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Updated Brainerd Disaptch rate card for 2012.
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print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print •
online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts •
magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real
estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real
estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real
estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real
estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real
estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real
estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real
estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment •
estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment •
506 James Street • PO Box 974 • Brainerd • MN • 56401218•829•4705 • 800•432•3703 • www.brainerddispatch.com
2012
yOUR MARKETINg PARTNER
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Let’s Partner Together in 2012
Tim Bogenschutz Publisher
Kari Lake Human Resource Director
Sam SwansonVP of Revenue Development
Phil SeibelDigital Manager
Susie Alters Inside Sales Director
Nikki Lyter Marketing Coordinator
The Brainerd Dispatch continues to be the primary source for news and information in our area. Newspaper advertising is effective - 80% of U.S. adults report looking at advertising while reading the paper and 82% took some action as a result of a newspaper ad.
We offer a vast array of media products that combine continuous strong traditional newspaper readership with additional audiences through our web site, emails, a mobile app, TMC and many niche products such as monthly magazines, quarterly magazines, and guides. The diversity of products is why the Dispatch reaches all sectors in our market. Our fresh new website provides affordable, effective products and pro-grams that will reach the right people with the right message for maximum effectiveness. More than 4,000 visitors go to our site every day, viewing over 60,000 pages per day. A mobile app that brings the Dispatch right to your smart phone or IPad will engage the tech savvy sector and provide an outstanding marketing platform.
Our experienced media consultants can help you make informed market-ing decisions to target your audience and grow your business. Contact us and let us be your marketing partner in 2011.
Med
ia
bringing you the hometown news since 1881
Every day the Dispatch reaches over 27,000 readers in print.
Our website is viewed by more than 120,000 per month.
The Dispatch reaches over 80 percent of our area residents.
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
The Brainerd Dispatch is committed to providing an excellent product to all its customers. To ensure excellence to our advertisers, the Dispatch has set the following advertising policies.
All advertisements are accepted subject to the approval of the publisher. The Brainerd Dispatch re-serves the right to refuse or cancel any advertisement at any time.
Specs For Sending Ads
request. Once a proof is submitted to the advertiser, the advertiser takes responsibility for errors not marked on the proof. Correctness of ads submitted after deadline is the responsibility of the adver-tiser.
However, if there is an error that is the fault of the Dispatch, the ad will be re-run (or credit given for) that part of the ad containing the error.
Cancellation deadlines are the same as ad order deadlines. Be-cause of the expense involved in the production of ads, cancella-tions after deadline may be billed for time and materials. The labor charge is $25 per hour.
The advertiser agrees to indemnify and hold the newspaper harmless for any claims arising out of the publication of copy sub-mitted by the advertiser. This includes, but is not limited to, claims for libel, copyright infringement and trademark infringement.
Position requests will be granted, but not guaranteed, when pos-sible and will not be considered a condition of acceptance for publi-cations. Failure to meet these requests will not constitute cause for adjustment, refund or rerun of the advertisement, unless a position-ing surcharge has been paid.
Rates charged for advertising are for space only and do not include any compensation for the right, title and any in-terest to layouts, composition, material, or labor of advertise-ments created by and placed with the Dispatch. All adver-tisements remain the sole property of the Brainerd Dispatch. The Dispatch reserves the right to copyright any ad produced by its staff.
All advertising is cash with order except when credit has been approved by the company. When credit is allowed to an advertiser, accounts are due on receipt of statement. A service charge of 1.5% per month (annual rate 18%) will be charged on accounts more than 30 days past due.
In double truck ads the gutter is billed as one column.Advertising rates may be revised from time to time. Adver-
tisers under contract will be given 30 days notice.Advertising deadlines are set well in advance of publica-
tion to ensure an excellent product for the advertiser. Proofs for the purpose of correcting errors in production will be e-mailed or faxed to the advertiser. Proof of ads 40 column inches in size or more will be faxed or taken to advertisers on
Our preferred ad delivery format is PDF Version 1.3 (Acrobat 4 Standard).
• All spot colors, RGB, etc. should be converted to CMYK prior to final PDF creation.
• Due to the nature of the newsprint printing process rich black or black made up of CMYK should not be used.
• Type that is overprinted should be no smaller than 5pt, type that is knocking out of more than one color should be no smaller than 8pt.
• When using type at the minimum sizes take into account the fonts you are using as some script and thin bodied type may still be too thin at these sizes.
• Do not use ICC or embedded color profiling as there could be a potential color shift from what you see on your screen ver-sus what you will see on the final piece. This is due to the fact that your profiles may not match our profiles during final output causing the colors to shift to try to match our profiles.
• All fonts must be embedded.• OPI cannot be used.• Any images used in your original document should be at a
minimum resolution of 200 dpi.• All PDF’s created from software that supports layers and
live transparencies (i.e. Adobe CS Suite, Quark, etc.) must have all layers and live transparencies flattened within the final PDF delivered to us. If this is not done we can not guarantee your transparency settings will match ours during the digital work flow. This could potentially create undesired effects in the final output of your ad.
• PDFwriter is not acceptable for creating a PDF for print pro-duction. At our discretion we may occasionally choose to work with PDF’s created from Microsoft Word, Excel, Publisher, or other office applications as best we can, but can not guarantee final output. They are designed for Desktop Publishing not Print Production and typically are missing important capabilities for producing CMYK color, correct font embedding, etc.
• We also will accept native files which must include all sup-porting fonts and graphics. Please call ahead to be sure we have compatible versions of software to open and work with the files.
• Any copy not sent as a digital file will be converted digi-tally (scanned) and will probably suffer a loss of quality in the conversion.
• If you have concerns or questions regarding any of the above please feel free to call.
Mission Statement & Spec Requirements
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Brainerd Dispatch Market
Brainerd Dispatch (Morning & Sunday), Brainerd, MN, Page #2
CITY ZONE AND NEWSPAPER DESIGNATED MARKET / BRAINERD, MINNESOTA
Audit Bureau of CirculationsC1200-R07
LEGEND
BALANCE OF NEWSPAPER DESIGNATED MARKET
BALANCE OF ABC CITY ZONE
BRAINERD CORPORATE LIMITS
ZIP CODE BOUNDARY
COUNTY BOUNDARYBrainerd
10
Miles
0 5
Riverton
AitkinNisswa
Staples
Crosby
Nimrod
Fort Ripley
Baxter
Mississ
ippi R
iver
Pillager
Long Prairie
Browerville
Backus
Brainerd
Wadena
AitkinCass
Crow Wing
Todd
Hubbard
Morrison
Mille Lacs
56455 56431
56443
56465
56425
56401
5646856479
56479
56466
56466
56472
56481
56442
56441
56474 56456
56477
56469
56359
56338
56364
56345
5638256347
5647556438
5644856474
56447
56435
56472
56435
56467
5643556464
Chickamaw Beach
East Gull Lake
Lake Shore
Motley
Pine River
Breezy Point
Crosslake
Cuyuna
Deerwood
EmilyFifty Lakes
Garrison
Ironton
Jenkins
Manhattan Beach
Pequot Lakes
Trommald
Onamia
Vineland
Genola
Harding
Hillman
Lastrup
Little FallsPierz
Randall
40
56444
56449
56450
56473
56662
Brainerd Dispatch (Morning & Sunday), Brainerd, MN, Page #2
Twin Cities
55760 McGregor
56342 Isle
56345 Little Falls
58359 Onamia
56364 Pierz
56386 Wahkon
56401 Brainerd
56425 Baxter
56431 Aitkin
56435 Backus
56441 Crosby
56442 Crosslake
56443 Cushing
56444 Deerwood
56447 Emily
56449 Fort Ripley
56450 Garrison
56452 Hackensack
56465 Merrifield
56466 Motley
56468 Nisswa
56469 Palisade
56472 Pequot Lakes
56473 Pillager
56474 Pine River
56479 Staples
56481 Verndale
56482 Wadena
56655 Longville
56314 Bowlus
56318 Burtrum
56329 Foley
56336 Grey Eagle
56338 Hillman
56344 Lastrup
56347 Long Prairie
56373 Royalton
56382 Swanville
56384 Upsala
56437 Bertha
56438 Browerville
56440 Clarissa
56446 Eagle Bend
56475 Randall
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
AUDIT STATEMENT
There was no adjustment made in the average circulation as shown in the Publisher’s Statements for the period audited.
SunMorning
(Mon.-Fri.)EXECUTIVE SUMMARY 15,400 11,203
Print Newspaper 15,396 11,199Digital Editions 4 4TOTAL AVERAGE CIRCULATION 15,400 11,203
1A. TOTAL AVERAGE CIRCULATION Paid Circulation
Individually Paid CirculationHome Delivery and Mail
Print 10,054 9,192Digital 4 4
Single Copy Sales 4,912 1,070Total Average Individually Paid Circulation 14,970 10,266Business/Traveler Paid CirculationHotel Distribution - Room/Lobby Copies 104 63Total Average Business/Traveler Paid Circulation 104 63
Total Average Paid Circulation 15,074 10,329Verified Circulation
Home DeliveryRequested 28 28Targeted 22 18Total Average Home Delivery 50 46
Single CopyEducational Copies 83 574Employee/Independent Contractor 183 183Retail/Business 10 71Total Average Single Copy 276 828
Total Average Verified Circulation 326 874TOTAL AVERAGE CIRCULATION 15,400 11,203
AUDITED EVERY OTHER YEAR
BRAINERD DISPATCHBrainerd (Crow Wing County), Minnesota24 months ended September 30, 2011
01-2305-0
48 W. Seegers Road • Arlington Heights, IL 60005-3913 • T: 224.366.6939 • F: 224.366.6949 • www.accessabc.com
Publishing PlansFrequency: Sunday through FridayDelivery Vehicle(s): Print, onlineHome delivered print editions are distributed in broadsheet format. Digital (Replica) subscriptions are available and can be viewed at eedition.brainerddispatch.comWebsite(s): www.brainerddispatch.com, eedition.brainerddispatch.com, brainerdlakesbound.com
Audit Bureau of Circulations
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
2012 Display Rates The Brainerd Dispatch is not responsible for proof of publication 60 days after the ad is published.
per column inch
$14.35 $17.31
$14.02 $16.91
$13.69 $16.51
$13.36 $16.11
$13.03 $15.72
$12.70 $15.32
$12.37 $14.92
$12.04 $14.52
$11.71 $14.12
$11.38 $13.73
$11.05 $13.33
$10.72 $12.93
$10.39 $12.53
$2,500 13%
$5,000 15%
$10,000 17%
$15,000 19%
$20,000 21%
$25,000 23%
$40,000 25%
$50,000 27%
$60,000 29%
$75,000 31%
$100,000 33%
$150,000 35%
$200,000 37%
$14.79 $17.75
$14.45 $17.34
$14.11 $16.93
$13.77 $16.52
$13.43 $16.12
$13.09 $15.71
$12.75 $15.30
$12.41 $14.89
$12.07 $14.48
$11.73 $14.08
$11.39 $13.67
$11.05 $13.26
$10.71 $12.85
Ad Type Regular Display Regular Display Classifi ed Display Sunday Sunday Daily Daily Sunday Sunday BW Color BW Color BW Color
Open Rate $16.50 $19.90 $13.40 $16.80 $17.00 $20.40 $13.90 DVContract Disc.
$11.65 $14.61
$11.39 $14.28
$11.12 $13.94
$10.85 $13.60
$10.58 $13.27
$10.31 $12.93
$10.05 $12.60
$9.78 $12.26
$9.51 $11.92
$9.24 $11.59
$8.97 $11.25
$8.71 $10.92
$8.44 $10.58
Classifi ed DisplayDaily BW
$12.09
$11.81
$11.53
$11.25
$10.98
$10.70
$10.42
$10.14
$9.86
$9.59
$9.31
$9.03
$8.75
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
The Brainerd Dispatch is not responsible for proof of publication 60 days after the ad is published.
$16.09 $19.05
$15.72 $18.61
$15.35 $18.17
$14.98 $17.73
$14.61 $17.30
$14.24 $16.86
$13.87 $16.42
$13.50 $15.98
$13.13 $15.54
$12.76 $15.11
$12.39 $14.67
$12.02 $14.23
$11.65 $13.79
$13.05 $16.01
$12.75 $15.64
$12.45 $15.27
$12.15 $14.90
$11.85 $14.54
$11.55 $14.17
$11.25 $13.80
$10.95 $13.43
$10.65 $13.06
$10.35 $12.70
$10.05 $12.33
$9.75 $11.96
$9.45 $11.59
$18.50 $21.90 $15.00 $18.40
Classifi ed DisplayDaily Color
$15.05
$14.70
$14.35
$14.00
$13.67
$13.32
$12.97
$12.62
$12.27
$11.94
$11.59
$11.24
$10.89
$17.30
Employment* Employment* Sunday Sunday Daily Daily BW Color BW Color
Neighbors & Wkd.BW Color
$12.18 $15.14
$11.90 $14.79
$11.62 $14.44
$11.34 $14.09
$11.06 $13.75
$10.78 $13.40
$10.50 $13.05
$10.22 $12.70
$9.94 $12.35
$9.66 $12.01
$9.38 $11.66
$9.10 $11.31
$8.82 $10.96
$14.00 $17.40
2012 Pickup Rates
20% off second ad if less than
40 inches*Ad must run within
6 days of 1st ad.
40% off second ad if more than
40 inches*Ad must run within
6 days of 1st ad.
*Employment ads are charged an additional $80 Media Fee.
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
2012 Classified Rates
GARAGE SALE OPEN RATE
**Per Word over 40 words: $1.60. 40 word minimum charge.
Days 1-3 40 word ad** $27.00 *$5.00 Add’l per day cost
EMPLOYMENT OPEN RATE Days 1-3 4-6 7-12 13-18 19-26 15 word Ad $30.00 $37.50 $45.00 $67.50 $90.00 AVG. Per Word $0.67 $0.42 $0.25 $0.25 $0.23Employment Ads are charged an $80 Media fee in addition to per word rate. 15 word minimum.
