2015 ANNUAL GENERAL REPORT€¦ · QUEENSLAND 2015 ANNUAL GENERAL REPORT 2015 ORGANISATIONAL ACHIEVEMENTS » Successful activation of Quiksilver & Roxy Pro World Tour events » Inclusion

2015 ANNUAL GENERAL REPORT

ABOUT 42015 ORGANISATIONAL ACHIEVEMENTS 4CHAIRMAN’S REPORT 5CEO’S REPORT 6MESSAGE FROM QUEENSLAND GOVERNMENT 7PARTNERS 7BOARD MEMBER PROFILES 8 & 9STAFF PROFILES 10 & 11EVENTS 12 & 13BOARDRIDERS CLUBS 16 & 17SURF SCHOOLS 18 & 19MEDIA & ONLINE 20 & 21EDUCATION AND TRAINING 22THE FUTURE 22FINANCIAL REPORT 24 & 25

CONTENTS

Surfing Queensland was established in 1964 and has developed into a thriving sporting association committed to the development of the sport of surfing.

Surfing Queensland is the recognised not-for-profit peak state body of a national association entrusted and committed to the development of the sport of surfing. Surfing Queensland is at the forefront of a unique culture and healthy lifestyle, which is universally captivating.

Purpose and Vision

Purpose: Why we exist? To promote a healthier, more inclusive and active Queensland through experiencing the sport of surfing

Vision: What we want to achieve? Create a seamless pathway of opportunity for all participants in the sport of surfing

Our Partners: Surfing Queensland is recognised and supported by the Department of National Parks, Sport & Racing and engages a variety of partners who share in our vision to develop and promote the sport of surfing.

This year we witnessed a significant list of achievements for Surfing Queensland, including the delivery of countless development and participation initiatives, as well as outstanding success at all levels of the sport.

Under the guidance of CEO Adam Yates, Surfing Queensland has evolved into a mature professional organisation, striving to deliver immediate benefits to the sport of surfing whilst developing initiatives that will ultimately benefit the sport of surfing within Queensland long into the future.

I would like to acknowledge the valuable support provided by the Queensland Government. This support allows Surfing Queensland to deliver countless programs and initiatives, which directly enhance opportunities within the sport of surfing at all levels.

I would like to sincerely thank Surfing Queensland’s major partners for their valuable support of surfing in Queensland including Breaka Flavoured Milk, Tourism & Events Queensland, , Surfing Life Magazine, World Surfaris, Health Insurance Fund and Australian Skin Cancer Clinics.

Thank you to the Surfing Queensland board of directors for providing their guidance and expertise to Surfing Queensland. Your contribution is greatly valued, particularly given that it is provided on a voluntary basis.

Lastly, I would like to take this opportunity to thank and congratulate Adam Yates and his team of dedicated staff within

Surfing Queensland for their hard work and professionalism throughout 2015. I am looking forward to working alongside you in 2016.

John Charlton Chairman

ABOUT

WELCOME TO THE SURFING QUEENSLAND 2015 ANNUAL GENERAL REPORT

2015 ORGANISATIONAL ACHIEVEMENTS

» Successful activation of Quiksilver & Roxy Pro World Tour events

» Inclusion of Men’s and Women’s WQS 1000 Star rated event, Scoot Burleigh Pro presented by Vissla

» Breaka Flavoured Milk reinforces commitment to Surfing Queensland-affiliated Surf Schools

» Successful activation of State qualification events for competitors across all disciplines

» Continued growth of the Surfing Queensland/Australia Surf School network

» Activation, via affiliated surf schools of the Surfing Australia Vegemite SurfGroms program

» Production and distribution of high quality 32-page quarterly magazine via hard copy and digital database

» Queensland athlete Mick Fanning – 2015 Men’s - World Surf League (WSL) Runner-Up

» Queensland athlete Isabella Nichols – 2015 Girls Junior -World Surf League (WSL) Champion

