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PERFORMANCE MOTORING 2015 MEDIA INFORMATION
Britain’s largest performance motoring portfolio Print, web, digital, social media and event platforms which offer
comprehensive multimedia marketing solutions
Overall reach: 5.5 million Print, web, digital, social media and events
• 97% male audience
• Average age of 33
• Average income: £47,000
• 40% AB, 35% C1 and 25% C2
• 98% trust the advice and recommendations made by our editorial teams
• 76% own three or more cars
• 81% spend over £4,000 per annum on modifying and maintaining their vehicles
AUDIENCE DEMOGRAPHIC AND STATISTICS
TECH
B204 TECHDiscover all you need to know about a Saab conversion
SAAB POWER!Swedish swap trio
CONCOURSCORSADETAILED TO DEATH 1.2
443BHP ASTRA
BIG POWER BRUISER
NOVEMBER 2014 ISSUE 168 £4.45
NO
VEM
BER
20
14
PRIN
TED
IN T
HE
UK
£4.
45
PULLOUT
POSTERINSIDE
INSANE VX220 OPEL TREFFEN PT2
OULTON PARK CLASSIC RACING
FORGE ACTION DAY AND LOADS MORE…
PLUS!
NOVALOADOLD SCHOOL COOL CARB-FED XE BEAST!
TOV168.cover.indd 1 10/10/2014 12:21
N U M B E R O N E F O R D T U N I N G M A G A Z I N E
3x RS GREATS!
RS200 REBORNRS200RS200 MODERN-DAY
VERSION OF THE GROUP B LEGEND!
AWESOME ESCOS 360bhp road weapon
CONCOURS COSSIE Super-clean 500bhp Saph
Focus takes on Time Attack!
MASSIVE SHOW REPORT: PART 1!
T H E U K ’ S N U M B E R O N E
RS200REBORN
PUMAULTIMATE
GUIDEFORD RACING
PUMA
OCTO
BER 2014 / 349 PRINTED IN THE UK £4.50
RACE READY
FAF349.cover.indd 1 28/08/2014 13:51
modern
THE NO.1 NEW MINI MAGAZINEEE
PLUS:➤ The Clubvan: curio or collectable?➤ Lohen go to work on the Countryman➤ Hands on: replacing control arm bushes
MINI CHALLENGE S275: BLUEPRINT FOR THE F56 JCW? WE FIND OUT
Non-stop mods keep this R53 Cooper on its toes
THE NO.1 NEW MINI MAGAZINEE
N t d k
Monster!
COUNTRYMAN AND PACEMAN
TRACK-READY COOPER S: RETRO/
MODERN CONVERT
WHAT TO LOOK FOR WITH OUR BUYING GUIDE NOVE
MBE
R–DE
CEM
BER
20
14 |
£4.
40
IT'S ONE HELLUVA RIDE
European FinalsThe Continent's heaviest hitters
Drag news:Street Eliminator
2014 round-upAllard Dragon
remembered
It's a 632ci, 1,320bhp
builder's van!
Hot diggety dog
DEC
EMB
ER 2
014
£4.
25
Hano-what?
Hot diggety dogHot diggety dogHot diggety dogHot diggety dog
Never mind, Dave Rothwell's done it again
Bays Of ThunderBays Of Thunder
Massive double-sided poster!Free
Packed with
Europe’s finest
Fords
140 PAGeS!
230 bhp normally
aspirated Cossie
YB inside!
cosworth mk1 escort
Nutt
er! S
im
oN mckiNley’S Warrior mk2
Six Fords with the power to match the looks!
