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Listing of 2012 Sponsorship Opportunities for NOFA-NY
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Reach a wide audience of organic farmers,
gardeners and interested consumers by
advertising and program sponsorship
with NOFA-NY.
More than 1,500 members and 5,000
annual program participants
Print readership of up to 35,000
Market your products while helping to
advance the organic and sustainable
farming movement.
Working Together to Create a Sustainable Food System
Working Together to Create a Sustainable Food System
Advertising & Sponsorship OpportunitiesAdvertising & Sponsorship OpportunitiesNortheast Organic Farming Association of New York, Inc.Northeast Organic Farming Association of New York, Inc.
2012
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For more information, please contact us at [email protected] or by phone at (585) 271-1979
PATRON SPONSORPATRON SPONSOR $25,000$25,000Annual Business Membership $125
Premiere Annual Sponsor $2,000
Winter Conference: Patron of Organics $5,000
Summer Conference: Gold Level Sponsorship $1,000
Organic Dairy & Field Crop Conference: Patron Level Sponsorship
$5,000
New York Organic News: Full Page Color Ads (4/year) $1,343
Organic Food Guide: Full-Page Color Ad $1,440
Th e Natural Farmer: Full-Page Color Ads (4/year) $1,500
Organic Field Days: Patron Level Sponsorship $5,000
CSA Fairs: Platinum Level Sponsorship $2,500
Locavore Challenge: Platinum Level Sponsorship $2,500
Total Value: $27,408
PLATINUM SPONSORPLATINUM SPONSOR $10,000$10,000
Annual Business Membership $125
Winter Conference: Platinum Level Sponsorship $2,500
Summer Conference: Silver Level Sponsorship $500
Organic Dairy & Field Crop Conference: Gold Level Sponsorship
$1,250
New York Organic News: Half-Page Color Ads (4/year) $1,003
Organic Food Guide: Half-Page Color Ad $1,000
Th e Natural Farmer: Half-Page Color Ads (4/year) $780
Organic Field Days: Gold Level Sponsorship $1,250
CSA Fairs: Bronze Level Sponsorships (2 Fairs) $600
Locavore Challenge: Gold Level Sponsorship $1,250
Total Value: $10,258
GOLD SPONSOR GOLD SPONSOR $5,000$5,000Annual Business Membership $125
Winter Conference: Gold Level Sponsorship $1,250
Summer Conference: Quarter-Page B&W Ad $75
Organic Dairy & Field Crop Conference: Silver Level Sponsorship
$500
New York Organic News: Half-Page B&W Ads (4/year) $544
Organic Food Guide: Half-Page B&W Ad $500
Th e Natural Farmer: Quarter-Page Color Ads (4/year) $405
Organic Field Days: Gold Level Sponsorship $1,250
CSA Fairs: Bronze Level Sponsorship $300
Locavore Challenge: Bronze Level Sponsorship $75
Total Value: $5,024
SILVER SPONSORSILVER SPONSOR $2,000$2,000
Annual Business Membership $125
Winter Conference: Silver Level Sponsorship $500
New York Organic News: Quarter-Page B&W Ads (4/year) $306
Organic Food Guide: Quarter-Page B&W Ad $300
Organic Field Days: Bronze Level Sponsorship $300
CSA Fairs: Bronze Level Sponsorship $300
Locavore Challenge: Bronze Level Sponsorship $75
Organic Dairy & Field Crop Conference: Bronze Level Sponsorship
$300
Total Value: $2,206
Annual Business Sponsorship PackagesAnnual Business Sponsorship PackagesAs an Annual Business Sponsor, your business will receive broad exposure throughout all of
the NOFA-NY and NOFA Interstate publications and events—all for one fee!
Organic Field DaysOrganic Field Days
SPONSORSHIP SPONSORSHIP OPTIONSOPTIONS RatesRates
Patron SponsorPatron Sponsor
Sponsors a Field Day Series $5,000
Gold SponsorGold Sponsor
Sponsors One Field Day $1,250
Bronze SponsorBronze Sponsor
Sponsors Refreshments at One Field Day
$300
NOFA-NY Organic Field Days are a
series of summer workshops led by some of
the most knowledgeable organic farmers,
gardeners, and
researchers
in our state.
Approximately
1,000 people
attend
NOFA-NY’s
Field Days
each year.
CSA FairsCSA FairsOur CSA Fairs promote
local Community
Supported Agriculture
(CSA) to a growing
consumer base in New
York state. To assist New
York’s CSA farmers,
NOFA-NY holds a
series of annual CSA
Fairs in diff erent parts
of the state to promote regional food, publicize local CSAs, and
encourage consumers to enroll in a CSA near them. In 2011/2012,
CSA Fairs will be held in six diff erent locations including: Hudson
Valley, Long Island, the Capitol Region, Rochester, and Buff alo.