» Queensland surfer Jack Freestone qualifies for the 2016 WSL Men’s World Tour

» Queensland surfer Keely Andrew qualifies for the 2016 WSL Women’s World Tour

» Queensland hosts the 2015 Australian SUP & Paddle Festival

» Queensland hosts the 2015 Australian Junior Titles

CHAIRMAN’S REPORT

In 2015 Surfing Queensland brought back both a men’s and women’s WQS 1000 to Queensland, the Scoot Burleigh Pro

4 – SURFING QUEENSLAND ANNUAL REPORT 2015 SURFING QUEENSLAND ANNUAL REPORT 2015 – 5

CEO’S REPORT MESSAGE FROM QUEENSLAND GOVERNMENT

PARTNERS

funding applications, to name just a few. The Surfing Queensland Coaching Participation Program has continued to provide affiliated Boardriders Clubs with funding assistance, as well as subsidised coaching accreditation, which has enabled clubs to bolster their level of skilled officials throughout the Club network.

The Surfing Queensland/Australia Surf School network expanded during the 2015 period, which has enabled almost 70,000 participants to take their first step into the water and experience the exhilaration that only the sport of surfing can provide. Surfing Queensland-affiliated surf schools continue to set the benchmark for best practice operations when introducing participants to the sport of surfing in a safe and friendly atmosphere.

Surfing Queensland provided a host of officiating courses throughout the year in various regions. These courses ensure that aspiring officials who set their sights on a career in surfing have the very best opportunities to rise through the ranks of officiating within the sport.

Congratulations to all Queensland athletes who have achieved excellent results in the competitive arena on both the domestic and international landscape.

Finally, I would like to extend my heartfelt thanks to the Surfing Queensland board of directors as well as the team of dedicated staff at Surfing Queensland. Your collective efforts ensure that Surfing Queensland is a thriving organisation able to provide tangible benefits to the sport of surfing within Queensland.

Adam Yates Chief Executive Officer

Queensland boasts some of the best beaches in Australia and the world and most of us love to get outdoors and take advantage of them.

So it’s no wonder that surfing is an integral part of the Queensland lifestyle.

The Queensland Government recognises how much Queenslanders love to surf.

We also recognise the benefits associated with getting involved in sport and the sporting lifestyle, which is why the government has provided $857,400 to Surfing Queensland over the last three years to support its programs.

More than 4,500 young surfers recently participated in just one of those programs — the Rookie to Shredder initiative from Yeppoon to the Gold Coast and on North Stradbroke Island.

More than 450 structured development sessions, using more than 70 newly accredited level-one Surfing Queensland coaches were held, with the program gaining momentum among board rider clubs, and underpinning the future sustainability of the surfing network, through upskilling club volunteers with professional coaching qualifications.

We are keen to see more rising stars join the state’s surfing elite made up of champions including Stephanie Gilmore, Mick Fanning, Wayne Bartholomew and Joel Parkinson, to name just a few.

The message is clear. The Queensland Government is proud of our state’s surfing

culture and the opportunity the sport offers to so many to get outside and enjoy some of Queensland’s beautiful beaches.

As the Minister for Sport I wish Surfing Queensland and the surfing community all the best for another safe and successful year.

The Honourable Curtis Pitt MP

Treasurer

Minister for Aboriginal and Torres Strait Islander Partnerships

Minister for SportWELCOME TO THE 2015 SURFING QUEENSLAND ANNUAL REPORTIn this, our 51st year in operation, Surfing Queensland has achieved successful results across all areas of the organisation.

2015 marked another successful activation of major events with the resurrection of the Scoot Burleigh Pro at Burleigh Heads. This event kicked off the WSL Qualifying Series in Australia for 2015 and proved to gain enormous support from both local and international surfers. Following it was the activation of Quiksilver & Roxy Pro events, which signifies the beginning of the World Tour season each year at the famed Snapper Rocks. Surfing Queensland managed these events on behalf of Quiksilver and Roxy and once again, both events were hailed a resounding success.

Surfing Queensland continued to deliver grassroots events spanning all disciplines and age groups throughout 2015. These events provided Queensland athletes with a vital development platform to achieve their goals in surfing whilst delivering ongoing opportunities for officiators within the sport.

