project included post launch consumer market research for a new brand calledMcdowells No.1 platinum.

Was an active part of the trade marketing team for rpc-west working on various brands.

UNICOM INFOTEL PVT. LTD..(May 2008 - Jun 2008)

Was a part of the business development team reporting directly to the sales & marketing head,responsible for client generation and sales for the largest channel partner for SIEMENS officeautomation products and services for west region

o Technical Internship

AIRTEL ENTERPRISE SERVICES (BHARTI AIRTEL) (Jan 2009 - Apr2009)

The primary project included market study and client generation for BASE Services at enterpriselevel.

The project included planning, designing and implementation of costumer backbone networks as a partof the business solution group.

PROJECTS/PAPERS

Papers

Presented a Research Paper on Sports as a new weapon for marketers.

Designed and presented Questionnaire for the study of the wine market atpremium on premise level

Have worked on a research paper on sports, media and entertainment.

Have worked on a research paper on the scope and benefits of the betting &gambling industry in india.

AcademicProjects

Market Research Report and Presentation on the Marketing Strategy Of CokeCola and their strategy for local and rural success.

Presentation on the negotiable instruments.

Worked on a business plan for setting-up of a garment manufacturing unit andretail plan for the same and also on a website called pay-ho.com.

Presentation on the corporate social responsibility initiatives by INTEL group.

A report on 4P analysis of Reliance Industries for industrial petcoke.

ACADEMIC & EXTRA CURRICULAR ACHIEVEMENTS/ACTIVITIES

Positions Head marketing and PR, sponsorships for XION O6 (Annual Cultural, Technical

Qualification Institute / Organization Board / University Year % / CGPA

MBA (Tech.) Mukesh Patel School of

Technology Managementand Engineering

NMIMS, Mumbai Currently

pursuing

2.6/4.0

XII Mithibai, Mumbai HSC. 2005 84 %(PCM)

X Lilavati bai Podar HighSchool

ICSE 2003 76.16 %

Skills &Competen

cies

Ambitious, hard working with good communication skills.

Well versed with the alco-bev industry. Good data handling ability.

Great networking and negotiation skills.

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Arnish Shailesh Shah MBA (Tech.) Class of 2011

Management Major MarketingTechnology Stream EXTC

ofResponsibil

ity

& Management Festival, MPSTME).

Member of the 4C, the marketing club of MPSTME and also the sponsorship headfor the same.

Executive Member, Social Responsibility Forum (SRF).

ExtraCurricular

Integral part of the conceptualizing and organizing committee ofXION06. Member of TURF F.C. registered under the Mumbai District Football Association.

Been a member of the Cricket & Football Team of MBA (Tech.).

Part time business and marketing executive for Kans shirts Pvt ltd.

Date:Signature