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3 KEYs for Ultra-Broadband Development: "C-E-O"
Lim Chee Siong
CMO, Huawei South Pacific Region
2
2
UBB Broadband Development Map = (BB Total Subscriber *Average Bandwidth)/ Population
Connect
Content
Cloud
Population Dividend
Video Dividend
Digital Dividend
Source: ITU, AKAMAI
3 Dividends in Ultra-Broadband Development
( Cost Reduction )
( ARPU Increase )
( Bandwidth on-Demand )
3
3
1.1 Billion unconnected households
150+ Countries with National Broadband Plan
Connect 2020
70% Penetration by 2020Broadband China
71% Coverage in urban by 2019
55% Broadband to Households
Indonesia Broadband Plan
4
4
Cost is the KEY for Deeper Penetration
South AfricaChina
Cost Penetration Cost Penetration
200 $ 28.9% 1350 $ 0.06%
The average home-connected Cost and Penetration of FTTH
Source: MIIT Source: Huawei iLab
5
5
How to Lower the Cost…
Friendly Policy &
Regulations
Infrastructure
Synergy
Innovative
Tools & Solutions
Source: Huawei iLab
£1.2B subsidy for rural BB
"Fiber from the home"20% Cost Saved
"From Burial to Aerial"
14% ODN CAPEX Saved
Road
Railway
Crude oil
Natural gas
Electricity
Motorway
8000 km Fiber Network
Product InnovationMini OLT, Dual mode ONT…
Engineering InnovationMicro-trench, Fibre Blown…
Management InnovationStandard Operating Procedure,
Subcontractor Training…
"Telco first“ as ICT new Target, break LLU in 76 cities
Investment
Encourage
Cost
Reduction
Egypt
Grant new fixed licenseActivate stagnant market
Poland
6
6
4K Everywhere,
with Telcos Racing to Launch
Waves of Telcos Launching 4K Video Service
80’ 4KTV
<=2000 €
2015 2016 2017 2018
60% TV
is 4K500+4K Video
860+4K channel
2013
2014
2015
2016
United States
Korea & Japan
China
Europe
( OTT + Premium Content )
( FTTH + Policy )
( FTTH + 4K TV/STB )
( Competition + Live sports )
Korea’s 4K: BTV, 2013
Japan’s 4K: BTV, June. 2014
7
7
: Benchmarking Video User Experience
QualityContent
Interactionloading
Viewplaying
“0” Distortion “0” Waiting “0” Impairment
Kick off G.vidmos in ITU-T ( ITU&Huawei )
= f(sQuality, sInteraction, sView )U-vMOS
Bad
1
Excellent
5
Good
4
Poor
2
Fair
3
Source: Huawei iLab
No Distortion Little Distortion
No influence
Distortion
Little influence
Distortion
Influence
Distortion
Much influence
Video Experience Quantified into 5 grades
sQuality sInteraction sView
8
8
: Take a Glance at Cities Around the World
Shenzhen
China
Moscow
Russia
Mumbai
India
Karachi
Pakistan
Sydney
Australia
Singapore
Singapore
Cape Town
South Africa
Rio de Janeiro
Brazil
Paris
France
Seoul
South Korea
>3.5
3~3.5
<3
9
9
4K is Game Changer with Experience the Differentiator
High BW E2E ≥ 50M*n
Low Delay E2E ≤ 20ms
Low PLRE2E < 10-6
OTT: Cloud-Terminal Synergy Only
Telco: Cloud-Pipe-Terminal Synergy
4K Content
4K Content
Network KPI for 4K video
0.00
2.00
4.00
6.00
8.00
10.00
12.00
14.00
16.00
18.00
20.00
2014 2015 2016 2017 2018 2019
4K Video Traffic (E Bytes / Month)
China Telecom SC(4K) =
OTT YK(HD) =
10
10
Looking Forward, VR is About to Take Off…
Facebook press conference by VR VR content made easyDevice widely available
Gear 360 Camera
• 200+ games and social VR apps
Connected VR demands ultra-high speed (>750Mbps), and ultra-low latency (<10ms)
• 20k+ 360-degree videos uploaded to Facebook
11
11
Telcos Expanding Cloud
Service
Connectivity Service Provider ICT Service Provider
Leased Line
Datacenter
Cloud
Application
Global Operators
2015, 82% New APPs in Cloud
12
12
B2B will be Rebuilt by Cloud
“ We sell boxes and services in
the past, while capabilities and
platforms in the future. ”
“ In the future 20 years,
enterprise IT service will be the
biggest opportunity. ”
Cloud leads
Enterprise’s LAN to
Telco’s WAN
13
13
On-demand can Fill the TTM Gap in Cloud Business
PAN-EU/Terastream
( DT )
CUBE-NET
( China Unicom)
Network 2020
( AM )
CO 2020
( TI)
Domain 2.0
( AT&T)
NovoNet 2020
( China Mobile)
Network 2020
( ET)
Essential 2020
( Orange)
Tenant ordering
CPE install
CPE delivery
E2E service getting
ready
Device configuration and
service provisioning
Service monitoring and
customer signoff
Fiber checking1 day
15 days
7 days
7 daysPreconditions
• Fibers ready
• CPE delivered
~30 days
5~10 minutes
On Demand3 days
Telcos launched Plans for On-Demand Network
14
14Source: ITU, AKAMAI
UBB Broadband Development Map = (BB Total Subscriber *Average Bandwidth)/ Population
Connect
Content
Cloud
Population Dividend
Video Dividend
Digital Dividend
Cost
Experience
On-demand
Summary: Addressing C-E-O Issues, Achieving UBB Success
Copyright©2016 Huawei Technologies Co., Ltd. All Rights Reserved.
The information in this document may contain predictive statements including, without limitation, statements regarding the future financial and
operating results, future product portfolio, new technology, etc. There are a number of factors that could cause actual results and developments to
differ materially from those expressed or implied in the predictive statements. Therefore, such information is provided for reference purpose only
and constitutes neither an offer nor an acceptance. Huawei may change the information at any time without notice.