8
Re-locators, pre-locators, small busi- ness owners and high-income house- holds are the recipe for success for Conway area businesses. At least Jamie Gates, Sr. Vice President of the Conway Area Chamber of Commerce, thinks so: “We think by identifying households that are seeking new business relationships or households with high incomes, we can help businesses increase their profits.” The Conway Area Chamber aims to do this through the publication and unique distribution strategy of the “Conway Explorer,” a resource guide for Conway residents new and old. The “Conway Explorer” will serve as the Chamber’s membership directory, qual- ity of life publication and local reference guide. The guide will be a high-quality piece that features useful, locally writ- ten, information for new residents and advertisements from businesses within Conway’s trade area. The guide will be mailed to every house- hold of a qualifying income level relocating within Conway’s traditional trade area. The relocation mailings will take place quar- terly. Gates said that contacting relocators as quickly as possible should be a priority for any business. “Research tells us that relocating fami- lies’ spending may increase seven fold their first six months in a home. They will also establish dozens of permanent busi- ness relationships such as health care and finance professionals. It is a critical time to gain their attention.” Gates said that an equally important, but See EXPLORER, Page 2 ‘CONWAY EXPLORER’ The Conway Area Chamber of Commerce will host a Small Busi- ness Lunch & Learn on Monday, July 18, from 11:30 a.m. to 1 p.m. at the Chamber building on 900 Oak Street. This session is co-sponsored by Big House Burger Joint and Verizon and Nokia Siemens Net- works. Rob Lamberson, data sales account manager for Verizon Wireless in Arkansas, will speak about “Gadgets for Small Business” and will intro- duce participants to new products that can help them conduct business more efficiently. One gadget he will discuss in particular is the tablet. “The ‘tablet craze’ is in full swing, with projected sales of 13 million tablets nationwide this year,” Lamberson said. “These devices deliver well be- yond entertainment and personal organization. “They are used as a key business tool in numerous industries, including health care, finance, utilities, tele- communications and See LEARN, Page 3 LUNCH AND LEARN NEW PUBLICATION WILL TARGET HIGH-VALUE HOUSEHOLDS FOR AREA BUSINESSES

2011-06 Faulkner County Business Journal

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Page 1: 2011-06 Faulkner County Business Journal

Re-locators, pre-locators, small busi-ness owners and high-income house-holds are the recipe for success for Conway area businesses. At least Jamie Gates, Sr. Vice President of the Conway Area Chamber of Commerce, thinks so: “We think by identifying households that are seeking new business relationships or households with high incomes, we can help businesses increase their profits.”

The Conway Area Chamber aims to do this through the publication and unique distribution strategy of the “Conway Explorer,” a resource guide for Conway residents new and old.

The “Conway Explorer” will serve as the Chamber’s membership directory, qual-ity of life publication and local reference guide. The guide will be a high-quality piece that features useful, locally writ-ten, information for new residents and advertisements from businesses within Conway’s trade area.

The guide will be mailed to every house-hold of a qualifying income level relocating within Conway’s traditional trade area. The relocation mailings will take place quar-terly. Gates said that contacting relocators as quickly as possible should be a priority for any business.

“Research tells us that relocating fami-lies’ spending may increase seven fold their first six months in a home. They will also establish dozens of permanent busi-ness relationships such as health care and finance professionals. It is a critical time to gain their attention.”

Gates said that an equally important, but See EXPLORER, Page 2

‘Conway ExplorEr’

The Conway Area Chamber of Commerce will host a Small Busi-ness Lunch & Learn on Monday, July 18, from 11:30 a.m. to 1 p.m. at the Chamber building on 900 Oak Street. This session is co-sponsored by Big House Burger Joint and Verizon and Nokia Siemens Net-works.

Rob Lamberson, data sales account manager for Verizon Wireless in Arkansas, will speak about “Gadgets for Small Business” and will intro-duce participants to new products that can help them conduct business more efficiently. One gadget he will discuss in particular is the tablet.

“The ‘tablet craze’ is in full swing, with projected sales of 13 million tablets nationwide this year,” Lamberson said. “These devices deliver well be-yond entertainment and personal organization.