InsIde: DatapoSt rS turboS + tuNiNg prefectS
+ ZoDiac mk4 eState + carS aND partS for Sale hot crossflow
AngliA 105elotus cortinA
superchArged
zetec fiestA
cApri v8 project
july 2014 • 213 PRINTED IN THE UK £4.45
July 2014
www.classicfordmag.co.uk
Plate-types, ATBs & viscous: it’s all inside
Lsd Know-How
tech
Pinto’d perfection
THames 300e
homebuilt
Be an expert on big saloons
buYiNG
mK2 Granada
MAGAZINE
www.4x4i.com
4x4
Dec
embe
r 2
01
4 £
4.4
0
MA
RC
H2013
ADVENTUREDriving to Iceland
WORKSHOPToyota survival guide
December 2014 £4.40
DE
CE
MB
ER
2014 BUYING GUIDEGrab a Land Cruiser
The original Off-road and 4 Wheel Drive magazine
DRIVING ISSUE: ADVICE, COURSES, GREENLANING, TRIPS
JEE
P R
EN
EG
AD
E D
RIV
EN
: OF
F-RO
AD
DR
IVIN
G IS
SU
E
WE TEST THE NEW BFGOODRICH ALL TERRAIN TYRE – in Baja Mexico!
EXCLUSIVE!
JEEP JUNIOROff-road in thehighly capablenew Renegade
ANING, TRRIIPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPS
LESSERSUVs
BEWARE!
www.retrocarsmag.com www.facebook.com/RetroCarsMagazine @RetroCarsMagwww.retrocarsmag.com www.facebook.com/RetroCarsMagazine @RetroCarsMagwww.retrocarsmag.com www.facebook.com/RetroCarsMagazine @RetroCarsMag
PLUS: MITSUBISHI LANCER TURBO • NEW FEATURE: SCRAPPAGE SCENE • SERIES MCRAE IMPREZA PROJECT • FORD SIERRA XR4X4 PROJECT • LOCK UP: CRAZYQUIFFS
FEBRUARY 2015 Issue 80 £4.40
PROJECT MANTAOur Manta A work commences…
‘SIXTIES MINI RACERA real racing survivor resurrected…
BEAMING LOTUSLe Mans engine & carbon body!
‘SIXTIES MINI RACERA real racing survivor resurrected…
BEAMING LOTUSLe Mans engine & carbon body!
PROJECT MANTAOur Manta A work commences…
‘SIXTIES MINI RACERA real racing survivor resurrected…
Our Manta A work
North American VR6-powered Caddy
RABBITRABBITRampant
modified classics
MODDERS’ GUIDE TO THE TRIUMPH SPITFIRE
MODDERS’ GUIDE TO THE
PRINTAUDIENCE: 176,000 Our enthusiast-based readers pour over each and every printed page and truly value the information and guidance provided by the editorial teams. Many collect their editions in binders and refer back to articles of interest for many years to come.Each title is also available in digital format and can be downloaded from the Apple iTunes Store; providing the added opportunity of embedding website links, video content and supplements.
• Fast Car: Circulation: 35,000 • Retro Cars: Circulation: 23,000 • Classic Ford: Circulation: 25,000• Custom Car: Circulation: 22,000
• Modern MINI: Circulation: 20,000• Fast Ford: Circulation: 20,000 • 4x4: Circulation: 16,000• Total Vauxhall: Circulation: 15,000
DISPLAY COST PER THOUSAND *
Double page spread £45 (£990 per mag)Whole page £25 (£550 per mag)Half page £13 (£286 per mag)Quarter page £7 (£154 per mag)COVER POSITIONS
Inside front cover £30 (£660 per mag)Inside back cover £28 (616 per mag)Outside back cover £30 (£660 per mag)CLASSIFIED
Eighth page £4 (£88 per mag)Sixteenth page £3 (£66 per mag)
*CPM rates are based on campaigns across all eight publications i.e. the full audience of 176,000. Separate rate cards are available for individual brands.
Series reductions: 3 inserts: 5%, 6 inserts: 10%, 12 inserts: 20%
Agency commission: 10% commission available to PPA recognised agencies only
VAT: All rates quoted are subject to standard rate VAT
Print Rates
WEB, DIGITAL AND SOCIAL MEDIA
Digital Rates
Target our 4.5 million social media followers with competitions, surveys and product branding initiatives!
Unique website users: 411,000 E-database list volume: 100,000 Social media followers: 4.5 million
Send an e-newsletter to our digital database of over
100,000 subscribers – ideal for product launches,
competitions and events! Website links and video
content can be included to increase engagement.
