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021318 #1 Way to Reach the Campus Security & Safety Market 2018 Media Planner campuslifesecurity.com

2018 Media Planner - Campus Security & Life Safety/media/SEC/CSLS/General/... · 2018-02-15 · Campus Security & Life Safety Webinar Series includes ... 160x600 Skyscraper $915 150x150

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Page 1: 2018 Media Planner - Campus Security & Life Safety/media/SEC/CSLS/General/... · 2018-02-15 · Campus Security & Life Safety Webinar Series includes ... 160x600 Skyscraper $915 150x150

021318

#1 Way to Reach the Campus Security & Safety Market

2018 Media Planner

campuslifesecurity.com

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campuslifesecurity.com

Our trusted editorial team knows security and safety, and this shows in every issue of Campus Security & Life Safety magazine. Topics include the following and more, all with a focus on campuses:• Wireless solutions • Cloud storage• Mobile security • Access control• Safety compliance• Campus trends• Campus safety• Crisis response• University security• Healthcare campus• Video solutions• Facility protection• Alarm safety• Fire & life safety• Mass notification

#1 Way to Reach the Campus Security & Safety Market

Be smart. Connect with the campus safety & security brand that connects with more.

• Campus Security & Life Safety Magazine reaches 65,000* 6x/year. Distribution includes:

School Districts & K-12 Facilities 24,036*

Colleges/Universities 18,539*

Security Suppliers/Dealers/System Integrators 19,021*

Healthcare Facilities 3,504*

• Campus Security & Life Safety E-news reaches 60,000* of the above professionals 2x/month.

• The Campus Security & Life Safety website, campuslifesecurity.com attracts thousands* of visitors each month. • The Campus Security & Life Safety Webinar Series includes 4 webinars per year developed and presented by industry experts.

The webinars are marketed to over 150,000*, including dedicated emails to subscribers of Security Today magazine Security Today e-news, T.H.E. Journal, Campus Technology, and 1105 Media’s database of healthcare facilities. They are also promoted on securitytoday.com, on campuslifesecurity.com, in Campus Security & Life Safety and Security Today e-news, and in Security Today and Campus Security & Life Safety magazines.

*Media Owner’s Own Data

Top Editorial

Campus Security & Life Safety brings important industry information to the largest audience of school, college, security, and healthcare professionals in the market.*

Key Audience

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campuslifesecurity.com

Reach more of the campus audience with every magazine issue

Magazine Rates (per issue) 1X 3X 2-page spread $7,400 $7,300 Full page $3,975 $3,875 1/2 page $2,350 $2,250 1/3 page $1,950 $1,850Dog ear $1,020 $775

Special positions 10% premium. All prices quoted gross. Rates include 4-color.

*Media Owner’s Own Data

Reach 65,000* education directors, administrative managers, healthcare professionals, info tech managers, top-level executives, and security dealers 6x/year with Campus Security & Life Safety Magazine.

2018 Magazine Issues: January, April, June, August, October, December

Planned TopicsJanuary 2018 Closes 11/13/17Materials Due 11/16/17 University Security Protocol Protecting Outdoor Spaces Video Surveillance Education Communities Classroom Video School/Campus Security Secure Environments Campus OperationsHouse of Worship Campus Security

April 2018Closes 2/22/18Materials Due 2/25/18 Integrated Security Crisis Response Securing Medical Facilities Access Control Cyber Defense Strategies Connected Campuses High Definition Security Offsite Vision, Asset Tracking

June 2018Closes 4/23/18Materials Due 4/2418 Trusted IdentificationSystem RetrofitRemote MonitoringBomb Threat PreparationK-12 Campus Entry SecurityDigital Video SurveillanceEmergency Response

August 2018Closes 6/14/18Materials Due 6/15/18 Campus Solutions Systems Integration Student IDs Campus Security Access Control Entry Access Control with Metal Detectors October 2018Closes 8/21/18Materials Due 8/22/18 Campus Communication New Technologies Lockdown Protocol Deployment Collaboration Signage Systems Controlled EntryDigital Security

December 2018Closes 10/12/18Materials Due 10/15/18 Security Check-up Video Surveillance Door Locks Security Integration Unified Solution Campus Access Technology Analytics

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campuslifesecurity.com

Reach more of the campus audience with our website and e-newsletters

Reach 60,000* education directors, administrative managers, healthcare professionals, info tech managers, top-level executives, and security dealers 2x/month with Campus Security & Life Safety e-news.

e-news Rates468x60 Top Banner $1,155 180x300 Banner $840160x600 Skyscraper $915150x150 image + 40-60 words text (3 avail.) $970Sole Sponsorship** $2,970

2018 E-news Issues January 10January 24February 14February 28March 14March 28April 18April 25May 9May 30June 13June 27

July 18July 25August 15August 29September 12September 26October 10October 24November 14November 28December 12December 19

Website Banners Rates are per month.

