2011 GSD Exhibitor Prospectus

EX

HIB

ITO

R P

RO

SP

EC

TU

S

AN

D S

UP

PO

RT

OP

PO

RT

UN

ITIE

S

Why Exhibit? • The GSD promotes this activity to all dermatologists in the southeast, including over

300 doctors in Georgia alone.

• Interact with physicians face-to-face in an intimate meeting space

• Promote your company’s new products and services and receive immediate feedback

• Develop relationships with leaders in influential business and medical communities of the southeast to generate sales leads

• Overcome objections and accelerate the buying process

• Network with fellow exhibitors and colleagues; gain an insight to your competitors’ developments

• Create new relationships with leaders in influential business and medical communities of the southeast

The Numbers This intimate activity provides companies a uniquely focused opportunity to reach physi-cians within the dermatological specialty. Attendees are continually encouraged to visit the exhibits at every opportunity.

2010 - 91 attendees, 31 exhibitors - Amelia Island, FL 2009 - 98 attendees, 33 exhibitors - Ponte Vedra, FL 2008 - 87 attendees, 25 exhibitors - Sea Island, GA 2007 - 75 attendees. 28 exhibitors - Ponte Vedra, FL 2006 - 85 attendees, 34 exhibitors - Sea Island, GA

Meeting Description The Annual Meeting of the Georgia Society of Dermatologists is an activity designed for

Dermatologists, Dermatologic Surgeons, Dermatopathologists and other interested health-

care providers. The activity is presented in a live medium format, using didactic, case based

and interactive instructional methods. The purpose is to provide the latest advancements

in diagnosis and treatment, and medical issues important to the evolving practice of derma-

tology, with a specific concentration on the most advanced medical and surgical treatment

options within the various dermatologic specialties. The GSD CME committee is made up of

academicians as well as private practice physicians, and strives to create an activity that is

educational and informative using both nationally renowned speakers as well as our own

physician members. The faculty is chosen based on the needs assessment based on expert

data derived from practitioner interactions, along with a review of past planned programs

and activity evaluation summaries. We also include a resident abstract competition that

includes the participants from Emory University and Medical College of Georgia Residency

programs. A scientific activity of this format has been successfully executed at the GSD

Annual Meeting for over 30 years. Program planning for this meeting begins in October and

continues through the months until the meeting date.

Purpose The purpose of the GSD CME Program is to provide accredited continuing medical educa-

tion activities to inform and educate the dermatologist physician. The program will provide

a mechanism by which its constituents can improve competency, maintain board certifica-

tion, and cultivate lifelong learning.

About Us The Georgia Society of Dermatologists is a statewide physicians specialty society whose purpose

is to promote in all respects the medical practice, continuing education and advancement of the

discipline of dermatology; to promote scientific and professional exchange between members

of this Society; to maintain and strive constantly to improve the high level of dermatological

care for patients and dramatically improve their lives, to encourage rapid dissemination of

knowledge concerning advances in dermatological techniques and diagnostic methods; to pro-

mote in all respects through meetings, seminars and publications the purposes of this Society

and to create a specialty medical society that can represent its membership in all matters of

direct concern to them. The objectives of the Georgia Society of Dermatologists are to pro-

mote the highest possible standards of clinical practice, education, and research in derma-

tologic medicine and surgery and related disciplines; to promote the public interest relating

to dermatology; and to provide a forum for the discussion of medical and practice-related

problems. The Society is a non-profit organization.

Georgia

Society of

Dermatologists 56th Annual Meeting June 10 - 12, 2011 Kiawah Island Golf Resort, SC

56th Annual Meeting Agenda

Friday, June 10, 2011

8:00 am - 4:00 pm Registration / Check In

9:00 - 11:00 am GSD Executive Committee Meeting

11:00 am - 12:00 pm Exhibit Viewing and Light Refreshments

12:00 - 12:10 pm Welcome and Announcements, GSD President, Mark Holzberg, MD

12:10 - 12:40 pm Resident Abstracts - Emory

12:40 - 12:50 pm Q & A / Discussion of Emory Cases

12:50 - 1:30 pm Reconstructions and Interesting Cases, Richard Bennett, MD

1:30 - 1:40 pm Q & A / Discussion

1:40 - 1:50 pm Break

1:50 - 2:00 pm Pearls #1: New Approaches to Facial Fillers; Restructuring instead of Wrinkle Filling, Richard Sturm, MD

