2/6/082/6/08

Managing Master Data for Supply Chain Excellence

Greg ValdezDirector, Master Data Engineering

Intel Corporation

2

Managing Master Data for Supply Chain Excellence

Why focus on Master Data? Intel’s Experience

– Applying Quality Methods to Information

– Strategies for Best Results

Q&A

3

Why Focus on Master Data?

Every Supply Chain Activity is Every Supply Chain Activity is Dependent on High Quality Dependent on High Quality

Master Data Master Data

Every Supply Chain Activity is Every Supply Chain Activity is Dependent on High Quality Dependent on High Quality

Master Data Master Data

Agility Agility Agility Agility VisibilityVisibility VisibilityVisibility

Execution Execution Execution Execution PlanningPlanningPlanningPlanning

4 LocationLocation

FinancialFinancial

ItemItem

BOMBOM

The Master Data Foundation

ProductProduct

Master DataMaster Data

&&

OrganizationOrganization

EmployeeEmployeeSupplierSupplierCustomerCustomer

TransactionTransactionSystems Systems

(ERP,MES)(ERP,MES)

Planning, Planning, Analytics Analytics SystemsSystems

•Supports the universe of Transactions & Decisions

•Supports ALL business processes

Consistent Master Data Enables Faster & Better Decisions

Across the Enterprise

5

Formalizing Information Quality at Intel

Corporate wide information quality initiative began in 2001Formed a dedicated Information Quality Organization Included targeted training & objectives tied to bonuses

Elevated Awareness Across the Enterprise Data is an asset - “It outlives the systems”Quantified the impact of poor data quality

Redundancy, Excessive process TPT, scrap & rework

Mindset change to manage master data as a Mindset change to manage master data as a business capability, not IT infrastructurebusiness capability, not IT infrastructure

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Quality Methods for Information

P1Assess Data

Definition &

Information

Architecture

Quality

P1Assess Data

Definition &

Information

Architecture

Quality

P2Assess

Information

Quality

P2Assess

Information

Quality

P3Measure

NonqualityInformatio

nCosts

P3Measure

NonqualityInformatio

nCosts

P4Reengineer

AndCleanse

Data

P4Reengineer

AndCleanse

Data

P5Improve

Information

ProcessQuality

P5Improve

Information

ProcessQuality

P6Establish the Information Quality Environment

P6Establish the Information Quality Environment

InformationValue/Costs

InformationValue/Costs

Cleansed Data Cleansed Data

InformationQualityImprovement

InformationQualityImprovement

Define itDefine it

Measure itMeasure it

Impact ?Impact ?

Fix the DataFix the Data

Fix the Root IssuesFix the Root Issues

Paradigm ShiftParadigm Shift

??

QualityQuality

QualityQuality

® TiQM is a register trademark of InfoImpact Inc.® TiQM is a register trademark of InfoImpact Inc.

TIQM ®TIQM ®1.1. Define itDefine it2.2. Measure itMeasure it3.3. Cost of Non QualityCost of Non Quality4.4. Improve the DataImprove the Data5.5. Improve the ProcessImprove the Process6.6. Establish IQ EnvironmentEstablish IQ Environment

BlueprintBlueprint

ProductSpecification

ProductSpecification

DataDefinitions

DataDefinitions

DataData

(re)-Building(re)-Building

ManufacturedProduct

ManufacturedProduct

InformationProduct

InformationProduct

Quality Methods Drive the Right Sustainable Result

Quality Methods Drive the Right Sustainable Result

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Strategies for Best Results

Right TimingRight Timing

Leverage & Drafting Leverage & Drafting

One Size Does Not Fit All One Size Does Not Fit All

‘‘Mainstream’ RolesMainstream’ Roles

Competency Development Competency Development

Strategic Partnerships Strategic Partnerships

Right TimingRight Timing

Leverage & Drafting Leverage & Drafting

One Size Does Not Fit All One Size Does Not Fit All

‘‘Mainstream’ RolesMainstream’ Roles

Competency Development Competency Development

Strategic Partnerships Strategic Partnerships

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An Orchestration of StrategiesGoverning To The DesignGoverning To The Design

StandardsStandards

The Design:• Business• Data• Application• Technology

The Design:• Business• Data• Application• Technology

The Blueprint/Design Spec

The Blueprint/Design Spec

Inspect for Compliance to the Design/Standards

Inspect for Compliance to the Design/Standards

The ArchitectThe Architect

The Customer

The Customer

The General(deliver the solution)

The General(deliver the solution)

The Solution

The Solution

Business Process Engineering

Business Process Engineering

SoftwareEngineers

SoftwareEngineers

Hardware

Engineers

Hardware

Engineers

The

Blueprint

The Missing Link!