In 2015, Surfing Queensland once again witnessed our affiliated Boardriders Club networks go from strength to strength. Queensland Boardriders Clubs have achieved some notable milestones in the areas of competitive success, activation of successful events, improvements in governance and successful results with Queensland Government

BILL BYRNE MP - MINISTER FOR SPORT & RACING

SURFING QUEENSLAND ANNUAL REPORT 2015 – 7 6 – SURFING QUEENSLAND ANNUAL REPORT 2015

PAUL GAFFNEYPaul Gaffney works in corporate leadership roles within the finance and banking profession and is based on the Gold Coast where he enjoys a lifestyle filled with family, friends and, of course, surfing. His professional resilience and business acumen was developed over 10 years as a professional athlete, coach and administrator competing in the elite high-performance international environment of sport as a business from Europe to Asia.

A surfing tragic since childhood, Paul couldn’t resist the chance to combine his passions for business and sport development through his role on Surfing Queensland’s board.

SHAUN ROSEShaun Rose is the director of Rose Litigation Lawyers, a boutique commercial litigation and insolvency law firm based on the Gold Coast. Shaun has vast experience as a lawyer, including experience in high-end litigation and dispute resolution matters in Queensland and Australia-wide. Shaun also has experience in the sports and media arena in London, UK where he worked for the Murdoch-owned British Sky Broadcasting Ltd in their in-house legal department, together with experience working for central London law firms.

Shaun has a strong affiliation with surfing in Queensland having grown up at Currumbin on the Gold Coast. He joined the Currumbin Surf Life Saving Club at five years of age and began surfing at the age of 12. He was also one of the founders of the Marymount Surf Classic in 1998, an annual school competition with age groups including women’s divisions that continues to run today. He won “age champion” in the event’s inaugural year. Shaun has an interest in the surfing community in Queensland and seeks to actively contribute to the sport and to the Queensland surfing community.

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KAT BESTKathryn is an experienced and passionate marketing and communications professional, with nearly a decade of experience at a number of major media and corporate brands.

With a Bachelor of Business majoring in Public Relations and Marketing at Queensland University of Technology (QUT), Kathryn commenced her career at Nova 106.9 Brisbane and then moved to Channel 7 Brisbane to work across both publicity and marketing disciplines.

For the past 4 years, Kathryn has worked across a number of portfolios in the Brand and Marketing team at the Bank of Queensland (BOQ), but currently as the Marketing Manager - Brand and Partnerships, her focus is on developing and driving BOQ’s brand campaigns, sponsorship portfolio and community investment strategy.

Combining her knowledge of the fast pace of media and practice in the corporate sector, Kathryn has developed a deep understanding and passion to support not-for-profits through corporate partnerships.

BOARD MEMBERS

JOHN CHARLTONJohn has been surfing the Queensland coast since his love affair with the sport began many years ago surfing on “surf o planes” as a young boy. John manufactured surfboards on the Gold Coast during his 20s with icons of the surfing world such as Dick Van Straalen, Richard Harvey, Geoff Darby, Keith Paul and Greg Clough.

John’s knowledge of surfboard manufacturing led him overseas where he produced surfboards whilst residing in France. Upon his return, John shifted his attention to the surf clothing industry and managed a “baby” Billabong as well as Cheetah swimwear prior to starting up the adventurous Sea Island label with Dick Van Straalen.

By then, John had started working in the media producing surf reports for FM 104 and then Triple M. This experience led John into TV, which is where he spent 11 years producing segments focusing on surfing for “Brownie’s Coastwatch” and “Creek to Coast”.

John’s involvement with the grassroots level of the sport is also extensive. He was a regular fixture at Surfing Queensland events as a commentator for many years, as well as providing written weekend surf reports for The Courier Mail.

John is currently the Chief Reporter and advisor for Coastalwatch and produces beach reports for radio station 4BC. John currently resides on the Gold Coast; however he spends much of his spare time on his property in the Sunshine Coast hinterland where he is a regular fixture in the lineup at Noosa and surrounding areas.