728x90 Leaderboard - 8 sponsors $500 300x300 Square - 6 sponsors $300300x250 Rectangle - 6 sponsors $250300x600 Super Skyscraper - 4 sponsors $500468x60 ROS Banner - 6 sponsors $250300x90 Button - 6 sponsors $200Wallpaper - 4 sponsors $750

(2) 152x600 banners in cohesive design

Reach the campus audience every day on our website, campuslifesecurity.com

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*Media Owner’s Own Data

Campus Safety & Life Safety WebinarsPlanned 2018 Dates: February 22, May 16, August 15, November 14

2018 Campus Safety & Life Safety Webinars topics will be similar to these 2017 topics: K-12 and Higher Education “Stop the Bleed” Campaign This February webinar discussed the importance of having a school plan in place to address severe bleeding injuries on school campuses and how to implement the “Best Practices.” Presenter - Jeffrey H. Solomon, Chief of Schools Division, D-Prep, Inc. How to Address Security Incidents on Your CampusThis May presentation helped identify risks, prioritize short and long-term needs, work within a budget, and implement a security plan. Presenter - Patrick V. Fiel, nationally known security expert with over 35 years of experience managing law enforcement and security organizations Terrorism on Campus This August webinar explored terrorism specific to college campuses. Presenters: Rick Amweg, MPA and Paul S. Denton, MBA, MSCJ, Security Risk Management Consultants (SRMC) LLC. Emergency Response to an Active Shooter This December webinar gave steps to take during an active shooting as well as prevention options.Presenter: Cpl. Kevin Crawford, Community Relations Officer at the University of North Texas Campus Police Department

Webinar SeriesCampus Security and Life Safety webinar sponsorship opportunities every quarter!

Budget constraints and increasingly hectic work schedules can often prohibit campus security decision makers from physically attending seminars, conferences and expositions. Instead, it is important that security product and service vendors seek innovative and cost-effective ways to disseminate key industry information and engage prospects and clients in a timely manner.

Our Campus Security & Life Safety editorial webinar series allows campus security products marketers to tap into our expertise and expansive market reach and drive valuable customer leads. It’s easy to co-sponsor one or more webinars.

We’ll handle:• Registration development and collection• Comprehensive event promotion on our websites and through social media• E-blasts to over 150,000*, including subscribers to Security Today magazine, Security

Today e-news, Campus Security & Life Safety e-news, T.H.E. Journal, Campus Technology, and 1105 Media’s database of healthcare facilities

• Reminder e-mails prior to webinar• 30-day webinar registration link on campuslifesecurity.com• Post-event participant data and complete contact info• Three-month online archiving for on-demand use

Your company will benefit from:• Valuable branding exposure• Full lead information from all registrants• Saved time —no need to find your own speaker or handle logistics

Co-sponsorship Rate - $3,000 net for single webinar; $10,000 net for 4x series

campuslifesecurity.com

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campuslifesecurity.com

Magazine Trim Size: 8 x 10 3/4 (all sizes are in inches)

Live Trim BleedFull Page 7 1/2 x 10 1/4 8 x 10 3/4 8 1/4 x 11Spread 15 1/2 x 10 1/4 16 x 10 3/4 16 1/4 x 11½ Horizontal n/a 6 1/2 x 4 1/2 n/a1/2 Vertical n/a 4 1/2 x 11 1/4 n/a1/2 Island n/a 4 1/4 x 6 1/2 n/a1/2 Vertical n/a 3 1/4 x 9 1/2 n/aCover snipe also available.

All ads are to scale.

Acceptable File FormatsPDFs are strongly encouraged. Hi-res Illustrator EPS files are also accepted. Ads requiring work to be done by us will incur an additional charge. Ad materials are stored for one year and then deleted.

Preparing native files for printable PDFsMultiple pages need to be submitted as single page files.Artwork must be CMYK, minimum 300 dpi.Files must be flattened (no layers or transparencies).Set bleeds 1/8” beyond trim.DO NOT use stylized fonts.Embed all fonts.Overall density of CMYK colors cannot exceed 300%.Set trim marks with a 12-point offset so the marks don’t overlap the bleed.

Preparing native files for printable Illustrator EPSArtwork must be CMYK, minimum 300 dpi.Files must be flattened (no layers).Set bleeds 1/8” beyond trim.Fonts must be embedded or converted to outlines.Overall density of CMYK colors cannot exceed 300%.Set trim marks so they don’t overlap the bleed.

Submitting Digital FilesUse file names that include the magazine title, issue date, and project name. Ads can be submitted via FTP, a file-sharing service such as Dropbox, or an email to the Production Coordinator.

