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1700 K Street N W Fifth Floor
v~D Wtr-
Wilson Sonsini Goodrich amp Rosati PROFESSIONAL CORPORATION
Washington DC 20006-3817
Pl IONF 2029738800 FAX 2029738899
wwwwsgrcom
Susan A Creighton Direcl Dial (202) 9738855 ln1erne1 screigh1onw8grcom
February 25 2015
Via ElectronicMail
Donald S Clark Secretary Federal Trade Commission 600 Pennsylvania Avenue NW Washington DC 20580 dclarkftcgov
Re Updated Compliance Report ofGoogle Inc (closed File No 111-0163)
Dear Mr Clark
In accordance with the commitments made by Google in its December 27 2012 letter to the Federal Trade Commissio n Google Inc (Google) submits this annual Updated Compliance Report Since the last annual Updated Compliance Report submitted to the FTC on February 25 2014 there have been no changes in Google s compliance with the commitments For reference we attach the February 25 2014 letter containing a description of the steps taken to implement the commitments
Respectfully submitted
WILSON SONSINI GOODRICH amp ROSATI
By Susan A Creighton Wilson Sonsini Goodrich amp Rosati 1700 K St NW Fifth Floor Washington DC 20006 Counsel for Google Inc
Enclosure cc Barbara Blank Esq
Nikhil Shanbhag Esq Jeffrey Blattner Esq Franklin M Rubi nstein Esq John Schmidtlein Esq
AUSTIN BEIJING BRUSSELS G EORG ETOW DE HONG KONG LOS ANGELES NEW YORK
PAI O 111ro SAN O IHGO SAN lIANCISCO SEAITJ1 SI IANG I IAI WASI IINGTON DC
1700 K Street NW Fifth Floor Washington DC 20006-3817
vamp-D Wilson Sonsini Goodrich amp Rosati Pl JONE 202973880()
WtJ-1-- PROFESS I O NAL COR PORATION FAX 2029738899
wwwwsgrcom
Susan A Creighton Direct Dial (202) 9738855 lmernet screightonwsgrcom
February 25 2014
Via Electronic Mail Donald S Clark Secretary Federal Trade Commission 600 Pennsylvania Avenue NW Washington DC 20580 dclarkftcgov
Re Updated Compliance Report ofGoogle Inc ( closed File No 111-0163)
In accordance with the commitments made by Google in its December 27 2012 letter to the Federal Trade Commission (Commitments Letter or CL) Google Inc (Google) submits this Updated Compliance Report documenting the steps Google has taken to comply with its commitments since the submission of its [nitial Compliance Report dated February 25 2013
I Googles Display of Third-Party Content Google has designed and implemented the technical changes required for the opt-out mechanism and ensured that the optshyout form is published on Googles website in an easily accessible location A screenshot of the opt-out page is attached as Exhibit A Google has published information describing the opt-out mechanism at httpssupportgooglecomwebmastersanswer3035947
II Googles AdWords API Terms and Conditions As described previously in the Initial Compliance Report Google has removed the AdWords APl Input and Copying restrictions (Sections IIl(2)(c)(l and ii)) from its AdWords API Terms and Conditions The cun-ent AdWords API Terms and Conditions reflecting the removal of the relevant provisions are available at httpsdevelopersgooglecomadwordsapidocsterms
AUSTIN llEIJING BRUSSELS GEORGETOWN OE HONG KONG LOS ANGELES NEW YORK
PAIO 11 11) SAN OIHGO SAN 1-llANCISCO SH1rn E SIIANGI 11 IXASIIINGTON DC
Wilson Sonsini Goodrich amp Rosati PROFllSS IONAL CORPORATION
February 25 2014 Page 2
CC Barbara Blank Esq Jeffrey Blattner Esq Franklin M Rubinstein Esq David Drummond Esq Kent Walker Esq John Schmidtlein Esq
Respectfully submitted
WILSON SONS INT GOODRICH amp ROSA TI
Susan A Creighton 1700 K St NW Fifth Floor Washington DC 20006
Counselfor Google Inc
EXHIBIT A
Google Search Properties Out-Out Option
Step 1 Go to httpssupportgooglecomwebmastershl=en bull Select Remove content from Googles search results bull Then select Search Properties Opt-Out Option
Go gle
ltWebmaster Tools
Gel Started
Adding a ste
Wtlgtmasler FAO
Why verify your sde
Webmasler Guodelines
Site Heallh
Add1booa1support
Tag stte for cMd-directed uea1men1
9 Leam more
About Google Search
Using Webmaster Tools
Google-friendly sites
Sttemaps
Rich snippets (mlcroda1a microformals and ROFa)
Google Index
Webmaslor Academy
~ Fix a problem
Webmaslor Tools
Remove content from Googlemiddots search
results
Malware and spam Search Propenles Opt-Out
Sttemaps Oplion
Crawling and Indexing
Search results
