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MONEY ® u 2015 MEDIA KIT u ONLINE MARKETING u PRINT PUBLICATIONS u VIDEO PRODUCTION u EVENT MARKETING u PRESS RELEASES EXCLUSIVE FIVE PRONGED MARKETING ATTACK! u FINANCIAL ADVERTISING & MEDIA SOLUTIONS:

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Page 1: 2015-Media-Kit-F1

MONEY®

u 2015 MEDIA KIT

u ONLINE MARKETING

u PRINT PUBLICATIONS

u VIDEO PRODUCTION

u EVENT MARKETING

u PRESS RELEASES

EXCLUSIVE FIVE PRONGED MARKETING ATTACK!

u FINANCIAL ADVERTISING & MEDIA SOLUTIONS:

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MONEY®

u 2015 MEDIA KIT

u FINANCIAL ADVERTISING MONEY® Canada Limited is 100 % dedicated to bringing financial advertising

solutions to financial products and services providers.

u FINANCIAL MEDIA MONEY® has assembled an awesome collection of media properties and

relationships for the distribution and dissemination of financial content.

u ONLINE MARKETING A network of more than 400 financial keywords sites in play including Money.ca.

We specialize in SEO, SEM, PPC, Social Media, and Reputation marketing.

u PRINT PUBLICATIONS MONEY® Magazine is the focal point for advertisers, advisors, writers, and financial

services consumers. Available nationwide at fine retailers.

u VIDEO PRODUCTION Video solutions figure prominently in any MONEY® Marketing plan. We have our

own in-house production studio for the creation of captivating marketing videos.

u EVENT MARKETING The Financial Show is our premiere quarterly financial services marketing event.

We also provide marketing and event support services for financial events.

u PRESS RELEASES MONEY® Canada Limited has unprecedented access to the world’s largest financial press release outlets, including Newswire, MarketWired, Nasdaq-

Globenewswire, PRNewswire, and PRWeb.

CAPTIVE AUDIENCE

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MONEY®

u 2015 MEDIA KIT

u The Spring Quarterly Edition of MONEY® Magazine is perfectly timed with The Financial Show Webinar /Seminar and SymposiumMONEY® Canada Limited has bolstered and enhanced its marketing and media offerings in many ways for 2015. Some these changes include:

The Financial Show - Investment Seminar / Webinar Series

MONEY® has added a media-friendly financial services seminar series to its roster of advertising tools in 2015.

The Financial Show is a quarterly event that takes place in conjunction with the publication of MONEY® Magazine.

The Financial Show Seminar and Webinar series includes some of Canada’s top names in financial services media, such as Gordon Pape, Pat Bolland, Jonathan Chevreau, Scot Blythe and Jim Ruta.

These keynote speakers will address an in-person audience of Canadian financial consumers eager to gain greater insights into their investments and interact directly with you, the product and service providers.

Then specialized industry professionals and financial services manufactures (advertisers and sponsors) will present their views on issues such as: Investment, Insurance, Mortgages, Tax, Trust, Estate Planning and Real Estate.

The Financial Show is a catch-all event designed to bring together the financial product and service manufacturers, advisors and brokers, and of course the consumers of these products. This we call the Investment Marketplace.

To participate as an advertiser in this special MONEY® Magazine and The Financial Show showcase, please call 416-360-0000.

MONEY® NEWS

The FINANCIAL® Show Investment and Financial Seminar / Webinar

Next Date:

Wed., May 27 - 6pm to 9pmMississauga Convention Centre

Sponsorship Packages start at $1500.00 per seminar.

Engage your centres of influence with mainstream media and warm handshakes. Gain referrals directly from financial product manufacturers and principals. Become a champion of Canadian financial literacy. You, your company, your product and your service are center stage at The Financial Show as a vetted company and considered above average and highly recommendable.

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MONEY®

u 2015 MEDIA KIT

� Money Newsletter - 10,000+ CASL Approved Canadian Financial Consumers and opt-in online MONEY® Members. Your message is guaranteed to reach Canadian’s that want top quality information, opportunities and offers. Sponsorships available.

� An additional 300,000 qualified MONEY® list of ‘Canadian Financial Consumers’ is readily available for engagement only for vetted companies and elite Canadian Financial Literacy Sponsors. Pay $12,000.00 to bet the main banner sponsor on The MONEY Newsletter both online and by email subscription.

