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2013%Flagship%Events%%
Sponsorship%Brochure%
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Woman%of%the%Year%(WOTY)%event!
May!9,!New!York!Hilton,!New!York,!NY!
Leadership%Conference%D%The%Art%&%Science%of%Leadership!
Nov.!13715,!Boston!Copley!Plaza,!Boston,!MA!
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The%HBA%—%Who%we%are:!
Founded!in!1977,!the!Healthcare!Businesswomen’s!Association!(HBA)!is!the!pre7eminent!global,!not7for7
profit!organization!(501(c)(6))!dedicated!to!helping!its!members!achieve!leadership!goals!at!every!stage!
of!their!careers.!The!HBA!empowers!more!than!6,000!members!across!all!areas!of!functional!expertise!in!
healthcare!to!achieve!their!greatest!potential!by!providing!unparalleled!opportunities!for!professional!
development,!education,!skill7building,!networking,!and!mentoring.!The!association!also!encourages!
corporate!partnership!and!has!solid!relationships!with!more!than!130!of!the!world’s!leading!healthcare!
companies!representing!all!aspects!of!the!industry.!In!today’s!fast7changing!healthcare!environment,!
professionals!continue!to!turn!to!the!HBA!as!an!essential!resource!for!career!advancement.!
Flagship%events:!
Woman%of%the%Year%D%May%9%D%New%York,%NY!
This!red!carpet!celebration!of!the!Woman!of!the!Year!(WOTY)!
award!is!given!to!an!exceptional!leader!with!an!accomplished!
career!in!healthcare.!The!WOTY!celebration,!held!at!the!New!York!
Hilton,!draws!more!than!2,000!industry!executives.!This!year,!the!
24th!HBA!Woman!of!the!Year!will!be!lauded,!as!well!as!more!than!
120!corporate!partner7designated!Rising!Stars,!the!Honorable!
Mentor!and!STAR!award!winner.!!
HBA%Leadership%Conference%D%November%13D15%D%Boston,%MA%
This!is!the!premier!leadership!development!conference!in!the!
healthcare!industry.!Since!1999,!the!HBA!Leadership!Conference!
has!brought!together!women!and!men!from!all!facets!of!
healthcare!to!develop!skills!to!assist!in!the!achievement!of!career!
and!personal!goals.!The!conference!delivers!innovative!plenary!
sessions,!interactive!educational!seminars,!networking!events!and!
professional!coaching!to!over!800!attendees!each!year.!!
Why%your%company%should%become%a%sponsor:%
Join%companies%from%all%areas%of%healthcare!in!sponsoring!our!programs,!special!events,!tools!and!
resources!to!advance!women’s!careers!in!the!global!healthcare!industry.!Event!sponsors!gain!premium%
exposure%with%industry%leaders!and!participants!and!facilitate!long7term!relationships!with!HBA!
members!at!value!rates.!Sponsorship!ensures!your!organization!gets!targeted%exposure%and%participant%
attention.!In!an!effort!to!provide!our!valued!engagement!partners!with!an!overview!of!the!association’s!
flagship!events,!products,!tools!and!sponsors,!we!have!developed!a!comprehensive!guide!that!outlines!
the!different!levels!of!engagement!that!are!available.!Sponsorships!are!available!at!all!price!points,!
ranging!from!$2,500!to!$75,000.!Our!multi7event,!integrated!sponsorship!opportunities!give!partners!
tremendous!yearDlong%visibility%throughout%the%healthcare%industry.!
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Integrated%programming%discounts:%
Sponsors!reserving!two!or!more!sponsorship!programs!are!entitled!to!a!10%!discount!on!the!total.!
Sponsors!reserving!prior!to!Feb.!28,!2013,!are!entitled!to!a!5%!discount!on!WOTY!specific!programs;!and!
sponsors!reserving!prior!to!May!30,!2013!receive!a!5%!discount!on!Leadership!Conference!programs.!
(The!highest!applicable!discount!will!be!applied!to!all!bundled!programs.)!
Sponsors!reserving!advertising!in!both!the!WOTY!and!HBA!Leadership!Conference!programs!receive!a!
10%!discount;!payment!must!be!made!at!time!of!booking!for!both!programs.!
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YearDlong%sponsorship%opportunities%
The!Platinum!and!Ruby!packages!are!our!premiere!sponsorship!opportunities!for!year7long!visibility!
through!WOTY!and!the!Leadership!Conference.!Our!Platinum!package!offers!the!highest!level!of!visibility!
and!acknowledgment!with!value7added!benefits!throughout!the!year.%
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2013%HBA%Woman%of%the%Year%(WOTY)%event%
May%9%–%New%York%Hilton%–%New%York,%NY%
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Being%honored%at%this%year’s%event%is:!
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Woman%of%the%Year%
Bridgette%P.%Heller%Executive!Vice!President!at!Merck!and!President!of!Merck!Consumer!Care!
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Honorable%Mentor%
Kevin%Rigby%Vice!President!of!Public!Affairs!
Novartis!Pharmaceuticals!
Corporation!!
STAR%
Eve%Dryer%President,!Eve!Dryer!Healthcare!
Consulting!
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Leadership%Conference%
Nov.%13%D%15%–%Boston%Copley%Plaza%–%Boston,%MA%
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Other%Leadership%Conference%sponsorship%opportunities%
Exhibit%space%at%Leadership%Conference%(20%tables%available)%(Exhibitors!must!cover!all!pass7thru!expenses)%•!Nonprofit!—!$2,000!
•!Corporate!Partner!—!$2,880!
•!Non7Corporate!Partner!—!$3,210!
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Exhibit%space%includes%•!One!(1)!complimentary!conference!registration!
•!One!(1)!invitation!to!VIP!Reception!
•!Exhibit!table!