2:00 - 2:10 pm Pearls #2: Pearls in Cutaneous Surgery, Katarina Chiller, MD

2:10 - 2:20 pm Pearls #3: Severe Psoriasis: How I Decide Who Gets What, Jamie Weisman, MD

2:20 - 2:30 pm Q&A / Discussion

2:30 - 3:10 pm Onychomycosis: Classification revisited and therapeutic implications, Robert Baran, MD


3:20 - 3:45 pm Break and Exhibit Viewing

3:45 - 3:55 pm Pearls #1: How to Approach Delusions of Parasitosis, Loretta Davis, MD

3:55 - 4:05 pm Pearls #2: FD&C Blue Dye 2 and Sulfa Allergy, Robert Swerlick, MD

3:55 - 4:15 pm Pearls #3: Flushing, Blushing and Redness: Is it all Rosacea?Jonathan Weiss, MD


4:55 - 5:05 pm Infectious Eschars: Anthrax, Rickettsiosis & Deep Fungi,Jeannette Guarner, MD


5:45 - 7:15 pm Cocktail Reception, Children’s Activities

7:30 pm Executive Committee/Guest Speaker Dinner

Saturday, June 11, 2011


7:00 - 8:00 am Exhibit Viewing and Breakfast

8:00 - 8:40 am GSD Business Meeting

8:40 - 9:00 am Georgia Legislative Update, Don Bolia, GSD Lobbyist

9:00 - 9:40 am Treating Melanoma with Mohs Surgery, Richard Bennett, MD

9:40 - 9:50 am Q&A / Discussion

9:50 - 10:20 am Resident Abstracts - Medical College of Georgia


10:30 - 10:55 am Exhibit Viewing and Coffee Break

10:55 - 11:35 am Nail Clinic: Interesting Cases and Management, Robert Baran, MD and Mark Holzberg, MD


11:45 am - 12:25 pm How to Avoid Malpractice Litigation and What to do If It Happens to You, Ken Warner (MAG Mutual

Senior Claim Analyst) and Gary Lovell (Carlock & Copeland Defense Attorney)


12:30 - 12:40 pm Claims Processing Assistance for GSD Member Offices

Donald J. Palmisano Jr., Executive Director and CEO of the Medical Association of Georgia

12:45 pm Resident's Lunch at Jasmine's Porch

6:30 - 10:00 pm Low Country Oyster Roast at Mingo Point

Attendees and Families invited

Sunday, June 12, 2011


7:00 - 8:00 am Exhibit Viewing and Breakfast

8:00 - 8:10 am Announcements

8:10 - 8:20 am Pearls #1: Cutaneous Markers of Underlying Systemic Syndrome,Narayan Naik, MD

8:20 - 8:30 am Pearls #2: A New Approach For the Clinical Diagnosis of Melanoma, Stuart Goldsmith, MD

8:30 - 8:50 am Pearls #3: Dermatopathology Report in 2011 - What do you need to know? Petra Milde, MD


9:00 - 9:40 am Legislative Issues 2011, Marta Van Beek, MD


9:50 - 10:15 am Exhibit Viewing and Coffee Break

10:25 - 11:05 am Reuben Reifler Lecture: Challenges for Healthcare Reform, Louis Sullivan, MD


11:15 - 11:20 am New President Introduction, Closing Remarks

11:20 am Meeting Adjourned

Exhibit Fees, Benefits, Add’l Support Opportunities

SUPPORT ADD ONS - Specific commercial support opportunities that may be added to your selected exhibit level

Opportunity Fee Recognition

Name Badges Because every attendee will be wearing a name badge during all meeting times, they will be wearing your company name at all times.

$1000 One available

• Company Logo on all name badges • Acknowledgement in the Annual Meeting

Program and onsite signage

USB Memory Sticks Memory sticks will have your logo on them and be distributed to all registrants with a PDF of all handouts.

