ROBOT

2016 MEDIA KIT

ROBOT IS WORKING FOR YOU EVERYWHERE, connecting with educators, students, scientists, programmers, business leaders and hobbyists through a unique blend of cov-erage focused on the latest in military, business, space exploration, and hobby robotics and robotics education. Along with in-depth coverage of developing technologies and current educational programs, contests and intiatives, Robot’s wide range of reporting also places today’s robotics news in historical, social and economic context for readers.

Thank you for reviewing our 2016 media kit. The following pages provide information about our distribution, our coverage and our readers. Our current rate card is also found within this media kit. If you have any further questions or would like to speak to some-one about developing a customzied advertising program to reach our large and engaged readership, please contact our Advertising Sales Department at (203) 826-7557.

Sincerely,The Robot Magazine Team

ROBOT

n North America’s largest newsstand distributor.

n Powerful promotional placement opportunities to drive additional recognition and sales.

n The most field reps of any national distributor, working the copy counts weekly on the local level to maximize sales.

n Custom-designed single copy-circulation plans based on the best experience in the industry.

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+DIGITAL EDITION

Available at www.botmag.com. Allows easier access for international readers.

Robot is distributed for Maplegate Media Group by distribution powerhouse, Curtis Circulation. Our heavy investment in our partnership with Curtis has been critical in establishing and maintaining a leading position at major newsstand retailers.

RETAIL REACH

ALBERTSONSBARNES & NOBLEBIG Y SUPERMARKETSBOOOKS-A-MILLIONCHAPTERSCVSECKERDFOOD LIONFRY’S ELECTRONICSHANNAFORD

HARRIS TEETERHUDSON NEWSIGAK-MARTKROGERPATHMARKPIGGLY WIGGLYPUBLIXRALPHSSAFEWAY

STOP & SHOPVONSWALGREENWALMARTWINN-DIXIE7-11...and more!

IN THE CLASSROOM WITH TOMORROW’S INNOVATORS

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HIGH SCHOOLS AND COLLEGES Robot is distributed to over 200 high school and nearly 1,000 college classrooms in the US and Canada

STUDENTS AND TEACHERS Robot is widely read in the academic world. 63% of our readers are either students or teachers!

EDUCATION COVERAGE In every issue of Robot, the “EduBots” sec-tion covers topics of interest to students and educators.

BULK SUBSCRIPTIONS FOR SCHOOLS Bulk subscription purchase programs supported by school districts place Robot in public schoool classrooms and libraries in California, Indiana, Florida and Massachu-setts.

COVERING THE COMPETITIONS FOR OVER 300,000 COMPETITORS

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Robot is committed to providing in-depth coverage of these events, letting the world know who is winning and how with detailed reports and great photography.

The number of competitors has increased in the last five years to over 400,000 student competitors and the number continues to grow.

As a media partner for several academic robotics compe-titions, Robot supports these important opportunities for students to innovate and learn.

ON THE CUTTING EDGE WITH COMMERCIAL DEVELOPERS

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The future of automated food

productionby Kevin Berry

42 ROBOT MAGAZINE

Sugarcane harvesters are being modified in support of biofuel energy initiatives. Photo courtesy of Qin Zhang/WSU.

Robot is widely read by technology executives and researchers who value coverage of the latest advances in commercial, aerospace and defense robotics.

24.4% of Robot’s readers are professional computer scientists or engineers.

10.3% of Robot’s readers are executives at companies that specialize in or utilize robotics technology.

Robot connects you with the business leaders and technology developers who are at the forefront of robotics development.

TOTAL AUDIENCE MARKETING

Robot delivers exceptional exposure to robotics enthusiasts with a magazine that continues to grow in subscriptions and single copy sales at major retailers and hobby shops. To compliment this extensive reach, we offer you many targeted online and digital marketing opportunities.

Your Account Executive will help you build a Total Audience Marketing plan with Robot.

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42 Old Ridgebury Road, Danbury, CT 06810 n Phone (203) 826-7557 n Email: adsales@botmag.com

Size 1X 3X 6X

Full pg. $2,825 $2,625 $2,400 2/3 pg. $2,540 $2,340 $2,120 1/2 pg. $2,265 $2,025 $1,780 1/3 pg. $1,990 $1,680 $1,350 1/4 pg. $1,420 $1,180 $925 1/6 pg. $1,065 $895 $710 1/12 pg. $855 $650 $430

Four-color: Full Page $600 2/3 $4501/2 $4001/3 $250

2016 ADVERTISING RATES

COLOR CHARGES

2016 RATE CARD

COMPELLING EDITORIAL MIX! nDETAILED KIT REVIEWSnHOW-TO PROJECTSnSCHOOL COMPETITION NEWSnNEW PRODUCTS nROBOTS IN ENTERTAINMENT, EXPLORATION, EDUCATION

UNIQUE, INDUSTRY-LEADING PUBLICATION ROBOT is read by developers, hobbyists, teachers, students and everyone else who likes to stay current with latest in robotics. From tech-savvy youngsters to seasoned computer scientists and innovative educators, Robot’sreaders are the most wired demographic inthe world — the people you want to reach.

TOP DISTRIBUTION Curtis Circulation, North America’s largest newsstand distributor makes sure ROBOT is where your current and potential customers shop. Two states—Indiana and California—have already bought subscriptions for high-school science teachers, and more are expected to follow. ROBOT is also widely available in hobby shops and is distributed internationally.

MAKING THE CONNECTION ROBOT offers you wide distribution,readers who are interested in your products and a sales force who will help you to develop a customized program that meets your specific advertising needs.

