Customer Service• 5,822 members & 323 chapters• 2.28% membership increase• All COP requests and inactive chapters contacted• Launched inaugural PBL Pathways Program at the NFLC in New Orleans, LA• Seven Up: flagship membership program for national team• Launched Chapter Challenge for Phi Beta Lambda

2014–15 Phi Beta LambdaMid-Year Report

Relationships• Recognized as March of Dimes largest youth service partner• March of Dimes fundraising goal: $550,000• National officer March for Babies team• Congressional visits & Capitol Hill tours• Department of Education & OCTAE visits• Developing Connection Circuit for NLC 2015• Received all post-secondary ACTE Outstanding Business Student Awards

Resources• Contacted 60+ potential sponsors• National officer team raised $900 in private sponsorship

Image & Awareness• Facebook

PBL officer pages: 176% average “like” increase

FBLA-PBL National Center page: 23% “like” increase (currently 7,469)

• Twitter PBL officer Twitter accounts: 210% average follower increase

PBL national Twitter account reached goal of 1,500 followers

• YouTube Record 22 video uploads from national officer team

Channel subscriber increase (currently 913)

• LinkedIn 110% member increase (currently 8,761)

• Email Blasts 318 active subscriptions

• Video Blogs during NFLC 2014 season to engage with members

All figures as of 1/8/2015