“They are used as a key business tool in numerous industries, including health care, finance, utilities, tele-communications and

See LEARN, Page 3

LUNCH AND

LEARN

NEW PUBLICATION WILL TARgETHIgH-vALUE HOUsEHOLDs fOR AREA BUsINEssEs

Page 2: 2011-06 Faulkner County Business Journal

2 | FAULKNER COUNTY BUSINESS JOURNAL

Thirty-nine of Conway’s highest achieving high school graduates were recently recognized at the Academic Signing Day presented by Acxiom. The graduates were later sur-prised with HP laptops and printers donated by Hewlett-Packard.

Each year, Conway Aca-demic Signing Day recogniz-es a select few of the high-achieving graduating seniors from Conway Public Schools, St. Joseph and Conway Christian who have received significant academic awards and substantial scholarships. The event is hosted by the Conway Area Chamber of Commerce and is presented by Acxiom Corporation.

This year’s 39 honorees met one of the following criteria

to be selected for Academic Signing Day:

• a cumulative GPA of 3.8 or higher and the recipient of a top scholarship from the four-year accredited college or university of their choice;

• acceptance into the Hon-ors Program at the college or university of their choice;

• an appointment to a U.S. Service Academy;

• the winner of a state or na-tional scholarship program; or

• a National Merit Scholar or National Achievement Scholar designation.

Bart Shaw, vice president of operations at the Conway Area Chamber of Commerce,

said that the event is a public and fun way to recognize aca-demic excellence.

“Academic Signing Day is based loosely on letter of intent ceremonies for ath-letic scholarship recipients and provides insight into the collegiate destinations and academic achievements of Conway graduates,” Shaw said. “Conway Area Chamber of Commerce started this event to provide high academ-ic achievers and their support systems with the recognition they deserve.”

The ceremony took place in May at the University of Cen-tral Arkansas’ Student Center

Ballroom. One by one, hon-orees stated where they plan to attend college, signed a placard indicating their choice, and received an award. Jeff Standridge, vice president of global operations at Acxiom, was the keynote speaker.

“Acxiom of Conway has a multitude of bright and aca-demically gifted individuals, many of whom were educated in Faulkner County schools,” said Standridge. “Acxiom recognizes that education is critical to economic develop-ment, so we want to honor those students who excel.”

This year’s signees will attend 16 colleges, universi-

ties and Service academies in eight states.

Other sponsors for Aca-demic Signing Day 2011 were Hewlett-Packard, Conway Corporation, Virco, First Se-curity Bank and Southwestern Energy.

In addition to the award pre-sented on Academic Signing Day, HP held a special recep-tion at the Chamber building to further recognize the students’ academic success. At the re-ception, representatives from HP unveiled 39 mini-laptop computers and multi-function printers as a surprise gift to each honoree.

CONWAy sENIORs RECOgNIzED fOR ACADEmIC ACHIEvEmENT

EXPLORER, from Page 1 difficult to find, demographic is the “pre-locator.”

“We call a pre-locator someone who contacts the Chamber before they ever come to Arkansas. It may be a move they make or their own, or we may be working with a local business to help with transition.”

Gates says that what makes these

valuable households difficult to discover is that they haven’t officially made a move that would show up in any traditional marketing lists. “Pre-locators would be impossible for small businesses to identify on their own. These are names that we get by taking the phone calls at the Chamber or by partnering with local industry. We fulfill hundreds of requests each year from

prospective residents.”Finally, the Conway Explorer will

be mailed regionally to high-income households, not only in Conway but in areas that rely on Conway for goods and services. More than 4,000 cop-ies will be sent to the area’s highest income households, some 30 or more miles away.

Any business is welcome to ad-

vertise in the Conway Explorer. The Chamber will host a series of infor-mative sessions June 20-23 about how businesses can participate in the Conway Explorer.

To get more information about the sessions or how your business may benefit from advertising, call the Chamber at 501.327.7788 or email [email protected].

