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2014 Media Coverage
As of October 2014
HK Golfer
Date: ! Nov 2013 – Dec 2014
Reach: ! 200,000+ readership
Profile:! ! Women & men, 35+ yo ! Hong Kong, China ! Affluent golfers, business
and high-end leisure travellers
Link:! http://www.hkgolfer.com/liquid-assets
Hong!Kong! China!
HOME Journal (Edipresse)
Date: ! October 2014
Reach: ! 150,000+ readership 40,000 circulation
Profile:! ! Women, 25+ yo ! Hong Kong / Macau ! Educated, affluent and
receptive home-dwellers (both owners and tenants), architects and designers
Hong!Kong!
ESQUIRE Hong Kong
Date: ! September 2014
Reach: ! 40,000 circulation 15,000 followers (fb) Hong Kong’s #1 Men Magazine of the year
Profile:! ! Men, 25+ yo ! Hong Kong / Chinese ! International affluent men
with interest in fashion & lifestyle
Link:! https://www.esquirehk.com/food_drinks/liquor/ec-the-experience-company
Hong!Kong!
WEALTHX / BILLIONAIRE.com THE BUSINESS TIMES
Date: ! 3 September 2014
Reach: ! 2,800 followers (fb)
Profile:! ! Men & Women, 35+yo ! Singapore / Asia-Pacific ! World’s leading UHNW
intelligence (net assets of US$30 million and above)
Link! http://www.wealthx.com/articles/minisite-post/chinese-oenophiles-thirst-for-vintage-knowledge/
Singapore!
QueenEco.com
Date: ! 5 September 2014
Reach: ! 3,100 followers (fb)
Profile:! ! Women, 25+ yo ! Hong Kong / Chinese ! Love France and lifestyle
Link:! http://www.queeneco.com/organized-by-insider-%E9%A0%82%E7%B4%9A%E5%A5%A2%E8%8F%AFwine-dine-tour/
Hong!Kong!
MRRM
Date: ! August 2014
Reach: ! 6,500 followers (fb) Hong Kong’s #3 Men Magazine of the year
Profile:! ! Men, 30+ yo ! Hong Kong / Chinese ! Trendy men into fashion,
grooming, gadgets, food and travel
Hong!Kong! China!
THE PEAK Magazine
Date: ! August 2014
Reach: ! 20,000 circulation Hong Kong’s #3 Luxury Magazine of the year
Profile:! ! Men, 30+ yo ! Hong Kong / Chinese ! HNWI, top affluents and
celebrities
Hong!Kong! Singapore! Malaysia! Indonesia!
CRAVE Magazine
Date: ! August 2014
Reach: ! 15,000 followers (fb)
Profile:! ! Men & women, 25+ yo ! Hong Kong / Expats ! Affluent, educated and
well-traveled food lovers and F&B sector professionals
Hong!Kong! China!
HARPER’S BAZAAR Magazine
Date: ! August 2014
Reach: ! 32,000 circulation 25,000 followers (fb)
Profile:! ! Women, 25+ yo ! Hong Kong / Chinese ! Upper class women
looking for luxury fashion, beauty innovations, celebrity profiles, fashion news
Hong!Kong!
COSMOPOLITAN Magazine
Date: ! August 2014
Reach: ! 250,000+ readership 60,000 circulation Hong Kong’s #1 Women Magazine of the year
Profile:! ! Women, 25+ yo ! Hong Kong / Chinese ! Career women searching
the best in fashion and beauty, the latest on health and well being, relationships and romance, culture and entertainment
Hong!Kong!
TIME OUT HK Magazine
Date: ! July 2014
Reach: ! 122,500 readership 40,000 circulation 56,000 followers (fb) Hong Kong’s #1 Lifestyle Magazine of the year
Profile:! ! Men & Women, 25+ yo ! Hong Kong / international ! Affluent, lifestyle and
travel-oriented
Hong!Kong!
HK Magazine (Wedding Guide)
Date: ! July 2014
Reach: ! 80,000 circulation Hong Kong’s #2 Lifestyle Magazine of the year
Profile:! ! Men & Women, 25+ yo ! Hong Kong / international ! Affluent, lifestyle and
travel-oriented ! Couples
Hong!Kong!
CAPITAL Magazine
Date: ! July 2014
Reach: ! 50,000 circulation
Profile:! ! Men, 40+ yo ! Hong Kong / Chinese ! Business executives
Hong!Kong!
MRRM Online
Date: ! July 2014
Reach: ! 64,277 unique users/month
Profile:! ! Men, 30+ yo ! Hong Kong / Chinese ! Trendy men into fashion,
grooming, gadgets, food and travel
Link:! http://www.mrrm.com.hk/index.php?route=events/events&category=5&events_id=984
Hong!Kong!