$750 One available

• Company logo on all USB Memory Sticks • Acknowledgement in the Annual Meeting

Program and onsite signage

Food & Beverage Stations Your exhibit table will be strategically placed next to your selected food or beverage station. This is a great opportunity to ensure that your sales representatives will interact with the attendees. *Not available for tables chosen in Vanderhorst

Coffee/Tea $500 (2 avail/day) Soft Drinks/Water $500 (2 avail/day) Snack Station $750 (3 avail Fri afternoon) Pastries/Bagels $750 (1 avail/Sat & Sun) Fruit $750 (1 avail/Sat & Sun)

• “Host” ribbons will be provided for the sponsoring company representatives

• Acknowledgement in the Annual Meeting Program

• Acknowledgement via onsite signage

Board and Keynote Speaker Dinner The co-sponsors of this gala dinner event will have the opportunity to share an evening with the GSD Executive Committee Members and Keynote Speakers.

$1,500 Two available

• 1 rep invited to attend dinner • “Host” ribbons will be provided for the

sponsoring company representatives • Company name and logo printed on dinner

invitation • Verbal introduction and recognition at the

dinner • Acknowledgement via onsite signage

The GSD invites you to participate in its 2011 Annual Meeting, June 10 - 12, 2011! If you market to dermatologists, mohs surgeons or

dermatopathologists practicing in Georgia, you cannot afford to miss the this meeting at the Kiawah Island Golf Resort!

DIAMOND $10000 1 available

PLATINUM $6000 2 available

GOLD $4000 7 available

SILVER $3000 8 available

BRONZE PRIORITY $2500 6 available

BRONZE $2000 15 available

Additional Exhibit Representative - $150 per rep over number included with selected exhibit level Additional Exhibit Table - $500 per table over number included with selected exhibit level. May affect table location.

Diamond Exhibitor Fee Includes:

• EXCLUSIVE LEVEL - ONLY ONE AVAILABLE

• All Bronze Exhibitor benefits - GREEN TABLES

• Additional Exhibit Table (2 total) with Optimal placement

• B/W company logo in the printed program alongside description

• Color ad on back of printed program.

• Color logo with live link on e-promotion and GSD website Patron page AND column ad on all meeting pages.

• Column ad on GSD website home page.

• Four (4) additional exhibit badges (6 total)

• Six (6) complimentary tickets to Saturday night party

• 1 rep invited to Executive Committee/Honored Guest Speaker Dinner Platinum Exhibitor Fee Includes:

• All Bronze Exhibitor benefits - YELLOW TABLES


• Color logo with live link on e-promotion and GSD website Patron page AND column ad on all meeting pages.


• Five (5) complimentary tickets to Saturday night party

• One full color page ad in meeting program

Gold Exhibitor Fee Includes:

• All Bronze Exhibitor benefits - PURPLE TABLES


• Color logo with live link on e-promotion and GSD website Patron page


• Four (4) complimentary tickets to Saturday night party

• One full page (b/w) ad in meeting program Silver Exhibitor Fee Includes:

• All Bronze Exhibitor benefits - BLUE TABLES

• A B/W company logo in the printed program alongside description

• Live link from company name on GSD website Patron page

• Two (2) additional exhibit badges (4 total)

• Two (2) complimentary tickets to Saturday night party

• One half page (b/w) ad in meeting program Bronze Priority Exhibitor Fee Includes:

• All Bronze Exhibitor benefits

• Optimal Bronze table placement - ORANGE TABLES Bronze Exhibitor Fee Includes:

• One 6’ clothed table and 2 chairs in exhibit hall for 3 days of the meeting - PINK TABLES

• Two (2) complimentary exhibit badges

• Fully carpeted exhibit hall

• A complimentary 50-word description in the printed program

• Company listing on promotion, onsite meeting materials and GSD website Patron page.

• Pre-registration and final attendee registration lists

• Invitation to Friday evening cocktail reception

SEE NEXT PAGE

FOR TABLE

PLACEMENT

CORRESPONDING

TO EXHIBITOR

LEVEL

Exhibit Area Schematic

The GSD classroom and exhibit areas will be in the East Beach Conference Center. The attendees’ classroom will be in Governor’s

Hall A/B/C. There will be 2 exhibit areas: Governor’s Hall D/E (food/beverage will be here) and Vanderhorst (registration will be here

and the airwalls (dotted lines) to the hallway will be open during the exhibit hours. When registering, you muse select an Exhibit

Level AND a table number from the tables available at the level selected.