Issue Closing Date Material Due On-Sale

March/April 12/4/2015 12/11/2015 1/19/2016May/June 2/12/2016 2/19/2016 3/29/2016July/Aug 4/1/2016 4/8/2016 5/17/2016Sept/Oct 6/10/2016 6/17/2016 7/26/2016Nov/Dec 8/12/2016 8/19/2016 9/27/2016Jan/Feb 10/7/2016 10/14/2016 11/22/2016

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DIGITAL EDITION

All ads appear in both the print and digital edition of Robot. The following enhancements are available in the digital edition.

n Videon Slide showsn Audion Custom animation

Call for pricing

FOR MORE INFORMATION CONTACT YOUR ACCOUNT EXECUTIVE AT:

(203) 826-7557EMAIL: ADSALES@BOTMAG.COM

SPECIFICATIONS

CD-ROM (CD-recordable) 650MB/74 min. or 700MB/80min.Email files up to 15MB to bobbijob@maplegatemedia.com FTP If you have an FTP site, please provide address for file retrieval.Platform PC/Windows

Software Quark Xpress 5.01 to 4.0 (for Mac or PC) Adobe Photoshop 7.0-4.0 (for Mac or PC) Acrobat 5.0 and upWe can only accept programs that export composite postscript.

Image High resolution PDF/X-1a preferred. We also accept flattened TIFF, and EPS. Please embed, or include all fonts used in application files. All image files must be set to 300 dpi. Image files must be Photoshop compatible. All color image files must be set up to CMYK. Please do not use jpeg encoding.

Font Please include all screen and printer (postscript Type 1) fonts. True type fonts are not recommended. (We will follow up with you if fonts are not submitted. However, if fonts remain unavailable, Maplegate will select a font replacement.

Proofs A Proof must be delivered regardless of media—digital or standard. Please submit Contract Proofs if color is critical. Laser printouts will not be accepted as proofs for color. Laser printouts will be used to confirm content only. Maplegate cannot accept responsibility for reproduction problems or file corruptions associated with ads not accompanied by a proof.

POLICIES

nAll advertisements accepted by the Pub-lisher are published on the understanding that the advertiser and/or advertising agency is properly authorized to publish the entire contents and subject matter thereof. nAll copy, text, and illustrations are subject to the Publisher’s approval before execution of order. We reserve the right to omit or decline advertising for any reason at any time.nWhen changes in copy are not received by the closing date, copy run in previous issues will be inserted for those clients earning con-tract/frequency discounts.nAds canceled after the published closing deadline will be charged. nThe Publisher assumes no liability for copy received after the closing date.nAll contracts are accepted with the provision that rates are subject to change.nIn consideration of the magazine’s accept-ance of such advertisements for publication, the agency and the advertiser will indemnify and hold harmless the magazine and its of-

ficers, employees, and agents against all loss, liability, damage, and expense of whatsoever nature arising from the copying, printing, or publishing of its advertisement, including, without limitation, reasonable attorneys’ fees resulting from claims or suits for libel, violation of rights or privacy, plagiarism, and copyright or trademark infringement.nThe Publisher shall not be responsible for any liability whatsoever for any failure to publish or circulate all or any issues of the magazine because of strike, work stoppage, accident, act of God or any other circumstance not within the Publisher’s control.nUnintentional or inadvertent failure by the Pub-lisher to publish advertising matter invalidates the insertion order for such matters but does not con-stitute a breach of contract or otherwise subject the Publisher to any liability whatsoever.nThe Publisher shall not be liable for any error in the Advertiser Index.nThe Publisher shall have the right to hold the Advertiser and its agency liable for such monies as are due and payable to the Publisher for ad-

vertising ordered and published by either the Advertiser or its agency.nThe Publisher reserves the right to—without prior notice–suspend application of these policies, to amend any policy, or to create any new policy.n“Publisher” means Maplegate Media Group.nAdvertising agencies receive a 15% com-mission on space charges only if paid within 30 days of invoice. Production charges and color are non-commissionable. nAll invoices due net 30 days, with a 2% cash discount only if paid within 10 days of invoice date.nNew advertisers must include full payment with first three insertion orders to establish credit.

ROBOT42 OLD RIDGEBURY ROAD

DANBURY, CT 0610(203) 826-7557

WWW.BOTMAG.COM

FULL PAGE 2/3 PAGE 1/2 PAGE

1/3 PAGE 1/4 PAGE 1/6 PAGE

1/12 PAGE

8”x10.875”with bleed .125

all around.

Full size with bleed

8.25”x11.125”

45/8”x10”

45/8”x71/2”

7”x5”

7”x31/4”

21/2”x

10”45/8”x5”

7”x21/2”

21/4”x

71/2” 45/8”x33/4”

45/8” x 21/2”

21/4” x 5”

21/4” x 21/2”

DIGITAL ISSUE EXTRAS

EMEBEDDED VIDEOSize: 100mb or lessType: Flash .flv format only

SLIDE SHOWUp to 10 images

Audio: MP3

CONTENT ZONE

Advertising Banner Space - Top Size: 1045x73px

Standard Banner SpaceSize: 300x100px

SIDEBAR ADVERTISING ZONE

Content Zone Banner SpaceSize: 468x60px

Visible on individual post pages only Not available on the home page.

Content Zone Banner SpaceSize: 468x60px

Visible on all pages

Additional AvailableBanner Sizes

300x600px* 250x250px*120x240px*120x600px*160x600px*120x60px

125x125px120x90px

*Units larger than 125px in height may be subject

to placement restrictions .

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