CHRIS SOMERVILLEChris is a multi-channel marketing strategist, specialising in retail. In a marketing career spanning two decades, including 3 years as Director of Hitworks, Multi-channel Retail Consultants, and 12 years at City Beach as Chief Marketing Officer, his depth of knowledge in retail and e-commerce businesses gives him the experience to deliver impactful, cohesive marketing strategies that return solid results based on ROI. Chris drives the development of retail marketing strategies for both bricks-and-mortar and online channels. As a solutions-driven campaign developer, he is constantly finding new ways to apply technology to deliver end-to-end campaigns that increase consumer engagement and drive revenue.

Chris has a long relationship with Surfing Queensland through the supporting sponsorship of many events including the City Beach Pro, Billabong Kirra Pro, Billabong Indigenous Pro, Billabong Pro Junior, and the early sponsorship of Surfing Queensland Surf Schools. He is very passionate about the development of the sport of surfing in Queensland, and the opportunity to contribute to its growth.

LUKE MCKENZIELuke has been on the Board of Surfing Queensland since 2010. He has surfed for over 30 years and relocated to the Gold Coast in 1999 to allow more time to surf the great waves in the region. He has a passion for the sport and is now encouraging his own kids and their friends to enjoy what surfing can offer. Professionally, Luke is the Managing Director of Balmain PNG Limited and a Director of Balmain Commercial, a diverse financial service provider and fund manager. Luke has postgraduate qualifications in Applied Finance and Investment and is Fellow of FINSIA.


STAFF

ADAM YATESAdam joined the Surfing Queensland team in early 2010 as Surfing Queensland’s Events Manager. Adam has become an integral component of the management structure of the organisation. Prior to commencing with Surfing Queensland Adam held a number of roles in sales and account management after his business degree in 2003.

Adam’s portfolio has been vast and included the organisation and activation of over 30 events each year, ranging from grassroots programs through to the sport’s elite level.

Along with all State based events and programs, Adam’s main focus was the event management of the prestigious WSL Quiksilver & Roxy Pro World Tour events. Adam was also the event organiser and contest director for the WSL Burleigh Pro World Qualifying Series event. Adam is an avid surfer and waterman and has also surfed in elite level surfing competitions.

Adam was appointed CEO of Surfing Queensland in mid 2014 by the board of directors who recognised Adam’s commitment and thorough knowledge of the organisation. He is passionate about the sport of surfing and his mandate is to provide the very best opportunities for anyone who wants to be involved at any level within the sport.

DAVID LAMMINDavid Lammin has worked as the Club Development Officer (Sunshine Coast) since mid-2009 and has been a vital conduit in ensuring the Sunshine Coast and greater Northern region is delivered the full range of benefits on offer from Surfing Queensland. Prior to joining Surfing Queensland, Dave held the role of programs co-ordinator / lifesaving development officer for Surf Life Saving Queensland (Sunshine Coast).

Dave has vast experience in the field of sports development and his qualifications include a Certificate IV ‘Training and Assessment’, Certificate II ‘Public Safety’ (Aquatic Rescue), Apply First Aid Certificate, Advanced Resuscitation Techniques, Level 1 ‘Surf & SUP coaching’ accreditation, Level 1 ‘International Judging and Officiating’ accreditation and is currently completing a Masters of International Sport Management through Southern Cross University.

In the past, Dave has been an owner/operator of several affiliated Surfing Queensland Surf Schools and has also performed in the role of manager and surf guide in some of the world’s most exotic surf locations during his tenure with Tropic Surf. Dave has a genuine passion for the sport of surfing and his particular interest in ‘grassroots’ development of the sport has provided many benefits to the broader Surfing Queensland network.

CORY ROBERTSCory commenced his role with Surfing Queensland in early 2014 and since then has been heavily immersed in the activation of events across all levels from grassroots right through to Surfing Queensland’s multi million dollar flagship event – The Quiksilver and Roxy Pro.

Having stepped up to take on the role of Surfing Queensland’s Event Manager in mid 2015, Cory now oversees the organisations entire events portfolio as well as servicing sponsors and corporate partners to ensure all deliverables are met.

Cory’s work ethic has made him an integral component of the 30 plus events run by Surfing Queensland each year. In conjunction with his managerial roles in events, Cory strives to achieve the highest possible media outcomes for events and initiatives rolled out by the organisation.