� Canadian Financial Literacy - Champion Sponsor for The Canadian Press exclusive daily business and finance video wanted. $1000.00 per month with your logo on The MONEY® Channel and MONEY Video Network entire.

� MONEY.CA and 400+ Canadian financial keyword websites and data gathering landing pages. We develop lead databases for every niche.

� 100,000 monthly users and visitors on the The MONEY® Network.

� Financial Keyword Property Lease - $500.00+ per month exclusive exact organic keyword site and landing page. Example: • GuaranteedInvestmentCertificates.ca

• GuaranteedInvestmentCertificate.com

� $1000.00 per month for guaranteed number one positions for social media sites and yahoo, google, bing, and youtube.

� 1-800-789-1011.ca Call before you click. The strategic Financial Call Centre. The number is designed to handle hundreds of Canadian financially related inquires daily.

� Investment Marketplace - More precise financial marketing. This is print mention The Toronto Star Business Section advertising. We have many ways to get people through the door - Mortgage Seminar - Investment Seminar - Financial Seminar.

� Reputation Marketing with the top 10 Canadian financial bloggers. Get your message out push your product, service, agenda and event through The MONEY Vertical far, wide and with incredibly sticky value.

MONEY® NEWS

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u MONEY.ca - The MONEY® NetworkMONEY.CA and 400+ Canadian financial keyword websites and data gathering landing pages.

� Premiere destination place Online - Money.ca - is the place for all things Financial services.

� Customizable Online advertising packages are available.

� 100,000 monthly users and visitors on The MONEY® Network.

� MONEY® Newsletter - 10,000+ opt in online MONEY® Members. (We can send your message to thousands of Canadians).

728x90 Leaderboard

The 728x90 appears atop 95 % MONEY® Online media properties including MONEY.ca, MutualFund.ca, and 400+ financial services sites.

300x250Square The 300x250 Banner appears in the context of content further down the page.

� Book with a MONEY® Magazine ad and save 10% on your first invoice.

� Rates starting from $60/CPM or Monthly from $299.00

Industry Related Financial Keyword Property Lease - $500.00+ per month exclusive exact organic keyword site and landing page.

Example: GuaranteedInvestmentCertificates.ca GuaranteedInvestmentCertificate.com

$1000.00 per month for guaranteed number one positions for social media sites, yahoo, google, bing, and youtube.

Special Events - Seminars - Symposiums and Trade Show marketing and pre-registration.

*3 Month Contract required.

u MONEY® MediaMedia Partners: Newswire, MarketWired, Businesswire, PRWeb, PRNewswire, Globenewswire, Accesswire, FSCWire, 24-7Pressrelease.com, The Canadian Press

MONEY® Media Press Release - $1000 including preparation of release as well as accompanying video for maximum penetration online.

u MONEY® Video � 1 to 2 minute HD video only with

talking points and treatments (no live video shoot). For use with Press Release, Youtube, or Corporate Site. - $600.00

� MONEY® Video Shoot - half day all inclusive - MONEY® Media will produce, shoot, and edit a HD Broadcast quality commercial for web, TV, or internal corporate use. -$2000.00

� Place your customized MONEY® Media video (or ready to use video) on the MONEY® Video Network.

u MONEY® Magazine � MONEY® Magazine is Canada’s

source for in depth news, reviews, and interviews.

� Published Quarterly. � Circulation: 6000 + � Sold Nationwide at Chapters / Indigo,

By Subscription, By Demand!

Rates:

Full Page Ad: 8.125”x10.875” = $750

Half Page: 8.125” x 5.4375” $375

Quarter Page: 4.0625” x 5.4375” = $200

Formats: PDF, TIFF, EPS CMYK, 300 dpi, .125” Bleed

Business Card: Approx. 3.5” x 2” = $100

Includes - Photo, Logo, Contact Info assembled by MONEY® Magazine.

Advisors Corner: 1/4 Page = $125 - Photo, Logo, Contact Info assembled by MONEY® Magazine.

6000+ Highly Targeted Financial Readers

u The MONEY® Show � Internet and Cable Ready TV Show.

Starting at $2000* per weekly episode.

� We are currently seeking principal sponsors for The MONEY® Show.

� The MONEY® Show is available in Described Video or DV for visually impaired audiences.

� Canadian Financial Literacy Network approved material, information and education.