DIAMOND EXHIBITOR $10,000 GREEN - 1 available

PLATINUM EXHIBITOR $6000 YELLOW - 2 available

GOLD EXHIBITOR $4000 PURPLE - 7 available

SILVER EXHIBITOR $3000 BLUE - 8 available

BRONZE PRIORITY EXHIBITOR $2500 ORANGE - 6 available

BRONZE EXHIBITOR $2000 PINK - 15 available

Diagram updated

May 11, 2011

Additional Support Opportunities

CUSTOMIZED MARKETING

The GSD can work with your company to create the perfect mar-

keting opportunity. Contact one of the GSD staff members for

more information.

Please contact

Maryann McGrail

Executive Director

[email protected]

PROVIDE A DOOR PRIZE

To encourage attendees to visit with the exhibitors, they are

provided a card for all the companies to sign. On Sunday of

the meeting, these completed cards are turned in for the door

prize drawing after the last break.

Vendors may donate a door prize of their choosing with a

$150 minimum value. We recommend electronics, gift

baskets, etc.

Door prizes should be turned in to registration table before

12:00 noon on Friday, June 12, 2011. If contributor is not

attending the meeting, please ship your door prize to the

meeting location. See shipping instructions

Doorprize donations will receive acknowledgement in the

Annual Meeting Program.

The following are available to commercial entities regardless of exhibition at the GSD 56th Annual Meeting

ONLINE MARKETING on the GSD website Online Banner* (7.5” x 1”) Need to be the center of attention? Increase your online presence with an online banner! Your advertisement will be featured at top of our website. Includes a clickable link to your website. *Limited availability

Online Column (2” x 1.5”) NEW! Featured on our website, your advertisement will be shuffled at random on our sidebar. Includes a clickable link to your website.

Company Spotlight NEW! Features your logo, clickable link to your website, headshot of your local sales representative, contact information, and a short 50-words or less “About Us”.

Company Editorial NEW! Features your logo, clickable link to your website and a relevant interest article. Editorials are subject to approval.

Company Logo & Clickable Link*

Main Page Banner (7.5” x 1”) $400/mo.

Main Page Column (2” x 1.5”) $400/mo.

Single Page Banner (7.5” x 1”) $300 /mo.

Single Page Column (2” x 1.5”) $200/mo.

Main Page (3.5” x 4.5”) $500/mo.

Single Page (3.5” x 4.5”) $350/mo.

Company Spotlight or Editorial*

Conference Programs

Full Page* (5.5” x 8.5”) $200/ea.

Half-Page* (4.25” x 5.5”) $125/ea.

Quarter-Page* (4.25” x 2.75”) $75 /ea.

*Additional $125 for color (Limited availability)

Electronic Mail Campaigns

Full Page (8.5” x 11”) $400/ea.

Half-Page (5.5” x 8.5”) $250/ea.

Quarter-Page (4.25” x 5.5”) $125/ea.

Eighth-Page (4.25” x 2.75”) $75/ea.

Newsletters

Pricing and distribution dates vary. Call 770-613-0932 for more information.

PRINT MARKETING

CONTRIBUTOR

Would you like to support the meeting but you are unable to

exhibit?

The GSD 56th Annual Meeting is operated by the Georgia Society

of Dermatologists, which is a 501(c)(6) nonprofit organization

that accepts educational grants and general meeting support to

help defray the costs of the activity.

Minimum contribution: $500

Acknowledgement in the Annual Meeting Program and on

signage.

Exhibit and Sponsorship Registration Form

56th Annual Meeting of the Georgia Society of Dermatologists June 10 - 12, 2011 | Kiawah Island Golf Resort | Kiawah Island, South Carolina

1 Registrant Information

Company Name (as you want it to appear in the program)

Office Contact Name

Mailing Address City State Zip

Email (req.) Phone Fax

6 Payment Information

� Check Please make payable to Georgia Society of Dermatologists.