Outside of the office, Cory shares an endless passion for photography which stems back over six years and has photographed for an extensive list of commercial and editorial companies within the Surf Industry.

ALAN BIGGSDuring the last 20 years Alan has held General Manager and CFO roles across a diverse range of industries as well as 3 years in Local Government as the CEO for the Shire of Shark Bay. (Alan was the first person in Western Australia to be appointed the Chief Executive Officer of a Local Government from private enterprise, which required Ministerial Approval). His experience spans across many industries and his leadership skills come from managing companies with turnover in excess of $100 million and significant staff levels (450).

Alan’s formal qualifications (3) include a Bachelor of Commerce (Accountancy), Graduate Diploma in Marketing and a Diploma in Technical Analysis.

EMMA FLETTEmma joined the Surfing Queensland team late in 2012 as the Administration and Accounts Officer. After completing her secondary schooling in the country town of Gunnedah, New South Wales, Emma moved on to Coffs Harbour to attend Business College and complete a Certificate in Advanced Secretarial Studies.

Emma’s involvement in a number of different industries over many years has provided her with extensive knowledge and experience. Her genuine care for clients is evident in her high level of customer service. Emma is generally the first point of contact, taking care of phone enquires and dealing with our memberships, event entries, registrations and ensures the smooth and efficient running of Surfing Queensland’s head office.

DEV LAHEYAs the most recent member of the team, Dev has hit the ground running in his position of Events & Communications Coordinator for Surfing Queensland. Dev’s experience in surf sports has shown with his profound involvement in Surf Life Saving proving to be an asset to activation to the 30 plus events on the Surfing Queensland calendar. Government funding applications, World Surfaris portfolio manager, Australia Skin Cancer Clinics portfolio manager and ownership of Surfing Queensland’s social media platforms are just some of the key tasks that Dev handles along with his everyday responsibilities.

Dev’s Bachelor in Business Marketing has assisted in the behind the scenes promotion of Surfing Queensland and its events for the duration of his employment which will be 2 years in October.


Event Management encompasses a large portion of Surfing Queensland’s overall operations with the State’s governing body activating over 30 events annually from Coolangatta to Agnes Water, and just about everywhere in between.

Surfing Queensland employs a full time Events Manager as well as a Media and Communications coordinator to ensure competitors and sponsors alike receive the product delivered by Surfing Queensland is second to none. It is this dedication to event management that has enabled Surfing Queensland to be recognised as worldwide leaders in the management of professional surfing events.

In 2015, Surfing Queensland continued to deliver excellence in event management.

Wasting no time, the 2015 season begun with the activation of four events including the first WSL Australasia Pro Junior on the Gold Coast before then moving to the coveted Burleigh Pro presented by Bruce Lynton Land Rover. The World Surf League (WSL) QS1000 kicked off at the iconic Burleigh Point on the Gold Coast in late January and is the event that opens the doors to the organisations major events sector.

Shortly thereafter, the Quiksilver & Roxy Pro took place at Snapper Rocks and with ongoing changes and improvements made to the event site for 2015, Surfing Queensland was able to deliver yet another world class surfing precinct to the world, further establishing the organisation as a world leader in major surfing events. In the end, it was Carissa Moore who set the bar for 2015 with a win at the Roxy Pro, which ultimately set her up to win an astonishing three World Titles.

The Surfing Queensland events team then travelled north for our annual event activation Agnes Water. From then on, it was a host of state qualification platforms in respective disciplines such as shortboard, longboard, stand up paddle, prone paddle and bodyboarding as athletes vied for a position in their respective Queensland teams.

The Queensland Championship Circuit delivered action aplenty across the three - event series that culminated in a down-to-the-wire finish at Burleigh Heads with Coolangatta’s Nick Vasicek defeating 2014 Champion, Tim Macdonald for overall honours.

Several other event highlights throughout 2015 were the Australian SUP & Paddle Festival which took place at Currumbin Alley and the delivery of the SUP Mum’s Program which was considered a huge success after its first year since its inception in 2014. The program saw mums from all over the State jumping on a board and soaking up the sport of SUP and all of the benefits that it has to offer.