NATiONAL/AGENCY EMPLOYMENT OPEN RATE Days 1-3 4-6 7-12 13-18 19-26 50 word Ad $125.00 $150.00 $200.00 $300.00 $350.00 AVG. Per Word $0.83 $0.50 $0.33 $0.33 $0.27 Employment Ads are charged an $80 Media fee in addition to per word rate. 15 word minimum.
MERCHANDiSE & RECREATiON OPEN RATE Days 1-3 4-6 7-12 13-18 19-26 15 word Ad $22.50 $26.25 $30.00 $37.50 $45.00 AVG. Per Word $0.50 $0.29 $0.17 $0.14 $0.12 TRANSPORTATiON OPEN RATE Days 1-6 7-12 13-18 19-26 15 word Ad $22.50 $30.00 $37.50 $45.00 Per Word $0.25 $0.17 $0.14 $0.12 REAL ESTATE OPEN RATE Days 1-6 7-12 13-18 19-26 15 word Ad $37.50 $45.00 $52.50 $60.00 Per Word $0.42 $0.25 $0.19 $0.15 RENTAL OPEN RATE Days 1-6 7-12 13-18 19-26 15 word Ad $45.00 $52.50 $60.00 $67.50 Per Word $.50 $0.29 $0.22 $0.17 SERViCES OPEN RATE Days 1-6 7-12 13-18 19-26 15 word Ad $30.00 $45.00 $60.00 $75.00 Per Word $0.33 $0.25 $0.22 $0.19
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
GARAGE SALE OPEN RATE
**Per Word over 40 words: $1.60. 40 word minimum charge.
EMPLOYMENT OPEN RATE Days 1-3 4-6 7-12 13-18 19-26 15 word Ad $30.00 $37.50 $45.00 $67.50 $90.00 AVG. Per Word $0.67 $0.42 $0.25 $0.25 $0.23Employment Ads are charged an $80 Media fee in addition to per word rate. 15 word minimum.
NATiONAL/AGENCY EMPLOYMENT OPEN RATE Days 1-3 4-6 7-12 13-18 19-26 50 word Ad $125.00 $150.00 $200.00 $300.00 $350.00 AVG. Per Word $0.83 $0.50 $0.33 $0.33 $0.27 Employment Ads are charged an $80 Media fee in addition to per word rate. 15 word minimum.
MERCHANDiSE & RECREATiON OPEN RATE Days 1-3 4-6 7-12 13-18 19-26 15 word Ad $22.50 $26.25 $30.00 $37.50 $45.00 AVG. Per Word $0.50 $0.29 $0.17 $0.14 $0.12 TRANSPORTATiON OPEN RATE Days 1-6 7-12 13-18 19-26 15 word Ad $22.50 $30.00 $37.50 $45.00 Per Word $0.25 $0.17 $0.14 $0.12 REAL ESTATE OPEN RATE Days 1-6 7-12 13-18 19-26 15 word Ad $37.50 $45.00 $52.50 $60.00 Per Word $0.42 $0.25 $0.19 $0.15 RENTAL OPEN RATE Days 1-6 7-12 13-18 19-26 15 word Ad $45.00 $52.50 $60.00 $67.50 Per Word $.50 $0.29 $0.22 $0.17 SERViCES OPEN RATE Days 1-6 7-12 13-18 19-26 15 word Ad $30.00 $45.00 $60.00 $75.00 Per Word $0.33 $0.25 $0.22 $0.19
2012 Online Rates
**Please see individual product sheets for specs/requirements
Leaderboard Ad
Impact Ad
Wow Ad
Double Wow Ad
Video Ad
Prime Time Ad
Yahoo! Behavioral Targeting
Impact Print Bundle
Interstitial Ads
Employment
Spotted
News
Classifi ed
Obits
Home Page
Email Blast
Daily Post-it
Corner Peel
Sliding Billboard
Ad Type Monthly Annual Reccomended Cost per CPM CPM Impressions Month
Double Wow Ad
Prime Time Ad
Impact Print Bundle
Email Blast
Corner Peel
$14
$13
$10
$18
$14
N/A
$18
$11
$10
$7
$15
$11
$15
$19
$6
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
50,000
50,000
50,000
50,000
50,000
50,000
30,000
20,000
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
$700/$550
$650/$500
$500/$350
$800/$650
$700/$550
$750
$540/$570
$120
$100/Week
$200/Week
$300/Week
$400/Week
$500/Week
$300/Day
$0.07/email
$100/Day Th -Sun
$250/Day
$300/Day
DMA Core Zips DMA/Core Zips
Monthly/Annual
* Video already created
* Mon-Fri, 8am-5pm
$125/Day M - W
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
2012 Single Sheet Insert Rates
Pricing will vary for preprinted inserts. Color printing on glossy paper
Deadlines – See your media consultant for deadline information.
Distribution – Distribution breakdowns by zip code are available for the Monday – Friday papers only. There is a charge for this that varies by breakdown. Sunday inserts must be full run. If the total amount isn’t supplied to the Dispatch, we will be unable to guarantee where the insert is distributed.
8.5” X 11” SINGLE SHEET INSERTS
11” X 17” SINGLE SHEET INSERTS
PO
ST-I
TS
Contract Rate
QUANTITY - 10,000+
Printing Cost
InsertionCost
TotalCPM
Open Rate $38.50 $58.00 $96.50 $2,500 $38.50 $50.46 $88.96 $5,000 $38.50 $49.30 $87.80 $10,000 $38.50 $48.14 $86.64 $15,000 $38.50 $46.98 $85.48 $20,000 $38.50 $45.82 $84.32 $25,000 $38.50 $44.66 $83.16 $40,000 $38.50 $43.50 $82.00 $50,000 $38.50 $42.34 $80.84 $60,000 $38.50 $41.18 $79.68 $75,000 $38.50 $40.02 $78.52 $100,000 $38.50 $38.86 $77.36 $150,000 $38.50 $37.70 $76.20 $200,000 $38.50 $36.54 $75.04
Open Rate $56.50 $58.00 $114.50 $2,500 $56.50 $50.46 $106.96 $5,000 $56.50 $49.30 $105.80 $10,000 $56.50 $48.14 $104.64 $15,000 $56.50 $46.98 $103.48 $20,000 $56.50 $45.82 $102.32 $25,000 $56.50 $44.66 $101.16 $40,000 $56.50 $43.50 $100.00 $50,000 $56.50 $42.34 $98.84 $60,000 $56.50 $41.18 $97.68 $75,000 $56.50 $40.02 $96.52 $100,000 $56.50 $38.86 $95.36 $150,000 $56.50 $37.70 $94.20 $200,000 $56.50 $36.54 $93.04
Contract Rate
QUANTITY - 5,000 - 9,000
Printing Cost
InsertionCost
TotalCPM
Contract Rate
QUANTITY - 7,000 - 9,000
Printing Cost
InsertionCost
Open Rate $93.00 $58.00 $151.00 $2,500 $93.00 $50.46 $143.46 $5,000 $93.00 $49.30 $142.30 $10,000 $93.00 $48.14 $141.14 $15,000 $93.00 $46.98 $139.98 $20,000 $93.00 $45.82 $138.82 $25,000 $93.00 $44.66 $137.66 $40,000 $93.00 $43.50 $136.50 $50,000 $93.00 $42.34 $135.34 $60,000 $93.00 $41.18 $134.18 $75,000 $93.00 $40.02 $133.02 $100,000 $93.00 $38.86 $131.86 $150,000 $93.00 $37.70 $130.70 $200,000 $93.00 $36.54 $129.54
Contract Rate
QUANTITY - 10,000+
Printing Cost
InsertionCost
TotalCPM
Open Rate $69.00 $58.00 $127.00 $2,500 $69.00 $50.46 $119.46 $5,000 $69.00 $49.30 $118.30 $10,000 $69.00 $48.14 $117.14 $15,000 $69.00 $46.98 $115.98 $20,000 $69.00 $45.82 $114.82 $25,000 $69.00 $44.66 $113.66 $40,000 $69.00 $43.50 $112.50 $50,000 $69.00 $42.34 $111.34 $60,000 $69.00 $41.18 $110.18 $75,000 $69.00 $40.02 $109.02 $100,000 $69.00 $38.86 $107.86 $150,000 $69.00 $37.70 $106.70 $200,000 $69.00 $36.54 $105.54
TotalCPM
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Open Rate $93.00 $58.00 $151.00 $2,500 $93.00 $50.46 $143.46 $5,000 $93.00 $49.30 $142.30 $10,000 $93.00 $48.14 $141.14 $15,000 $93.00 $46.98 $139.98 $20,000 $93.00 $45.82 $138.82 $25,000 $93.00 $44.66 $137.66 $40,000 $93.00 $43.50 $136.50 $50,000 $93.00 $42.34 $135.34 $60,000 $93.00 $41.18 $134.18 $75,000 $93.00 $40.02 $133.02 $100,000 $93.00 $38.86 $131.86 $150,000 $93.00 $37.70 $130.70 $200,000 $93.00 $36.54 $129.54
4.25” x 11” SINGLE SHEET INSERT COSTS
Quantity 10,000 - 19,999$4900
cpm
Print & Distribute
Quantity 20,000 - 49,999$4100
cpm
Print & Distribute
2012 Single Sheet Insert Rates
Contact your marketing consultant:
Carla Staffon 855-5834
Dave Wentzel 855-5821
Kristine Roberts 855-5829
Linda Hurst 855-5846
Glen Santi 855-5823
Phil Seibel 855-5862
Jill Wasson 855-5820
Deadlines – See your media consultant for deadline information.
Distribution – Distribution breakdowns by zip code are available for the Monday – Friday papers only. There is a charge for this that varies by breakdown. Sunday inserts must be full run. If the total amount isn’t supplied to the Dispatch, we will be unable to guarantee where the insert is distributed.
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
For Preprinted Tabs
Contract Level Rate
Contract Level Rate
Contract Level Rate
Contract Level Rate
$2,500 $52.20 $2,500 $59.16 $2,500 $69.60 $2,500 $78.30 $5,000 $51.00 $5,000 $57.80 $5,000 $68.00 $5,000 $76.50 $10,000 $49.80 $10,000 $56.44 $10,000 $66.40 $10,000 $74.70 $15,000 $48.60 $15,000 $55.08 $15,000 $64.80 $15,000 $72.90 $20,000 $47.40 $20,000 $53.72 $20,000 $63.20 $20,000 $71.10 $25,000 $46.20 $25,000 $52.36 $25,000 $61.60 $25,000 $69.30 $40,000 $45.00 $40,000 $51.00 $40,000 $60.00 $40,000 $67.50 $50,000 $43.80 $50,000 $49.64 $50,000 $58.40 $50,000 $65.70 $60,000 $42.60 $60,000 $48.28 $60,000 $56.80 $60,000 $63.90 $75,000 $41.40 $75,000 $46.92 $75,000 $55.20 $75,000 $62.10 $100,000 $40.20 $100,000 $45.56 $100,000 $53.60 $100,000 $60.30 $150,000 $39.00 $150,000 $44.20 $150,000 $52.00 $150,000 $58.50 $200,000 $37.80 $200,000 $42.84 $200,000 $50.40 $200,000 $56.70
4 Page Tab 8 Page Tab 12 Page Tab 16 Page Tab Open Rate $60.00 Open Rate $68.00 Open Rate $80.00 Open Rate $90.00
Contract Level Rate
Contract Level Rate
Contract Level Rate
$2,500 $87.00 $2,500 $95.70 $2,500 $102.66 $5,000 $85.00 $5,000 $93.50 $5,000 $100.30 $10,000 $83.00 $10,000 $91.30 $10,000 $97.94 $15,000 $81.00 $15,000 $89.10 $15,000 $95.58 $20,000 $79.00 $20,000 $86.90 $20,000 $93.22 $25,000 $77.00 $25,000 $84.70 $25,000 $90.86 $40,000 $75.00 $40,000 $82.50 $40,000 $88.50 $50,000 $73.00 $50,000 $80.30 $50,000 $86.14 $60,000 $71.00 $60,000 $78.10 $60,000 $83.78 $75,000 $69.00 $75,000 $75.90 $75,000 $81.42 $100,000 $67.00 $100,000 $73.70 $100,000 $79.06 $150,000 $65.00 $150,000 $71.50 $150,000 $76.70 $200,000 $63.00 $200,000 $69.30 $200,000 $74.34
20 Page Tab 24 Page Tab 28 Page Tab Open Rate $100.00 Open Rate $110.00 Open Rate $118.00
Deadlines – See your media consultant for deadline information.
Distribution – Distribution breakdowns by zip code are available for the Monday – Friday papers only. There is a charge for this that varies by breakdown.
Sunday inserts must be full run. if the total amount isn’t supplied to the Dispatch, we will be unable to guarantee where the insert is distributed.
Tab Insertion Rates
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Daily Ad Deadlines and Dimensions
Brainerd Dispatch - Display Deadlines Monday ................................................... Thursday, 5 p.m. Tuesday ....................................................... Friday, 5 p.m. Wednesday ................................................ Monday, 5 p.m. Thursday ...................................................Tuesday, 5 p.m. Friday ................................................... Wednesday, 5 p.m. Sunday ...................................................... Thursday, Noon
Special Sections Pub Date DeadlinesNeighbors ...................... Wednesday ........... Monday, 2 p.m.Automotive ........................ Thursday ............ Tuesday, 2 p.m.Entertainment .................... Thursday ............ Tuesday, 2 p.m.Real Estate ............................ Friday ..........Wednesday, Noon
Page Size (Image Area): Standard Page .................................. 6 cols. (10.75”) x 21” Tabloid Page .................................... 5 cols. (10.75”) x 15”
Pre-Print InformationDelivery Deadline: 12 days prior to insertion. Finished, folded pre-prints must be no larger than 11” x 11” and no smaller than 6” x 8”. Contact Jamie “Skippy” Olson with questions at 218-855-5814.
