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International Congress and Convention Association www.iccaworld.com
How Hotel Developmentcan effect the Image of aDestination in theMICE market
47th ICCA Congress & Exhibition
4th November 2008
Harry Fine,
Harry Fine Associates
International Congress & Convention Association
MAJORHOTEL
DEVELOPMENT
HOTELBRAND
HOTELTYPE
UNAFFECTED MICE
ACTIVITY
SPECIALISTMICE
ACTIVITY
LACK OFMICE
ACTIVITY
INCREASEMICE
ACTIVITY