Page 3: 2011-06 Faulkner County Business Journal

FAULKNER COUNTY BUSINESS JOURNAL | 3

BY ROGER LEWIS

Conway residents have a lower average age and more educa-tion when compared to Faulkner County, Arkansas and US resi-dents. Average household in-comes of Conway’s residents are slightly below Faulkner County’s and above the Arkansas average; but well below the US average. This information is revealed in the recent release of the 2010 census data and also the American Com-munity Survey conducted by the census bureau.

Of the population 25 years and older, 41% of Conway’s residents hold a college degree, associate, bachelors or professional degree, compared to 33% for Faulkner County, 24% for Arkansas and 35% for the United States. Education is our greatest natural resource; it is our intellectual capital that will build this great community.

In a recent book by Michio Kaku “Physics of the Future”, he devotes a chapter on the future of wealth where he states that intellectual capitalism is replacing commodity capitalism. We can see this taking place in Conway with the growth in knowledge based industries and the decline of manufacturing indus-tries. The fact that we are above the national average in education level not only speaks well of our values but it is the foundation for our future prosperity.

The median age of Conway’s res-idents is 27.3 compared to 30.8 for Faulkner County, 36.1 for Arkansas and 35.8 for the U. S. That is, half of Conway’s residents are under

27.3 years old. Students attending colleges in Conway are counted in the census and skew this num-ber. The percent of the population between 20 and 24 years of age is 17.9% for Conway compared to 12.0% for Faulkner County, 6.8% for Arkansas and 7.0% for the U.S. The percent of Conway’s population for all other age brack-ets are relatively equal to Faulkner County’s, Arkansas and the U.S. when you adjust for the spike in the number of 20 to 24 year olds.

The 2010 census data collection used what is labeled a short form and did not include information on income. For this information, the census bureau conducts annually The American Community Survey (ACS). The ACS randomly samples addresses geographically and surveys the residents concerning income, occupations, education and other demographic informa-tion. Population characteristics are estimated from this survey data. Information from the survey gener-ates data that helps to determine how more than $400 billion in fed-eral and state funds are distributed each year. It also provides a means to update the decennial census to reflect changes in demographics.

Incomes are reported in sev-eral ways, the most popular are per capita income and house-hold incomes. Income includes all sources, in addition to earned income (wages), it includes retire-ment, investment, royalty, and rental incomes to name the major sources. It is a better measure of resident’s standard of living than earned income only.

Per capita income is the total income of all residents divided by the population and this includes non wage earners such as children, elderly and disabled. It is the lowest

measure of income. The per capita income is $21,693 for Conway, $23,080 for Faulkner County, $20,977 for Arkansas and $27,041 for the US.

Household incomes also include incomes from all sources and may include the wages of more than one person. The median household incomes, the midpoint of the house hold income range, are Conway $41,966, Faulkner County $44,600, Arkansas $38,542 and US $51,425. It is interesting to note that the aver-age or mean household incomes are significantly higher, Conway$57,866, Faulkner County$58,774, Arkan-sas $52,198 and the US $70,096. The large discrepancy between the mean (average) and the median (midpoint) is due to how household incomes are arrayed, they do not follow the typical bell curve model. The lower incomes are bunched up at the lower level where as the up-per incomes are spread out over a very long tail in the curve with some very high incomes skewing the aver-age upward.

The fact that incomes of Conway resident’s are lower than Faulkner County’s is likely due to the high percentage of Conway’s population between 20 and 24 years of age, largely college students with low or no income.

Another interesting data set is the sources of income. Social se-curity is part of household incomes for 18.8% of Conway residents compared to 23.8% for Faulkner County, 37.6% for Arkansas and 27.1% for U.S. residents. The low percentage for Conway is also indicative of Conway’s younger population.

Further demographic data on Conway and Faulkner County can be found at Pulse of Conway web-site: www. pulseofconway.com.