EVENTS


EVENTS


Surfing Queensland currently has over 40 member boardrider clubs in the state of Queensland. Boardrider clubs are considered the ‘grass roots’ of the sport and one of the key areas of development for Surfing Queensland. For this reason Surfing Queensland has continued to invest heavily into the benefits offered to our affiliated Boardrider clubs. Membership growth in Boardriders Clubs over the past 12 months has seen another increase built around the growing number of persons taking up the sport of SUP boarding, particularly in areas north of the state where there is limited access to surf. Also the number of junior memberships in Clubs has been expanding rapidly, especially in Clubs previously not traditionally ‘junior focussed’. Increasing junior numbers in Clubs has been attributed to the success of the sport’s developmental pathway. Surfing Australia’s Surf Groms program coupled with Surfing Queensland initiatives, such as the ‘Rookie to Shredder’ program, has seen Clubs deliver consistent training and development sessions for hundreds of junior Club members across the state for a number of years.

Boardriders Clubs continue to seek additional revenue streams to help fund expanding Club initiatives and operations. Grant seeking and subsequent successful applications by Clubs, have

had a significant impact on our affiliated Club’s ability to up-skill their volunteer members, deliver training and development opportunities for Club members and improve upon Club governance. Identifying and communicating grant opportunities for Clubs will continue to be a priority for the organisation, to ensure the long term sustainability of the affiliated Boardriders Club network in Queensland.

Surfing Queensland ‘Club Sanctioned’ events continue to grow as Club Management Committees become more confident and capable of delivering open invitation events. Access to increased Club funds has also provided greater scope for Clubs to plan, promote and deliver high calibre events across all age divisions and surfing disciplines.

BOARDRIDERS CLUBS


The surf school network has continued to be an important component of Surfing Queensland’s operation. In 2015 we had 22 surf schools affiliated in Queensland and ensured they are qualified and experienced to operate at the highest level of best practise.

A growing interest in stand-up paddleboarding (SUP) has prompted an increase in SUP School affiliation enquiries both in the south east corner and in the northern and central regions of the state. SUP will be an important conduit for the expansion of participation numbers in our sport, especially north of Noosa.

The Surf and SUP Groms Program continues to gain and hold the support of our affiliated Surf and SUP Schools. This program has now had time to mature over the past few years and is a well known commodity in the Surf and SUP School space. Furthermore, the program represents a key component in the sport’s developmental pathway and has been responsible for an increased flow of junior surfers transitioning into affiliated Boardriders Clubs

Again in 2015, Breaka Flavoured Milk continued its sponsorship of the Surfing Queensland affiliated surf school network. This significant sponsorship has enabled mutually beneficial outcomes to all stakeholders.

The process for surf schools providing all their Principal Documents for affiliation has been brought forward for the coming 2016 year to alleviate the burden on operators at their busiest time of the year.

Four-time World Champion Mark Richards lends a SurfGrom a hand

You’re never too young to learn to surf at a Breaka Surf School

Breaka Flavoured Milk supporting grass roots surfing throughout Queensland

BargaraSurf School Bargara (07) 4159 0668

Bribie IslandSunshine Coast Surf Schools 0404 073 873

BroadbeachBroadbeach Surf School (07) 5538 4174

Central BroadbeachGold Coast Surf Academy 0415 572 775

Burleigh HeadsGodfathers of The Ocean Surf School 0402 911 146

Burleigh HeadsParamount Learn to Surf (07) 5593 6919

CaloundraNorth Caloundra Surf School 0411 221 730

Caloundra Silky Surf 0402 375 681

CoolangattaWalkin’ On Water Surf School 0418 780 311

CoolumCoolum Surfing School 0438 731 503

Currumbin Surfing Services Australia (07) 5535 5557 Kawana Sunshine Coast Surf Schools 0404 073 873

MackeyPro Paddle Mackey0409 766 805

Main Beach 1st Wave Surf School 0410 400 800

MaroochydoreMaroochy Surf School 0410 345 922 Mooloolaba Robbie Sherwell’s Surfing Academy (07) 5478 1337

