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 Table of Contents Page No Chapter 1. Introduction Chapter 2. Research Methodology 2.1 Primary Objective 2.2 Hypothesis 2.3 Research Design 2.4 Scope of Study On Cost Reduction-Automobile `2.5 Limitations Chapter 3 Critical review of literature 3.1 Automobile Market Overview 3.2 Automobile Domestic Performance 3.3 Exports of Automobile from India 3.4 Review of Literature on Cost Reduction Chapter 4 Industry Profile-Automobile 4.1 The Pre 1997 Automobile Market 4.2 The Protected Indian Domestic Automobile Sector 4.3 The Advent of the Auto Majors-India 4.4 The After Sales Service Scenario 4.5 Market Potential of Indian Automobile Segment 4.5.1 Vehicle Prices 4.5.2 Consumer Finance 4.5.3 Infrastructure 1

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