Olympus Becomes First TitleSponsor of US Open Series

Inside the LinesUS Open Moves to “3 Plus 1”Player Challenge SystemAdditional challenge per set for the “Chase

Review” electronic line calling to increase usageand create uniformity.

U.S. Pursues 2nd ConsecutiveDavis CupThe U.S. Davis Cup team continues its title

defense against France in the quarterfinals onApril 11–13.

Semis Up Next for U.S. Fed Cup TeamIn a rematch of last year’s semifinal, Russia

will host the U.S. Fed Cup team on April 26–27.

Quest for Gold at 2008 OlympicsZina Garrison and Rodney Harmon are

named coaches of the 2008 U.S. OlympicTennis Teams.

QuickStart Tennis Coming to Pro EventsQuickStart Tennis, the exciting new tennis

program for kids, will roll out at pro eventsthroughout the summer.

Americans Off to Fast StartStrong showings by Andy Roddick, Serena

Williams, Mardy Fish and Lindsay Davenportprovide early season highlights.

In a partnership that further validates theOlympus US Open Series concept of packag-ing a summer season of tournaments linkedto the US Open, Olympus America Inc. hassigned a landmark deal with the USTA tobecome the first worldwide title sponsor ofthe Series, as well as a US Open CorporateChampion. The six-year deal represents themost comprehensive sponsorship partner-ship in Olympus’ history and represents a sig-nificant and far-reaching expansion of therelationship between Olympus America and

COURTSIDECOURTSIDE

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Spring 2008

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Andy Roddick

the USTA that began in 2003.Under the deal, Olympus will be integrated

into all television broadcasts of the Series andwill receive prominent on-court presence atall Series events as well as at the US Open.“The Olympus US Open Series has been

great for the players,” said Andy Roddick,“butmore importantly, it has made it easier forfans to follow the road to the Open on televi-sion and really create a summer season. Ithink it’s huge that Olympus has stepped upto contribute to the game.”

As part of a new strategic direction forthe development of future Americanchampions, Patrick McEnroe has beennamed General Manager, USTA ElitePlayer Development. This initiative will

provide a greater focus on top American juniorplayers and young pros in an effort to achieve cham-

pionship status. As part of a unified effort, the USTA willcreate a “Champions Advisory Board” and “CoachesCommission,” bringing together the best in Americantennis to provide input into talent identification, program

development and coaching. The new direction will also includethe launch of “USTA Pro Track,” providing a pathway for topAmerican juniors to achieve at the highest levels of the game.“This is the beginning of a new strategic direction for the

USTA as we create a unified effort to help keep America a dom-inant force in tennis for years to come,” said Arlen Kantarian,CEO, Professional Tennis, USTA. “Patrick McEnroe is one of themost respected and forward-thinking minds in tennis today.With Patrick at the helm, we look forward to building a broadcoalition of support toward one common goal—create the nextgeneration of American champions.”

Patrick McEnroe McEnroe Named General Managerof Elite Player Development

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WelcomeAs the calendar turns to spring, the

professional game in the United States

continues to flourish after a banner

year. Olympus has joined our team as

title sponsor of the Olympus US Open

Series. Patrick McEnroe has joined

the team as the General Manager of

Elite Player Development. The U.S.

Davis Cup and Fed Cup teams are

getting ready to compete in quarterfinal

and semifinal match-ups. And

American pros have already made

some major headlines…and are

promising to make more.

We are seeing encouraging signs

for the resurgence of American tennis

at every level of the sport. Working

together with our partners—players,

tournaments, tours, sponsors and

television partners—we look forward

to building on this momentum.

Arlen Kantarian

CEO, Professional Tennis

When SerenaWilliams won the Sony Ericsson Open this past weekend for her secondtitle of 2008, it marked another in a series of strong showings by American players in theyoung season.Lindsay Davenport has already won two titles this year, as she continues her climb up

the rankings. And so has Andy Roddick, who has also beaten each of the world’s Top 3players—Roger Federer, Rafael Nadal and Novak Djokovic—in the past month.In fact, while Roddick was capturing the Dubai championship in March, Sam Querrey

was winning his first ATP title, at the Tennis Channel Open in Las Vegas—marking the firsttime U.S.men wonmultiple singles titles on theATP tour in the sameweek since 1996.Withhis win, Querrey became the first American other than Roddick or James Blake to win anATP singles title in nearly two years and entered the Top 50 in the world rankings for the firsttime.Mardy Fish nearly joined the group of 2008 U.S. title-holders, reaching the final of the

Pacific Life Open at IndianWells by defeating Federer.Meanwhile, Bob and Mike Bryan won the men’s doubles at the Sony Ericsson Open

and remain the world’s top-ranked doubles team.

American Tennis Off to Fast Start

Sam Querreytakes the titleat the TennisChannel Open.