� For more specific information and pricing details please contact James Dean at 416-360-0000.

u The Financial Show - Investment Seminar / Webinar Series

� MONEY® has added a media-friendly financial services seminar series to its roster of advertising tools in 2015.

� The Financial Show is a quarterly event that takes place in conjunction with the publication of MONEY® Magazine.

� The Financial Show seminar and webinar series includes some of Canada’s top names in financial services media, such as Gordon Pape, Pat Bolland, Jonathan Chevreau, Scot Blythe and Jim Ruta.

� These keynote speakers will address an in-person audience of Canadian financial consumers eager to gain greater insights into their investments and interact directly with you, the product and service providers.

� $1500.00 per seminar.

u Investment Marketplace � Weekly ad in the Toronto Star

“Investment Marketplace”. Get seen by hundreds of thousand of financial consumers a week.

� $100 per URL (see next page)

u 1-800-789-1011.ca Call before you click

The strategic Financial Call Centre number is designed to handle hundreds of random and specific Canadian financially related inquires daily.

Click before you buy.

MONEY®

u 2015 MEDIA KIT

RATES

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SPECIAL OFFERSMONEY®

u 2015 MEDIA KIT

MONEY® Media Standard Package

� Full-page MONEY® Magazine advertisement plus advertorial – $750.00 value.

� 5 minute corporate/product video - $600 value. � 300 word newsworthy article - $300 value. � Press Release with logo-video (*2 assets) -

$800 value. � Banner creation and rotation $600.00 monthly value.

Maximum 30 elite, non-competitive clients. � MONEY® Super-blog value service $100.00 monthly

value - MONEY® Roster and Profile with 5 minute video embed.

� You get 100 MONEY® Magazines - the well branded collateral that says it all. Give 100 free copies to your pre-market and after market clients in anticipation of The Financial Show. Each copy is $5.95 retail and you get 100 copies a value of $600+ tax.

Over $3000.00 in Media AssetsWith MONEY® Media Pay Only

$1500.00Contact us for exclusive programs, campaigns and plans.

The Financial Show Seminar and Webinar Series

An exclusive and prestigious event that makes sense and pays dividends. Engage with attendees, business owners, and financial product manufacturers - personally and directly; indirectly through video, brochures and follow up.

� Banners and profile on TheFinancialShow.ca. � 30 Second Video created to spotlight or focus

company, product or service. � 5 minutes presentation time at seminar event. � Video footage of your presentation for your own site

or marketing purposes. � Video advertising during webinar sessions on

thefinancialshow.ca. � Recognition as sponsor at event. � Introduction to top speakers, special guests, and

financial consumers. � Video added to profile on TheFinancialShow.ca.

Retail Value Over $3000.00With MONEY® Media - Pay Only

$1500.00Contact us for exclusive programs,

campaigns and plans.

The Spring Quarterly Edition of Money Magazine is perfectly timed with The Financial Show Seminar, Webinar

and Symposium

Wed., May 27 - 6pm to 9pmMississauga Convention Centre

� Keynote Speaker - Gordon Pape, plus Pat Bolland, Jonathan Chevreau, Scot Blythe and Host Jim Ruta.

� Over 150 people to attend. � Over 1000 Webinar registrants. Gain access to your

exact target market - with full name, address, phone, email pre-captured throughout The MONEY Network.

� Open invitation to members of the media who focus on financial literacy or personal finance in their regular columns.

� Book giveaway and signing from our speakers and other prominent national writers.

� Sponsor a foursome for only $400.00 or reserve your company table of 8 for only $600.00

� A Canadian Financial Literacy event not to be missed. � Free Parking

MONEY® Magazine

TheFinancialShow.ca

6000 circulation in stores and 3000 delivered to MONEY® subscribers and demand copies for advertises, advisors and promotion. Chapters Indigo, Smithsbooks, Coles and next to 1000 National Shoppers Drugmart locations across Canada.

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Investment Marketplace

Investment Marketplace - this small but powerful financial ad works in conjunction with top Canadian Newspapers - ONLY $100.00 per custom url:

� InvestmentMarketPlace.ca � 1-800-789-1011.ca � YouProductURL.ca

Custom online and PPC campaigns cherry pick the best potential customers at less than half the cost of google ad-words. Learn how to attract and retain your exact target market.

� mitigatelosses.ca � changeadvisor.ca � switchfunds.ca � freeportfolioreview.ca

MONEY®

u 2015 MEDIA KIT

The MONEY® Vertical

� Online marketing and promotion. � Prestige print publication advertising quarterly. � Top press, news media release and social media experts. � Video and financial advertising commercial production. � Television and cable ready.

