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“Empowered” the Centennial Celebration Expo and Trade Show happens the weekend of March 6-8, 2020 at the Amway Grand Plaza Hotel & DeVos Place Convention Center in Grand Rapids, Michigan. Plan now to be a part of the 100 th anniversary celebration! The weekend includes Friday night opening reception and a once in a lifetime centennial celebration Saturday evening, plus 2 hours Saturday and 1 hours Sunday of non-conflicting trade show shopping time! The Great Lakes Floral Association depends on your support to help bring education to the industry. Education is key for operating a successful business. Successful businesses in turn become important customers. By exhibiting at the 2020 Great Lakes Floral & Event Expo you not only reach potential customers, you advance our industry by providing top-notch educational opportunities. Projected Attendance: Booth Cost: Booth Includes: Booth Move in/Set-Up: Trade Show Hours: Fun & Games: Best Booth Award: 2020 Exhibitor Quick Facts: 400 + (In 2019 we had 378 included 282 buyers/designers/employees, 66 representatives from 26 exhibiting companies, and 30 students from six different schools.) $495 member, $695 non-member (10’ x 10’) 2 weekend passes (a $298 value), carpet, 2 chairs, & sign. Friday, March 6 th move in 8:00am - 5:00pm. All booths must be set up by 10:00pm Saturday, March 7, 10:00am - 4:30pm; 5:30pm - 6:30pm Sunday, March 8, 11:00am - 2:30pm The tradeshow committee is developing fun games to drive traffic to your booth Winner will receive a plaque, booth photo, and acknowledgement in The Professional Florist Amway Grand Plaza Hotel: $156 plus taxes/night Book your room now here: https://greatlakesfloralassociation.org/greatlakesfloralexpo/ Advertising: The Professional Florist magazine call Rod at (517) 575-0110 Advertising: Program ads $500 full page, $300 ½ page, $200 ¼ page Airport Code: GRR 2020 GLFA EXHIBITOR SPONSORSHIP PACKAGE OPPORTUNITIES! Gold Sponsor Package $1999 ($6550.00 Value SAVE $4551.00) NEW! 60sec. promo video or slideshow on main stage HD screens and HD monitor on show floor looping throughout the event. (Value $2500) Link on GLFEE & Professional Partners website page (Value $1200) Convention Booth – Up to 10’x20’ (Value $1400) Full Page Convention Program Ad (Value $500) 2 Extra Weekend Passes (4 total Value $800) Business Card in 6 issues Professional Florist (Value $150) 4 Spotlight/Ad on GLFA social media pages (Instagram & Facebook) Excel file after event with all attendees listed. Silver Sponsor Package $1299 ($3350.00 Value SAVE $2051.00) Link on GLFEE & Professional Partners website page (Value $1200) Convention Booth – Up to 10’x10’ (Value $700) Full Page Convention Program Ad (Value $500) 2 Extra Weekend Passes (4 total Value $800) Business Card in 6 issues Professional Florist (Value $150) 2 Spotlight/Ad on GLFA social media pages (Instagram & Facebook) Excel file after event with all attendees listed. Bronze Sponsor Package $899 ($2200.00 Value SAVE $1301.00) Link on Professional Partners website page (Value $600) Convention Booth – Up to 10’x10’ (Value $700) 1/2 Page Convention Program Ad (Value $300) 1 Extra Weekend Passes (3 total Value $600) Excel file after event with all attendees listed. 2020 Great Lakes Floral & Event Expo 100 th Anniversary Centennial Celebration! March 6-8, 2020 at the DeVos Place Convention Center in Grand Rapids, MI.

2020 Exhibitor Quick Facts - Great Lakes Floral Association

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“Empowered”theCentennialCelebrationExpoandTradeShowhappenstheweekendofMarch6-8,2020attheAmwayGrandPlazaHotel&DeVosPlaceConventionCenterinGrandRapids,Michigan.Plannowtobeapartofthe100thanniversarycelebration!TheweekendincludesFridaynightopeningreceptionandaonceinalifetimecentennialcelebrationSaturdayevening,plus2hoursSaturdayand1hoursSundayofnon-conflictingtradeshowshoppingtime!

TheGreatLakesFloralAssociationdependsonyoursupporttohelpbringeducationtotheindustry.Educationiskeyforoperatingasuccessfulbusiness.Successfulbusinessesinturnbecomeimportantcustomers.Byexhibitingatthe2020GreatLakesFloral&EventExpoyounotonlyreachpotentialcustomers,youadvanceourindustrybyprovidingtop-notcheducationalopportunities.