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MatthewStockman/GettyImages

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Mardy Fish topsRoger Federer at thePacific Life Open.

Serena Williamswins the SonyEricsson Open.

Bob and MikeBryan team upto win in Miami.

AlBello/GettyImages

ComingAttraction

The new indoor tennis pavillion at the USTA BillieJean King National Tennis Center nears completion.

USTA

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At the 2008 US Open, the player challenge systemfor electronic line calling—known as the “ChaseReview”—will change from its current two challengesper set plus one for tiebreakers to three challenges perset plus one for tiebreakers. The additional challengeper set is being added to increase usage of the playerchallenge system, while helping to create a uniformprotocol across the pro game. With this addition, allprofessional tennis events where an electronic line call-ing system is in place—including all Olympus US OpenSeries events this summer—will be using the “3 plus1” protocol.In 2006, the US Open became the first Grand Slam to

use electronic line calling technology, which was intro-duced to improve officiating for players while increasingthe intrigue and excitement for in-stadium fans and tele-vision viewers. The new technology was immediatelyembraced by officials, players and fans alike.

Chase ReviewMoves to “3 Plus 1” Player Challenge System

The Olympus US Open Series Bonus Challenge links the performanceof the top three men’s and top three women’s finishers at Series events totheir performance at the US Open. The Olympus US Open Series BonusChallenge points distribution has been simplified for 2008 (as shown onthe chart).As in past years, a player must play and earn points in at least two

Olympus US Open Series events to qualify for bonus prize money.

Olympus US Open SeriesBonus Points DistributionGets Streamlined for 2008 The USOpen began a new tradition in 2007,as talented

youth performed the national anthem and other patrioticsongs in Arthur Ashe Stadium during each night session.The anthem singers were selected from more than 175boys and girls ages 14and under who audti-tioned before a panelof celebrity judges atNew York City’s famedRadio City Music Hall.The tradition will

continue in 2008, asthe USTA will againhost an open castingcall at Radio CityMusic Hall on Monday,June 9, to select theyoung vocalists to per-form nightly at thisyear’s US Open. Theevent will coincidewith the 2008 USOpen ticket on-sale.

Encore for Kids’Open Casting Call

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The defending champion United States will pursue a record-extending 33rd Davis Cup title on April 11-13 when it hostsFrance in the Davis Cup by BNP Paribas Quarterfinals to be heldin Winston-Salem, N.C. The rivalry between the U.S. and Francedates back to 1905, with the twocountries splitting their previous14 encounters.The 2008 quarterfinal marks a

return to Winston-Salem’s Lawrence Joel Veterans Memorial Coli-seum, the site of last year’s quarterfinal victory over Spain. That tieplayed to daily sold-out crowds of 14,453, making it the largestDavis Cup crowd in the U.S. since 1990 and third largest all-time.The U.S. also sold out all three days of the 2007 Davis Cup Finalplayed in Portland, Ore.“Last year’s quarterfinal inWinston-Salem was one of the most

exciting events I have been a part of as Davis Cup captain,” saidU.S. Davis Cup Captain Patrick McEnroe, “and it truly set the tonefor our championship run.”The U.S. won in Austria in the 2008 First Round.

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The U.S. Davis Cup team of (left to right) Mike Bryan, Captain Patrick McEnroe, JamesBlake, Bob Bryan and Andy Roddick entered 2008 as the defending champions.

Lindsay Davenport is expected to lead the U.S. Fed Cupteam against defending champion Russia in a rematch oflast year’s semifinal, which Russia will host in Moscow onApril 26–27.In early February, at

the La Jolla Beach andTennis Club in La Jolla,Calif., Davenport returnedto competitive tennis in the United States. Davenportwon a singles and a doubles match to help lead theU.S. to a 4-1 victory over Germany in the Fed Cup byBNP Paribas First Round. Ashley Harkleroad went 2-0in singles and clinched the victory for the U.S.—andthe opportunity to even the score against Russia in thesemifinals.Prior to La Jolla, Davenport had not played in the U.S.

since reaching the 2006 US Open quarterfinals. Shortlyafterward, she took 11 months off to give birth to her firstchild, a son named Jagger, before returning in Septem-ber 2007 to play an event in Bali, Indonesia. Since then,she has won four singles titles on the women’s tour.

AFP/GettyImages

Ashley Harkleroad (left) is congratulated by Lindsay Davenportand Captain Zina Garrison during the U.S. Fed Cup team’s victoryover Germany in Feburary.