Ell Commuruty
Add1bonal resources
Search Engine Optimizalion Improve JGW SIies pertormMce in selfdI PDF)
Blog Read our bklg fo the lilest news
Webmasler API for-
Block or remove pegaa uslng a robolslxl file
Remove a page or site from Googles search results
Remove your own content from Google search resulls
Removing snlppels and Instant Preview
Remove an Image from Google search resuls
Request removal of a cached
bull You will be redirected to https support googlecomwebmastersanswer303594 7hl=enampref topic= l 724262
Step 2 Select View or change this opt-out setting in Webmaster Tools
Search Webmaster Tools Help G gl lt Webmaster Tools
Fu a problem
Remove content from Googles search resulls
Block or remove pages using a robolstxt file
Remove a page or 611 Imm Googles search
results
arch Properties Opt
Out Option
Remove your own contenl from GooOIamp search results
Removing snippets and Instant Priew
Remove an image from Google search results
Request removal of a cached page
Contact a sdes
Help
Search Properties Opt-Out Option
Webmasters can now opt out of having content that Google has crawled from their site
displayed on
Google Shopping
Google+ Local
Google Flights Google Holets
Google Advisor
After choosing this option content crawled and sourced from your site via Googlebot will not be displayed on any of the properties listed above Content currenUy being displayed
on any of these properties will be removed within 30 days of opting oul Note th is opt-out
option currently applies only to services hosted on googlecom and wont apply to other
Google domains
View or change this opt-out setting in Webmaster T cols
8+ 1 l
How helpfu l is this article
Nolalall Not very
~I helpful
Somewhat
helpllJI
Very helpful Exlremely
helpM
Community
Related
Search Engine Optimization Improve you- sites pertormance 11 search [PDF]
Blog Read our blog for fhe latest news
Webmaster API fltgtlt developers
Step 3 Sign in to continue to Google Webmaster Tools
Go gle
One account All of Google Sign in to continue to Google Webmaster Tools
Password
Signm
Stay signed in Need help
Create an account
One Google Account for everything Google
El M pound a ampI
bull You will be redirected to httpswwwgooglecomwebmasterstoolsopt-out
Step 4 Opt out from having content from your site displayed in certain Google properties
Go gl
Webmaster Tools
Opt out from certain Google properties
Add a Site
You can opt out of having content from your site displayed in certain Google properties Within thirty days of opti ng out content that Google has crawled from your site wi ll be removed from certain Google properties Learn more
Show History
1700 K Street NW Fifth Floor Washington DC 20006-3817
vamp-D Wilson Sonsini Goodrich amp Rosati Pl JONE 202973880()
WtJ-1-- PROFESS I O NAL COR PORATION FAX 2029738899
wwwwsgrcom
Susan A Creighton Direct Dial (202) 9738855 lmernet screightonwsgrcom
February 25 2014
Via Electronic Mail Donald S Clark Secretary Federal Trade Commission 600 Pennsylvania Avenue NW Washington DC 20580 dclarkftcgov
Re Updated Compliance Report ofGoogle Inc ( closed File No 111-0163)
In accordance with the commitments made by Google in its December 27 2012 letter to the Federal Trade Commission (Commitments Letter or CL) Google Inc (Google) submits this Updated Compliance Report documenting the steps Google has taken to comply with its commitments since the submission of its [nitial Compliance Report dated February 25 2013
I Googles Display of Third-Party Content Google has designed and implemented the technical changes required for the opt-out mechanism and ensured that the optshyout form is published on Googles website in an easily accessible location A screenshot of the opt-out page is attached as Exhibit A Google has published information describing the opt-out mechanism at httpssupportgooglecomwebmastersanswer3035947
II Googles AdWords API Terms and Conditions As described previously in the Initial Compliance Report Google has removed the AdWords APl Input and Copying restrictions (Sections IIl(2)(c)(l and ii)) from its AdWords API Terms and Conditions The cun-ent AdWords API Terms and Conditions reflecting the removal of the relevant provisions are available at httpsdevelopersgooglecomadwordsapidocsterms
