2014 Drought Outreach Workgroup

2014 Drought Outreach WorkgroupOn March 20th the Implementing Committee created the 2014 Drought

Outreach Workgroup due to the impending drought and need to

consider and evaluate potential outreach strategies that could be utilized

by the Implementing Committee members to communicate positive

regional messages.

The purpose of the DOW is to consider and evaluate

potential outreach strategies that could be utilized by

Implementing Committee members in a coordinated

manner to collaboratively raise awareness and

understanding, by providing the public with information and

updates about current drought conditions, HCP

conservation measures and springflow protection measure

implementation.

These outreach strategies recommended, must have

a specific date, flow level, index well level, river

condition, or other defined trigger for

implementation or distribution

• Each Implementing Committee member has appointed a representative• At any point the DOW members can request

additional information to be presented • EAHCP PM will facilitate these meetings and give

regular updates back to the IC

City of New Braunfels

Steve Ramsey

Alternate: Zac Martin

City of San Marcos

Jan Klein

Alternate: TBD

Edwards Aquifer Authority

Elizabeth Smith

Alternate: Terri Herbold

Guadalupe-Blanco River Authority

LaMarriol Smith

Alternate: Todd Vottler

Texas State University

Shane Townsend

Alternate: Emily Warren

San Antonio Water System

William Peche

Alternate: TBD

• All recommendations are to be presented to the

Implementing Committee on June 19th

Retention of Services by John Boggess:1. Communicate with workgroup members

between meetings2. Draft media outreach pieces3. Recommend preferred media types4. Provide marketing expertise as needed

Drought Outreach Progress• Currently the workgroup has provided two press releases

to be approved for distribution by the Implementing

Committee on May 29th:1. General Positive Messaging of the EAHCP

2. Provision M

• Additionally a Draft-Press Release Packet has been

distributed and is currently being reviewed for approval.