� American Express � MC

� Visa � Discover

Card Number Expiration Date CID#

Name as it appears on the card

Billing Address

City State Zip

7 Submit Completed Forms & Payment

via

Fax: (305) 422-3327

or Mail: Georgia Society of Dermatologists

6134 Poplar Bluff Cir., Ste 101 Norcross, GA 30092

Online Registration is also available at www.gaderm.org

2 Name Badges

Main Onsite Contact | Name Badge 1

Email (req.)

Add’l Badge Name

Add’l Badge Name *

Add’l Badge Name *

*see # allowed by exhibit level selected

5 Registration Total

Exhibit Level Subtotal $

Add’l Support Subtotal $

TOTAL $

GSD Tax ID # 58-1333683

3 Choose an Exhibit Level Select Table #

� DIAMOND EXHIBITOR $10,000 A table # MUST be selected OR one will be

� PLATINUM EXHIBITOR $6,000 assigned according to the Exhibit Level chosen

� GOLD EXHIBITOR $4,000

� SILVER EXHIBITOR $3,000 Add’l Exhibit Representative* x $150

� BRONZE PRIORITY EXHIBITOR $2,500 Add’l Exhibit Table* x $500

� BRONZE EXHIBITOR $2,000 *see # allowed by exhibit level selected

4 Select Add’l Support Opportunities

� Name Badges, $1000

� USB Memory Sticks, $750

� Exec Cmte and Keynote Speaker Dinner, $1,500

� Print Marketing Amount: $

Description

� Online Marketing Amount: $

Description

� Coffee/Tea Station $500

� Soft Drinks/Water $500

� Snack Station $750

� Pastry/Bagel Station $750

� Fruit Station $750

� Contributor (No Exhibit) $500

� Door prize Donation (contact office

with description)

Submission Checklist � Registration Form

� Electrical Form

� Contract

� Payment

Shipment Handling and Equipment Rental Form

EXHIBITOR/SPONSOR SUPPORT AGREEMENT RULES & REGULATIONS

1. If purchased, each exhibitor at the GSD’s 56th Annual meeting will have an

exhibit table.

2. Exhibitors are required to have a representative at their table at all times dur-

ing exhibit hours.

3. Exhibitor set-up is 7:00 - 11:00 a.m. on Friday, June 10, 2011 and break-down is

10:30 a.m. - 1:00 p.m. on Sunday, June 12, 2011.

4. All sound equipment must be regulated so that it does not disturb neighboring

exhibits. GSD reserves the right to determine at what point sound constitutes

interference with others and must be discontinued. Due to regulations by the

music industry regarding music at public meetings, conventions and shows,

exhibitors may not play music during the trade show, either live or recorded.

5. Exhibitors will not be permitted to assign, sublet or share with others any part

of the space allotted to them.

6. GSD authorizes exhibitors to make retail sales of tangible personal property or

service subject to sales tax. The exhibitor shall be solely responsible for any

local, state or federal tax liability resulting from this contract or other tax impli-

cation arising from activities while exhibiting at the meeting.

7. Exhibit area must be kept clean. The floor and display areas must be clear of

debris. Exhibitors will be liable for any extra clean-up costs incurred due to

displays, food machines and other means.

8. Use of electrical current is confined to lighting or the operation of such equip-

ment that is harmless, noiseless and does not release undesirable odors.

9. Objectionable practices by exhibitors or official suppliers should be reported

immediately to GSD management and not after the show is completed.

10. No children under 16 years of age will be allowed in the exhibit area at any

time, unless accompanied by an adult.

11. It is agreed that GSD and the host facility shall not be liable for any damage to,

or destruction of, any exhibit from any cause or for the theft or disappearance

of any exhibit or any property contained in or about the exhibit table area.

12. The exhibitor agrees to indemnify and hold harmless GSD and the host facility

or their employees or their representatives against any and all liabilities for

damage, injury or loss to all persons and any and all claims arising out of acts or

omissions of exhibitors, their employees or their representatives.

13. GSD will only refund exhibitors who are pre-registered the cost of exhibit space

and will not be held responsible or liable for charges or damages for any failure

of performance due to acts of nature, labor disputes, and shortage of materials,

governmental authority, or other circumstances beyond reasonable control of

either party.