SPONSORSHIP SPONSORSHIP OPTIONSOPTIONS RatesRates
Platinum SponsorPlatinum Sponsor
Sponsors the Full CSA Series at All 6 Locations
$2,500
Bronze SponsorBronze Sponsor
Sponsors One CSA Fair $300
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For more information, please contact us at [email protected] or by phone at (585) 271-1979
Organic Dairy Organic Dairy & Field Crop & Field Crop ConferenceConference
SPONSORSHIP OPTIONSSPONSORSHIP OPTIONS RatesRates
Patron Sponsor Patron Sponsor
Includes Full-Page B&W Program Ad and Trade Show Booth $5,000
Gold SponsorGold Sponsor
Includes Half-Page B&W Program Ad and Trade Show Booth $1,250
Silver SponsorSilver Sponsor
Includes Quarter-Page B&W Program Ad $500
Bronze SponsorBronze Sponsor
Includes Eighth-Page B&W Program Ad $300
SPONSORSHIP OPTIONSSPONSORSHIP OPTIONS RatesRates
Headlining SponsorHeadlining Sponsor $2,500$2,500
Prominent logo placement in all promotional materials, website and event signage
Full-page color advertisement in the Fall issue of New York Organic News
Supporting SponsorSupporting Sponsor $1,250$1,250
Logo placement in all promotional materials, website and event signage
Half-page black-&-white advertisement in the Fall issue of New York Organic News
Small Food Businesses, Small Food Businesses, Restaurants & StoresRestaurants & Stores
$75$75
Product/business information listed in our online resource guide, logo and link on our website
Th e NY Locavore
Challenge is
a month-long
campaign aimed
encouraging
participants to try out new foods,
take social action on important
organic farming issues and
become more involved in their
local communities. Th ousands of
individuals participate across New
York state and beyond.
ThTh
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ee
papartrtiiciciipipantts to try
Th e 2nd Annual Organic Dairy
and Field Crop Conference
will be held in March 2012 in
Syracuse, NY.
Th e program will feature workshop
topics including: grazing,
diversifi cation, soil and weed
management, fi eld crops, grain
quality, and herd health.
SPONSORSHIP OPTIONS SPONSORSHIP OPTIONS RatesRates
Patron of Organics $5,000Patron of Organics $5,000
1-Year NOFA-NY Business Membership
Trade Show Booth with Premier Location
Th ree Conference Registrations (meals included)
Full-Page Color Program Advertisement
Patron of Organics Listing in Conference Program and Promotional Brochure
Special Recognition at the Saturday Night Banquet, in the NOFA-NY Newsletter and on the Website
Premier Signage at Conference
Platinum SponsorPlatinum Sponsor $2,500$2,500
1-Year NOFA-NY Business Membership
Trade Show Booth
Two Conference Registrations (meals included)
Full-Page Black-&-White Conference Program Advertisement
Platinum Sponsor Listing in Conference Program and Promotional Brochure
Recognition in the NOFA-NY Newsletter and on the Website
Signage at Conference
Gold SponsorGold Sponsor $1,250$1,250
1-Year NOFA-NY Business Membership
Trade Show Booth
One Conference Registration (meals included)
Half-Page Black-&-White Conference Program Advertisement
Gold Sponsor Listing in Conference Program and Promotional Brochure
Signage at Conference
Silver SponsorSilver Sponsor $500$500
1-Year NOFA-NY Business Membership
Quarter-Page Black-&-White Conference Program Advertisement
Silver Sponsor Listing in Conference Program and Promotional Brochure
Signage at Conference
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For more information, please contact us at [email protected] or by phone at (585) 271-1979
Northeast Organic Farming Association of New York, Inc.249 Highland Avenue • Rochester • New York 14620-3025
www.nofany.org
NON-PROFIT ORG. U.S. POSTAGE
PAID PERMIT NO. 1396
Rochester, NY
New York Organic News A Publication of NOFA-NY
New York Organic News is a quarterly publication
which features seasonal articles related to
organic farming, gardening, public policy and
organizational information. Copies are sent to
members and are available at fairs, festivals
and outreach events statewide. 3,000 issues
are printed and distributed each quarter.
Business Members receive a
10% Discount
Ad placement for all four issues receives a 5% Discount
Organic Food GuideOrganic Food GuideTh e Organic Food Guide is an annual
publication that includes detailed listings
of Certified Organic farms and
food businesses, Farmer’s
Pledge™ farms, NOFA-NY
Business Members and
advertisements. 35,000
copies are printed and
mailed to NOFA-NY
members, and distributed
through food co-ops,
health food
stores, farmers’
markets,
restaurants,
and organizations
throughout the state.
Business Members receive a
10% Discount
ADVERTISEMENT REQUIREMENTS & LAYOUTSFormat: Ads must be submitted via e-mail in one of the following formats:
TIF, EPS, PDF, or JPG. For black-&-white ads, convert color to gray-scale. Remember to embed all fonts in PDF fi les.
Full-Bleed Ads: Finished size of full-bleed, full-page ads is 10.5" × 8.25". Please submit artwork with a 0.25" edge bleed on all sides (i.e., 11" × 8.75") to allow for trimming and binding.
Disclaimer: We reserve the right to reject ads that seem to us inappropriate or misleading, or that are not in line with our mission.
Advertisement Size
Standard Rate
Business Member
Rate
Full-Page Color Inside Cover
$2,200 $2,000
Full-Page Color Interior
$1,600 $1,440
Half-Page Color $1,100 $1,000
Full-Page B&W $1,100 $1,000
Half-Page B&W $550 $500
Quarter-Page B&W
$330 $300
Advertisement Size
Standard per-Ad
Rate
Business Member
per-Ad Rate
Standard 4-Ad Rate
Business Member Rate
with 4-Ad Discount
Full-Page Color Inside Cover
$495 $445 $1,881 $1,683
Full-Page Color Interior $395 $355 $1,501 $1,343
Full-Page B&W $295 $265 $1,121 $1,003
Half-Page Color $295 $265 $1,121 $1,003
Half-Page B&W $160 $144 $608 $544
Quarter-Page B&W $90 $81 $342 $306
Eighth-Page B&W $50 $45 $190 $170
Advertisement Sizes: Full-Page (7¼ " × 9½ "); Half-Page Vertical (3½ " × 9½ ");Half-Page Horizontal (7¼ " × 4⅝ "); Quarter-Page (3½ " × 4⅝ "); Eighth-Page (3½ " × 2¼ ")
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