Lifestyle Asia Online
Date: ! 3 July 2014
Reach: ! 65,000 unique users/month
Profile:! ! Women & Men, 25+ yo ! Hong Kong, Singapore,
Bangkok, Kuala Lumpur ! Wealthy upper class
Link:! http://www.lifestyleasia.com/all/en/scene/people/feature/qa-wine-expert-julien-yung-experience-company-drinking-morning/
Hong!Kong! Singapore! Malaysia! Thailand!
The Hong Kong Economic Journal
Date: ! July 2014
Reach: ! 83,000 circulation
Profile:! ! Women & Men, 30+ yo ! Hong Kong / Chinese ! Business executives
Hong!Kong!
HKTDC
Date: ! 30 July / 10 October 2014
Reach: ! 479,000 readership 224,100 circulation
Profile:! ! Men & Women, 40+ yo ! Hong Kong / Chinese /
International ! Business Executives
Link:! English: http://www.hktdc.com/info/mi/a/hkti/en/1X09YL63/1/Hong-Kong-Trader---International-Edition/The-New-Luxury.htm French: http://www.hktdc.com/info/ms/a/fr/1X04C4L3/1/French/Le-Tourisme-Vinicole-S%C3%A9duit-De-Plus-En-Plus-L-Asie.htm
Hong!Kong! China!
Tie The Knots
Date: ! July 2014
Reach: ! 65,000 unique users/month
Profile:! ! Women & Men, 30+ yo ! Hong Kong / Chinese ! Wealthy couples
Link:! http://www.tietheknots.hk/articles/Honeymoon/Destinations/%E7%82%BA%E6%84%9B%E9%85%92%E7%9A%84%E6%83%85%E4%BE%B6%E5%BA%A6%E8%BA%AB%E8%A8%82%E9%80%A0%E8%9C%9C%E6%9C%88%20%E2%80%94%20The%20Experience%20Company
Hong!Kong!
Zcoop Online (Facebook)
Date: ! July 2014
Reach: ! 12,500 followers
Profile:! ! Women, 25+ yo ! Hong Kong / Chinese ! Women interested in
fashion and travel
Link:! https://www.facebook.com/zcoopmagazine/posts/542904202482762
Hong!Kong!
WINEBUZZ.HK
Date: ! 3 July 2014
Reach: ! 2,500 followers (fb)
Profile:! ! Men & Women, 25+ yo ! Hong Kong / Chinese /
International ! Wine lovers and trade
professionals
Link:! http://www.winebuzz.hk/wines-of-god-french-wine-tour/
Hong!Kong!
TODAY’S LIVING Online
Date: ! June 2014
Reach: ! 50,000 members
Profile:! ! Women & men, 30+ yo ! Hong Kong / Chinese ! Wealth, home-oriented!
Link:! h9p://www.todaysliving.com/index.php?fi=lifestyle&p=1&id=54!
Hong!Kong!
The Standard (print & online)
Date: ! 18 June 2014
Reach: ! 200,000 circulation
Profile:! ! Women & men, 20+ yo ! Hong Kong ! Middle and upper class
Link:! http://www.thestandard.com.hk/news_print.asp?art_id=146473&sid=42465370
Hong!Kong!
She.com QRC
Date: ! 17 June 2014
Reach: ! 450,000 unique users/mpnth
Profile:! ! Women, 30+ yo ! Hong Kong / Chinese ! Wealthy!
Link:! h9p://qrc.she.com/detail.php?uid=539ee19c11c94!
Hong!Kong!
GOURMETYAN Blog
Date: ! 13 June 2014
Reach: ! 50,000 members
Profile:! ! Women & men, 30+ yo ! Hong Kong / Chinese ! Foodies and lifestyle!
Link:! h9p://gourmetyan.blogspot.hk/2014/06/theRexperienceRcompany.html!
Hong!Kong!
EcoZine.com
Date: ! 10 June 2014
Reach: ! 92,000 daily page views!
Profile:! ! Women & Men, 25+ yo ! Hong Kong / English!! Healthy lifestyle
Link:! h9p://www.ecozine.com/arTcle/theRexperienceRcompany!
Hong!Kong!
JETSETTER Magazine
Date: ! Winter 2013 - Spring 2014
Reach: ! 60,000 readership 17,000 circulation
Profile:! ! Men & Women, 35+ yo ! Asians & Expats ! Upper class / wealthy
Link:! http://issuu.com/jetsettermagazine/docs/jetsetter_winter_2013_emagspread_6_1941b8687e9403
Hong!Kong! Singapore! Malaysia! Thailand!China!
THE EXPERIENCE COMPANY Crafting Passion Journeys
(852) 3488 9565 I [email protected] I www.TheExco.com