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2016 Greenbuild Concept Home 2016 Greenbuild Concept Home

2016 GBCH Powerpoint ver 1 011516

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2016 Greenbuild Concept Home2016 Greenbuild Concept Home

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The U.S. Green Building Council’s (USGBC) Greenbuild International Conference and Expo is the world’s largest Conference and Expo dedicated to green building and will occur on October 5th and 6th in Los Angles.

20,000+ attendees in search of sustainable solutions

600 manufacturers exhibiting

200+ educational seminars

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Greenbuild 2014

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Greenbuild 2015

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The Partners KB Home• #5 on BUILDER 100 (7,215 closings in 2014)

• Builds in the South, Midwest and West

• KB Home builds new homes in 40 of the nation’s top markets from coast to coast

Jeffrey Mezger, CEO

Dan Bridleman, SVP Sustainability, Technology & Sourcing

Jacob Atalla, VP Sustainability Initiatives

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The Partners KTGY• Established in 1991

• Provides design solutions in planning & urban design, residential and mixed use

• Numerous Gold Nugget Awards, Nationals and BALAs

Manny Gonzalez, AIA, LEED AP

Keith McCloskey, Design Director

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The Partners CAPTURES the most important housing audience

segment to the success of long-term sustainability: builders, developers and architects

DELIVERS the highest levels of clarity, accuracy, and credibility to the builders, architects, developers, and contractors who rely on our content for professional guidance

DIGS into pressing green-building issues to present our readers with must-have knowledge in an accessible format

SHOWS a path forward for practitioners  

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2016 Greenbuild Concept Home Themes

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INTRODUCINGINTRODUCINGGreenbuild 2016: KB Home ProjeKtGreenbuild 2016: KB Home ProjeKt®®

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Greenbuild 2016: KB Home ProjeKt®

A Practical Concept

An attainable showcase of home design, materials and construction concepts to inspire the building industry to bring practical advancements to consumers on a large scale today, tomorrow and in the future.

2016 LEED Platinum Homebuilding Today

2020 Net-Zero Energy Home per California’s 2020 Goals

2050 Identify the correct trajectory with new super materials and

innovations but within the career span of a young architect

or builder

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Greenbuild 2016: KB Home ProjeKt®

VIGNETTES that show assemblies and systems

An element of IDEAL RETAILING

MUSEUM EDUCATION experience

INDOOR/OUTDOOR living space

Easy circulation HOME TOURS

DIGITAL WALL display technology

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Prime-time location at Greenbuild

KB Home ProjeKt®

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Unprecedented Collaboration

Building Product Manufacturers collaborate with KB Home ProjeKt® team on forward-thinking ideas

Partner suppliers will provide both financial sponsorship and product donations. Products must meet certain environmental, design and cost criteria appropriate to the home.

Potential product ideas may include:

• Self-healing concrete• Invisible solar cells• Bamboo framing• Super waterproofing

• Nanotechnology• Robotics• Biomimicry• 3D Printing

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Ignite your marketing with KB Home ProjeKt® Sponsorships (Founding $35,000 & Alliance $25,000)

In-person, business-building home tours at Greenbuild in Los Angles (October 5th and 6th)

1.Digital exposure to spotlight leadership on BUILDER’s website & via Social Media

2.Integrated promotion and PR campaign to reach more buyers

3.

Guaranteed sales lead to build your sales pipeline and generate ROI (over 1,000)

4.Editorial coverage and Advertorial (full or half page) in the 2016 October issue of BUILDER

5.Partnership with KB Home, KTGY and BUILDER.

6.

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Beyond GreenbuildExposure & Crowd-Sourcing Ideas

HIVE (Housing Innovation Vision & Economics)September 28 – 29, 2016LA LIVE, Los Angles, CA

BUILDER Sustainability ForumOctober 4, 2016Los Angles, CA

Potential Additional Trade Shows

Dwell

Possible Consumer LocationsDisney MuseumMalls UniversityKB Home Community

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HIVE A new conversation about housing’s transformation and innovation

•First of its kind experience•Multiple engagement platforms including print, digital and in-person including HIVE (September 28th and 29th in Los Angles)•Gathering of most influential thinkers who will lead meaningful discussions that will transform the way builders, architects, policy makers, and land developers think and work•HIVE 2016 Awards Gala honoring housing’s 100 most-influential living individuals, diverse thinkers and doers whose ideas, projects, and stories are shaping the future of housing•KB Home ProjeKt® will be featured at HIVE’s Innovation Lounge

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Jacob Atalla and Paul Tourbaf Jacob Atalla and Paul Tourbaf [email protected] and and [email protected]

Please join us!Please join us!