Brainerd Dispatch - Classified Deadlines Monday ........................................................................... Friday, 3 p.m. Tuesday ........................................................................Monday, 3 p.m. Wednesday .................................................................Tuesday, 3 p.m. Thursday ............................................................... Wednesday, 3 p.m. Friday ........................................................................ Thursday, 3 p.m. Sunday .............................................................................Friday, Noon Employment Extra ............................................................Friday, Noon
Column Width:1 Column..........1.6875”2 Column................3.5”3 Column..........5.3125”4 Column............7.125”5 Column..........8.9375”6 Column............10.75”Double Truck............23”
Minimum display ad size is one column inch, ex-cept for 2 column by 4” employment ads. Ads more than 19-1/2 inch-es deep will be billed at full column depth of 21 inches. The Dispatch has converted to the 23-inch web size.
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Contact your marketing consultant:
Carla Staffon855-5834
Dave Wentzel855-5821
Kristine Roberts855-5829
Linda Hurst855-5846
Glen Santi855-5823
Jill Wasson855-5820
Banner Ads
Inside todayComics 8ACommentary 6ADear Abby 7ADeaths 5AEntertainment 1ESports 9A
“I’m done. I’m done.”
—Brett Favre, Vikings
quarterback, on whether
he’ll be back for the 2011
season.
A slice of “Pie”— and Scrooge |The Central LakesCollege theaterdepartment islooking foward toa busy December.Page 1E
Overheard
Vol. 131-81
www.brainerddispatch.com 50¢
SERVING THEBRAINERDLAKESAREA ANDCENTRALMINNESOTA SINCE 1881
LAST YEAR FOR FAVRE: He might become reporter? | 12A
Thursday, December 2, 2010
24 hours • 12 noon December 2nd thru noon December 3rd17th ANNUAL RADIOTHON TO END CHILD ABUSEHELP KEEP OUR CHILDREN SAFE
Brainerd Dispatch/Jennifer Stockinger
Arnold Kowalczyk and Diane Holmquist’s log home in rural Pierz will be among five homes on
the Tour of Homes Sunday in Pierz.
Pierz homes areready for holidaysBy JENNIFER STOCKINGER
Staff Writer
PIERZ — An up-north style log
home with green trim was dressed in
more green trimmings to get ready for
the holidays and for the fifth annual
Tour of Homes in Pierz that is sched-
uled Sunday.The log home is owned by Arnold
Kowalczyk and Diane Holmquist.
Kowalczyk designed and built the
home in 2007 in rural Pierz. The home
features vaulted ceilings, a stone fire-
place, a large pond and a waterfall in
the front of the house.The Kowalczyk home is among five
homes to be on the tour that is sched-
uled from 1:30-4 p.m. Tickets are $10
and proceeds from the tour will benefit
Holy Trinity School in Pierz. Tickets
are available at the school, Unity
Bank, F&M Bank and Red’s Auto, all
in Pierz; Double Deuce in Genola; and
Radio Shack in Little Falls.Cari Woitalla, tour marketing coor-
dinator, said funds from the tour will
help enrich students’ activities and
See HOMES, Page 5A
Split puts deficit-cut package in doubtWASHINGTON (AP) — A
painful package of spending cuts
and tax increases drew sharp
challenges from both the left and
right on President Barack
Obama’s deficit commission
Wednesday, putting approval in
doubt. However, both parties’
Senate budget point men
embraced the plan, and even
opponents called it a starting
point for efforts next year to con-
trol the nation’s ballooning debt.“It’s a template that gives peo-
ple an opportunity to start dis-
cussing what we have to do to get
our fiscal house in order,” said
Rep. Xavier Becerra, a California
Democrat on the panel who hasn’t
said whether he’ll support the
package.The 18-member bipartisan
commission scheduled a vote on
the plan for Friday. But as
Wednesday’s meeting demon-
strated, the co-chairmen,
Democrat Erskine Bowles and
Republican Alan Simpson, face a
difficult chore in rounding up the
14 votes needed to officially send
the plan to Congress for consider-
ation.Winning over lawmakers who
are also panel members appeared
to be the biggest remaining chal-
lenge, given the politically incen-
diary nature of many of the pro-
posals. The tax increases it
includes are deal-breakers for
some Republicans, likewise social
program cuts for some
Democrats.The plan calls for sweeping tax
changes that would affect millions
of Americans, including trimming
or doing away with many popular
tax breaks such as the home
mortgage deduction. It would also
See DEFICIT, Page 4A
Brainerd Dispatch/Steve Kohls
Katie Garin (front) and Erica Stepanek guided their sled down the Brainerd High School hill Wednesday.
The fresh snow improved the surface of the popular sliding hill.
FUN ON THE BHS SLOPES East Coastoil drillingrejectedby Obama
WASHINGTON (AP) —Pointing to the BP blowoutand risks of a new environ-mental disaster, the Obamaadministration reverseditself Wednesday and prom-ised not to pursue offshoredrilling in the eastern Gulfof Mexico or anywhere elsealong the nation’s EastCoast.
The decision was hailedin Florida, which dependson tourists drawn by thestate’s white beaches, butcriticized by the oil industry,which said the administra-tion was stifling crucial U.S.energy production and cost-ing recession-battered job-seekers golden opportuni-ties for new work.
The administration hadbacked a major expansionof offshore drilling earlierthis year, in part to gainsupport for comprehensiveclimate legislation inCongress, one of PresidentBarack Obama’s top legisla-tive goals.
Interior Secretary KenSalazar denied politicsplayed any role, saying theBP spill taught officials anumber of lessons, “mostimportantly that we need toproceed with caution andfocus on creating a morestringent regulatoryregime.”
The new drilling focuswould be on areas withleases that are currentlyactive in the central andwestern Gulf of Mexico.
StocksenjoyupsurgeBloomberg News
NEW YORK — Stocksrallied Wednesday, sendingthe Standard & Poor’s 500Index to the biggestadvance in three months,amid improving global eco-nomic data and on investorspeculation of a largerEuropean financial rescue.
The S&P 500 added 2.2percent to 1,206.07. Today’sgain followed rallies of 3percent on Sept. 1 and 2.2percent on Aug. 2, meaningthe three biggest advancessince July occurred on thefirst trading day of a month,Bloomberg data show. TheDow Jones IndustrialAverage rose 249.76 points,or 2.3 percent, to 11,255.78.
“The recovery is unfold-ing,” said John Praveen, theNewark, N.J.-based chiefinvestment strategist atPrudential InternationalInvestments Advisers. “Thequality of the economic datahas been improving. There’sa strong bid for commodi-ties as China is growing at astrong pace. There’s someeasing of concerns aboutEurope. Those are all cata-lysts for a stock rally.”
The Dow average hasrallied in December morethan in any other monthover the last century,according to data compiledby Bespoke InvestmentGroup. On average, the 30-stock gauge has risen 1.3percent in the month.
Inside todayComics 8ACommentary 6ADear Abby 7ADeaths 5AEntertainment 1ESports 9A
“I’m done. I’m done.”
—Brett Favre, Vikings
quarterback, on whether
he’ll be back for the 2011
season.
A slice of “Pie”— and Scrooge |The Central LakesCollege theaterdepartment islooking foward toa busy December.Page 1E
Overheard
Vol. 131-81
www.brainerddispatch.com 50¢SERVING THEBRAINERDLAKESAREA ANDCENTRALMINNESOTA SINCE 1881
LAST YEAR FOR FAVRE: He might become reporter? | 12A
Thursday, December 2, 2010
24 hours • 12 noon December 2nd thru noon December 3rd17th ANNUAL RADIOTHON TO END CHILD ABUSEHELP KEEP OUR CHILDREN SAFE
Brainerd Dispatch/Jennifer StockingerArnold Kowalczyk and Diane Holmquist’s log home in rural Pierz will be among five homes onthe Tour of Homes Sunday in Pierz.
Pierz homes areready for holidaysBy JENNIFER STOCKINGERStaff Writer
PIERZ — An up-north style loghome with green trim was dressed inmore green trimmings to get ready forthe holidays and for the fifth annualTour of Homes in Pierz that is sched-uled Sunday.
The log home is owned by ArnoldKowalczyk and Diane Holmquist.Kowalczyk designed and built thehome in 2007 in rural Pierz. The homefeatures vaulted ceilings, a stone fire-place, a large pond and a waterfall in
the front of the house.The Kowalczyk home is among five
homes to be on the tour that is sched-uled from 1:30-4 p.m. Tickets are $10and proceeds from the tour will benefitHoly Trinity School in Pierz. Ticketsare available at the school, UnityBank, F&M Bank and Red’s Auto, allin Pierz; Double Deuce in Genola; andRadio Shack in Little Falls.
Cari Woitalla, tour marketing coor-dinator, said funds from the tour willhelp enrich students’ activities and
See HOMES, Page 5A
Split puts deficit-cut package in doubtWASHINGTON (AP) — A
painful package of spending cutsand tax increases drew sharpchallenges from both the left andright on President BarackObama’s deficit commissionWednesday, putting approval indoubt. However, both parties’Senate budget point menembraced the plan, and even
opponents called it a startingpoint for efforts next year to con-trol the nation’s ballooning debt.
“It’s a template that gives peo-ple an opportunity to start dis-cussing what we have to do to getour fiscal house in order,” saidRep. Xavier Becerra, a CaliforniaDemocrat on the panel who hasn’tsaid whether he’ll support the
package.The 18-member bipartisan
commission scheduled a vote onthe plan for Friday. But asWednesday’s meeting demon-strated, the co-chairmen,Democrat Erskine Bowles andRepublican Alan Simpson, face adifficult chore in rounding up the14 votes needed to officially send
the plan to Congress for consider-ation.
Winning over lawmakers whoare also panel members appearedto be the biggest remaining chal-lenge, given the politically incen-diary nature of many of the pro-posals. The tax increases itincludes are deal-breakers forsome Republicans, likewise social
program cuts for someDemocrats.
The plan calls for sweeping taxchanges that would affect millionsof Americans, including trimmingor doing away with many populartax breaks such as the homemortgage deduction. It would also
See DEFICIT, Page 4A
Brainerd Dispatch/Steve KohlsKatie Garin (front) and Erica Stepanek guided their sled down the Brainerd High School hill Wednesday.The fresh snow improved the surface of the popular sliding hill.
FUN ON THE BHS SLOPES East Coastoil drillingrejectedby Obama
WASHINGTON (AP) —Pointing to the BP blowoutand risks of a new environ-mental disaster, the Obamaadministration reverseditself Wednesday and prom-ised not to pursue offshoredrilling in the eastern Gulfof Mexico or anywhere elsealong the nation’s EastCoast.
The decision was hailedin Florida, which dependson tourists drawn by thestate’s white beaches, butcriticized by the oil industry,which said the administra-tion was stifling crucial U.S.energy production and cost-ing recession-battered job-seekers golden opportuni-ties for new work.
The administration hadbacked a major expansionof offshore drilling earlierthis year, in part to gainsupport for comprehensiveclimate legislation inCongress, one of PresidentBarack Obama’s top legisla-tive goals.
Interior Secretary KenSalazar denied politicsplayed any role, saying theBP spill taught officials anumber of lessons, “mostimportantly that we need toproceed with caution andfocus on creating a morestringent regulatoryregime.”
The new drilling focuswould be on areas withleases that are currentlyactive in the central andwestern Gulf of Mexico.
StocksenjoyupsurgeBloomberg News
NEW YORK — Stocksrallied Wednesday, sendingthe Standard & Poor’s 500Index to the biggestadvance in three months,amid improving global eco-nomic data and on investorspeculation of a largerEuropean financial rescue.
The S&P 500 added 2.2percent to 1,206.07. Today’sgain followed rallies of 3percent on Sept. 1 and 2.2percent on Aug. 2, meaningthe three biggest advancessince July occurred on thefirst trading day of a month,Bloomberg data show. TheDow Jones IndustrialAverage rose 249.76 points,or 2.3 percent, to 11,255.78.
“The recovery is unfold-ing,” said John Praveen, theNewark, N.J.-based chiefinvestment strategist atPrudential InternationalInvestments Advisers. “Thequality of the economic datahas been improving. There’sa strong bid for commodi-ties as China is growing at astrong pace. There’s someeasing of concerns aboutEurope. Those are all cata-lysts for a stock rally.”
The Dow average hasrallied in December morethan in any other monthover the last century,according to data compiledby Bespoke InvestmentGroup. On average, the 30-stock gauge has risen 1.3percent in the month.
Sunday 5x1 (8.9375” x 1”) $240
Sunday North Country 6x2 (10.75” x 2”) $200
Sunday Business News 3x1/2 (5.3125” x .5”) $80
Weekdays 5x1 (8.9375” x 1”) $200
Obituary* 5x2 (10.75” x 2”) $200
Sunday Business 6x2 (10.75” x 2”) $200
Sunday Business 6x5 (10.75” x 5”) $500
Sports Page 6x2 (10.75” x 2”) $200
Wednesday Neighbors 6x2 (10.75” x 2”) $200
Thursday Entertainment 6x2 (10.75” x 2”) $200
Thursday Auto 6x2 (10.75” x 2”) $200
FIRST RIgHT OF REFUSALFront page banner ads are sold by the day and are subject to fi rst right refusal. Every December, advertisers are contacted with the schedule of banner ads they ran during the year and given the opportunity to purchase the same dates for the next year. Once that is completed, the available days will be sold on a fi rst come, fi rst serve basis.
Deadline: Same as display ads
The Dispatch also offers banner ads on several front pages – the main news page and several special sections. All but the banner on the Obituary page are process color.