Noosa Go Ride A Wave 1300 132 441

North Stradbroke Island North Stradbroke Island Surf School (07) 3409 8342 Peregian Beach The Surfsense Academy 0415 479 984

Surfers Paradise Go Ride A Wave 1300 132 441

Surfers Paradise (Japanese School)Sunshine State Surfing School (07) 5520 0198

Surfers ParadiseCheyne Horan School of Surf 1800 22SURF Surfers Paradise Get Wet Surf School 1800 438 938

YeppoonCapricorn Coast Learn 2 Surf 0488 076 5

SURF SCHOOLS

18 – SURFING QUEENSLAND ANNUAL REPORT 2015 SURFING QUEENSLAND ANNUAL REPORT 2015 – 19

MEDIA AND ONLINE

As Surfing Queensland recognises the importance the media plays in the marketing and promotion of surfing, as such, the organisation has a full time dedicated Events and Communications Co-ordinator to oversee all aspects of the media.

Surfing Queensland’s media department serviced over 30 events during 2015 through various forms of media, including traditional mediums such as print, radio and TV, as well as web and social media. Surfing Queensland’s Open Men’s state qualifying series (Queensland Championship Circuit) continued to elevate in status thanks to increased interest and support from local media outlets.

We have continued to experience rapid growth in social media forums such as Facebook and Instagram. With targeted campaigns being developed within this area, rapid growth in this arena seems set to continue.

WWW.SURFINGQUEENSLAND.COM

VISITS: 74,514UNIQUE VISITORS: 33,432PAGEVIEWS: 207,636% NEW VISITS: 36.20

2015 SCOOT BURLEIGH PRO - MEDIA REPORT STATISTICS

POTENTIAL VIEWERSHIP: 148,761,667 TOTAL ARTICLES: 60ADVERTISING VALUE EQUIVALENCY (AVE): $1,524,807

SOCIAL MEDIA

FACEBOOK: 4,579 REACH: 374,159INSTAGRAM: 8086 (+4756)

SURFING QUEENSLAND MAGAZINE

OVERALL READERSHIP: 12,500Quarterly distribution via hard copy and electronic distribution

EVENTSINAUGURAL RED BULL MAZEPOINT LOOKOUT BOARDRIDERS WIN QLD AUSTRALIAN BOARDRIDERS BATTLE2015 BILLABONG PARKO GROM STOMP PRESENTED BY FLIGHT CENTRE

NEWSMORNING RITUAL WITH HOLLY-DAZE COFFEYMICK FANNING & JULLIAN WILSON WITH THE SPIRIT OF SPORT AWARDSURFING QUEENSLAND CLUB PROFILE & SURF SCHOOL SPOTLIGHT

SUMMER 2015/16 GOLD COAST OFFICIALLY THE 8TH WSR

© Zaz/Quiksilver

YOUR QUARTERLY DOSAGE OF SURF NEWS

Gold Coast officially nam

ed 8th World Surfing Reserve . Photo: Sean Scott

Dimity Stoyle and Mitch Crews – 2015 Scoot Burleigh Pro Champions!


Surfing Queensland continued to devote considerable effort and resources into training and education opportunities in Queensland during 2015.

For the first time, Surfing Queensland has trialled the introduction of ‘Judging Information Seminars’. These sessions were conducted for the benefit of Boardriders Club members and were delivered on the Gold and Sunshine Coasts for short and longboard and on the Gold Coast for Bodyboard. All 3 ‘Judging Information Seminars’ were very successful and will be re-run again as time permits.

Level 1 Surf Coaching accreditation continues to be the most popular course on the calendar. Numbers in these courses remain very steady. However, numbers in the Bodyboard Level 1 Coaching Courses continue to struggle. This is due to the fact that, Surfing Queensland only has 2 affiliated Bodyboard Clubs currently affiliated, and numbers in this segment of the sport have been declining.

Surfing Queensland is looking at ways of improving its existing booking arrangement with both the Gold and Sunshine Coast Recreation Centres. Both facilities remain the ideal choice for the delivery of training and education courses rolled out by the organisation.

