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2018 Fall Financial Education
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• Slides will advance automatically• Today’s presentation is being recorded• Presentation will be posted online within a week• Submit questions for Q&A at the end of the webinar
Housekeeping
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Webinar Agenda• Introduction to 2018 Get Smart About Credit
• Making Get Smart About Credit a Successo Kalyn Black, CRM Manager, Skowhegan Savings Bank
o Tracie Travers, Workforce Development Manager, JMG
• Bankers and You – Careers in Banking Presentations
• Registration• Questions & Answers
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• Annual, banker-driven, financial education campaign.o Example of valuable role banks play in communities they serve.
• Foundation Material Topicso Knowing Your Credit Scoreo Protecting Your Identityo Paying of Collegeo Managing Your Moneyo NEW! Bankers and You – Careers in Banking available in Spanish
• Celebrating 16 Years o Annual event held Thursday, October 18th, 2018.o Make credit-focused presentations throughout the month or year.
What is Get Smart About Credit?
Humble beginnings
Partnering to host financial literacy fairs at Skowhegan High School
Unmet business, community, and student needs
Patience and perseverance were required, and searching for the “YES”
One key to the program’s success is finding the right network ~ Relationships!
Year One: July 2015 – June 20169 Schools, 81 Businesses, 1,025 Students
Year Two: July 2016 – June 201713 Schools, 307 Businesses, 3,321 Students
Year Three: July 2017 – June 201818 Schools, 390 businesses, 4,535 Students
Another key to the program’s success is collaboration
A look at the numbers
Other banks and credit unions
Organizations such as Chambers of Commerce, Small Business Associations,
MELMAC, GearUp Maine, Healthy Communities Coalition, MainStreet Skowhegan
K-12 Schools and Colleges
Our bank employees coordinated many meetings with groups:
Manager ~ Business Alliance
Senior Vice President ~ Entrepreneur Group
Senior Vice President ~ Maine Wood Products Association
Who do your employees know? Where do they volunteer?
Who did we collaborate with?
Reverse Career Fair
Jr. Entrepreneur Challenge
Jr. Entrepreneur Challenge
If we are to prepare students for life
after high school,the process begins with engaging them
in learning.
Summer Career Exploration Camp
Summer Career Exploration Camp
“It’s very educational, very hands on, you are not just sitting by a desk, you’re in the community”~Lakeasha, student participant
Financial Reality Fair
Expansion of the Reverse Career Fair, Jr. Entrepreneur Challenge and Summer Career Exploratory Programs
Continue to share resources with schools and businesses
Create more collaborative teams in communities
Develop marketing tools to share our successes and best practices
And any other cool projects we can create! Where there’s a will, there’s a way.
Next Steps
For an easier start-up, consider partnering with an existing program that has a track record of success as measured by qualitative and quantitative data, such as JMG.
Be willing to collaborate with outside individuals or institutions—even if you compete with them in other arenas. The competition may come into play when students are choosing which bank to work for. But it will take the collaboration of many institutions to improve the field as a whole.
Develop and maintain a common goal. Effective communication, including active listening, is important.
Assess the communities you work in. Speak with educators, businesses, and non-profits to know the strengths and opportunities for growth. Sharing resources cuts down on duplicated efforts. It also increases efficiency while decreasing time and money in the long run.
How can this be recreated in your community?
Thank you!
Let’s Connect
Kalyn BlackCRM ManagerSkowhegan Savings [email protected]
Tracie TraversWorkforce Development [email protected]
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Bankers and You
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Bankers and Banking –What’s In It For You?
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Becoming a Banker
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How to Use Bankers and You
After School Programs
Career Day Presentation
Big Brothers Big Sisters
Foster Home Organizations
Sunday School
As a complement to Get Smart About Credit Day Additional Options:
Internships
United Way
Girl/Boy Scouts
Work Study Programs
Transitional Housing Shelters
Bank Fieldtrip
Boy and Girls Club
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Registration 1-2-3
1. Go to aba.com/GetSmart
2. Shopping Cart Login
3. Complete Registration Form
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Confirmation Email within 24 Hours Materials Resource Webpage
GSAC Resources
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Communication Resources
• Customizable Media Advisory• Customizable Media Pitch• Customizable Press Release• Event Planning Checklist• Outreach Letter• Sample Photo Release • Social Media Guide
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Q&Ao Lights, Camera, Save! Teen Video Contest
• Sign up at aba.com/lightscamerasaveo Joint #CreditChat with Experian
• Wednesday, October 17 at 3pm ETo Get Smart About Credit Day
• Thursday, October 18
Submit question using “Q & A” chat feature Questions after webinar - Contact Jeni Pastier at [email protected]