* Obituary banner ads have special discount packages:26 or 52 week commitment: 25% discount
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Neighbors
NEIGHBORS IN BUSINESS Every week the Dispatch publishes a special feature in our Neighbors section on Wednesdays to spotlight our outlying communities. It also appears in our Neighbors Weekend Edition on Fridays. Format and specifi cations are the same as the Dispatch.(13 week commitment):2 col. x 4” ad ............................................................. $60 per week2 col. x 8” ad ........................................................... $110 per week
$12.18
$11.90
$11.62
$11.34
$11.06
$10.78
$10.50
$10.22
$9.94
$966
$9.38
$9.10
$8.82
DVContract Disc
$2,500 13%
$5,000 15%
$10,000 17%
$15,000 19%
$20,000 21%
$25,000 23%
$40,000 25%
$50,000 27%
$60,000 29%
$75,000 31%
$100,000 33%
$150,000 35%
$200,000 37%
Open Rate: $14.00(BW) $17.40(Color)
Copy/Space DeadlineEvery Monday 10am
Deadline
NEIGHBORSNEIGHBORSSECTION N
NO FISH STORY | All in the Family | Page 2N
Wednesday, December 1, 2010; Neighbors Weekend Edition, Friday December 3, 2010 BRAINERD DISPATCH
ASK A MASTER GARDENER
Fall’s swan song
Swans on Steamboat Bay on Gull Lake. Photo submitted by Don and Patty Rodningen of Steamboat Bay. Do you have a recent scenic picture that shows the beauty of the
lakes area? Send it to [email protected] for possible publication in the Neighbors section. Be sure to include your name, where you are from, a brief
description of the photo and when and where it was taken.
Dear master gardener: My mom is a gardener
and I would like to give her something “gardeny”
for Christmas. Do you have any suggestions?
Books and tools and plants all make good gifts.
Bookstores have many good gardening books, but
make sure they are appropriate for our climate,
which is zone 3. Books such as Melinda Myers’
Month-by-Month Gardening in Minnesota would fit
that criterion. So would a magazine such as
Northern Gardener, published by the Minnesota
State Horticulture Society.Good quality hand tools, such as a hand pruner,
a lopper or a sturdy “claw” or dandelion digger
might be welcome. Larger tools such as spades,
potato forks, edgers, etc., may also fill a need.
Other possibilities would be a membership to
the Northland Arboretum, kneeling pads or stools,
close-fitting half-rubberized gloves or a pail fitted
with a canvas lining with slots and pockets for gar-
den tools and supplies. A gift certificate to a seed
catalog company or garden store would always be
appreciated, too.
Dear master gardener: A friend gave me a
blooming amaryllis as a gift. How do I take care
of it?An amaryllis is a beautiful flowering house-
plant that has large trumpet-shaped flowers on 1-
to 2-foot stalks. They come in red, salmon, pink,
apricot, white or bi-color. While your amaryllis is
blooming, you will want to prolong the life of the
flowers by keeping it out of direct sunlight. After
your plant is finished blooming, cut the faded
flowers off, being careful not to remove the flower
stalk until it has turned yellow. After it has fin-
ished blooming, keep your amaryllis in the
brightest spot in your house and continue water-
ing and fertilizing it regularly. Make sure the
water drains from the pot so your plant does not
get root rot.Next spring or early summer, when all danger of
frost is gone, place your amaryllis outside. Keep it
in a shaded area at first, then slowly move it to a
place in your garden that receives at least six hours
of sunlight daily. Sink the pot into the ground and
fertilize it all summer.
Bring it back indoors before the first frost in the
fall and store it in a cool, dark place and do not
water it. Remove the foliage when it has become
dry and shriveled. The bulbs can be forced into
bloom again after your plant has rested for eight to
12 weeks. When you see new growth, set your
amaryllis back into bright light and begin water-
ing it again. You will see the stalks appear and
the flowers will follow about four to six weeks
later. Amaryllis like to be pot bound, so you will
only have to repot it about every three to four
years.
Dear master gardener: The soil in my house-
plants is turning white and crusty on top. Also,
I have a few clay pots that have white around
the rim. What is this?
It sounds like the soil in your pots has a build-
up of soluble salts. These salts accumulate on top
of the soil, forming a white crust. You also may see
a ring of salt deposits around the top edge of your
pots and on the outside of clay pots. You can pre-
vent soluble salts from building up by proper
watering.If at all possible, do not use softened water to
water your plants because it adds chemical salts to
the soil, which can build up and potentially injure
the roots of your plants, just like fertilizer can.
You can flush most of the salts out by holding
your pot over a sink and watering your plant heav-
ily, allowing the water to run out of the drainage
holes. Discard any water left in the saucer so the
salts you just leached out are not reabsorbed back
into the soil through the drainage holes or walls of
the clay pot. If there is a layer of salts on the top of
your soil, remove it before you begin leaching.
If the soluble salt level is very high, you may
want to repot the plant. When you repot a plant,
choose a container with drain holes so water can
drain freely from the soil. Layering pebbles in the
bottom of a solid container will not help soil
drainage.
CROW WING MASTER GARDENERS are trained and certi-
fied volunteers for the University of Minnesota Extension
Service. All information given in this column is based on
research and information provided by the university. To ask a
question, call the Master Gardener Help Line at 824-1000,
extension 4040, and leave a message. A master gardener will
return your call.
December tips• When you buy a poinsettia, choose a stur-
dy, healthy one. Wrap it well in the store andput it into a warm car. When you get it home,remove the wrap and any paper covering thepot. Check to be sure the pot has a drainagehole. Water whenever the surface starts to dry.Place in a sunny window and fertilize in four tosix weeks.
• Poinsettia sap may irritate skin but theplant is not toxic when eaten. Holly and mistle-toe, however, can be dangerous, especially wheneaten by children. Ornamental peppers are notpoisonous but can be so “hot” that handlingthem can be painful, especially when pepperoils on hands get rubbed into eyes.
• Dust on houseplant leaves is unsightlyand prevents the sun’s benefits from beingabsorbed by the plant. Periodically clean bothupper and under sides of leaves with warmwater, to which a drop or two of dish soap hasbeen added. Do not use mayonnaise or milkbecause they leave a residue that attracts dust.
• Continue to check stored dahlia tubersand canna bulbs for mold, soft spots and shriv-eling, all of which should be discarded. Suchdamage can mean that storage temperaturesare too high and/or air circulation is poor.
• Choose a fresh Christmas tree to meetyour needs. Balsam is most fragrant. Norwaypine holds heavy ornaments well. White pinehas softer, longer and fragrant needles suitablefor lightweight ornaments. White spruce andNorfolk Island pine are good tabletop trees.
• De-icers often damage grass and shrubs.Use sand instead.
A ‘Gardeny’ Christmas
PRSRT STD
U.S. POSTAGE PAID
BRAINERD, MN
PERMIT NO. 250
Postal CustomerECR WSS
• Publishes Wednesdays and Neighbors Weekend Edition on Fridays.
• Spotlights outlying neighborhoods and reader submitted photos.
• Total print distribution: 21, 250
• NEW ADDITION!! INCLUDED in the pricing is our extended weekend edition the third Friday of each month to reach over 4,800 more households!
Contact your marketing consultant:
Carla Staffon855-5834
Dave Wentzel855-5821
Kristine Roberts855-5829
Linda Hurst855-5846
Glen Santi855-5823
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BW Color
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Entertainment
• Two products for one price!
• Full Color
• Get ad in Thursday’s Entertainment Section, and online at brainerddispatch.com
• Reach over 12,000 homes plus online impressions
• Online ad is available to our 90,000 registered users of brainerddispatch.com
Inserts Dispatch Copy/Space DeadlineThursdays Tuesday before Noon
Deadline
Thursday’s Dining & Entertainment guide
Ad Size: 3 x 3.5” (5.3125” x 3.5”) FULL COLOR!
Rate: $75 Per Week
ARTS/ENTERTAINMENT Thursday, December 2, 2010 3E
Brainerd Dispatch | www.brainerddispatch.com
ENTERTAINMENT
IDEAS
It’s Not Too Late!We still have space available for
your Holiday Parties.
Private Dining Available
Prairie Bay Catering
Delivered to your home or Offi ce
Reward your employees this holiday
season with a catered lunch.
No group too
big or small!
2 1 8 . 8 2 4 . 6 4 4 4
15115 Edgewood Dr. • Baxter
w w w . p r a i r i e b a y . c o m
Open Wednesday-Saturday, 5-9 pm
Stop by for a hot drink & enjoy the
East Gull Lake Cross Country Ski Trails!
Fish Fry Wednesday & Thursdays, just $14.95
Visit www.maddens.com for
menu, and upcoming special events
Call 218.828.1440
Now Open Sundays
Noon - 5PMReserve your Holiday
Party Today!
December Events
Thursday
Bingo - 7:00 pm
Friday
Comedian - 9:00 pmRock & Bowl 9:30 - Live DJ to follow Comedian.
Saturday
Moonlight Bowl - 9:30 pm
Buy OneAppetizer, Get
One FREEGood Only During Bingo
Good Only Thursday, Dec. 2
Buy One, Get One FreeFriday Rock & Bowl
OR Good For 1 FREE Drink
During Comedy Show
Valid Dec. 3
Bargain NightEveryone is
$5.00 OffMoonlight Bowl
Valid Dec. 4
218-829-31507609 Excelsior Rd. N.
Baxter, MN 56425
PB BOWL COUPON PB BOWL COUPON PB BOWL COUPON
A D
eer Cam
p Christm
as
Bran
son
on
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oad
CENTRAL MINNESOTA’S HOME FOR ARTS & ENTERTAINMENT
MATINEE! MATINEE!PARAMOUNT THEATRE DOWNTOWN ST. CLOUD
Mon-Thur Dec 20-23, 7:30Sun Dec 26, 2:00All Tickets: $19
Christmas Show! Mon-Tues Dec 27-28
1:30 & 7:00Adult: $20 Sr: $18
For tickets call 320-259-5463 or order online at paramountarts.org
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PRESENTS
ammy-winner JOHN JORGENSON is a well-known pioneer of
ypsy jazz movement in the style. Jorgenson also brings his own
he stage with exciting new compositions, amazing fretwork, and
et playing, supported by distinguished world-class musicians.
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PRESENTS
THE ROCK AND ROLL
XMAS SPECTACULAR
Wednesday, Dec. 8 • 7:30PM
CHALBERG THEATRE
For tickets and information
contact the CLC Theatre Box Offi ce
218 855-8199 or
800 933-0346 ext. 8199
Email us at: [email protected]
Purchase online: www.clctickets.com
Friday, December 17 • 7:30PM
CHALBERG THEATRE
For tickets and information
contact the CLC Theatre Box Offi ce
218 855-8199 or
order tickets online: www.clctickets.com
Presented in cooperation with Minnesota Public Radio
CLC CULTURAL ARTS SERIES PRESENTS
STEELE FAMILY
CHRISTMAS SHOWA 25 year tradition of the Twin Cities,
now a tradition of Brainerd!
CALENDAR
Live musicFor week of Dec. 2-8; bands perform from 9
p.m. to close with no cover unless other-
wise noted.
BRAINERD
Blue Ox608 Laurel St.
Black Valentyne, Friday-Saturday
Coco Moon
601 Laurel St.
Thursday Bluegrass, first, third and fifth
Thursdays of the month
Eagles Club
124 Front St.
Virg and the El Dorados, 7:30-11:30 p.m.
Friday
The E Squared Cafe
123 East Washington St.
Two Tap Trio, Dec. 10, $5 cover
Yesterday’s Gone
612 Front St.
Open Jam, every Saturday
BREEZY POINT
Commander Bar
30279 Airport Road
After Hours Band, Friday-Saturday
JJ’s Pub
downstairs of the Commander
Drunk ‘N Stupid, 5-9 p.m. Saturday
Prime Time Food and Spirits
8548 Ski Chalet Drive
Kings Ransom, Friday-Saturday
CROSBY
The Bridge Tavern
26929 Highway 6
Live music every Friday; Classic Country
Dinner Theater, 4-8 p.m. Sunday
LAKE SHORE
Bar Harbor
8164 Interlachen Road
Kevin Klimek, 7-11 p.m. every Friday-Sat-
urday
MERRIFIELD
Harpo’s
21560 CR 3
Kings Ransom, Dec. 11
MOTLEY
Ten Hi133 Highway 10
The Diamond Dogs, Saturday
PILLAGER
KC’s Uptown Saloon
116 Cedar Ave. E.
Beetkeepers, Dec. 9 and Dec. 23
MOTLEY
Friendly Inn
2321 330th St.
Kenny Jake Band, Saturday
Performing artsBAXTER
➤ Legacy concerts
The Legacy Chorale of Greater Minnesota
concert “A Classic Christmas,” 7:30 p.m.
Dec. 9, Lord of Life Lutheran Church in
Baxter; 7:30 p.m. Dec. 11, Lutheran
Church in Aitkin; and 3 p.m. Dec. 12,
Lutheran Church of the Cross in Nisswa.
Tickets are $10 and students 18 years
and under are free.
BRAINERD
➤ Music General holiday show
Music General holiday show “Welcome
Christmas — the Story of the Grinch,” 2
p.m. and 4 p.m., Sunday Tornstrom Audi-
torium.
➤ BHS Christmas Madrigal Dinner
Brainerd High School A Cappella Choir to
present Christmas Madrigal Dinner,
Thursday-Friday, with social at 6 p.m. and
dinner at 7:30 p.m., The Legacy Club-
house Pavilion. Tickets are $25 are can
be purchased at the BHS main office or
by calling 454-6200 or e-mailing
➤ Crossing Arts Alliance event
Entertainment by Cleo Kuelbs, Dennis
Coryell and Jim Olsen, 10 a.m. to 2 p.m.
Dec. 11, in front of the auditorium at
Franklin Arts Center. More information
call 833-0416.
➤ Lakes Area Chamber Music Festival
LACMF concert, 7 p.m. Monday, Bethlehem
Lutheran Church; and informal gathering
for classical music enthusiasts, 10 a.m.
Tuesday, The Crossing Arts Alliance Q
Gallery at the Franklin Arts Center.
➤ ‘Golden Age Of Radio’
“Golden Age Of Radio,” concert, 7 p.m.
Thursday, Chalberg Theater at Central
Lakes College. Tickets are free, but must
be reserved by calling the Brainerd Pub-
lic Library at 829-5574.