CONWAy, fAULkNER COUNTy REsIDENTs yOUNgER, smARTER AND WEALTHIER

Unemployment RateApril 2011

US ....................................9.0%Arkansas ...........................7.7%Faulkner County ............. 6.8%Conway .............................5.8%

Labor ForceApril 2011Conway

Employed .......................26,822Unemployed ....................1,671Total ...............................28,493

Faulkner County*Employed .......................53,850Unemployed ....................3,950Total ...............................57,800*Includes Conway

Sales Tax CollectionsConway- YTD March

2011........................$3,144,9472010........................$3,304,291Percent Change -4.8%

Conway-Annual*2010......................$21,868,1022009......................$20,825,010Percent Change 5.0%*Tax Rate 1.75Faulkner County –YTD March2011........................$1,168,5432010........................$1,159,090Percent Change 0.8%

Faulkner-Annual*2010........................$7,834,2262009........................$7,731,691Percent Change 1.3%*Tax Rate 0.5%

Restaurant Sales*Conway – YTD April

2011......................$48,577,9232010......................$45,056,184Percent Change 7.8%

Annual Sales 2010....................$139,864,2032009 ...................$130,911,970Percent Change 6.8%*Includes mixed drink sales

Hotel SalesConway - YTD April

2011........................$5,691,4842010 ...................... $5,705,206Percent Change -0.2%

Annual Sales2010......................$17,590,2422009..................... $16,404,114Percent Change 7.2%

Building PermitsSingle Family Residents

YTD - April2011 ........................ 61 permits2010 ..................... 123 permitsPercent Change -50.4%

Total for the Year2010 ..................... 223 Permits2009 ..................... 259 PermitsPercent Change -13.9%

Average Construction Cost*YTD - May

2011.......................... $215,3892010...........................$162,068Percent Change 32.9%*Not including land or lot improvements

Average Square FootageYTD - May*

2011 ..........................2,9482010 ..........................2,767Percent Change: 6.6 Percent Change 21.4%*Total under Roof

Lottery SalesFaulkner County

May .........................$1,540,095Annual* .................$16,404,546Annual Per Capita ......$144.87

Total StateMay ......................$43,660,063Annual* ...............$420,422,088Annual Per Capita .......$147.25*June 1, 2010 – May 31, 2011

Natural GasSeverance Tax Distribution

June 2011Faulkner County ..........$16,127Conway ........................$20,064

2010Faulkner County ........$171,543Conway ......................$221,255

Wellhead Price per MCF*February

2011 ................................$4.122010 ................................$4.042009.................................$3.452008.................................$8.84

Yearly Average2010 ......................... $4.162009 ......................... $3.712008.......................... $8.072007.......................... $6.372006 ......................... $6.402005 ......................... $7.332004 ......................... $5.462003 ......................... $4.882002 ......................... $2.95*1000 cubic feet

Number of Wells*Faulkner County .................266Total in Field ...................3,439*As of Feb. 17, 2011

Estimated Life TimeValue of Production*

Total Field ........$8,553,336,233*As of February 10, 2011

Information provided by pulseofconway.com

Conway Economyat a Glance

LEARN, from Page 1education – among oth-ers.”

At the Lunch & Learn, Lamberson will share his insights on how tablets can impact businesses positively and streamline operations. In his role as the data sales account

manager for Arkansas, he offers strategic advice and data solutions for hun-dreds of corporate cus-tomers across the state.

In support of Verizon’s mission to ensure out-standing customer service and satisfaction, Lam-berson also supports the

company’s internal teams through training of new data products and pro-grams.

The Small Business Lunch & Learn is $15 for Chamber members and $25 for nonmembers. Seating is limited to the first 40 participants. To

register, call Whitney Far-ris at the Conway Area Chamber of Commerce at 501-932-5411 or email [email protected].

Payment must be received upon reservation. Major credit cards and debit cards are accepted.

Page 4: 2011-06 Faulkner County Business Journal

The Arkansas Shakespeare Theatre offers a repertoire of family friendly professional productions each June at Donald W. Reynolds Perfor-mance Hall on the University of Central Arkansas campus. Performances are also held at the Village at Hendrix and Argenta Community Theater in North Little Rock.

Now in its fifth season, this year’s performances include Othello, As You Like It, Joseph and the Amazing Technicolor Dreamcoat, and The Tortoise and the Hare. Tickets are on sale now and can be pur-chased at arkshakes.com/tick-ets.

With its goals of artistic excellence, educational op-portunities and community outreach, AST brings profes-sional performers from around the country to Conway and provides opportunities for local performers as well.