I am

missing

the BOM

I am

missing

the BOM

Corporate mandate

Corporate mandate

to re-implement

to re-implement

Standard SAP

Standard SAP

ImprovedImprovedMasterMasterDataData

ImprovedImprovedMasterMasterDataData

Master Data Management

ROO/RORFor each attribute

Master Data Management

ROO/RORFor each attribute

Dis

trib

uti

on

Dis

trib

uti

on

Consolid

ati

on

Consolid

ati

on

Administration UI

Administration UI

WorkflowWorkflow

DSSApp

Business OwnedCreate/Maint/Steward

Profile &Dashboar

d

IndustryReferen

ces

IndustryReferen

ces

Trans,DSSApps

Disparate

Sources

SAP SQL

Server,Terada

ta,Oracle,

Disparate

Sources

SAP SQL

Server,Terada

ta,Oracle,

MD Use CasesSAP SQL

Server,Teradata,

Oracle,

MD Use CasesSAP SQL

Server,Teradata,

Oracle,

TransApps

Business RulesBusiness Rules

MappingMapping

StandardizeStandardize

MergeMerge

CleansingCleansing

LeverageLeverageBusiness ‘Pull’Business ‘Pull’

Governance &Governance &Asset/Product Mgt Roles Asset/Product Mgt Roles

MDM CapabilitiesMDM Capabilities

9

Data Management Capability Reference Model

Dis

trib

uti

on

Dis

trib

uti

on DSS

App

Profile &Dashboard

MD Use CasesERP

non-ERP,EDW,

Other DB’s

MD Use CasesERP

non-ERP,EDW,

Other DB’s TransApps

Con

solid

ati

on

Con

solid

ati

on

IndustryReferences

IndustryReferences

Trans,DSSApps

DisparateSources

ERP non-ERP,

EDW,Other DB’s

DisparateSources

ERP non-ERP,

EDW,Other DB’s

Business RulesBusiness Rules

MappingMapping

StandardizeStandardize

MergeMerge

CleansingCleansing

Develop & sustain MDM

competencies Develop & sustain MDM

competencies

Business OwnedCreate/Maint/Steward

Master Data Management

ROO/RORFor each attribute

Master Data Management

ROO/RORFor each attribute

Administration UIAdministration UI

WorkflowWorkflow

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Supplier Master Data Capability Roadmap

Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 2007 2008

Data

Govern

ance

Com

plia

nt

RO

O/R

OR

Busi

ness

Pro

cess

Information Blueprint v. 1.0

Information Blueprint v. 2.0

Add Spec Add Spec to SGBto SGB

Training / Education

Information Blueprint Continuous Improvement

Conversion Strategy

For Illustrative Purposes

Conversion Execution (Stage 1)

Supplier Interim Next Gen ROO

SAP BI ROR

Teradata ROR

Portal w. workflow (Rev. 2)

Search & Select (Basic)

Lifecycle (Rev. 2)

Enable EOL CVM

Portal w. workflow (Rev. 1)

Create / Change

Spends Hierarchy

Role-based Security

Conversion Execution (Stage 2)

If required

Change Notification

(Manual)

Goal State ROO

DUNS Data Quality CIP

Supplier Add / Change TPT Reduction

ROO / ROR Reduction

Lifecycle (Rev. 1)

Regulation Biz Process

(Manual)

Privacy Compliance

D&B Data (DUNs, Family Tree,

Diversity, etc)

Preferred Supplier Next

Gen ROO EOL PSG & PSMT

EOL SDB

External UI

Integrated Services: Search & Select, Change Notification, Regulation

DQ Monitors

Master Data Product Manager Drives Master Data Product Manager Drives Stakeholder Alignment Stakeholder Alignment

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Summary Managing Master Data for Supply Chain

Excellence

Focus on Building a Strong Master Data Foundation Practice the use of Information Quality MethodsOrchestrate Strategies for Best Results

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Q & A

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