➤ HSO to perform
Heartland Symphony Orchestra’s winter
concert “The Season’s Greatest Hits,”
7:30 p.m. Saturday, Tornstrom Auditori-
um. Discounted tickets of $17 for adult,
$24 for adult pair, $30 for family and $12
for seniors and students are available at
Bridge of Harmony and the Brainerd Dis-
patch, both of Brained and Great River
Arts Center, Little Falls, or by contacting
the HSO at (800) 826-1997 or
➤ CLC Cultural Arts Series
Central Lakes College theater presents
“Rock and Roll Xmas Spectacular,” 7:30
p.m. Wednesday; The Steele Family
Christmas, Dec. 17.
➤ Future CLC performances
Central Lakes College Theatre for a Diverse
Population’s production to perform
“When Life Gives You Lemons, Make
Lemon Meringue Pie,” Thursday-Satur-
day; “A Christmas Carol,” Dec. 10-11; Tick-
ets available by calling 855-8199 or at
www.clctickets.com. More information on
productions at www.clcmn.edu/theatre.
LITTLE FALLS
➤ HSO to perform
Heartland Symphony Orchestra’s winter
concert “The Season’s Greatest Hits,” 2
p.m. Sunday, Charles D. Martin Auditori-
um. Discounted tickets of $17 for adult,
$24 for adult pair, $30 for family and $12
for seniors and students are available at
Bridge of Harmony and the Brainerd Dis-
patch, both of Brained and Great River
Arts Center, Little Falls, or by contacting
the HSO at (800) 826-1997 or
➤ Lakes Area Chamber Music Festival
LACMF concert, 7 p.m. Tuesday, First Unit-
ed Church.
NEW YORK MILLS
➤ Saana Ensemble to perform
Saana Ensemble, 7:30 p.m. Friday, New
York Mills Regional Cultural Center. Tick-
ets are $12 in advance or $15 at the door.
Call the center at (218) 385-3339) for
ticket information.
PILLAGER
➤ Dallas Brass
Dallas Brass concert, 7 p.m. Dec. 9, Pillager
High School. Tickets are $5 in advance,
or $7 at the door. Tickets by calling (218)
746-2105, or at the Pillager High School
or The Bridge of Harmony in Brainerd.
WADENA
➤ ‘The Golden Age of Radio”
“The Golden Age of Radio,” 3 p.m. Sunday,
Wadena Memorial Auditorium. Tickets
may be reserved by calling Wadena Pub-
lic Library at (218) 631-2476.
Special eventsBAXTER
➤ CD-signing event
Artist Robert Segovia to sign CD “When All
is Said and Done,” 10 a.m. to 2 p.m., Sat-
urday, Bethany Book and Gift.
BRAINERD
➤ Cultural Thursday
Cultural Thursday on Uganda and South
Africa, noon Thursday, Chalberg Theatre,
Central Lakes College campus; free.
➤ Author event
Ojibwe storyteller and author Anne Dunn to
appear, 10:30 a.m. Dec. 11, Brainerd Public
Library; free.
➤ Author event
Author Deb Madden Thuringer to discuss
“Madden’s Babies,” 6:30 p.m. Dec. 9,
Madden’s Classic Golf Club.
➤ Author event
Author Candace Simar of “Abercrombie
Trail,” 11 a.m. Saturday, Brainerd Public
Library.
CROSBY
➤ Unlimited Learning event
“A Man for All Seasons,” 1-4 p.m. Monday-
Tuesday, Heartwood Senior Living Com-
munity, cost is $10 and members free.
CROSSLAKE
➤ Double feature
Movies “Hunting Buddies” and “Dawning”
to play, 5 p.m. and 8 p.m. Saturday,
Whitefish Lodge and Suites; free.
PINE RIVER
➤ Art and craft show
Pine River American Legion Post No. 613
Christmas Arts and Crafts Show, 9 a.m.
to 3 p.m. Saturday.
➤ Author event
Ojibwe storyteller and author Anne Dunn to
appear, 1 p.m. Dec. 11, Pine River Library;
free.
WADENA
➤ Author event
Ojibwe storyteller and author Anne Dunn to
appear, 1:30 p.m. Dec. 10, Wadena library;
free.
➤ CD-signing event
Artist Robert Segovia to sign CD “When All
is Said and Done,” 10 a.m. to 2 p.m., Fri-
day, Bethany Book.
WALKER
➤ Author event
Ojibwe storyteller and author Anne Dunn
to appear, 1 p.m. Dec. 9, Walker library;
free.
Contact your marketing consultant:
Carla Staffon855-5834
Dave Wentzel855-5821
Kristine Roberts855-5829
Linda Hurst855-5846
Glen Santi855-5823
Phil Seibel855-5862
Jill Wasson855-5820
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
“Internet advertising will not replace traditional media, it will compliment them.”
~ Jef I. Richards
Online - BrainerdDispatch.com
Contact your marketing consultant:
Phil Seibel855-5862
Jeremy Ryder855-5873
Carla Staffon855-5834
Dave Wentzel855-5821
Kristine Roberts855-5829
Linda Hurst855-5846
Glen Santi855-5823
Jill Wasson855-5820
• More than 4,000 visitors visit our site every day, viewing over 60,000 pages/day.
• We have more than 120,000 unique visitors and 1.7 million page views per month.
• 43% of users are female • 57% are male.
• 67% of users are between the ages of 25-54.
• 83% of users are non-subscribers to the Brainerd Dispatch.
Meet your Online Team:
Phil Seibel855-5862
Cindy Spilman855-5840
Digital Media Graphic Designer
Jeremy Ryder855-5873
Online Sales ConsultantDigital Manager
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Online/Mobile - myAccess Network
Contact your marketing consultant:
Phil Seibel855-5862
Jeremy Ryder855-5873
Ashly Wiersgalla855-5828
John Bennett855-5826
Carla Staffon855-5834
Dave Wentzel855-5821
Kristine Roberts855-5829
Linda Hurst855-5846
Glen Santi855-5823
Jill Wasson855-5820
This package includes:
• Building of Mobile Web App and month to month maintenance*
• National search database (through local.com)
• Online (brainerdslist.com & pineandlakes.com) and Print (Brainerd Dispatch, Echo and Pine River Journal) Service Directory listing
Incorporate your: • Calendar • YouTube Channel • Facebook & Twitter • Coupon via picture • Specials
*1 content update per week, 6 month overhaul review
Rates:
$189/month 6+ month package
$229/month 3 month trial package
Space Reservation Deadline:
Mobile App development requires a 2 week turnaround
(shown actual size)
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Mobile App
What does the App offer?• For iPhone, iPad and Android- covers over 75% of the smartphone traffi c!• Publisher customization to give the user a unique, relevant, and up to date media experience!• User tools to keep them in touch with local and national events• Video and audio capable, Interactive Weather Radar, Alerts!
What does the advertiser get?• Option for either a Banner, or a Splash Screen sponsorship• Banner ads exclusive by category- all sports pages, all weather pages, all news pages- that’s YOUR space!• Exclusive to your industry- only 1 fi nancial institute, only 1 restaurant, only 1 realtor! Talk about being dominant!• Ads are clickable! Have a web storefront? Link it there- boost your website traffi c and web sales!• Ability to change your ad design- change your ad with the season!
Why?• Online traffi c to our website from a mobile device has more than tripled in 2010- and it will only go up!• iOS and Android account for over 75% of that traffi c• Reach a demographic that has the means and desire to reach out to your business!
How are you staying ahead of the curve?
Be an exclusive part of The Dispatch’s Smartphone App!
Rates
Banner Ad: $200/month or $2000 w/1yr contract (Save $400!)
Splash Screen: $3000/year
business!
Med
ia
bringing you the hometown news since 1881
Contact your online team:
Phil Seibel855-5862
Jeremy Ryder855-5873
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Daily Deals
A new place for locals to learn about Brainerd area services and money-saving offers.• Deals are promoted in print, online, e-mail and through social media (Facebook and Twitter)... a tremendous reach.• There is NO up-front investment.
• No risk to the advertiser, newspaper or consumer.
HOW IT WORKSStep 1: Decide on your DAILY DEALWork with our consultants to structure your deal for optimum sales and profi t.
Step 2: We promote it every day in fi xed print ad in the Brainerd Dis-patch and on all pages of BrainerdDispatch.com. Users can also sign up to receive a DAILY DEAL email alert.
Step 3: Built-in social media and email buttons help promote the DAILY DEAL. A $10 referral bonus (Deal Bucks) helps the offer spread expo-nentially.
Step 4: The no-risk reward. The DAILY DEAL is a no-risk promotional program that potentially drives crowds of people to your door.
Step 5: Show me the money. After the deal closes, you receive a com-plete order sales report, which details the names, email addresses of buyers, as well as unique voucher codes. Your business will receive a check for the net sales proceeds.
Contact your marketing consultant:
Carla Staffon855-5834
Dave Wentzel855-5821
Kristine Roberts855-5829
Linda Hurst855-5846
Glen Santi855-5823
Phil Seibel855-5862
Jeremy Ryder855-5873
Leo Miller855-5835
Avg Daily Print Readers: 27,600
Avg Daily Website Visitors: 4,000
Avg Daily Page Views: 50,000
Avg Daily pages viewed by user: 6.25
Current Deal E-mail subscribers:
22,000
A new place for locals to learn about Brainerd area services and money-saving offers.• Deals are promoted in print, online, e-mail and through social media (Facebook and Twitter)... a tremendous reach.•
• No risk to the advertiser, newspaper or consumer.
HOW IT WORKS
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Contact your online team:
Phil Seibel855-5862
Jeremy Ryder855-5873
Online - Leaderboard/Impact Advertising
A leaderboard ad appears on the top of the page. They are in a rotation with other leaderboard ads. We can customize the number of impressions over any time frame.
Only $11* CPM!*Based on cost per 1,000 at contract rate
Link to your website or weekly print ad!
Leaderboard Specifi cations:728x90 pixels (72 DPI)30K maximum fi le sizeGIF or JPG preferred
Flash and HTML supported
An impact ad appears in the content of the site. They are in a rotation with other impact ads. We can customize the number of impressions over any time frame.
Impact Ad Specifi cations:160x600 pixels (72 DPI)30K maximum fi le sizeGIF or JPG preferred
Flash and HTML supported
Only $10* CPM!*Based on cost per 1,000 at contract rate
Leaderboard
Impact Ad
A leaderboard ad appears on the top of the page. They are in a rotation with other leaderboard ads. We can customize the
An impact ad appears in the content of the site. They are in a
Online ContractThe Brainerd Dispatch will deliver at least_____________ad impressions for ____________consecutive days/weeks/months.
Advertisers agree to pay a total amount of $________________. Ad will run ____/____/20____ thru ____/____/20____.
The agreement has been executed by the parties herto through their authorized representatives on the date set forth below.
BRAINERD DISPATCH
_________________________________________________(Salesperson) (Date)
_________________________________________________(Management) (Date)
Ad Designer: Agency/Camera Ready Creative Services Internet Dept.
Link To:___________________________________________
ADVERTISER
_________________________________ _______________(Firm Name) (Account Number)
_________________________________________________(Authorized Signature) (date)
________________________ ________________________(Print Name & Title) (email address)
________________________ ________________________(Street Address/PO Box) (City/State/Zip)
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Contact your online team:
Phil Seibel855-5862
Jeremy Ryder855-5873
Online ContractThe Brainerd Dispatch will deliver at least_____________ad impressions for ____________consecutive days/weeks/months.
Advertisers agree to pay a total amount of $________________. Ad will run ____/____/20____ thru ____/____/20____.
The agreement has been executed by the parties herto through their authorized representatives on the date set forth below.
BRAINERD DISPATCH
_________________________________________________(Salesperson) (Date)
_________________________________________________(Management) (Date)
Ad Designer: Agency/Camera Ready Creative Services Internet Dept.
Link To:___________________________________________
ADVERTISER
_________________________________ _______________(Firm Name) (Account Number)
_________________________________________________(Authorized Signature) (date)
________________________ ________________________(Print Name & Title) (email address)
________________________ ________________________(Street Address/PO Box) (City/State/Zip)
Online - WOW Advertising
A single WOW ad appears in the content of all local story pages or in the content of the site in rotation with other wow/video ads.
A double WOW ad appears in the content of the site in rotation with other double WOW’s and Impacts.
Single - Only $7* CPM!Double - Only $15* CPM!*Based on cost per 1,000 at contract rate
Link to your website or weekly print ad!
WOW Ad Specifi cations:Single - 300x250 pixels (72 DPI) Double - 300x600 pixels (72 DPI)
30K maximum fi le sizeGIF or JPG preferred
Flash and HTML supported
WOW Ad options
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Link to your website or weekly print ad!Contact your online team:
Phil Seibel855-5862
Jeremy Ryder855-5873
Online ContractThe Brainerd Dispatch will deliver at least_____________ad impressions for ____________consecutive days/weeks/months.
Advertisers agree to pay a total amount of $________________. Ad will run ____/____/20____ thru ____/____/20____.
The agreement has been executed by the parties herto through their authorized representatives on the date set forth below.
BRAINERD DISPATCH
_________________________________________________(Salesperson) (Date)
_________________________________________________(Management) (Date)
Ad Designer: Agency/Camera Ready Creative Services Internet Dept.
Link To:___________________________________________
ADVERTISER
_________________________________ _______________(Firm Name) (Account Number)
_________________________________________________(Authorized Signature) (date)
________________________ ________________________(Print Name & Title) (email address)
________________________ ________________________(Street Address/PO Box) (City/State/Zip)
Drive quality traffi c to your site with engaging and non-intrusive ad formats. Click-to-play video ads allow you to reach your target audience.
video Ad Specifi cations:300x250 pixels (72 DPI)• 100K maximum fi le size
Flash and HTML supported
Only $11* CPM!*Based on cost per 1,000 at contract rate
video Ad
Online - Prime Time Package/Video Ad
Includes: a Top Leaderboard, an Impact Ad and a Bottom
Leaderboard. Only $15* CPM!*Based on cost per 1,000 at contract rate
Reach your audience at the “Prime Time”8am - 5pm Monday through Friday
Leaderboard Specifi cations:728x90 pixels (72 DPI)30K maximum fi le sizeGIF or JPG preferred
Flash and HTML supported
Impact Ad Specifi cations:160x600 pixels (72 DPI)30K maximum fi le sizeGIF or JPG preferred
Flash and HTML supported
Prime Time Package
Contact your online
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Link to your website or weekly print ad!Contact your online team:
Phil Seibel855-5862
Jeremy Ryder855-5873
Online ContractThe Brainerd Dispatch will deliver at least_____________ad impressions for ____________consecutive days/weeks/months.