Uploading to FTPIt’s important that the file is placed in the proper directory. All uploads should be followed by a confirmation phone call or email to the P roduction Coordinator.

Host: ftp://ads.1105media.comUser ID: 1105userPassword: 1105passDirectory: /1105external/production/[magazine title]Tip: You’ll need file-sharing software to upload to FTP. One of the most user-friendly free programs for Mac and PC is FileZilla:

FileZilla Instructions1. To install, go to https://filezilla-project.org and click on Download FileZilla Client.2. Open FileZilla and enter Host, User Name, Password, and Port 21.3. Click on the Quick Connect button at upper right.4. In the Local Site window on the left, locate and click on the source folder containing the file to be uploaded. Your file will appear in the Filename window below.5. In the window on the right, click on the 1105external folder, click on the production folder, and locate the folder for the magazine.6. Select your file in the Filename window on the left, and drag it to the magazine folder on the right.

ProofsIf a proof is provided, it must be a SWOP proof created from the supplied digital file. A laserprint is not SWOP-quality and is not color-accurate. If a SWOP proof is not supplied, we are not responsible for variances between the digital file and final reproduction. Send proofs to:Production CoordinatorCampus Security & Life Safety, [issue date]1105 Media, Inc.9201 Oakdale Ave., Suite 101Chatsworth, CA 91311

Additional Advertising Resourceshttps://1105media.com/pages/ad-specs

Magazine Ad Specs

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campuslifesecurity.com

Banner Sponsorship - 40K maximum file size180x300Right - 160x600Button - 160x120Left Hand Box - 125x261Large Right Hand Box - 215x261Left Hand Box - 125x120Right Hand Box - 215x120Click-thru URL

New Product, Sponsorship and Feature - 40K maximum file size 150x150 image (.jpg or .gif)Headline: 55 characters max Body text: 40-60 words Click-thru URL

Headline 55 characters max, including spaces. If no headline is provided, the company name will show, as listed on the insertion order. Click-thru URL Advertisers are responsible for maintaining a working URL. Click rates are not guaranteed. URL should be limited to 250 characters. Acceptable Files Static GIF or JPG files

All creative is due 5 business days prior to launch. Please submit materials to Narine Stepanyan at [email protected]. Phone: 818-814-5261

E-news Banner Specs

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campuslifesecurity.com

1105 Media Ad Serving Platform is Doubleclick DFP. Acceptable Files - 80K maximum file sizeGIF or JPG files (includes animated GIF files)Flash files (no lower than Flash Player version 7 and no higher than version 10.1)We advise advertisers and agencies to develop animated banners in HTML5 as upcoming versions of Chrome and Firefox will auto-pause Flash banners. Please note that we can only serve HTML5 creative through third-party tags. HTML5 ad design and development guidance can be found here: http://www.iab.net/media/file/HTML5_DAv1_0_Draft_05-06-13.pdfWhen submitting flash files, please be sure to implement the Click Tag variable in place of the click URL (see directions below).How to Embed Click Tags:1. Open or create a new Flash document. Set the file to Actionscript 2.0. If you are using an existing Flash file, go to File > Publish Settings and make sure it’s set to Actionscript 2.0.2. Insert a new layer on the root timeline, at the top of all layers and name it button (or name of your choice). This MUST be the topmost layer in your file.3. Draw a shape over the entire canvas, convert to a BUTTON symbol. Set the alpha transparency of the symbol to 0% so that the button is invisible. On the button symbol timeline, make sure the frame is on the “Hit” keyframe ONLY.4. Open the Actions panel (Window > Actions).5. Select the button symbol on the canvas. You should see it selected in your timeline. In the Button Actions panel, paste the following code: on (release) { getURL(_level0.clickTAG, “_blank”); }6. NOTE: When inserting a value for the Instance name DO NOT use clickTag, clickTAG, or ClickTag. It is best to not use the term click tag, as it can conflict with the ad system. This should also be taken into consideration when naming layers.7. Save and publish your file to Flash 7 or above. A standard GIF or JPG ad must be submitted with any rich media ad (for when a user does not accept to display rich media ads).

Third-party ad serving We accept all third-party ad serving, but impressions are counted and invoices are issued based on our ad serving system, DoubleClick DFP. 15-20% impression tracking discrepancy is expected. All formats will be considered and require extra processing time for testing and implementation. If possible, please submit a test third-party ad. When submitting third-party tags, please send Javascript/Standard or Standard tags only. If using DFA, please send internal redirect tags. When submitting third-party tags, please make sure they are https://

Click-thru URL Advertisers are responsible for maintaining a working URL. Click rates are not guaranteed. Placement Banners are run-of-site. Targeted ads are subject to availability. Contact your account representative for more information.