Mary Ruth Marotte, execu-tive director of AST, said that people come to the Conway area from all across the region to attend the summer festival, which stimulates the local

economy and adds to the city’s quality of life.

“When people attend the four performances we have each year, they also eat in our restaurants, stay in our hotels and enjoy other forms of recreation,” said Marotte. “The festival defines our com-munity, which is becoming

rich with cultural and artistic experiences.

“Conway has really em-braced this cultural gem that makes us different from anywhere else in Arkansas,” Marotte said.

The festival occurs at the same time as Arkansas Gov-ernor’s School, a four-week,

summer residential program for select gifted and talented students who are upcoming high school seniors and resi-dents of the state of Arkansas. Marotte said that Governor’s School sends its students to the festival each year, and over 500 students from across the state will attend this year’s

performances.AST has given more than

1,000 free and discounted tickets to local students and charities and has created more than 50 internships. The organization’s touring troupe performs abridged versions of each year’s offerings at vari-ous venues throughout central Arkansas with the focus on introducing young people to Shakespeare and the perform-ing arts.

Founded in December 2006, the mission of AST is to entertain, engage and enrich the community by creating professional and accessible productions of Shakespeare and other works that promote educational opportunities, community involvement and the highest artistic standards. In pursuing this mission, AST seeks to be a source of pride and an invaluable resource to UCA, the community and to greater central Arkansas.

4 | FAULKNER COUNTY BUSINESS JOURNAL

sHAkEsPEAREAN fEsTIvAL sTImULATEs ECONOmy

The Conway-based Arkansas Shakespeare Theatre, the state’s only professional Shakespeare com-pany, performed Macbeth and The Producers in 2009. Tickets are on sale now for the 2011 season.

Governor Mike Beebe and the ARKANSASWORKS Partnership are encouraging employers across the state to register their businesses on the ARKANSASWORKS state government website.

Connect2Business is a free online tool that enables em-ployers to reach potential job candidates by posting compa-ny information and extended learning opportunities on the college and career-planning system. Extended learning op-portunities include internships,

apprenticeships, work-based mentoring and job shadowing opportunities.

By building a profile in the Connect2Business tool, employers can connect their businesses with students and job-seeking adults to build their future workforce. Maria Hoskins, business representa-tive for ARKANSASWORKS Connect2Business, said that in order for this new venture to enjoy the success in Arkansas that it has had in other states, it needs support and participa-tion from the business com-munity.

“Our goals are to have

businesses populate the Connect2Business tool with opportunities for students and job-seeking adults so that we may help them realize their career plans,” said Hoskins. “We also want to give employ-ers an opportunity to increase awareness of their businesses by sharing the ‘real world of work’ and the careers behind the walls of their companies.”

To register a business, visit www.arworks.Arkansas.gov and click on the Connect-2Business link. Then click on the “Employers” tab and select “New Users.” From there, select “Employer,” create a

user name and password, and complete the required entry fields. (Businesses with exist-ing accounts can click on “Log In” to access their profiles.)

On a profile, a business can link to its website, highlight its company history and mission statement, and feature career opportunities and corporate videos.

The following state agencies and nonprofit organizations comprise the ARKANSAS-WORKS Partnership:

• Arkansas Association of Two-Year Colleges

• Arkansas Department of Education

• Arkansas Department of Career Education

• Arkansas Department of Higher Education

• Arkansas Department of Workforce Services

• Arkansas Economic Devel-opment Commission

• Arkansas Science and Technology Authority

• Arkansas State Chamber of Commerce

To learn more about how to support ARKANSASWORKS and become a Connect2Busi-ness partner, contact Maria Hoskins at 515-229-5832 or at [email protected].

ONLINE TOOL CONNECTs EmPLOyERs WITH fUTURE WORkfORCE

Page 5: 2011-06 Faulkner County Business Journal

FAULKNER COUNTY BUSINESS JOURNAL | 5

While Conway may never top the list of popular Arkan-sas tourism spots, the city can still enjoy the economic benefits of visitors. Youth ath-letics tournaments, business travelers and those attend-ing events at our colleges all represent niche markets that offer Conway tremendous op-portunity. Rachel Earls’ job is to figure out how to market to those groups and individuals.