WEB SPECIFICATIONS (411,000 UNIQUE VISITORS) COST PER THOUSAND
Web leaderboard £10 + VAT
Web MPU £12 + VAT
Web button £8 + VAT
Web wallpaper £20 + VAT
Advertorial (full page) £40 + VAT
Advertorial plus vid (full page) £60 + VAT
DIGITAL MAILING LIST (100,000 SUBSCRIBERS) COST PER THOUSAND
E-database hire (plus free of charge in-house design) From £70 + VAT
SOCIAL MEDIA (4.5 MILLION FOLLOWERS) ONE OFF COST
A single post or share £250 + VAT
Seven posts in one week (competition or similar) £1,000 + VAT
Kelsey’s performance motoring content is everywhere – in print, online, on mobile devices, and in social media. Our audience live digitally plugged-in lives, and we go where they go.
Our dedicated digital marketing team are able to offer bespoke content-led solutions that meet specific client objectives. Utilising all of our platforms and editorial expertise – users are effectively engaged at every opportunity. Campaigns are project managed and monitored throughout to ensure that results are maximised.
JAPFESTCastle Combe Circuit Saturday 16th May 2015Attendance: 16,000Now firmly established as Europe’s biggest Japanese car show, Japfest is the premier event for the serious enthusiast. Experience non-stop high-speed performance Japanese track action including; spectacular drifting displays, a huge retail village and over 3,500 of Europe’s best Japanese cars on display.
CLASSIC FORD SHOWSanta Pod Raceway Sunday 31st May 2015Attendance: 12,000Britain’s premier classic Ford event for dedicated enthusiasts passionate about restoring, maintaining, tuning and driving. Expect a whole day of Ford only RWYB on the famous Santa Pod drag strip, toe curling stunts from the best in the business plus thousands of Britain’s best club cars on display.
PV SHOWSanta Pod Raceway Sunday 7th June 2015Attendance: 10,000The Performance Vauxhall Show is Britain’s biggest show celebrating everything that surrounds the Vauxhall marque. Featuring tyre-smoking action on the Santa Pod drag strip, over 1,600 of Europe’s finest Vauxhalls on display and a full day of live action.
MINI LIVE (NEW LAUNCH)Rockingham Motor Speedway Sunday 5th July 2015Estimated attendance: 3,000
FORD FAIRSilverstone Circuit Sunday 2nd August 2015Attendance: 17,000No other single marque show dominates the market place like Ford Fair - it’s the biggest of its kind in Europe! With over 3,600 cars packed into every available inch of Silverstone - everything from immaculate restored classics to the very latest performance and modified motors. This year will be its 30th anniversary so expect the show to be the biggest and best yet.
RETRO CARS LIVE (NEW LAUNCH)Rockingham Motor Speedway 9th August 2015 Estimated attendance: 3,000
JAPFEST 2Castle Combe Circuit Sunday 16th August 2015Attendance: 5,000Japfest 2 is the ultimate high performance experience. With a mix of thrilling track action and adrenaline pumping drifting displays and rides; this show is all about getting inside the cars and taking
them to their limits! Not forgetting a diverse range of Japanese cars on display - from pristine classics to modified show cars, track day cars and rare imports.
TRAXSilverstone Circuit Sunday 6th September 2015Attendance: 16,000TRAX is the ultimate performance car event; bringing together over 3,500 of the finest club cars from all marques, the biggest automotive brands, the most engaging experiences and non-stop track action on the Silverstone Circuit. The quality and variety on display is unrivalled, so expect an incredible turnout featuring everything from striped out track weapons to the very latest performance and tuned motors.
FORD FEST (NEW LAUNCH)Santa Pod Raceway Friday 13th September 2015Estimated attendance: 4,500Please contact us for trade stand rates and example sponsorship packages.
EVENTS Combined reach: 400,000Britain’s largest collection of performance motoring events offers unrivalled marketing opportunities, whether you are a sole trader who is looking for a small stand from which to sell products, or a world-renowned brand that would like to gain mass exposure through sponsorship, we have tried and tested solutions to suit all.