Special banner specificationsInitial Load: The file size should be maximum 80K. Subsequent Load: The file size should be between 70-80K.Number of Subsequent Loads: 1-2 In-banner Video: We can accommodate if it fits into the max 40K file size.Special Frame Requirements: None, but must follow our specs & file size. Max Animation Time: 10-15 secondsFPS (frames per second): 20-25 (max 30) Max Number of Loops: 3-5 times (or more if it fits into max 80K file size)Max Uninitiated Video Length: None if it fits into max 80K file size Concurrent Video/Animation: 25-30 secondsAudio Initiation After Expansion: User controlled with click Expandable Hotspot Limitation: No limitations

All creative is due 5 business days prior to launch. Please submit materials to Narine Stepanyan at [email protected]. Phone: 818-814-5261

Website Banner Specs

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Contact us for more information:Amy Bix - West Brian Rendine - East, [email protected] [email protected] 972-687-6761

Get Face-to-Face With Campus Security & Life Safety Professionals

campuslifesecurity.com/summit

GOLD SPONSORSHIP Exclusive—only 1 available per event! • 15 minutes of speaking time during keynote time-slot

• Opportunity to display table signs (provided by sponsor) on lunch tables

• Tabletop display at event

• Event bag insert

• Logo recognition in pre- and post-event marketing

• Registrant list

• Dedicated time during event with attendees

• (2) lunch tickets

• Inclusion in Passport Program

PREMIUM SPONSORSHIP • Tabletop display at event• Event bag insert

• Logo recognition in pre- and post-event marketing

• Registrant list

• Dedicated time during event with attendees

• (2) lunch tickets

• Inclusion in Passport Program

2018 Summit Locations • Austin, TX — May 3, Hyatt Regency Austin

• Phoenix, AZ — late June

• Orlando, FL — mid August

Details to be announced.

Planned Session Topics • University campus safety

• Preparing for an active shooter

• The Clery Act’s role in the Penn State investigation

• How to reduce security incidents on campus

• Gangs on school campuses

Attendees Registration is priced to draw attendees, so you can expect great networking opportunities. With rates ranging from $89 (Super Early Bird) to $159 (Standard), the event is extremely affordable to each regional target market: key decision makers in the area including Deans, Principals, Superintendents, Administrators, and Executive Management involved with security, emergency planning and safety at all school levels, school administrations and education departments. Law enforcement and first responder personnel will also be targeted.

Our Passport Program encourages attendees to visit each exhibitor, get a stamp, and enter to win prizes provided by Campus Security & Life Safety and sponsors who wish to donate.

Sponsorship of this compact, one-day event is an easy, affordable way to connect with this critical audience —brought to you by the largest circulated magazine to the campus security market.*

*Media Owner’s Own Data, Campus Security & Life Safety Circulation: 65,000

Campus Security & Life Safety will be hosting three summits in 2018! Each summit is a compact, one-day event for security and safety campus and education officials to learn about new solutions and technologies for campus security, emergency response and management, and public and life safety. During the summit, attendees will have the opportunity to network and learn vital information from industry experts and each other on timely campus safety and security topics.

SOLD!

BAG INSERT Can’t make it to the event? Participate by providing a bag insert promoting your company. Deluxe Bag Insert includes all leads.

BAG SPONSORSHIP Includes bags

SESSION SPONSORSHIP 4 available per event

• 5 minutes of speaking time before one speaker session• Tabletop display at event

• Event bag insert

• Logo recognition in pre- and post-event marketing

• Registrant list

• Dedicated time during event with attendees

• (2) lunch tickets

• Inclusion in Passport Program

SOLD!

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For full program details, download the entry form at https://campuslifesecurity.com/pages/secure-campus-awards.aspx

Every entry will receive great publicity, including:• recognition in Campus Security & Life Safety magazine• recognition in Campus Security & Life Safety e-news• recognition on campuslifesecurity.com

Platinum and Gold winners will be awarded. In addition to the above opportunities, winners will receive:• award to be presented during ISC West expo (April 11-13 in Las Vegas) • editorial coverage in Campus Security & Life Safety• discounted advertising opportunities in Campus Security & Life Safety • use of the 2018 Secure Campus 2018 Awards Winner logo on all promotional materials related to winning product • recognition in Campus Security & Life Safety and campuslifesafety.com marketing and promotions • inclusion on Secure Campus Awards page of campuslifesecurity.com

campuslifesecurity.com

Integrated Media Consultants Amy [email protected]

Brian RendineEast, [email protected] Sam BairdChina, Europe, [email protected]+44 1883 715 697

Editorial Sydny ShepardExecutive Editor [email protected]

Contact Us

Entrant & Winner Benefits

Honoring outstanding campus security services and products

Sponsored by

Print MaterialsTess [email protected]

Online MaterialsNarine [email protected]

Webinar MaterialsTammy [email protected]