Money Media can Dominate!: Yahoo, google, Bing, Youtube, Social Media and your exact target market.

Agency Partner: google - organic SEO/SEM tools plus efficient pay-per-click campaign management.

The 5 Pronged Marketing Attack. A new and most efficient way to attract, engage and retain your exact financial and high-net worth target market.

Financial keyword marketingCornering the market with exact financial keyword domains, top quality financial content, tools, technology, rates, information, and video to attract and retain your precise target market.

Example Campaign: The GIC Industry is quietly worth over $800 billion. The online Investment Marketplace connects the dots between the investors and the brokers - in person and online. Precise keyword grouping ensures top placement and open portal for live data capture and exchange.

� gicrates.ca � gicrates.com � guaranteedinvestmentcertificates.ca � guranteedinvestmentcertificate.com � gicbroker.com � gicbrokers.ca

Note: Did you know bankruptcy.ca is owned by BDO Dunwoody - BMO owns mortgage.ca and TD Bank controls insurance.ca

u CanadianMoney.mobi Keywords “canadian money” and mobi connect the dots with Canadian Money and a grow segment of mobile and app users.

u The MONEY® Forum Canadian financial consumers express, display and complain all about money and finance and learn from advisors and pros what to do and when. 12 Categories - same as ME and MY MONEY® and YOU and YOUR MONEY® blogs on Money.ca.

InvestmentSeminar.caInsuranceSeminar.caMortgageSeminar.caFinancialSeminar.ca

TaxSeminar.caMutualFundSeminar.ca

InvestmentMarketplace.ca

1-800-789-1011.ca

MO

NE

InvestmentMarketplace-Ads.indd 1 2015-02-05 8:33 PM

MEDIA SPECIALISTS

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u MONEY® Video on MONEY.CA and The MONEY® Network

The 5 minute video that best describes your company, your products, and services.

Now anyone can do a high quality video interview with electronically audited mass exposure and analytical reports.

Stories, information, blogs and press releases are 5 times more likely to be opened, read and watched when video is used alongside your written content.

Get your best 5 minute video and get exposure in any number of ways: online, blog, network, syndication and professional press release and with stats and analytics.

From templated interview questions to Skype and live production - get the best 5 minute video for your product. $600.00 value we only charge $300.00

Live on-site and full production value starts at $1200.00 for half day sessions including equipment, director, crew and editing.

u Free Portfolio ReviewA split PPC program for a National Mutual Fund Dealer and a National Investment Dealer to attract and retain real business at the lowest cost with an enticing offer. Willing participants take advantage with full permission, disclosure and portfolio access.

Canadian Investors can get a free portfolio review, analysis or second opinion with express consent and great anticipation.

u The Canadian PressDaily Video Sponsor - $2000.00 per month - get mass exposure and incredible brand enabled credibility.

u The Free Canadian Andex Chart Handout - Lead Generation

$1000.00 per month for guaranteed investment and financial lead generation.

Elite Canadian financial literacy sponsor recognition + lead generation and interest with name, address and phone information with the financial consumer’s express consent.

u The Advisor ChannelBusiness Card size ad + 25 copies mailed + 25 online MONEY® Magazine - free access links - give away to their customer free (a financial consumer).

MONEY® works well with big or small niche. Vetted financial companies considered a friend of The Advisor Channel. Allows for B2B and B2C advertising and marketing. Simple and effective. A simple charge for a

business card size ad in the trusted and regular feature section of MONEY® Magazine called The Advisor Channel.

Includes 25 copies mailed to you. Electronic issues available live on issuu.com - electronic platform for Internet, mobile and tablet distribution. – $250.00

MONEY®

u 2015 MEDIA KIT

ADDITIONAL SPONSORSHIPS & ADD-ONS

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7181 Woodbine Ave. Suite 226, Markham, Ontario L3R [email protected] • www.money.ca

twitter: @money_canada / @canadian_moneyFind us on Facebook

1-800-789-1011 or 416-360-0000

MONEY® Canada Limited

Corporate accounts are billed all other transactions are paid through e-commerce. MC Visa American Express and INTERAC Online accepted.

MONEY®

u 2015 MEDIA KIT

MONEY®M A G A Z I N E

MONEY® MEDIA