ProjectedAttendance:

BoothCost:BoothIncludes: BoothMovein/Set-Up:

TradeShowHours:

Fun&Games:BestBoothAward:

2020ExhibitorQuickFacts:400+(In2019wehad378included282buyers/designers/employees,66representativesfrom26exhibitingcompanies,and30studentsfromsixdifferentschools.)

$495member,$695non-member(10’x10’)2weekendpasses(a$298value),carpet,2chairs,&sign.Friday,March6thmovein8:00am-5:00pm.Allboothsmustbesetupby10:00pm

Saturday,March7,10:00am-4:30pm;5:30pm-6:30pmSunday,March8,11:00am-2:30pm

ThetradeshowcommitteeisdevelopingfungamestodrivetraffictoyourboothWinnerwillreceiveaplaque,boothphoto,andacknowledgementinTheProfessionalFlorist

AmwayGrandPlazaHotel: $156plustaxes/nightBookyourroomnowhere:https://greatlakesfloralassociation.org/greatlakesfloralexpo/

Advertising: TheProfessionalFloristmagazinecallRodat(517)575-0110Advertising: Programads$500fullpage,$300½page,$200¼page

AirportCode: GRR

2020GLFAEXHIBITORSPONSORSHIPPACKAGEOPPORTUNITIES!

GoldSponsorPackage$1999

($6550.00ValueSAVE$4551.00)• NEW!60sec.promovideoor

slideshowonmainstageHDscreensandHDmonitoronshowfloorloopingthroughouttheevent.(Value$2500)

• LinkonGLFEE&ProfessionalPartnerswebsitepage(Value$1200)

• ConventionBooth–Upto10’x20’(Value$1400)

• FullPageConventionProgramAd(Value$500)

• 2ExtraWeekendPasses(4totalValue$800)

• BusinessCardin6issuesProfessionalFlorist(Value$150)

• 4Spotlight/AdonGLFAsocialmediapages(Instagram&Facebook)

• Excelfileaftereventwithallattendeeslisted.

SilverSponsorPackage$1299

($3350.00ValueSAVE$2051.00)

• LinkonGLFEE&ProfessionalPartnerswebsitepage(Value$1200)

• ConventionBooth–Upto10’x10’(Value$700)

• FullPageConventionProgramAd(Value$500)

• 2ExtraWeekendPasses(4totalValue$800)

• BusinessCardin6issuesProfessionalFlorist(Value$150)

• 2Spotlight/AdonGLFAsocialmediapages(Instagram&Facebook)

• Excelfileaftereventwithallattendeeslisted.

BronzeSponsorPackage$899

($2200.00ValueSAVE$1301.00)

• LinkonProfessionalPartnerswebsitepage(Value$600)

• ConventionBooth–Upto10’x10’(Value$700)

• 1/2PageConventionProgramAd(Value$300)

• 1ExtraWeekendPasses(3totalValue$600)

• Excelfileaftereventwithallattendeeslisted.

2020GreatLakesFloral&EventExpo100thAnniversaryCentennialCelebration!March6-8,2020attheDeVosPlaceConventionCenterinGrandRapids,MI.

ToregisterforaboothsimplyfilloutthecontractonthefollowingpagesandreturntotheGLFAofficeviaemail,mailorfaxto(517)575-0115.

IfyouhavequestionscontactRodat(517)575-0110oremail:[email protected]

2020GreatLakesFloral&EventExpo“Empowered…ACenturyofStrength”

March6-8,2020DeVosPlace/SteelcaseBallroom,GrandRapids,MI

EXHIBITORCONTRACTTheGreatLakesFloralAssociation(GLFA)herebyleasesto:

FirmName_______________________________________________________ContactName_____________________________________

Address__________________________________________________________________________________________________________

City____________________________________________________State______Zip________Phone#:_____________________________

Email___________________________________________________Website:__________________________________________________