Each event also has a dedicated website, digital database and social media pages which are able to provide year-round exposure.
PRINT ARTWORK DEADLINES AND ON SALE DATESFAST CAR
Issue April 2015 Spring 2015 May 2015 June 2015 July 2015August 2015
September 2015
October 2015
November 2015
December 2015
January 2016
February 2016
Copy Deadline
January 22nd
February 19th
March 19th April 16th May 14th June 11th July 9th August 6th September 3rd
October 1st October 29th
November 26th
On sale date February 6th March 6th April 3rd May 1st May 29th June 26th July 24th August 21st
September 18th
October 16th
November 13th
December 11th
RETRO CARS
Issue March 2015 April 2015 May 2015 June 2015 July 2015August 2015
September 2015
October 2015
November 2015
December 2015
January 2016
Copy Deadline
February 6th March 6th April 1st May 1st June 5th July 3rd August 7th September 4th
October 2nd November 6th December 4th
On sale date February 20th March 20th April 17th May 15th June 19th July 17th August 21st September 18th
October 16th November 20th
December 18th
CLASSIC FORD
Issue March 2015 April 2015 May 2015 June 2015 July 2015Summer 2015
August 2015
September 2015
October 2015
November 2015
December 2015
January 2016
Copy Deadline
January 15th
February 12th
March 12th April 9th May 7th June 4th July 2nd July 30th August 27th
September 24th
October 22nd
November 19th
On sale dateJanuary 30th
February 27th
March 27th April 24th May 22nd June 19th July 17th August 14th
September 11th
October 9th November 6th
December 4th
CUSTOM CAR
Issue March 2015 April 2015 May 2015 June 2015Summer 2015
July 2015August 2015
September 2015
October 2015
November 2015
December 2015
January 2016
Copy Deadline
January 16th
February 13th
March 13th April 10th May 8th June 5th July 3rd July 31st August 28th
September 25th
October 23rd
November 13th
On sale dateJanuary 30th
February 27th
March 27th April 24th May 22nd June 19th July 17th August 14th
September 11th
October 9th November 6th
December 4th
MODERN MINI
Issue May/June 2015 Summer 2015 Jul/Aug 2015September/ October 2015
Autumn 2015November/December 2015
January/ February 2016
March/April 2016
Copy Deadline February 27th April 17th May 29th July 10th August 21st October 9th November 27th January 22nd
On sale date March 13th May 1st June 12th July 24th September 4th October 23rd December 11th February 5th
TOTAL VAUXHALL
Issue March 2015 April 2015 May 2015 June 2015 July 2015August 2015
September 2015
October 2015
November 2015
December 2015
January 2016
Copy Deadline
January 28th
February 25th
March 25th April 22nd May 20th June 17th July 15th August 12th
October 7th November 4th October 7th
On sale dateFebruary 13th
March 13th April 10th May 8th June 5th July 3rd July 31st August 28th
October 23rd
November 20th
December 18th
4X4
Issue March 2015 April 2015 May 2015 June 2015 July 2015August 2015
September 2015
October 2015
November 2015
December 2015
January 2016
February 2016
Copy Deadline
January 22nd
February 19th
March 18th April 16th May 14th June 11th July 9th August 6th September 3rd
October 1st
October 29th
November 26th
On sale date February 6th March 6th April 2nd May 1st May 29th June 26th July 24th August 21st
September 18th
October 16th
November 13th
December 11th
FAST FORD
Issue March 2015 April 2015 May 2015 June 2015 July 2015August 2015
Summer 2015
September 2015
October 2015
November 2015
December 2015
January 2016
Copy Deadline
January 15th February 12th March 12th April 9th May 7th June 4th July 2nd July 30th August 27th
September 24th
October 22nd
November 19th
On sale date January 30th February 27th March 27th April 24th May 22nd June 19th July 17th August 14th September 11th
October 9th November 6th
December 4th
CONTACT: Commercial Manager: Jeff Blackmore
Direct line: 01733 353 357 Mobile: 07896 678 130Email: [email protected]