Advertisers agree to pay a total amount of $________________. Ad will run ____/____/20____ thru ____/____/20____.
The agreement has been executed by the parties herto through their authorized representatives on the date set forth below.
BRAINERD DISPATCH
_________________________________________________(Salesperson) (Date)
_________________________________________________(Management) (Date)
Ad Designer: Agency/Camera Ready Creative Services Internet Dept.
Link To:___________________________________________
ADVERTISER
_________________________________ _______________(Firm Name) (Account Number)
_________________________________________________(Authorized Signature) (date)
________________________ ________________________(Print Name & Title) (email address)
________________________ ________________________(Street Address/PO Box) (City/State/Zip)
Online - Interstitial Advertising/Email Blasts
An Interstitial Ad is displayed between 2 pages of the website. If a user clicks on obits for example, the interstitial ad is shown and then the user is taken to the obits section. Interstitials will run daily and there are limited spots available.
Interstitial Specifi cations:500x500 pixels (72 DPI)30K maximum fi le sizeGIF or JPG preferred
Flash and HTML supported
Email Blast Specifi cations:700x900 pixels (72 DPI)
GIF or JPG preferredFlash and HTML supported
Interstitial Rateshotjobs.brainerddispatch.com $100/wkspotted.brainerddispatch.com $200/wknews.brainerddispatch.com $300/wkclassifi eds.brainerddispatch.com $400/wkobits.brainerddispatch.com $500/wkHome Page $300/day
Interstitial Ad
Reach over 25,000 registered users
Email Blasts Only $0.07/email($70 / 1,000 users)
Contact your online
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Contact your online team:
Phil Seibel855-5862
Jeremy Ryder855-5873
Online ContractThe Brainerd Dispatch will deliver at least_____________ad impressions for ____________consecutive days/weeks/months.
Advertisers agree to pay a total amount of $________________. Ad will run ____/____/20____ thru ____/____/20____.
The agreement has been executed by the parties herto through their authorized representatives on the date set forth below.
BRAINERD DISPATCH
_________________________________________________(Salesperson) (Date)
_________________________________________________(Management) (Date)
Ad Designer: Agency/Camera Ready Creative Services Internet Dept.
Link To:___________________________________________
ADVERTISER
_________________________________ _______________(Firm Name) (Account Number)
_________________________________________________(Authorized Signature) (date)
________________________ ________________________(Print Name & Title) (email address)
________________________ ________________________(Street Address/PO Box) (City/State/Zip)
Score 100% of our daily traffi c withOnline - Corner Peel/Post-It Advertising
Link to your website or weekly print ad!
Corner Peel Specifi cations:500x500 pixels (72 DPI)
GIF or JPG preferredFlash and HTML supported
Post-It Specifi cations:306x257 pixels (72 DPI) Pop-up
30K maximum fi le sizeGIF or JPG preferred
Flash and HTML supported
Attract visitors to your site! These ads are non-intrusive and extremely eye-catching. Positioned in the right corner of the screen. Corner peel’s expand with a user hovers over it.
Only $250* per day!*Includes $120 Set-up Fee • Only one per day.
Online popup post-it ad appears over the home page to every visitor on their fi rst impression of the day. Ad then glides into a position near the top of the home page the remainer of the day. Only one advertiser per day can have this spot.
$125 per day or $100 per day!
Corner Peel
Post-It
Contact your online
Monday, Tuesday, or Wednesday
Thursday, Friday, Saturday or Sunday
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Link to your website or weekly print ad!Contact your online
team:
Phil Seibel855-5862
Jeremy Ryder855-5873
Online ContractThe Brainerd Dispatch will deliver at least_____________ad impressions for ____________consecutive days/weeks/months.
Advertisers agree to pay a total amount of $________________. Ad will run ____/____/20____ thru ____/____/20____.
The agreement has been executed by the parties herto through their authorized representatives on the date set forth below.
BRAINERD DISPATCH
_________________________________________________(Salesperson) (Date)
_________________________________________________(Management) (Date)
Ad Designer: Agency/Camera Ready Creative Services Internet Dept.
Link To:___________________________________________
ADVERTISER
_________________________________ _______________(Firm Name) (Account Number)
_________________________________________________(Authorized Signature) (date)
________________________ ________________________(Print Name & Title) (email address)
________________________ ________________________(Street Address/PO Box) (City/State/Zip)
Online - Sliding Billboard
Sliding Billboard Specifi cations:
950x300 pixels (72 DPI)300K maximum fi le sizeGIF or JPG preferred
Flash and HTML supported
Pencil Ad Size:950x30 pixels (72 DPI)300K maximum fi le sizeGIF or JPG preferred
Flash and HTML supported
The Billboard temporarily “pushes” content down to reveal a large ad format. These ads are memorable. Once your mesage appears, it then converts into a pencil sized ad for constant exposure.
• Eye Catching
• Non-intrusive
• Users have the option to expand and contract the display ad
• Auto Expandable
• Replay Capability
Only $300 per Day!*Includes $120 Set-up fee. Only one/day
Sliding Billboard
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Contact your online team:
Phil Seibel855-5862
Jeremy Ryder855-5873
Online ContractThe Brainerd Dispatch will deliver at least_____________ad impressions for ____________consecutive days/weeks/months.
Advertisers agree to pay a total amount of $________________. Ad will run ____/____/20____ thru ____/____/20____.
The agreement has been executed by the parties herto through their authorized representatives on the date set forth below.
BRAINERD DISPATCH
_________________________________________________(Salesperson) (Date)
_________________________________________________(Management) (Date)
Ad Designer: Agency/Camera Ready Creative Services Internet Dept.
Link To:___________________________________________
ADVERTISER
_________________________________ _______________(Firm Name) (Account Number)
_________________________________________________(Authorized Signature) (date)
________________________ ________________________(Print Name & Title) (email address)
________________________ ________________________(Street Address/PO Box) (City/State/Zip)
Online - Yahoo! Behavioral Targeting
Eliminate waste & improve return on investment
• Yahoo! offers many unique targeting capabilities to fi nd an advertiser’s most valued customers!
get the right message to the right user at the right time!
$19 CPMCost/1,000 Impressions
Core Zips (60 mile radius,
Brainerd Lakes Area)
$18 CPMCost/1,000 Impressions
Entire DMA (Designated Market Area)
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Contact your online team:
Phil Seibel855-5862
Jeremy Ryder855-5873
Online ContractThe Brainerd Dispatch will deliver at least_____________ad impressions for ____________consecutive days/weeks/months.
Advertisers agree to pay a total amount of $________________. Ad will run ____/____/20____ thru ____/____/20____.
The agreement has been executed by the parties herto through their authorized representatives on the date set forth below.
BRAINERD DISPATCH
_________________________________________________(Salesperson) (Date)
_________________________________________________(Management) (Date)
Ad Designer: Agency/Camera Ready Creative Services Internet Dept.
Link To:___________________________________________
ADVERTISER
_________________________________ _______________(Firm Name) (Account Number)
_________________________________________________(Authorized Signature) (date)
________________________ ________________________(Print Name & Title) (email address)
________________________ ________________________(Street Address/PO Box) (City/State/Zip)
Tell us what you need - we’ll fi nd the solution!
With the LIFT program you will be able to place your ad onNational sites from viewers in our local area! • Target by multiple methods • Reach who you want, where you want! • You tell us who you want to reach.... We can do it!Rates*Category Targeting $12 CPMLocal Network $7 CPMAdvanced Network $12 CPMJob-Title Targeting $16 CPMGeo/National Targeting $14-28 CPMSocial Media $5 CPM
*Based on cost per 1,000 at contract rate
LIFT - by the Brainerd Dispatch
Broaden your Marketing Horizons!Use LIFT to bring your message to more people!
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
With the LIFT program you will be able to place your ad onNational sites from viewers in our local area! • Target by multiple methods • Reach who you want, where you want! • You tell us who you want to reach.... We can do it!Rates*Category Targeting $12 CPMLocal Network $7 CPMAdvanced Network $12 CPMJob-Title Targeting $16 CPMGeo/National Targeting $14-28 CPMSocial Media $5 CPM
*Based on cost per 1,000 at contract rate
Contact your Recruitment specialist:
John Bennett855-5826
Recruitment
Reach over 105,000 unique online viewers and over 20,000 print readers!
• We are the Lakes Area #1 source for local employment ads
Sunday Premium Placement:Full color
3 Col x 4.25” $275 3 Col x 8.5” $425
Deadline is 5pm on Wednesdays
Comprehensive package includes:• Full color Sunday ad• Monday through Friday boxed line ad• Leaderboard with impressions• Month posting on Monster
PREMIUM PLACEMENT RECRUITMENT ADvERTISINg
Sunday, March 20, 2011 1E
T O P L A C E A N A D , C A L L 8 5 5 - 5 8 9 8
POST SEARCH FIND
upnorthJOBfinder.com
JOBS
Description of Responsibilities:
The Social Services Director is responsible for
the overall planning, delivery, administration,
and evaluation of Agency programs, services,
and the assigned staff.
Qualifi cations:
Minimum requirements include bachelors’
degree, experience working in upper-
management in the human services field
and at least five years overall supervisory
experience.
Salary Range: Grade 42, starting salary is DOQ
Status: Full time with benefits
Resumes submitted without
an application will not be considered.
For Application Materials Contact:
Morrison County Administrator’s Office
Attn: Barb
213 SE 1st Avenue
Little Falls, MN 56345
(320) 632-0299 (Voice)
(320) 632-0294 (Fax)
for an Electronic Application & Job
Description go to Employment
Opportunities at:
www.co.morrison.mn.us
MORRISON COUNTY
Little Falls, MN
Application Deadline
4:30PM • March 25th
Social Service Director
To learn more about these careers
Visit: www.cuyunamed.org
eMail: [email protected]
CAREER OPPORTUNITIES NOW AVAILABLE AT CRMC
It’s not your typical health care job.
Then again, this isn’t your typical health care facility.
• Registered Nursing Assistant
• Student Dietary Aide • Staff Pharmacist
• Director of Radiology • RN – Home Health
• Senior Housing Assistant (must be NA/R to apply)
• Certified Medical Assistant (Longville Lakes Clinic)
NA/R’s Various Shifts - Part-time32-56 hrs. per pay period.
LPN’sVarious Shifts - Part-time32-56 hrs. per pay period.
Contact Human Resources for more
information on our opportunities at:
804 Wright St. Brainerd MNPhone: 218-829-1407
Online applications may be submitted to:
www.good-sam.com
More than a JobIt’s a Calling
AA/EOE, M/F/V/H | Drug Free Workplace
AA/EEO
ADVANCED PRACTICE NURSES
Planned Parenthood MN, ND, SD, the region’s leading provider of reproductive
healthcare services has several positions available for Advanced Practice Nurses!
Position and hours flexible - any of these openings can be combined depending on
candidate’s preference. Possibilities for full-time or part-time positions. Competitive pay
and full benefits at 20+ hours per week! Mileage and travel time reimbursement available.
36 hrs/wk in St. Cloud
13 hrs/wk in Brainerd
These APN positions will provide clinical services
under the scope of reproductive healthcare to Planned
Parenthood patients. Current RN license & NP certifi cation
in Women’s Health NP, Family NP, or CNM is required.
Masters and reproductive health care experience preferred.
Fax 651-696-5553
PPMNS, HR Dept
1965 Ford Pkwy
St. Paul, MN 55116
www.ppmns.org
&866-356-8406 Fax resume to: 1-866-299-0884
Registered Nurse NeededWe are an established Home Health Care Agency currently
accepting applications for a part time Registered Nurse.
The position is for PCA Supervision working in the Brainerd
and surrounding communities. All visits are done on site at the
client’s home. Flexible schedule that you set, 10 hours per
week, and paid mileage.
To Apply:
Looking for a responsible
owner/operator with a minimum of
10 years’ experience to sign on with a
smaller local Minnesota company.
Please call Scott (612) 669-9938
Owner/Operator
Long haul -out and back
NO EAST COAST
NOW HIRING!
St. Joseph’s Medical Center,
523 N. 3rd Street, Brainerd, MN 56401
We offer a competitive compensation
and benefi t package for part-time positions too!
Learn more or apply online
at www.EssentiaHealth.org
POSITIONSAVAILABLE
AA/EEO
Nursing Opportunities for RNs, LPNs, and MAs
Pine River Clinic Specialist
Phlebotomist • Sonographer
Director of Health Information Services
We take your health...
personally
details and to apply using our
on-line application system at
www.RiverwoodHealthcare.com
OR EMAIL: [email protected]
EOE/AA
“ ”
EOE/AA
opportunities
work environmentin agreatLPN/CMA - McGregor
Causal, Days and Weekend
Current MN License if LPN applicant, Clinic nursing exp.
preferred, Excellent communication skills, multi-tasking ability,
self-motivated, Computer exp. required.
LPN/CMA- Garrison Clinic
Causal, Days and Weekend
Current MN License if LPN applicant, Clinic nursing exp.
preferred, Excellent communication skills, multi-tasking ability,
self-motivated, Computer exp. required.
Perioperative RN
.5 or 40hrs a ppp. Days
Current MN License; ACLS required. One or Two of perioperative
nursing experience desired.
Angie Kjelstrom, SR Human Resources Generalist
Riverwood Healthcare Center
Direct: (218)927-5568
www.Riverwoodhealthcare.com
TO LEARN MORE CONTACT:
Riverwood Human Resources
Riverwood Support Services
25 Fifth Street SW, Aitkin
MAILING ADDRESS:
200 Bunker Hill Drive
Aitkin, MN 56431
218-927-55681-888-900-3934
Visit our website for position
details and to apply using our
on-line application system at
www.RiverwoodHealthcare.com
OR EMAIL: [email protected]
John Bennett • 218-855-5826 • [email protected]
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Recruitment
Employment Extra PremiumPlacement Package:
Full color
3 Col x 4.25” $375 3 Col x 8.5” $525
Deadline is 5pm on Wednesdays
• The Employment Extra has an extended print circulation of 54,000+.
