Upload
nstramer
View
216
Download
0
Embed Size (px)
Citation preview
8/8/2019 2007 Media Kit
1/22
2007 Media Kit
#1 Internet Marketing Agency inthe State of North Dakota
Quantcast Internet Ratings June 2007
Kxnet.com, BisManOnline.com, FishingBuddy.com, BismanROCKS.com, BismanWeddings.com
The Internet is Like Print.but better: Interactive, targeted, and clickable
Move part of your print media budget to the web this year And you will be surprised at the results
8/8/2019 2007 Media Kit
2/22
Midkota Web Properties
#1 rated News Web site in the state of North Dakota
KXMA Dickinson, KXMB Bismarck, KXMC Minot, KXMDWilliston
100,000+ Unique Visitors/Month
Busiest Web Site in North Dakota (total traffic)
70,000+ Unique visitors/Month, 12 Million+ Page Views perMonth
#1 in Classifieds, Automotive and Real Estate inBismarck/Mandan
Also Includes Minot, Dickinson, Williston, Fargo/Moorhead,Boise, ID, and Rochester, MN
#1 entertainment web site in Bismarck/Mandan
News, Reviews, Articles, Streaming Audio/Video and the
most complete calendar of local music events
Most popular Outdoor Website for North Dakotans
News, articles, reviews and the most up to date fishingreports in the state
30,000+ Unique Visitors/Month
Bismarcks only online wedding web site
Engagement Announcements, local vendor directory,articles, news, chat and exclusive wedding planner on
staff
8/8/2019 2007 Media Kit
3/22
North Dakota Web Ratings
20197574jobshq.net
19192404apartmentshq.net
18184695sayanythingblog.com
17183060farmandranchguide.com
16169905123Fargo.com
15163243gobison.com
14148736minotdailynews.com
13143857kxma.com
12140891wday.com
11129467kfyrtv.com
1085936areavoices.com
981004grandforksherald.com
852087fishingbuddy.com
751643bismarcktribune.com
647637kxnet.com
539209nodakoutdoors.com
434185kxmc.com
330328in-forum.com
228757bismanonline.com
128235kxmb.com
ND RankQuantcast
RankingDomainTop 20 ND Web Sites
Data from Quantcast Internet Rankings Report June 2007
Quantcast is a Third-Party Internet Rating Service (likeNeilson for TV/Radio)
Midkota operates 3 of the top 5 and 5 ofthe top 10 web sites in North Dakota
Midkota commands 49% of the TOTALNorth Dakota Internet Market Share
Total North Dakota
Internet Market ShareAll
Others
22%
Bis
Tribune
8%
Fargo
Forum
Group
21%
Midkota
49%
8/8/2019 2007 Media Kit
4/22
Internet Advertising Sizes
8/8/2019 2007 Media Kit
5/22
Network Packages
Saturation Package
2.5 Million Impressions per Month
Leaderboard, Tower, or Rectangle Sizes
Availability: all sitesPricing: $1,025 / Month
Impact Package
1.2 Million Impressions per Month Leaderboard, Tower, or Rectangle Sizes
Availability: all sites
Pricing: $612 / Month
Target Package
500,000 Impressions per Month
Banner, Leaderboard, Tower, orRectangle Sizes
Ability to target demographics, bycategory topic: e.g. Sports, Autos, RealEstate, Etc.
Availability: all sites
Pricing: $400 / Month
No Internet Company inWestern North Dakota canoffer packages this big
Only Midkota
8/8/2019 2007 Media Kit
6/22
Daily Network PackagesGet your message out fast and clear by owning a market
Base Daily Rates
Between 250,000 and 500,000 impressions/day reach more than 10,000 area people per day
You own 100% of leaderboard ads in your
market on your dates No other advertising package delivers as muchimpact in as little time
Leaderboard Sizes Only
Availability: all sites
Monday: $290
Tuesday: $300
Wednesday: $260
Thursday: $250
Friday: $240
Saturday: $170
Sunday: $220
Big SalesSpecial Events
Special Promotions
Multi-Day Packages
Buy multiple day packages at a discount
Availability: all sites
Mon-Tues: $550
Wed-Thurs: $420
Fri, Sat, Sun: $500
Mon-Fri: $1150
7 Day Run: $1350
Work with us to
Design a customPackage run
Mix and match days,multi-week runs
8/8/2019 2007 Media Kit
7/22
Managed Marketing Package Set your Monthly Budget Define your monthly marketing and business objectives Midkota will design monthly ad campaigns, deliver them
to the most effective sites and sizes The Midkota Team will evaluate performance and make
changes as necessary
The Managed Marketing Package allows you have the mosteffective reach we can deliver.
We will constantly design, evaluate and re-place advertisingacross our entire network in order to deliver yourcampaigns to the right audience
This package covers all ad positions (sizes) and all web sites
There is also no limit to the number of banner ad changes orre-designs
(minimum monthly spend $500)
Let us DoThe Work!