•!Listing!in!the!program!!
•!Signage!throughout!conference!and!at!applicable!specific!event/locations!
•!Opportunity!for!verbal!company!description!with!raffle!
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Program%advertising%opportunities!
Flagship%event%program%advertising%
Full7page!—!$1,500!
Half7page!—!$1,000!
Quarter7page!—!$500!
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Flagship%event%banner%advertising%
Banner!ad!—!$2,500!to!$12,500!7!Subject!to!availability!
Ad%specifications%Safety/Bleed:%Material!intended!to!bleed!must!be!furnished!with!a!minimum!of!1/8”!image!area!beyond!
trimline.!
Color:%47color!process!
File%Submission:%Electronic!files!only!(film!is!not!accepted)!
Media%accepted:%Email!a!high7resolution!PDF!or!supply!a!CD7ROM.!Label!media!with!advertiser,!contact!
person!and!phone!number.!MAC7!or!PC7formatted!media!accepted.!Please!use!only!ZIP!or!SIT!
compression!when!needed.!
Desktop%file%formats:%QuarkXPress,!Illustrator,!EPS!Formats.!Convert!JPG!and!GIF!files!to!300!dpi!
color/gray!scale.!
Ad#creation#services#are#available#for#a#nominal#charge.#Contact#Annette#von#Brandis#via#email#at#[email protected]#or#call#917.881.2085#for#more#information.##Reservation:!For!WOTY!program,!completed!sponsorship/reservation!form!due!March!9.!Final!artwork!
due!March!17.!!
For!LC!program,!completed!sponsorship/reservation!due!October!4.!Final!artwork!due!October!11.!
Send!Ad!Material!via!email!to!Annette!von!Brandis!at!avonbrandis@optonline.net!
All!ads!are!subject!to!approval!by!the!HBA!
If!you!have!additional!questions,!please!call!the!HBA!office!at!973.575.0606!
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Ad%unit%% % % Width%x%Height%
Full7page!(image!area)! ! 6!¼”!x!9!¼”!
Full!page!(bleed)! ! 7!¼”!x!10!¼”!
Half7page!horizontal! ! 6!¼”!x!4!½”!
Half7page!vertical! ! 3”!x!9!¼”!
Quarter7page!horizontal! 6!¼”!x!2!1/8”!
Quarter7page!vertical! ! 3”!x!4!½”!
Book!trim!size:! ! ! !7”!x!10”!
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HBAdvantage!The!HBAdvantage!is!the!magazine!of!the!Healthcare!Businesswomen’s!Association!and!is!mailed!to!
members!as!a!member!benefit.!The!goal!of!this!publication!is!to!impart!information!to!its!readership!
that!fuels!the!advancement!of!women!in!the!healthcare!industry.!
The!HBA!accepts!sponsor!advertising*!for!its!magazine,!which!is!distributed!three7times!per!year!to!
nearly!6,000!professionals!in!the!healthcare!industry.!*Limited!to!273!display!ad!positions!per!12!page!
issue.!
Rates!
FullDpage! ! $3,775! !
HalfDpage! ! $2,625! !
QuarterDpage% % $1,359%
For!more!information!on!the!HBAdvantage,!please!visit!www.hbanet.org!or!contact!Philip!George!at!pgeorge@hbanet.org.!
Notes:!The!HBA!reserves!the!right!to!modify!or!add!to!the!sponsorship!offerings!of!WOTY!and/or!LC!as!well!as!the!association’s!
other!products!and!services.!Sponsorship!commitment!for!Ruby!packages!must!be!received!by!March!15,!2013,!to!allow!for!
production.!If!bundled!sponsorships!are!not!sold!by!the!designated!time,!they!will!be!offered!as!individual!sponsorships!at!an!
applicable!rate.!Program!activities,!content,!presentation!information!materials,!and!times!for!sponsorship!recognition!during!
receptions,!plenary!session(s)!will!be!determined!and!coordinated!by!the!WOTY!and/or!LC!committees.!!All!Flagship!Sponsors!
will!receive!highly!visible!signage!depicting!their!corporate!logo!and/or!company!name!as!desired!at!each!event.!!LC!
exhibitors/sponsors!are!responsible!for!all!drayage,!hotel!service,!transport,!freight,!etc.!030513%
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2013 HBA Sponsorship/Reservation Form Company name: Contact person: Phone: Email: Year-long sponsorship level
Platinum $75,000 Ruby $50,000 WOTY sponsorship level (Deadline to appear in WOTY printed program: March 9, 2013)
Diamond $30,000 Emerald $20,000 Gold $10,000
Cobalt $7,500 Silver $5,000 Bronze $2,500 LC sponsorship level
Diamond $30,000 Emerald $20,000 Topaz $15,000 Gold $10,000
Cobalt $7,500 Silver $5,000 Bronze $2,500 WOTY advertising space in program guide
Full-page $1,500 Half-page $1,000 Quarter-page $500 For WOTY program, completed sponsorship/reservation form due March 9. Final artwork due March 17 to [email protected]. WOTY table reservation Yes. I would like to purchase _____ Grand ballroom table(s) at $2,350 per table Individual to contact regarding table/seating: Contact person: Phone: Email:
Payment: If paying by check, please make payable to “HBA” and mail form along with check to: HBA, Attn: Erica Renz,373 Route 46 West, Bldg. E, Suite 215, Fairfield, NJ 07004 Amount of check enclosed: or amount of charge:
Check one: American Express Visa Master Card Card no. Exp. date Billing address Name on card signature All sponsorships are considered final and are nonrefundable For more information or additional sponsorship opportunities, contact: Erica Renz: [email protected]
The HBA reserves the right change/modify all sponsorship opportunities. Please email completed form to Erica Rovito Renz at [email protected]