Areas include: Aitkin (Independent Age) Brainerd (Dispatch) Crosby (Courier) Pequot Lakes (Echo) Staples (World)
EMPLOyMENT ExTRA
2012EMPLOYMENT EXTRA
DATES
1/15
2/12
3/11
4/15
5/13
6/10
7/15
8/12
9/16
10/14
11/11
12/16
Contact your Recruitment Specialist
John Bennett855-5826
john.bennett @brainerddispatch.com
Sunday, March 13, 2011 1E
T O P L A C E A N A D , C A L L 8 5 5 - 5 8 9 8
upnorthJOBfinder.com
EXTRAEMPLOYMENTuupp
POST SEARCH FIND
QUALITY TECHNICIAN 2ND SHIFT
Magnum Machining is taking applications for an opening in our
Quality Department for a Technician (Level 2). Position requirements to include
CMM operation and use of a variety of inspection tools to include micrometers,
calipers, bore gauges and thread plugs/ rings. 1-2 years or equivalent experience
in inspection techniques and procedures.
Those candidates interested in applying for this position and feel that they
meet the qualifications should submit an application for review.
Pay Scale $12.24 to $16.15 D.O.Q.
Excellent working conditions, Medical Benefits, 401k available.
If interested, please apply in person
or on line www.magnummachining.com
Mail resume to address below.
Magnum Machining, Inc.
20959 State Hwy 6 Deerwood, MN 56444
Ph: 218-534-3552 Fax: 218-534-3428
Water Testers NeededBecause of the growing concern about the water we are
drinking, we are accepting applications for people to test
water in the Brainerd and surrounding areas.
Full training provided. $1,000 HIRING BONUS.
Desire to succeed more
important than age or experience.
Future Management Positions Available.
For interview appointment call
–MONDAY ONLY–March 14th
10a.m. until 4p.m.
Ask for Mr. Hutmacher
at 800-450-1212 or 218-346-7873
Pequot Lakes SchoolsKINDERGARTEN TEACHER
Pequot Lakes Schools is accepting applications
for a long-term substitute KINDERGARTEN
TEACHER beginning mid-April, for the balance
of the 2010-2011 school year. Appropriate
licensure required. A background check is
required prior to hire. Apply by submitting a
letter of interest, resume, references, college
transcripts, and a copy of your valid MN
teaching license to:
Don Lenzen, Principal, Eagle View Elementary
30805 Olson StreetPequot Lakes MN 56472.Application
Deadline: March 21, 2011
AA/EOE
For detailed information and on-line
application please visit:
www.lakewoodhealthsystem.com
As a growing healthcare system, we offer
our employees a positive work environment,
competitive pay and benefi ts including:
• Flexible Time Off Plan
• Health, Life & Dental Insurance
• Employer 401K Contributions
• Benefit Options for PT Employees
• Employee Health and Wellness benefi ts
• Please review our Benefits Summary on
the Lakewood Health system website
for more details.
RN- HOME CARE/ HOSPICE
FT; 80 hours/ pay period
Weeknight/weekend rotation req
Current MN RN + exp req
Deadline: March 17, 2011
CARE VAN DRIVER
PT; variable shifts
On-call shifts required
Current CPR, First Aid & STS Cert req
Deadline: March 18, 2011
CERTIFIED RESIDENT ASSISTANT (CRA)
PT; 40-48 hours/ pay period
PM shifts/ weekend rotation req
Current MN CNA cert req
Experience preferred
Must be 18 years of age
It’s not your typical
health care job.Then again, this isn’t your typical health care facility.
To learn more about these careers
Visit: www.cuyunamed.org
eMail: [email protected]
• Registered Nursing Assistant
• Director of Radiology • RN – Home Health
• Senior Housing Assistant (must be NA/R to apply)
• Certified Medical Assistant (Longville Lakes Clinic)
CAREER OPPORTUNITIES NOW AVAILABLE AT CRMC
For more information on
jobs available, log on to:
ercjobsblog.com
Apply at: ercstaffi ng.com
• Seafood Processing
• Assistant Printing Press Operator
• Welder Mig/Tig
• 5 Axis CNC Programmer
• Housekeepers
• Front Desk Auditor
• Invoicing Clerk
NOW HIRING
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• Front Desk Auditor
• Invoicing Clerk
•• SSeafood Processing
• Assistant Printing Press Operator
• Welder Mig/Tig
• 5 Axis CNC Programmer
• Housekeepers
Brainerd’s Only Locally Owned & Operated Staffi ng Agency
415 South 6th Street, Brainerd, MN 56401
FOR THE FOLLOWING POSITIONS:
Pick up an application at our front desk, apply
on-line at ruttgers.com, or send a resume to
Ruttger’s Bay Lake Lodge
P.O. Box 400, Deerwood, MN 56444
Attn: HR
We are located 5 miles south of Deerwood on Hwy 6 and Bay Lake.
Join our exciting team of sales and conference planning!
We seek applicants for the following positions
• Sales Specialist • Conference Planner
Both positions directly assist our conference and day-group guests.
Strong computer skills, attention to detail, planning, and positive
communication skills are required to work with the public and our business
clients. Previous hospitality experience is preferred.
Description of Responsibilities:
The Social Services Director is responsible for
the overall planning, delivery, administration,
and evaluation of Agency programs, services,
and the assigned staff.
Qualifi cations:
Minimum requirements include bachelors’
degree, experience working in upper-
management in the human services field
and at least five years overall supervisory
experience.
Salary Range: Grade 42, starting salary is DOQ
Status: Full time with benefits
Resumes submitted without
an application will not be considered.
For Application Materials Contact:
Morrison County Administrator’s Office
Attn: Barb
213 SE 1st Avenue
Little Falls, MN 56345
(320) 632-0299 (Voice)
(320) 632-0294 (Fax)
for an Electronic Application & Job
Description go to Employment
Opportunities at:
www.co.morrison.mn.us
MORRISON COUNTY
Little Falls, MN
Application Deadline
4:30PM • March 25th
Social Service Director
John Bennett • 218-855-5826
Comprehensive package includes:• Full color Sunday ad• Monday through Friday boxed line ad• Leaderboard with impressions• Month posting on Monster
Traditional B&W
$3200 per column inchPlus $80 Media fee
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Recruitment - UpNorthJobFinder.com
Contact your Recruitment Specialist
John Bennett855-5826
john.bennett @brainerddispatch.com
$200/month
OR $150/month
with 3 month commitment
WOW Ad (static) 300x250 pixels
$75/month
OR $50/month
with 3 month commitment
Tile Ad (positions rotate) 125x125 pixels
* Changes have a 3 day turnaround once creative is approved.
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Ashly Wiersgalla855-5828
“It’s accepted that most people begin their search for a new home online while a large segment still likes to see open houses and available listings in the print. True success is fi nding a way to allow the digital media and
print media to compliment each other. We can do that for you!”
Up North HomeFinderSunday, January 16, 2011 9D
T O P L A C E A N A D , C A L L 8 5 5 - 5 8 9 8
4663 PINE STREET, NISSWA
NISSWA LAKE/GULL CHAIN - ENERGY efficient 4 BR/4 BA new construction
with picturesque lake views from every room. Large gourmet kitchen w/
designer cabinets, 4-season porch, 4 fireplaces, cathedral ceilings,
underground sprinkler system, private sandy swimming beach.
MLS# 187517$1,239,000
Barb Anderson
218-839-8831
www.positiverealty.com
OPEN HOUSE SATURDAY 12:00-2:00
Directions: From Nisswa go north on 371 for 1 mile to Upper Roy Lake
Road, west .2 mile to Hyland Avenue, left .3 mile to Conway; stay left at Y.
12934 EAGLE DRIVE, BAXTER
ELEGANT 4 BR/4 BA Victorian style home. Foyer entry to grand staircase,
hardwood floors, center island, ceramic countertops, authentic fireplace. MBR
suite w/ slip foot tub, 2nd level laundry, large corner lot, and more! Close to
medical, schools, shopping and dining.
MLS# 192491$274,900
Douglas Ahle
218-838-5274
OPEN HOUSE SUNDAY 12:00-2:00
Directions: From Hwy 371 & 210, south to East (left) on CR 48 to
Eagle Drive; home on corner of Eagle Drive & Eagle Ridge Drive.
XXX PARTRIDGE LANE, GARRISON
This beautiful 100ft lot on Camp Lake is just about perfect for
a walk out. West facing lot with gravel and sand bottom. Never
developed. Nicely treed. Very private area and private part of
the lake. This is a rare offering on a beautiful body of water.
MLS# 193788$159,900
Allen VanLandschoot
218-821-6890
CAMP LAKE LOT
. Call Allen for details on this rare opportunity!
5778 HOPECREST, NISSWA
Excellent sand beach on Lake Hubert. Main home has 2+ bedrooms & large
loft. Guest cabin has 2 BR/1BA w/ 2 car detached garage. Wood beam
ceilings throughout, open kitchen, screened in porch, office, master BR w/ FP,
walk in closet, steam shower, and great lake views right on the waters edge!
MLS# 194372$649,900
Claudia Allene
218-820-9354
BY APPOINTMENT ONLY
Sun & incredible moon rises over one of the best lakes in the area! Enter
property thru dense wooded beauty and arrive feet from waters edge.
5469 RED SAND LANE, BRAINERD
Meticulously maintained lakefront property at an affordable price! This 4BR/3BA home
features 150ft of sand beach on Red Sand Lake, level elevation to the lake, fabulous
southerly views, spacious living room overlooking the lake, new flooring, fresh paint,
formal dining room, large lower level family room, 2-stall garage and much more!
MLS# 198350$229,900
Dustin Kuschel
(218) 831-2785
www.AlbieKuschel.com
OPEN BY APPOINTMENT
Directions: From Baxter, North on 371 to a left on County Road 77 (Pine Beach Road) to a left on Red Sand Lake
Road to a right on Red
9257 ATWATER COURT, BRAINERD
Very nice 5BR/ 3BA home on spacious 3 acre lot features warm & inviting paint scheme.
Open floor plan provides great layout for entertaining, large kitchen w/ center island &
plenty of storage space, deck overlooks large backyard, main floor laundry (currently
used as a large pantry), large family room in lower level, 3 car garage, 12x16 shed.
MLS# 199505$209,900
Albie Kuschel
218-831-1255
OPEN BY APPOINTMENT
. Call today for your private showing.
22885 SERENITY LANE, NISSWA
9 acre parcel near several popular lakes w/elegant 5BR/3BA, walkout-style home. Great
blend of hardwood finishes includes Cherrywood cabinets w/granite countertops, hickory
& maple flooring, Maple interior doors, covered deck on 3 sides plus screened porch,
sprinkler system, triple attached garage + 40x60 + 24x26 detached building.
MLS# 199879$495,000
Joe Zak
218-820-8838
www.positiverealty.com
MATCHLESS! METICULOUS! MEMORABLE!
Directions: Just 8 miles north of Brainerd; within a couple minutes
from North Long, Edward and Pelican Lakes.
2220 SPRUCE DR, BRAINERD
Enjoy one-level living with this well maintained twin home
conveniently located near the Brainerd Clinic. Patio door to
deck overlooking woods & wildlife. Furnace, water heater and
all appliances under 5-years old.
MLS# 199936$99,900
Sunny Redding
218-838-4115
www.positiverealty.com
OPEN HOUSE SATURDAY 1:00-3:00
South 6th Street to right on Buffalo Hills Lanes to right on Spruce
Drive, take 1st left, to 2nd right, to twinhome on left to 2220.
14086 TALL TIMBERS TRAIL, CROSSLAKE
NEWER 1 level home in a nice area with Cross Lake access. 3
BR, 2 bath, MBR suite w/gas fireplace, 2 car attached garage.
Great buy!
MLS# 200158$155,000
Douglas Ahle
218-838-5274
OPEN HOUSE SATURDAY 1:00-3:00
Directions: 14086 Tall Timbers Trail, Crosslake - #3 to Crosslake,to 66,to
Old Log Landing, to Miller Street, to left on Tall Timbers Trail, to fire #14086.
Having served Real Estate clients for 25+ years, Allen has the
experience and skills to successfully represent both Buyers
and Sellers. Call today for a consultation.
Allen VanLandschoot
218-821-6890
WHEN EXPERIENCE MATTERS...
OSSAWINAMAKEE ROAD, PEQUOT LAKES
Take your choice of two beautiful home sites near Lake Ossawinamakee.
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golf, dining & shopping, yet private off-lake site.
Todd Sorensen
218-568-4999
BEAUTIFUL HOME SITES!
$26,900 for a 3.75 acre parcel or purchase both parcels (7.5 acres)
for $50,000.
Upnorth
UpnorthH meFinder.comH MES
Linda Hurst • 218-855-5846
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Call Todayto advertise in this section
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Ashly Wiersgalla
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Linda Hurst855-5846
Ashly Wiersgalla855-5828
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Linda Hurst 855-5846
Ashly Wiersgalla 855-5828
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506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
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Friday, September 30, 2011 1H
T O P L A C E A N A D , C A L L 8 5 5 - 5 8 9 8
Homesupnorth
To advertise in this section call: Linda • 218-855-5846 • Ashly • 218-855-5828 UpnorthHomeFinder.com
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Linda Hurst855-5846
Ashly Wiersgalla855-5828
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506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Glen Santi855-5823
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~ Henry Ford
Up North AutosT o p l a c e a N a d , c a l l 8 5 5 - 5 8 9 8
Thursday, December 8, 20112B
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87% of auto shoppers today use both print and online media, especially closer to purchase.
The Brainerd Dispatch and brainerddispatch.com together reach more than 85% of adults in Central Minnesota every week.