14. Neither GSD nor the host facility maintains insurance covering property

brought onto or stored on the facility’s premises by exhibitors and it is the

responsibility of the exhibitor to obtain or maintain such coverage at their own

expense.

15. Exhibitors will not offer educational/training programs within the show facility

simultaneous to the GSD Annual Meeting related programs.

16. This agreement includes a one-time list of pre-activity and post-activity atten-

dees.

17. The interpretation of all rules and regulations is the responsibility of the GSD

Executive Committee or their designated representative. All decisions of said

group or representatives are final.

EXHIBIT SETUP

18. All electrical work and electrical wiring must be approved and installed in accor-

dance with regulations established by the officials of the Fire Marshal’s Office.

19. No construction will be allowed at the sides or above the table that may ob-

scure the view of any adjacent tables.

20. All materials used for decorating must be flameproof.

21. Construction and signs that are above 8 feet in height must be approved by the

GSD.

22. All applicable cities, county and state codes and ordinances must be complied

with as well as those of the host facility.

23. Nothing shall be posted on, tacked, nailed or otherwise affixed to columns,

walls, floors or other parts of the buildings, furniture or equipment.

24. In order to meet the set-up deadline, the GSD management reserves the right

to order labor to set-up any exhibit that is not in the process of being erected

by 10:00 a.m., Friday, June 10, 2011. The cost for this labor will be paid by the

exhibitor. All exhibits must be fully broken down by 1:00PM, Sunday, June 12,

2011.

25. The interpretation of all rules and regulations is the responsibility of the GSD

Executive Committees or their designated representative. All decisions of said

group or representatives are final.

REFUND POLICY

26. Cancellation for all registered exhibitors 30+ days prior to Friday, June 10, 2011

are eligible for 50% refund.

27. Cancellation 29 days or less before Friday, June 10, 2011 are not eligible for a

refund.

Contract

Signature: Date:

By signing this document, I agree and adhere to all policies and regulations. I guarantee payment in full due to the amount indicated on the exhibitor registration form. If for

any reason, the GSD’s 55th Annual meeting must be cancelled, management is not liable for any costs other than entry space fees that are already pre-paid. If the date or

location must be changed for any reasons beyond management’s control, it is agreed that the table fee is non-refundable as a date or location change will be provided. Should

an exhibitor decide to cancel this agreement and not exhibit at the event, a 50% refund will be issued if cancelled 30+ days prior to Friday, June 4, 2010. Cancellations 30 days or

less before Friday, June 4, 2010 are not eligible for a refund. Must allow 6-8 weeks for refund processing.

Proud recipient of the

American Academy

of Dermatology Association

Model State Society Award

2009 and 2010

Georgia

Society of

Dermatologists

Search for

Georgia Society of Dermatologists

Search Groups for Georgia Society

of Dermatologists (GSD)

Friend us on

Facebook

http://twitter.com/GASocietyDerm

Follow us on

Twitter

Join our

LinkedIn group

For More Information Please contact

Maryann McGrail

GSD Executive Director

[email protected]

404-310-5866

GSD Office

6134 Poplar Bluff Circle, Suite 101

Norcross, GA 30092

770-613-0932 (tel) | 305-422-3327 (fax)

www.gaderm.org

BRONZE-PRIORITY

Dermik/Sanofi Aventis

Jan Marini Skin Research, Inc.

MAG Mutual Insurance Company

Stiefel

Syneron Candela

BRONZE

Allergan

Astellas Pharma US, Inc.

Biopsy Diagnostics

Clarisonic

Elorac, Inc.

GA Association of Physician Assistants

Graceway Pharmaceuticals

Hill Dermaceuticals

Innocutis

Life Gas

Merz

Neocutis, Inc.

Ortho Dermatologics

PharmaDerm

ProPath

DIAMOND

Galderma

GOLD

Amgen

DUSA Pharmaceuticals

Medicis Aesthetics

Medicis Dermatology

SILVER

Abbott Labs

Centocor

Coria Labs

Dermpath Diagnostics

Intendis

Leo Pharma

2011 Annual Meeting Exhibitors

Updated May 11, 2011

Documents

2011 GSD Exhibitor Prospectus