BoothNumber(s):1stchoice_____________________2ndchoice_______________________3rdchoice_____________________________Forthepurposeofexhibitingandotherwiseadvertisingtheproductlineslistedonthiscontract.Whenchoiceisnotavailable,youwillbeassignedtoaboothlocation.Forandinconsiderationofthelease,(firmname)______________________herebyagreestopaytotheorderofGREATLAKESFLORALASSOCIATION,thesumof$________________________whichcoverstheboothspacerentalfortheentireperiodoftheconvention.ThisincludesFullConventionweekendpassregistrationfortworepresentativesforeachbooth.Theabovefirmalsoagreestohaveboothfullysetupby10:00pmonFriday,March6,2020.Furthermore,thefirmwillNOTremove,package,prepackordoanyotherformofdismantlinginitsbooth(s)untilafter2:30pmonSunday,March8,2020.Ifboothisdismantledpriortothistime,thefirmwillloseboothselectionprivilegesforthenextyear.BOOTH/TABLETOPDISPLAYPRICES:$495GLFAMEMBER(10’x10’)PremiumEndCapSpace:Additional$50perbooth$695NON-MEMBER(10’x10’)PremiumEndCapSpace:Additional$50perboothPurchaseofonebooth:fullpaymentduewithcontract.Twoormorebooths:50%depositrequiredtoholdspaces.BalanceduenolaterthanFriday,January3,2020.SPACERESERVATION&CANCELLATIONPOLICY:IfcancellationofGLFATradeShowspace(s)isreceivedby:January3,2020-Advancepaymentswillberefundedlessa15%administrationfeebasedonthetotalreservedspace.AfterJanuary3,2020-NOREFUNDunlessGLFAcanresellthespace(s).Ifresold,a50%refundwillbepaidontheresoldportion.SIGNS:Exhibitorswillreceiveaone-linesignwithcompanyname(asstatedabove)andboothnumber.PRODUCT/SERVICE:tobeshowninbooth.Listtheproductorservicethatyouwillfeatureinyourbooth(s).___________________________________________________________________________________________________________________NAMEBADGES:Listthenamesoftheindividualswhowillbeworkingintheexhibitarea.Twoweekendpassesincludedper10’x10’booth.Additionalpassesareavailableatpublishedprices.CalltheGLFAofficeat(517)575-0110toregisterforextrapasses.Pleaseprintfirstandlastnamesastheyaretoappearonthebadge.PLEASEPRINT-Separatenamesusingacomma.NAMESFORBADGES:________________________________________________________________________________________________

___________________________________________________________________________________________________________________READENTIRECONTRACTBEFORESIGNING:___________________________________________________________________________________________________________________AuthorizedFirmRepresentativeSignature ___________________________________________________________________________________________________________________PrintName Title DateCOMPLETEANDRETURNWITHPAYMENTTO:GREATLAKESFLORALASSOCIATIONP.O.Box67,1152HaslettRd.Haslett,MI48840Phone(517)575-0110/Fax(517)575-0115REFERREDBY:CheckOne:_____GreatLakesFloralAssociation(GLFA)_____InternationalLiveEventsAssociation(ILEA)_____AssociationofBridalConsultants(ABC) PAYMENTINFO:(circleone)Check#_______________ Visa MC Amex Discover___________________________________________________________________________________________________________________CreditCardnumber ExpirationDate SecurityCode StreetAddress ZipCode