8/8/2019 2007 Media Kit
8/22
KXNet.com Site PackagesPre-Roll Video
5000 Video Impressions / Month
10 or 15 second spots
Includes Rectangle banner runningalongside video
Customer is required to view commercialbefore watching news clip (news clip doesnot play until commercial is over)
Availability: all KXNet.com Sites(Bismarck, Minot, Dickinson andWilliston)
Pricing:
:10 Sec Spot: $120/Month
:15 Sec Spot: $160/Month
(requires 5 month commitment, does notinclude ad production)
Photo Gallery Exclusive Spot
100% of all photogallery views
Choose your
RegionPricing:
: Bismarck or Minot: $400/Month
: Dickinson or Williston: $100/Month
: 4-Station: $750 / Month
Ask the Expert
Custom Q&A website within KXNet.com
Post articles, reviews and product information
Display your commercials and a Q&A with
customers
Pricing:
: $1500 / Year
8/8/2019 2007 Media Kit
9/22
KXNet.com Site PackagesKX Mobile
This is a 100% EXCLUSIVEsponsorship
You will receive:
1. Your Logo branded with the
KXMobile Logo appearing onALL KXNet.com pages (1.5 to 2Million Views per month)
2. Branding of the KXMobilepage and Member Center
3. Your logo appears on theMobile Web Site Every Page
4. All text-messages sent fromKX including your companyname/slogan
Pricing:
$2800 / Month
All KX MobilePages and logos
Branded withYour Logo
A severe
thunderstorm
warning has been
issued for Morton
County at 6:35 PM
CDT.
Tune to KXNEWS or
logon to KXNet.com
for more
information.
Sponsored by YOUR
BUSINESS NAME HERE
All KX MobileAlert TextMessages
tagged withYour BusinessName / Slogan
LOGOYOUR LOGO
Includes On-AirTV Promotion!
8/8/2019 2007 Media Kit
10/22
KXNet.com Site PackagesKX Weather Page
Exclusive ONLINE WeatherSponsor for your region
Weather is our most popularcategory on KXNet.com
100% top leaderboardplacement on all weather pages
PLUS: Your Logo on theKXNet.com Home Page!Weather box:
Pricing:$1600 / Month
or, Buy ALL 4 stations
@ $3200 / Month
Home page placement
8/8/2019 2007 Media Kit
11/22
KXNet.com Site PackagesKX Advertorial
3-Day Run of a Home PageArticle on KXNet.com
Your Advertorial is acustomized news story that alsohelps you market a new productor service
Use it as a press-release for aspecial promotion
Can include photos and EVENUp to a 3 Minute Video Segment!
Story runs in the Top Story Boxfor 3 DAYS!
Pricing:
$350 / Advertorial Story (runsall 4 stations)
Include a video segment for
only $150 More!!!
Your SpecialStory Appears
here duringyour 3 day run!
8/8/2019 2007 Media Kit
12/22
BismanOnline Site Packages
BisMan Storefront
Create your own online classified storewithin BisManOnline or our sister sites
Your items appear both within your storeandwithin the regular classified listings
Perfect for auto dealers, real-estateagencies, second hand shops, or, smallbusiness owners selling custom madeproducts
Custom header, colors and marketingmessage
Availability: all BismanOnline NetworkSites
Pricing:
:$2000/Year ($500 / Quarter)
: call your sales rep for special RealEstate Pricing
8/8/2019 2007 Media Kit
13/22
BismanOnline Site Packages
BisManOnline Preferred Services
The following items are exclusive to each of the categorieslisted
Exclusivity gives you 100% of the views of the classifiedads in your targeted category
Availability: all BismanOnlineNetwork Sites
Finance this item with(your business)Insure this itemwith (yourbusiness)
Autos: $600 / Month
Homes: $500 / Month
Recreational : $300 / Month
: call your sales rep for specialpricing on other categories
8/8/2019 2007 Media Kit
14/22
BismanOnline Site PackagesBisManOnline Bank Rates
Keep the Bismarck/Mandan areaup-to-date on your latest ratesand special offers
You receive a custom login thatallows you to update your rates atAny time
Display rates for:
Autos, Mortgage, Boats, andCD Rates
PLUS!, all banks receive100,000 Free bannerimpressions, Free CommercialClassified Listings AND, 1advertorial per quarter (write anarticle promoting your bank
Monthly: $200 / Month
Annual: $190 / Month ($2280/year)
List your Rates and
Special Offers Update Whenever
you need!
8/8/2019 2007 Media Kit
15/22
FishingBuddy Site PackagesPhoto Contest/Gallery
100% guaranteed sponsorship of theFishingBuddy.com Photo Contest(monthly) AND top placement in theFishingBuddy Photo Gallery
Provide a monthly prize and get adiscounted rate!
