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25 th Anniversary Presented By: The Greater Huntington Park Area CHAMBER OF COMMERCE

21st Annual “Sabor De Mexico Lindo Downtown Festival“Sabor De Mexico Lindo” that offers major corporations, small businesses and organizations the opportunity to promote and/or

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Page 1: 21st Annual “Sabor De Mexico Lindo Downtown Festival“Sabor De Mexico Lindo” that offers major corporations, small businesses and organizations the opportunity to promote and/or

25th Anniversary

Presented By:

The Greater Huntington Park Area

CHAMBER OF COMMERCE

Page 2: 21st Annual “Sabor De Mexico Lindo Downtown Festival“Sabor De Mexico Lindo” that offers major corporations, small businesses and organizations the opportunity to promote and/or

Event History and Overview

o First Event Presented in 1992 and Attracts over 100k in attendance, Saluting National Hispanic Heritage Month and the Culture of Mexico.

o 24 Years Later, the event attracts nearly half-million people throughout the Los Angeles County and San Bernardino County and other areas.

o Over 140 exhibit spaces showcasing Latin Artifacts, Foods from around the world, Retail Businesses Promotions, Live Entertainment, Amusement Rides, much more.

o Huntington Park Recognized as the Liveliest City for Great Events.

Page 3: 21st Annual “Sabor De Mexico Lindo Downtown Festival“Sabor De Mexico Lindo” that offers major corporations, small businesses and organizations the opportunity to promote and/or

Special Guests

o Every Year, the Downtown

Festival Recognizes a Special

Guest/Celebrity as a Grand

Marshal of the event.

o Each Guest is presented a Plaque

from the Chamber of Commerce

and a “Key To The City” by the

Mayor and City Council.

o Some of the Guests Honored

were: Actor/Director/Producer

Edward James Olmos, Actress

Carmen Salinas, TV Reporter

Myrka Dellanos, Spanish Singer

Ana Barbara, Actor Pablo Azar

and many others.

Page 4: 21st Annual “Sabor De Mexico Lindo Downtown Festival“Sabor De Mexico Lindo” that offers major corporations, small businesses and organizations the opportunity to promote and/or

Demographics

o During excellent weather, attracts nearly

half-million people during its three-days

o Five miles southeast from downtown Los

Angeles.

o Average attendee travels within 25-mile

radius.

o Hours of the event are Friday: 5 pm-11pm,

Saturday: 11am-11pm and Sunday: 10am-

10pm

o Nine-continuous downtown city-blocks on

Pacific Blvd. from Florence Ave. to

Randolph St., (equivalent to nearly 12

residential blocks)

o Surveys indicate attendees travel from

counties of Ventura, San Diego, Riverside,

Santa Barbara, Orange and Los Angeles.

Page 5: 21st Annual “Sabor De Mexico Lindo Downtown Festival“Sabor De Mexico Lindo” that offers major corporations, small businesses and organizations the opportunity to promote and/or

Demographics...Continued

o The median age of the

attendees is 30 years-old.

o Thirty-three percent (33%) of

the Festival attendees are

between the ages of 22 to

35.

o Forty-five percent (45%) of

the attendees are between

36 to 55 years of age.

o Average family of four

members with a median

household-income of $34k.

Page 6: 21st Annual “Sabor De Mexico Lindo Downtown Festival“Sabor De Mexico Lindo” that offers major corporations, small businesses and organizations the opportunity to promote and/or

Corporate OpportunitiesThe Greater Huntington Park Area Chamber of Commerce is proud to present the Highly Successful and Popular Major Downtown Festival of “Sabor De Mexico Lindo” that offers major corporations, small businesses and organizations the opportunity to promote and/or sell their products or services to hundreds of thousands attendees. The event also offers the opportunity to Salute “National Hispanic Heritage Month.”

For your consideration, the Chamber of Commerce is pleased to offer the following proposals for the 25th Anniversary “Sabor De Mexico Lindo Downtown Festival.”

Main Stage Presenter (Platinum)

Block Sponsor (Gold)

Mid-Block Sponsor (Silver)

Corporate Event Activity Sponsor

Plaza De Mariachi

Health Fair

Corporate Exhibitor Participant

Page 7: 21st Annual “Sabor De Mexico Lindo Downtown Festival“Sabor De Mexico Lindo” that offers major corporations, small businesses and organizations the opportunity to promote and/or

Proposal Outline Main Stage Presenter -

(Platinum)Offers your company the advertisement to hundreds of thousands of attendees not only throughout the three days, but two weeks prior to the event’s opening festivity. Receives logo and name recognition on television event announcements, Press conferences with Celebrities and Dignitaries, Complete Stage, Full talent, and great sound system for stage announcements.