United States Hosts FranceThis Weekend in Winston-Salem

Semis Up Next for U.S. Fed Cup Team

Television Schedule (Live on Versus)Friday, April 11—Singles 1:00 PM Eastern Time (ET)Saturday April 12—Doubles 1:30 PM ETSunday, April 13—Singles 1:00 PM ETEncore presentation on Tennis Channel each night at 8:00 ET

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Arthur Ashe Stadiumto Host Historic Night of Basketball

The USTA Billie Jean King National TennisCenter—the world’s largest public tennisfacility and home of the US Open—will betransformed into a basketball facility on July19, when the New York Liberty hosts the Indi-ana Fever at 7:30 p.m. in a regular seasonWomen’s National Basketball Association(WNBA) game. The contest will take place inArthur Ashe Stadium and marks the first time

in history that a WNBA game will be held out-doors.Arthur Ashe Stadium was constructed so it

could be adapted to hold other events besidestennis. A hydraulic system under the northcourtside seats can raise the sections highenough to allow vehicles to be driven onto thecourt,making it possible for center court to beconverted into a basketball arena.

U.S. Preparesfor Olympic

Gold Medal Quest

Success Stories on theUSTA Pro Circuit

AlastairGrant/APWWP

The USTA Pro Circuit, the world’s largest developmental tennis circuit, iswhere aspiring pros prepare for success on the major pro tours. And that’sjust what happened for three teenage American wild-card recipients at the$50,000 USTA Pro Circuit event held in conjunction with the 2008 TennisChannel Open. Each woman posted a win over a Top 100 player.Madison Brengle, 17, defeated former Top 40 player Sesil Karatantcheva en

route to her first-ever challenger-level singles semifinal.Asia Muhammed, 16,upset No. 89 Tatjana Malek while reaching her first-ever challenger-level sin-gles final. And Coco Vandeweghe, 16, defeated the top seed, No. 53 AravaneRezai, in the first round en route to her first-ever challenger-level singlesquarterfinal.

The USTA has named U.S. Fed Cup Captain ZinaGarrison and Rodney Harmon, USTA Player Develop-ment Director of Men’s Tennis, to be the women’sand men’s coaches, respectively, leading the 2008U.S. Olympic Tennis Teams in Beijing, China. In addi-

tion, Dan James, HeadU.S. National WheelchairTeam Coach, has beennamed coach for the U.S.Paralympic WheelchairTennis Team.The 2008 Olympic

Games will be held August8–24, with the tennis eventbeing staged August 10–17at the Beijing OlympicTennis Centre. The Olympictennis competition will con-clude eight days before theUS Open and will beplayed on the same Deco-Turf II hard court surfaceas the US Open.The 2008 Paralympic

Games are September 6–17in Beijing, with the tenniscompetition scheduled forSeptember 8–15 at thesame venue.Rodney Harmon

Zina Garrison

MadisonBrengle

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Evian® Natural Spring Water Extends PartnershipEvian® Natural Spring Water has extended its

22-year partnership with the US Open and willremain the “Official Bottled Water of the US Open”through 2012. Beginning in 2008, the partnership

will expand to include sponsorship of the Olympus US Open Series for thefirst time, with Evian becoming the “Official Bottled Water” of each of theOlympus US Open Series events held in the U.S.One of the longest-tenured US Open sponsors, Evian will have an on-

site presence at the US Open that will feature a promotional booth forfans and a designated “Evian Day” during the tournament. Evian willremain the exclusive water sold on-site.Evian has also extended its endorsement deal with James Blake,

marking its third year of supporting Blake.

JUVÉDERMTM Enters New US Open Partnership

JUVÉDERM™ has become thefirst-ever US Open sponsor from thecosmetic industry. As part of thissponsorship, Allergan, the creator ofJUVÉDERM™, has launched theJUVÉDERM™ Decades of Smooth™campaign with two-time US Openchampion Tracy Austin and 1998 USOpen champion Lindsay Davenport.The presence of JUVÉDERM™ at

the US Open will feature the “JUVÉ-DERM™Decades of Smooth™ Lounge,” a large-scale promotional booththat will be featured on the grounds of the USTA Billie Jean King NationalTennis Center during the two weeks of the tournament.

A Word FromOur Sponsors

ManuelaDavies/doubleXposure

First ServesQuickStart Tennis Coming to Pro EventsQuickStart Tennis, the exciting new tennis program for

kids, will roll out at professional events in the U.S. through-out the summer. The program was introduced to the publicin March at the ESPN the Weekend celebrations at DisneyWorld in Orlando, Fla.,with celebrity hostsMary Joe Fernandezand Martina Navratilova.

NetJets ShowdownTennis was back in Madison Square Garden on March

10 after nearly a decade, and a sell-out crowd was treatedto an entertaining exhibition match between two of thegreatest players of all time, as Roger Federer was forced tocome from behind to defeat Pete Sampras in three sets.

Michael Chang to Enter Hall of FameMichael Chang, who was one of the Top 10 U.S. players

for 14 consecutive years, will be inducted into the Interna-tional Tennis Hall of Fame on July 12. Mark McCormack andGene Scott will also be inducted, both posthumously.

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