Availability: all FishingBuddy Sites
Pricing:
:$400/Month
OR
: Provide a Prize Package valued at atleast $100: $300/Month
Advertorial Write an article, news release, or productguide and we will give it Home PagePlacement on FishingBuddy
Limited to 1 per customer per month
Guaranteed 1 week run
:$150 per News Release (free with monthly spend
> $500 on other packages)
http://www.fishingbuddy.com/gallery/photo-contest.php8/8/2019 2007 Media Kit
16/22
FishingBuddy Site PackagesUser Poll
Sponsor the user poll onFishingBuddy.com
Home page placement on the voting box,PLUS large banner placement on theresults page
Availability: all FishingBuddy Sites
Pricing:
:$250/MonthFishing / Hunting Reports
Fishing and Hunting Reports are CO-Branded withyour business name:
e.g. The [BUSINESS] Fishing Report
Exclusive Sponsorship and includes large banneron all Hunting and Fishing Reports Pages
: $550 per month
http://www.fishingbuddy.com/8/8/2019 2007 Media Kit
17/22
BismanROCKS Packages
Calendar
Sponsor the BismanROCKS Music andEvents Calendar
Home page placement on Calendar Box
Exclusive placement on monthlyCalendar Page
BRANDING BismanROCKS Calendarbecomes the Your Business NameBismanROCKS calendar
: $100/Month
CALENDARSPONSOR
Special Promotions We have constantly evolving special promotions available as wework together with local promoters, venues, and musicians Whether you are looking to sponsor a big event such as Blues FestWest, or sponsor a specific act or group at a local venue We canput together the package
BismanROCKS also partnerswith the Prairie IndependentNewspaper locally owned!
BismanROCKS has Special Pricing
on Banners and Towers $50/Month Banner, $60/Month Tower
8/8/2019 2007 Media Kit
18/22
BismanROCKS Packages
BismanROCKS Radio Show
60 Second Radio Show Heard everyThursday and Friday on _(TBA)___
Special BismanROCKS.com Radio ShowPage with sponsor placement banners
On The Air announcement:
The BismanROCKS Radio Show Broughtto you By: BUSINESS NAME HERE
-Includes 10 Second Commercial spotduring the show
- 10 Second Commercial runs in front of allOnline BismanROCKS Radio ShowStreaming Audio
: $Pricing to be announced
BismanROCKS BUZZ
Local area music news, tidbits, and rumor mill
Branded placement on homepage and The Buzzpage
Weekly mention during the BismanROCKS Radio
Show : $Pricing to be announced
8/8/2019 2007 Media Kit
19/22
BismanWeddings Packages
Invitation Listing
Your logo in our Wedding Vendor Directory
Full business address - including the contact name,e-mail and web site address etc.
Web site page with as much detail about yourservices for the brides with as many pictures as youwish. If you don't have a site already, this includesyour own domain name such as
www.bismanweddings.com/yourbusiness Link to your own web site
Your name is searchable within the site
This ad rotates with all the upgraded InvitationListing's every time the page is refreshed. This wayyou're viewed equally with others in your category.
: $120/Year
Honeymoon Suite
Everything in the Invitation Listing PLUS
Guranteed top of page placement in your category
Free rotating and clickable button ad throughoutweb site
Banners
: $500/Year
120x90 Button : $25/Month
Half Banner : $40/Month
Wide Tower : $60/Month
8/8/2019 2007 Media Kit
20/22
Free Business Services
Employment Classifieds
Logon to BismanOnline.com or any of our classifiedsites to post your FREE employment classifieds
KXNet Business Services
Logon to KXNet.com, Create a New Account (register) and click onBusiness Services in the member center to give you:
Setup your Free Business Profile
Submit Press Releases and Product Announcements
Submit your Community Calendar Events
Preview your KX News Television Commercials from ReitenTelevision
BismanROCKS Events
Logon to BismanROCKS.com to submityour music, art and entertainment relatedevents in the Bismarck/Mandan area
8/8/2019 2007 Media Kit
21/22
September Promotions
Big SalesSpecial Events
Special Promotions
100% Ownership of Top Banner Spot
Regular Price: $290/Day SEPTEMBER SPECIAL
only $210!
EXCLUSIVE, up to 400,000 Views in 1 Day Reach over 10,000People Daily
KX Advertorial
Your SpecialStory Appears
here duringyour 3 day run!
Run a STORY/Article on the KXNet.com Home Page
3 Days only $350 WITH VIDEO!!!
Photo GalleryExclusive Spot
100% of all photogallery views
Choose yourRegionPricing:
: Bismarck or Minot: $400/Month
: Dickinson or Williston: $100/Month
: 4-Station: $750 / Month
8/8/2019 2007 Media Kit
22/22
KXNET FALL SPECIAL!High School and College Schedules / Results
EXCLUSIVE Sponsorship LARGEBANNER
KXNet.com has the most UP-TO-DATE
and Comprehensive Online Sports Scoresand Schedules in North Dakota
Buy 1 City for$400 / Month
OR! Buy ALL 4 STATIONS - $1000 /Month!
ONLY ON KXNet.com! Schedules, Results, Video Highlightsand More for High School Football, Basketball, and CollegeSports KXNet is #1 in North Dakota
FootballSeason isUnderway!