The delivery of both Coaching and Judging Courses will remain a key component of Surfing Queensland’s core business and will remain pivotal to achieveing key outcomes in the up-coming year.

Surfing Queensland intends to continue to elevate the sport of surfing within Queensland through an array of avenues which cater for all levels of the sport.

Surfing Queensland is committed to developing strategies and initiatives which benefit our broader network and improve communications by embracing technological advances and integrating them into the sport of surfing.

Surfing Queensland will endeavour to maintain and develop existing relationships through the Government and corporate sector whilst placing a particular focus on the future viability and sustainability of the organisation through forming new relationships. This direction is designed to deliver benefits to all levels of surfing, whether you are an aspiring world champion, officiator of the sport or simply someone who wants to experience the thrill and exhilaration of catching your first wave.

We invite you to join us and become part of a sport that is truly unique and captivating.

EDUCATION AND TRAINING

THE FUTURE

Surfing Queensland’s Sports Development Manager Dave Lammin running through a training module.

The next crop of junior talent are destined to achieve big things!

Burleigh Boardriders Coach Kyle Robinson taking the Club’s juniors through their paces during a training session

Mitchell James doing a lap of honor after winning the MP Classic.

Phone: +61 7 5520 1165 Fax: +61 7 5599 5097 Email: [email protected] Web: www.surfingqueensland.com Postal: PO Box 233, Burleigh Heads, 4220 Street: Level 2, Old Burleigh Theatre

Arcade, Burleigh Heads, 422022 – SURFING QUEENSLAND ANNUAL REPORT 2015

FINANCIALS

FINANCIAL STATEMENTSSTATEMENT OF FINANCIAL PERFORMANCE FOR THE YEAR ENDED 31ST DECEMBER 2015

Revenues from ordinary activities

Employment expenses

Event and operating expenses

Depreciation expenses

Profit from ordinary activities

Other income

Total Surplus for Year

2,352,177 2,291,976

(518,144) (556,897)

(1,817,082) (1,718,472)

(42,932) (35,720)

(25,981) (19,113)

2,914 1,954

(23,067) (17,159)

2015 ($) 2014 ($)

CURRENT ASSETS

Cash at Bank 908,483 989,227

Receivables 159,191 18,807

Other 64,720 54,371

TOTAL CURRENT ASSETS 1,132,394 1,062,405

NON-CURRENT ASSETS

Property, plant and equipment 175,646 211,176

TOTAL NON-CURRENT ASSETS 175,646 211,176

TOTAL ASSETS 1,308,040 1,273,581

CURRENT LIABILITIES

Payables 47,041 36,732

Prepaid Income 193,546 163,061

Provisions 44,012 27,280

TOTAL CURRENT LIABILITIES 284,599 227,073

NON-CURRENT LIABILITIES

Employee Benefits 6,731 6,731

TOTAL NON-CURRENT LIABILITIES 6,731 6,731

TOTAL LIABILITIES 291,330 233,804

NET ASSETS 1,016,710 1,039,777

EQUITY

Retained profits 1,016,710 1,039,777

TOTAL EQUITY 1,016,710 1,039,777

2015 ($) 2014 ($)

The 2015 year provided many new financial challenges, none the least of which was losing two major sponsors in ANPHA (Govt funding) $96,000 and Chiko $70,000. Finding new sponsors in a very difficult market was a major focus. Fortunately, new sponsors came on board for the launching of the Scoot Burleigh Pro, which proved to be a highly successful event and offset a large portion of the above lost funding. The budget for 2015 was initially set at a loss of $65,000. All events were closely reviewed along with their associated costs to turn this loss around and achieve an excellent result of breaking even at year end. The Quiksilver and Roxy Pro ran over time which inflated both revenue and costs equally. Unfortunately due to fraudulent activities by a trailer manufacturer, Surfing Queensland lost a deposit on a new trailer, which resulted in writing off a bad debt of $23,273. This took the final result for the year to a loss of $23,067. The matter has been pursued by Fair Trading and we may yet see some compensation.The organisation has excellent reserves and very strong liquidity. There are no borrowings, minimal creditors and only a handful of current debtors.


WWW.SURFINGQUEENSLAND.COM