LIABILITY:TheGreatLakesFloralAssociation(GLFA)shallnotberesponsibleforanyloss,damageorinjurythatmayoccurtotheExhibitorortheExhibitor’semployeesorpropertyfromanycausewhatsoever,priorto,during,orsubsequenttotheperiodcoveredbytheExhibitContract;andtheExhibitor,insigningtheContract,expresslyreleasestheGreatLakesFloralAssociationfrom,andagreestoindemnifysameagainstanyandallclaimsforsuchloss,damage,orinjury.AnydamagestothebuildingduetocarelessnessoftheExhibitormustbepaidforbytheExhibitorcausingit.Also,theGreatLakesFloralAssociationshallnotberesponsibleforanydamagetotheExhibitor’sbusinessforfailuretoholdmeetingsasscheduled.TheExhibitorassumestheentireresponsibilityandliabilityforlosses,damages,andclaimsarisingoutofinjurytopersonsordamagetoexhibitor’sdisplays,equipment,orotherpropertybroughtuponthepremisesoftheDeVosPlaceGrandRapids,MIandagreestoindemnify,defendandholdharmlesstheGroup,theDeVosPlaceGrandRapids,MIanditsowners,servants,agents,andemployeesagainstallclaimsorexpensesforsuchlosses,includingreasonableattorney’sfees,arisingoutoftheuseoftheDeVosPlacepremisesexcludinganyliabilitycausedbythenegligenceoftheGrouportheDeVosPlaceoritsowners,servants,agents,andemployees.TheExhibitorunderstandsthatneithertheGroupnortheDeVosPlacemaintainsinsurancecoveringtheExhibitor’spropertyorlostrevenueanditisthesoleresponsibilityoftheExhibitortoobtainsuchinsurance.ItistheGroup’sresponsibilitytoadheretolocalfirecodesandhavetheproposedfloorplanapprovedbythelocalfireMarshal.TheDeVosPlacerequiresreceiptoftheapprovedfloorplan60dayspriortotheShow.TheExhibitoragreestoabidebythefollowingrulesandregulationsfortheTradeShow.Anydeviation,withouttheexpresspermissionofGLFA,mayresultinremovalfromtheshowandlossofanymoniespaid.RULESANDREGULATIONS:1.Boothswillbefullysetupandreadyforbusinessby10:00pmFriday,March6,2020.2.Nopartoftheboothwillbepackaged,pre-packed,removednorwillanyotherformofboothdismantlingbeallowedpriortoSunday,March8,2020at2:30pm.IfthisruleisbrokentheExhibitorwillloseboothselectionprivilegesforthenextyear.3.Nomerchandisesoldmayberemovedfromtheboothpriorto2:30pSunday,March8,2020.4.Behaviorinadisorderly,abusiveorothermannernotgenerallyacceptabletothegeneralpublicwon’tbepermitted.5.Thefirmorindividual’swhosenameappearsonthiscontracttakesresponsibilityforanyandallindividualsrepresentingthecompanyorhimselfwhileattheTradeShow.6.Boothdisplayswithsidesover3’inheightmaynotextendmorethan4’fromthebackdrape/wall.Specialarrangementscanbemadefordisplaysnotmeetingthesecriteria.7.SalesrepresentativesnotparticipatingintheTradeShoworwho’scompanyisnotaGLFEEsponsormaynotsolicitontheconventionpropertyorattendtheGLFEE.8.UpondirectiveoftheFireMarshal,allfreestandingdisplayunitsmustbekeptexactlywithinspaceallowed.NOEXCEPTIONS.Theymustbemadeofsturdymaterialsthatwillnottipovereasily.Exhibitboothsposinganypotentialaccidenthazardstoourshowguestswillberemovedfromtheshowuponrequestofshowmanagement.9.Boothfloorspaceispremeasuredandmarkedwithtape.Pleasetakeintoconsiderationthewidthofyourshelvingunitsasthesecutdownonyoursellingfloorspace.Allmerchandiseanddisplayitemsmustbekeptwithinyourrentedspace.Itemsextendingintotheaislespacewillbemovedorremovedbytheshowmanagement.10.DonotshipmaterialstoMFA.Allpre-showshipmentsmustgothroughArtCraftDisplay.PRE-SHOWSHIPMENTS:ArtCraftDisplay,Inc-303MonroeAve.NWGrandRapids,MI49503CallArtCraftDisplayforaPreShowShipmentform.PH:(800)292-2033FX:(616)791-8154KaryDankenbring(DirectorofOperations)Visitwww.michiganfloral.org/greatlakesfloralexpotodownloadArtCraftDisplayExhibitorPacket,whichcontainstablerentalforms,etc.EXHIBITSET-UP:FridayMarch6,8:00amto5:00pmAllboothsmustbesetby10:00pmforcleaningoftheExhibitHall.EXHIBITTEARDOWN:Sunday,March8,2020from2:30pmto6:00pm.Teardownisprohibitedpriorto2:30pm.TRADESHOWHOURS: Saturday,March7;10:00am-4:30pm;5:30pm-6:30pm Sunday,March8;11:00am-2:30pmBOOTHFURNISHINGS:Each10’x10’boothwillbecarpetedwithtwochairsandone-linestandardidentificationsign.EXHIBITREGULATIONS:Theheightofeachexhibitisnottoexceed8’atthepeak.Sidewallsover3’inheightmaynotextendfurtherthan4’fromthebackwalloftheexhibitspace.Specialarrangementscanbemadeforexhibitsexceedingthesedimensions.Allmerchandiseanddisplayitemsmustbekeptwithinyourrented10’x10’space.Itemsextendingintotheaislespacewillbemovedorremovedbytheshowmanagement.Eachexhibitormustagreetosetupadisplayinkeepingwiththestandardsofqualitywithotherexhibitors.AllexhibitsmustcomplywithregulationsoftheDeVosPlace,GrandRapids;MI.Fireexitsmustbekeptopen.Theindividualexhibitor,notGLFA,willbeliableforviolationsofanyfireregulations.DIRECTSELLING:Exhibitorsareallowedtosellmerchandisefromtheirbooths.TheGreatLakesFloralAssociationwillnotberesponsibleforanymerchandiselostorstolenfromanyboothorexhibit.Exhibitorsareresponsibleforsecuringtheirmerchandiseandstaffingtheirboothatalltimes.HOTELRESERVATIONS:PleasecalltheAmwayGrandPlazaHoteldirectat616-774-2000,(800)253-3590forspecialguaranteedrateof$156++pernight.MentionyouarewithGLFA.Reservepriorto1/28/20tobeinsuredthisrate.Onlinereservationlinkvisit:https://greatlakesfloralassociation.org/greatlakesfloralexpo/IfyouneedfurtherassistancepleasecalltheGLFAofficeat(517)575-0110M-F8:30am-4:30pmESTorcheckourwebsiteathttps://greatlakesfloralassociation.org/greatlakesfloralexpo/