This month Earls begins her role as the Chamber’s first Director of Destination Mar-keting. Earls will serve as the Chamber’s primary liaison to the Convention and Visitors Bureau (CVB). “I’m really ex-cited about the chance to help such a great team promote

Conway. It’s a great city with so much to offer to its citizens and to visitors.”

Earls was previously an Ac-count Executive with the Sells Agency, a Little Rock based full service advertising, market-ing and public relations firm. She has a Bachelors Degree in Journalism from Arkansas State University. While at Sells she worked on a number of central Arkansas accounts including Centennial Bank, Acxiom and the Jacksonville Advertising and Promotion Commission.

Chamber President Brad Lacy says that Earls’ experi-ence will bring new ideas and expertise to the Chamber. “With Rachel, we get an expe-rienced marketing professional who can add to our team on day one. She knows the ins and outs of business communi-

cation and can immediately put her experience to work for us.

“In addition to her Conven-tion and Visitors Bureau duties, Earls will help with external communications and sales of Chamber products and events.

The Conway Area Chamber of Commerce has an annual contract with the Conway Con-vention and Visitors Bureau to provide staffing and facilities for the bureau’s marketing ef-forts. The Chamber produces marketing materials, responds to requests for information and actively recruits events to Conway on behalf of the CVB. Earls thinks that Conway has what it takes to build on recent successes.

“Conway’s location and com-bination of new facilities and established destinations make it an easy sell.”

CHAmBER ADDs DIRECTOR Of DEsTINATION mARkETINg

Rachel Earls

Page 6: 2011-06 Faulkner County Business Journal

6 | FAULKNER COUNTY BUSINESS JOURNAL

Renaissance Women’s Center

Renaissance Women’s Center will be a full Practice OB/GYN clinic owned and operated by Dr. Michael Wood. Dr. Wood previously practiced in Conway from 1995-2006 taking leave to recover from a medical condition until this year. Dr. Wood was the founding physician of Conway Women’s Health Center. Dr. Wood said the construction of the 9,200 square foot Renaissance Center marks his “official return to the Conway medical community.” The Center will be open Monday-Friday from 8:30a-5p. The center will have space to eventually accommodate three physicians and a nurse practicioner.

Where is that?2300 Robinson Ave. Between Stoby’s and Laurel Park.

When will it be open?Sept. 1, 2011.

WHAT’s THAT gONNA BE?

It’s air conditioned, easier to participate in and offers more opportunity for net-working. These are just a few of the reasons Conway Chamber Vice President of Operations Bart Shaw said the Chamber decided to host a Bowling for Business event in lieu of their traditional golf tournament.

“While golf tournaments are great fundraising events, we feel like our bowling event is a better venue for promoting your business to other profes-sionals.” Shaw said that he hopes to have more than 40 teams of five participate in this year’s event. “We’ve already got a great cross section of our business community represented. Last year’s event was a success. We want to build on that.”

This is the second year for the Conway Area Chamber’s Bowling for Business event and organizers are counting on a repeat performance of last year’s fun. “Eric Rob & Isaac competed last year as Team Gutter Done and had a blast,” said Rob Bell of Eric Rob & Isaac, a chamber mem-ber and advertising agency.

“Although our bowling prowess doesn’t even come close to our marketing savvy (we designed our own cus-tom bowling shirts and I think kudos are just about as close to a trophy as we came), we can’t wait to hit the lanes again this year with some fan-tastic Conway businesses.”

The event offers a morning and afternoon “flight” separat-ed by a luncheon for all partici-pants. Conway Family Bowl will be the host site and is also providing traditional bowling alley fare for lunch. “With a morning and afternoon group, the lunch is a unique opportu-nity for more than two hundred

professionals to interact in a fun and relaxed environment.” said Shaw.

This year’s Bowling for Busi-ness is sponsored by Verizon and Nokia Siemens Networks. They will have reps on hand to demonstrate the latest in mobile technology and small business applications. To par-

ticipate in the 2011 Bowling for Business on July 8th contact Mary Margaret Satterfield at the Conway Area Chamber of Commerce 501.932.5412 or [email protected]. Five person teams are $200 and individuals may bowl for $50.