Penant Flags Displayed with Event Banner at Downtown Main Intersection –over 10,000 vehicles daily, Stage Top Billing, Logo and Name Recognition on Television Sabor Ad, Radio Business Name Mention, Main Stage Logo, VIP Back Stage Catered Hospitality Area, Back Stage Credentials, Stage Announcements, Event Banners, Logo Print Advertisements – La Opinion Newspaper and others, Social Media, Exhibit Spaces with Canopies & Electricity near Stage, etc.

Page 8: 21st Annual “Sabor De Mexico Lindo Downtown Festival“Sabor De Mexico Lindo” that offers major corporations, small businesses and organizations the opportunity to promote and/or

Proposal Outline Block Sponsor - (Gold)

Brand your company on one of our many popular downtown areas major blocks to hundreds of thousands of attendees throughout the three-days.

Designated Block (Center of Event), Official Event Custom-Designed Entry Ways, Radio Business Name Mentioned, Exhibit Spaces with Canopies and Electricity, Banner Placements, Custom Designed Printed Penant Flags with your Logo installed all along your designated block, along lighted LED lights, Print Advertisements, Website, and Social Media , etc. (no competitor allowed in block).

Page 9: 21st Annual “Sabor De Mexico Lindo Downtown Festival“Sabor De Mexico Lindo” that offers major corporations, small businesses and organizations the opportunity to promote and/or

Proposal Outline

Mid-Block Sponsor - (Silver) Brand your company’s participation in

the major downtown event to all the

attendees.

Designated Mid-Block, Official

Event Custom-Designed Entry

Ways, Exhibit Spaces with

Canopies and Electricity,

Banner Placements, Print

Advertisements, Website, and

Social Media , etc. (no

competitor allowed in block)

Page 10: 21st Annual “Sabor De Mexico Lindo Downtown Festival“Sabor De Mexico Lindo” that offers major corporations, small businesses and organizations the opportunity to promote and/or

Proposal Outline Plaza De Mariachi Sponsor

Brand your company’s participation in the major downtown event to all the hundreds of thousands of attendees by sponsoring the three-day highly popular and successful ambiance of the Plaza De Mariachi. Full stage, backdrop, sound system, array of mariachis performing live all day. Available for wine tasting and/or samplings.

Logo on Entrance Arch Way, Stage Backdrop, Exhibit Spaces with Canopies and Electricity, Banner Placements, Print Advertisements, Official Time Schedule/Program of Performers, Website, and Social Media , etc. (no competitor allowed in block)

Page 11: 21st Annual “Sabor De Mexico Lindo Downtown Festival“Sabor De Mexico Lindo” that offers major corporations, small businesses and organizations the opportunity to promote and/or

Proposal Outline

Free Health Fair Always a popular and in high-

demand by the attendees of the downtown festival. Brand your business on presenting the community with free health services and screenings. Generate additional clients to your business’ or organization’s services. Fully canopied area with medical facilities, and practitioners offering a vast of free services.

Logo on Entrance Arch Way, Banners Displayed, Logo Recognition on List of Free Services Provided to Attendees, Print Advertisements, Website, and Social Media , etc.

Page 12: 21st Annual “Sabor De Mexico Lindo Downtown Festival“Sabor De Mexico Lindo” that offers major corporations, small businesses and organizations the opportunity to promote and/or

Proposal Outline

Corporate Exhibitor A variety of booth sizes custom made

to your participation’s needs. Great

opportunity for your company to

display/promote your brands or

services by sampling, distributing

promotional materials, special

discount coupons, recruiting

customers or enrolling.

Logo recognition on all printed

advertisements, Website, and

Social Media , etc. Exhibit

spaces(s) with canopy,

electricity, tables and chairs,

Page 13: 21st Annual “Sabor De Mexico Lindo Downtown Festival“Sabor De Mexico Lindo” that offers major corporations, small businesses and organizations the opportunity to promote and/or

Please note that all Proposals are Negotiable.

Please feel free to contact our Offices.

Leticia Martinez, Festival Producer

6725 Seville Ave.

Huntington Park, CA 90255

Office: 323.585.1155

Email: [email protected]