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T o p l a c e a N a d , c a l l 8 5 5 - 5 8 9 8Thursday, December 8, 2011 3B
AUT SOupnorth autos.com
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T o p l a c e a N a d , c a l l 8 5 5 - 5 8 9 8 Thursday, December 8, 2011 3B
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506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
UpNorthAutos.com - Online
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Glen Santi855-5823
• All inclusive, no hidden costs• ROI with the first sale• Optimized online presence• Total multi-media solution• 3 ways to be seen by your next customer• Tracking capabilities
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506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Early Bird Specials
Save over 65%!
*Online:For an additional $100, you will receive 20,000 impressions/week on www.brainerddispatch.com. Over 85% of our users are non-subscribers to the Brainerd Dispatch. Reach two audiences at an astronomical discount!
Early Bird With Rate Color Savings ofFull Page $450 $705 $1235*Half Page $250 $385 $635*Quarter Page $150 $225 $292* *Savings off of black and white price.
Lets partner together to reach over 80% of the Lakes Area. Our print product reaches over 26,000 readers daily, while our website reaches over 145,000+ unique visitors each month.
For new and small business owners:Display ads in Monday, Tuesday or Wednesday’s paper
Reach over 24,000 readers daily
In addition: receive special discounts on many other Dispatch products throughout the coming year, including internet advertising.
Contact your sales rep to see if you qualify!(with annual contract)
Carla Staffon855-5834
Dave Wentzel855-5821
Kristine Roberts855-5829
Linda Hurst855-5846
Glen Santi855-5823
Phil Seibel855-5862
Jill Wasson855-5820
Jeremy Ryder855-5873
Contact your marketing consultant:
Lets partner together to reach over 80% of the Lakes Area. Our print product reaches over 26,000 readers daily, while our website reaches over 145,000+ unique visitors each month.
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
WINTER 2011
A BRAINERD DISPATCH PUBLICATION
by women… for women… about women…
Inside:• The Gifts of the Library
• Wild Ricing for the Holidays
• When Memory Fades
Inside:Inside:
• A quarterly magazine celebrating the diversity and uniqueness of women of the Brainerd lakes region.
• Long shelf life, Glossy pages throughout.
• Distributed to over 22,500 homes in the lakes area
• One price, two products! Reach two different audiences!
Carla Staffon855-5834
Contact your Her Voice specialist:
Online OnlineAll ads are process color Single Impressions 3+ issues impressions
Back Page $1820 27,300 $1638 24,570Page 2 (inside front cover) $1680 25,200 $1512 22,680Inside Back Page $1540 23,100 $1386 20,790Guaranteed Placement $1540 NA $1386 NAFull Page 7.875” x 10” $1400 21,000 $1260 18,900Half Page, vertical 3.875” x 10 $700 10,500 $630 9,450Half Page, horizontal 7.875” x 5” $700 10,500 $630 9,450Quarter Page, 3.875” x 5” $420 6,300 $378 5,670Eighth Page, 3.875” x 2.375” $220 3,300 $198 2,970Contact your marketing
consultant:
InsertsDispatch
February 21May 8August 14November 27
WeekendEdition
February 24May 11August 17November 30
Space/CopyDeadline
January 16April 3July 10October 23
“Women account for 85% of all consumer purchases, including
everything from autos to health care.”
~ Jodi DeVere
Carla Staffon855-5834
Dave Wentzel855-5821
Kristine Roberts855-5829
Linda Hurst855-5846
Glen Santi855-5823
Phil Seibel855-5862
Jill Wasson855-5820
Her Voice
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
• A quarterly publication that focuses on health care in the Brainerd Lakes Area.
• Full color ads included,
• One price, two products!
• Distributed to over 22,500 homes plus online exposure included!
Contact your marketing consultant:
InsertsDispatch
January 24April 24June 26September 25
WeekendEdition
January 27April 27June 29September 28
Space/CopyDeadline
January 4April 4June 6August 5
Dave Wentzel855-5821
Contact your Health Watch Specialist:
Online OnlineAll ads are process color Single Impressions 3+ issues impressions
Back Page (9.25” x 10.25”) $1170 17,500 $1053 15,795Inside Front Cover (9.25” x 10.25”) $1080 16,200 $972 14,580Inside Back Page (9.25” x 10.25”) $990 14,850 $891 13,365Full Page (9.25” x 10.25”) $900 13,500 $810 12,150Half Page, vertical (4.5” x 10.25”) $450 6,750 $405 6,075Half Page, horizontal (9.25” x 5”) $450 6,750 $405 6,075Quarter Page (4.5” x 5”) $225 3,375 $203 3,045Advertorial: Purchase a full page ad and include 1 facing full page of editorial – supplied by advertiser $250 NA $250 NA
“Households over 50 spend more than $1.7 trillion on goods and services
annually, they own 65% of the total net worth among all U.S. households, and they are responsible for 60% of
all health care spending.”
Carla Staffon855-5834
Dave Wentzel855-5821
Kristine Roberts855-5829
Linda Hurst855-5846
Glen Santi855-5823
Phil Seibel855-5862
Jill Wasson855-5820
Health Watch
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Kristine Roberts855-5829
All ads are process color Single BWA Members
Back Cover, Inside Front Cover,Inside Back Cover $900 $810 Full Page 7.875” x 10” $800 $7201/2 Page Horizontal 7.875” x 5” or1/2 Page Vertical 3.875” x 10” $450 $405 1/3 Page 7.875” x 3” $325 $2931/4 Page 3.875” x 5” $250 $2251/8 Page 3.875” x 2.375” $125 $113
• Assist couples in planning their wedding
• All glossy magazine with a brand new look!
• Guaranteed placement - no guessing on where your ad will be within the magazine. Certain sizes are limited.
• Get online and print exposure for one price and reach two different audiences! Each ad will receive a business listing on upnorthweddings.com.
• Over 15,000 printed copies.
• Receive a free directory listing with a quarter page ad or larger. Only $10 with an1/8 page ad or $25 without a display ad.
Contact your Weddings specialist:
Contact your marketing consultant:
InsertsDispatch
January 10
Space/CopyDeadline
December 6
“$22,000 is the average amount spent on a traditional American
wedding. Make sure your business is known and get a slice of
that wedding pie.” (or cake...traditionally)
Weddings North
Carla Staffon855-5834
Dave Wentzel855-5821
Kristine Roberts855-5829
Linda Hurst855-5846
Glen Santi855-5823
Phil Seibel855-5862
Jill Wasson855-5820
www.upnorthweddings.com
The touch. The feel. It’s the fabric that makes the dress.
A MaterialWorld
Bands of outsiders
Wedding rings With a little
less bling
HigH-tecH Planning
What you need to knoW about mixing tech
With tradition
rosesthe little black dress of floWers
modern tiaras that multitask
delicious cakes, no fuss
Brainerd Lakes Area Bridal Publication | 2012
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Dave Wentzel855-5821
OnlineAll ads are process color Per Issue Impressions
Back Page – ask for size $950 14,250 Page 2 (inside front cover) $900 13,500 Inside Back Page $900 13,500 Full Page 7.875” x 10” $600 9,000 1/2 Page Horizontal 7.875” x 5” $400 6,000 1/2 Page Vertical 3.875” x 10” $400 6,000 1/3 Page 7.875” x 3” $300 4,500 1/4 Page 3.875” x 5” $250 3,750 1/8 Page 3.875” x 2.375” $140 2,100 Banner 7.875” x 2” $180 2,700
• Fresh new feel for 2012! More online, more newsprint, MORE MAGAZINE! 3 great products, one great price!
• Featuring local lake statistics, DNR page(s), user submitted photos, and a detailed calendar of upcoming local events.
• Local articles from renowned outdoor writers.
• Distributed to over 15,000 homes plus online impressions.
Contact your marketing consultant:
InsertsDispatch
March 16June 8September 14December 7
WeekendEdition
March 16June 8September 14December 7
Space/CopyDeadline
February 18May 16August 22November 16
Outdoor Traditions
Sam Swanson855-5841
Dave Wentzel855-5821
Carla Staffon855-5834
Kristine Roberts855-5829
Linda Hurst855-5846
Glen Santi855-5823
Phil Seibel855-5862
Jill Wasson855-5820
Sam Swanson855-5841
Contact your Outdoors Specialists:
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Kristine Roberts855-5829
All ads are process color Full Page Back Cover (Glossy) $1,000Full Page Inside Front (Glossy) $750Full Page Inside Back (Glossy) $750Full Page (7.875”x10”) $500Half Page (7.875”x5”) $350Quarter Page (3.875”x5”) $200Banner (7.875”x1.5”) $100
Inside:
The School of a Million Chances
It Takes a Pirate and Two Newfoundlands
A is For Apps — and Achievement
A publication of the Brainerd Dispatch
District ISD 181’s newest way of informing the community of what is going on in the school district.
• A great way to show your support and reach people in the community.
• Published twice a year, Fall and Spring.
• Total print distribution of 18,000+ homes.
• Space and sizes are limited, contact your sales representative for details.
Contact your School specialist:
Contact your marketing consultant:
InsertsDispatch
April 13October 26
Space/CopyDeadline
March 12 September 24
“We Are 181 has been a concept in the making for nearly two years before fi nally becoming a reality. We Are 181 was well
received and feedback from readers across the District has been very positive.”
~ Steve Lund
We Are 181
Carla Staffon855-5834
Dave Wentzel855-5821
Kristine Roberts855-5829
Linda Hurst855-5846
Glen Santi855-5823
Phil Seibel855-5862
Jill Wasson855-5820
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Dave Wentzel855-5821
Contact your Senior Class Specialist:
$14.50/column inch (BW)$16.75/column inch (Color)*One rate buys both publications
• Monthly edition
• Direct market for seniors and the young of heart.
• Distributed to 19,500 homes in the Dispatch newspaper and our free weekly publication Neighbors Weekend Edition.
• Spotlights individuals and activites of area seniors.
Contact your marketing consultant:
“The mature market has over $1.6 trillion in spending power and a net
worth that’s nearly twice the U.S. average. The facts speak for
themselves -- the mature market represents a tremendous opportunity
across all categories.”
InsertsDispatch
January 17February 21March 20April 17May 15June 19July 17August 21September 18October 16November 20December 18
WeekendEdition
January 20February 24March 23April 20May 18June 22July 20August 24September 21October 19November 16December 21
Space/CopyDeadline
January 6February 10March 9April 6May 4June 8July 6August 10September 7October 5November 7December 7
Senior Class
Carla Staffon855-5834
Dave Wentzel855-5821
Kristine Roberts855-5829
Linda Hurst855-5846
Glen Santi855-5823
Phil Seibel855-5862
Jill Wasson855-5820
• Monthly edition
• Direct market for seniors and the young of heart.
• Distributed to 19,500 homes in the Dispatch newspaper and our free weekly publication Neighbors Weekend Edition.
• Spotlights individuals and activites of area seniors.
A PUBLICATION FOR CENTRAL MINNESOTA SENIORS
Tuesday, December 20, 2011; Neighbors Weekend Edition, Friday, December 23, 2011
SENIOR CLASSSENIOR CLASSSENIOR CLASSSENIOR CLASS
BAXTER — Three childhood
friends have gone nearly the
full circle of life with each
other and their mothers.
The three daughters — Bev
Ganske, Carol Blowers and Lonnie
Knutson — have known each other
for 52 years. Ganske and Knutson
met in sixth grade in the Pequot
Lakes School District, and Blowers
met them in seventh grade.
The three childhood friends, now
in their late 60s, have kept in con-
tact their entire lives — sometimes
more than other times — and now
they have another arrangement
that will make their friendship even
stronger.Their mothers live at Excelsior
Place in Baxter. Blower’s mother,
Mabel Halvorson, 91, has lived at
Excelsior for five years; Ganske’s
mother, Helen Heino, 89, has lived
there for a year; and Knutson’s
mother, Rosellyn Knutson, 92,
moved to Excelsior in October.
Rosellyn said a big part of her
decision to move to Excelsior Place
was because of Helen and Mabel.
“It was nice to come here knowing
I had friends here,” said Rosellyn.
“We’ve known each other for a long
time.”Rosellyn and Helen — back in the
day — worked at the hard-
ware store in Pequot Lakes.
Rosellyn’s husband also
worked there.Ganske said when Blower’s
mother moved to Excelsior
she’d take her mother to Ex-
celsior and the four would
have lunch or tea and cookies
together. Ganske said besides
Excelsior being a nice place
to live, her mother decided to
live there too because of the
friendships.“I love it that all our moms
live here,” said Ganske.
“When I come here I get to
visit all three moms. It’s nice.
We’ll make lunch reserva-
tions with our moms and it
feels nice that Carol’s and
Lonnie’s moms both are so
happy to see me when I come.
They haven’t gotten sick of
me yet.”Ganske said that the three
friends are lucky to still have
their mothers, as they have
friends who do not have their moth-
ers around anymore.
The childhood friends’ fathers
have since passed away.
“It’s just us girls,” said Blowers.
“Our moms all worked hard all their
lives and now they can just sit here
and look pretty and socialize.
“Family is so important to us and
we’re lucky to all have each other.”
The childhood friends have many
fond memories of their past. Ganske
and Knutson recall going into town
for a 10 cent coke floats at the drug
store in Pequot Lakes.
Knutson and Blowers attended
Sunday School together.
The daughters said that they
often times did their homework
See FRIENDS, Page 2S
Circle of friendsCircle of friendsCircle of friendsThree childhood friends near their full circle of life together
The daughters are now taking care of their mothers
BrainerdDispatch/SteveKohls
Three childhood friends spend time with their mothers who all live at Excelsior Place in Baxter. The moms are Helen Heino (front left), Mabel Halvorson and Rosellyn
Knutson; and the daughters are Bev Ganske (back left), Carol Blowers and Lonnie Knutson.
BrainerdDispatch/SteveKohls
Lonnie Knutson (right) hugged her mother Rosellyn Knutson recently at Excelsior Place in
Baxter.
By JENNIFER STOCKINGER | STAFF WRITER