Lunch is included.

vERIzON, CHAmBER BOWLINg fOR BUsINEss

A 2010 Bowling for Business team poses with the Chamber’s “Human Bowling Trophy.” The 2011 Bowling for Business event is July 8th. Contact [email protected] for more information.

Page 7: 2011-06 Faulkner County Business Journal

FAULKNER COUNTY BUSINESS JOURNAL | 7

TOP 5 RESIDENTIAL hOmE SALES IN fAuLkNER cOuNTy mAy 20114505 Sawgrass Cove

Conway$484,000, built in 2003

5 bed, 4.5 bath4,847 square feet

($99.86/sq. ft.)

1820 College AvenueConway

$420,000, built in 19493 bed, 2 bath, 2 half bath

4,300 square feet ($97.67/sq. ft.)

Lot 137/138 North HillsConway

$350,032, built in 20114 bed, 2.5 bath

2,852 square feet ($122.73/sq. ft.)

4330 Bayhill DriveConway

$325,000, built in 20004 bed, 3.5 bath

3,091 square feet ($103.69/sq. ft.)

4815 CathedralConway

$315,000, built in 20114 bed, 3 bath

2,800 square feet ($112.50/sq. ft.)

Tupelo Bayou Site One Reservoir

Days Lake

Fork LakeBeaver

Gentry Lake Robins Lake

Laurel Park

Mountain View Park

Airport Park

Gatlin Park

Fifth Avenue Park

CollegeHendrix

Central ArkansasUniversity Of

Baptist CollegeCentral

Cantrell FieldDennis F

ClubValley GolfCentennial

Cadron Valley Country Club

ClubCountryConway

Oak Grove Cemetery

Tyle

r St

Oak St

Skyline Dr

E Oak St

S Sa

lem

Rd

Caldwell St

S Harkrider St

Oak St

Don

aghe

y Av

eD

onag

hey

AveMeadowlake Rd

Ar-365 S

Highway 60 W

Sale

m R

d

Harkrider St

Beaverfork Rd

Prince St

Old Morrilton Hwy

Dave Ward Dr

E Oak St60

365

266

286

25

365

60

365

286

286

60

60

60

286

286

65

64

64

65

65

65

65

65

64

64

64

65

65

40

40

40

40

Brumley

Caney

Gleason

Conway

4815 Cathedral

4330 Bayhill Drive

Lot 137 & 138

1820 College Ave.

4505 Sawgrass Cove

Unseasonably high tem-peratures this June have left people wondering just how hot the actual summer will get. With increased tempera-tures come increased use of air conditioning, which can have a negative effect on budgets and power systems.

Richard Arnold, CEO of Conway Corporation, gave

two smart tips that can help businesses conserve energy, water and money during the heat wave.

1. Install a programmable thermostat. “Programmable thermostats allow you to keep your business at a warmer temperature when no one is there and will automatically lower the temperature during business hours,” said Arnold. “This will result in cost savings without sacrificing the comfort

of customers and employees.”2. Irrigate landscaping in the

early morning hours. Water-ing in the morning, preferably before sunrise, minimizes evaporation and enables the water to soak through the soil to the root systems. “Less evaporation also results in a shorter watering time, which will conserve water and re-duce expenses,” said Arnold.

Arnold said that to his knowledge, Conway Corpora-

tion has never had to invoke rolling blackouts because of an overloaded transmission system.

However, when tempera-tures are this high throughout the region, the transmission system can be vulnerable. As a distributor of electricity, Conway Corporation must have plans in place for such a contingency.

Conway Corporation oper-ates the city-owned electric,

water, wastewater and cable utility services for the citizens of Conway. The company has been a part of the Conway community since 1929, when the Conway City Council first franchised the corporation to operate the city’s electric light plant. The water department was placed under Conway Corporation’s operation in 1930, wastewater was added in 1957, and the cable system was added in 1980.

WEATHER HIgH TEmPs WITHOUT BREAkINg THE BANk

Page 8: 2011-06 Faulkner County Business Journal