AUSTIN llEIJING BRUSSELS GEORGETOWN OE HONG KONG LOS ANGELES NEW YORK
PAIO 11 11) SAN OIHGO SAN 1-llANCISCO SH1rn E SIIANGI 11 IXASIIINGTON DC
Wilson Sonsini Goodrich amp Rosati PROFllSS IONAL CORPORATION
February 25 2014 Page 2
CC Barbara Blank Esq Jeffrey Blattner Esq Franklin M Rubinstein Esq David Drummond Esq Kent Walker Esq John Schmidtlein Esq
Respectfully submitted
WILSON SONS INT GOODRICH amp ROSA TI
Susan A Creighton 1700 K St NW Fifth Floor Washington DC 20006
Counselfor Google Inc
EXHIBIT A
Google Search Properties Out-Out Option
Step 1 Go to httpssupportgooglecomwebmastershl=en bull Select Remove content from Googles search results bull Then select Search Properties Opt-Out Option
Go gle
ltWebmaster Tools
Gel Started
Adding a ste
Wtlgtmasler FAO
Why verify your sde
Webmasler Guodelines
Site Heallh
Add1booa1support
Tag stte for cMd-directed uea1men1
9 Leam more
About Google Search
Using Webmaster Tools
Google-friendly sites
Sttemaps
Rich snippets (mlcroda1a microformals and ROFa)
Google Index
Webmaslor Academy
~ Fix a problem
Webmaslor Tools
Remove content from Googlemiddots search
results
Malware and spam Search Propenles Opt-Out
Sttemaps Oplion
Crawling and Indexing
Search results
Ell Commuruty
Add1bonal resources
Search Engine Optimizalion Improve JGW SIies pertormMce in selfdI PDF)
Blog Read our bklg fo the lilest news
Webmasler API for-
Block or remove pegaa uslng a robolslxl file
Remove a page or site from Googles search results
Remove your own content from Google search resulls
Removing snlppels and Instant Preview
Remove an Image from Google search resuls
Request removal of a cached
bull You will be redirected to https support googlecomwebmastersanswer303594 7hl=enampref topic= l 724262
Step 2 Select View or change this opt-out setting in Webmaster Tools
Search Webmaster Tools Help G gl lt Webmaster Tools
Fu a problem
Remove content from Googles search resulls
Block or remove pages using a robolstxt file
Remove a page or 611 Imm Googles search
results
arch Properties Opt
Out Option
Remove your own contenl from GooOIamp search results
Removing snippets and Instant Priew
Remove an image from Google search results
Request removal of a cached page
Contact a sdes
Help
Search Properties Opt-Out Option
Webmasters can now opt out of having content that Google has crawled from their site
displayed on
Google Shopping
Google+ Local
Google Flights Google Holets
Google Advisor
After choosing this option content crawled and sourced from your site via Googlebot will not be displayed on any of the properties listed above Content currenUy being displayed
on any of these properties will be removed within 30 days of opting oul Note th is opt-out
option currently applies only to services hosted on googlecom and wont apply to other
Google domains
View or change this opt-out setting in Webmaster T cols
8+ 1 l
How helpfu l is this article
Nolalall Not very
~I helpful
Somewhat
helpllJI
Very helpful Exlremely
helpM
Community
Related
Search Engine Optimization Improve you- sites pertormance 11 search [PDF]
Blog Read our blog for fhe latest news
Webmaster API fltgtlt developers
Step 3 Sign in to continue to Google Webmaster Tools
Go gle
One account All of Google Sign in to continue to Google Webmaster Tools
Password
Signm
Stay signed in Need help
Create an account
One Google Account for everything Google
El M pound a ampI
bull You will be redirected to httpswwwgooglecomwebmasterstoolsopt-out
Step 4 Opt out from having content from your site displayed in certain Google properties
Go gl
Webmaster Tools
Opt out from certain Google properties
Add a Site
You can opt out of having content from your site displayed in certain Google properties Within thirty days of opti ng out content that Google has crawled from your site wi ll be removed from certain Google properties Learn more
Show History
Wilson Sonsini Goodrich amp Rosati PROFllSS IONAL CORPORATION
February 25 2014 Page 2
CC Barbara Blank Esq Jeffrey Blattner Esq Franklin M Rubinstein Esq David Drummond Esq Kent Walker Esq John Schmidtlein Esq
Respectfully submitted
WILSON SONS INT GOODRICH amp ROSA TI
Susan A Creighton 1700 K St NW Fifth Floor Washington DC 20006
Counselfor Google Inc
EXHIBIT A
Google Search Properties Out-Out Option
Step 1 Go to httpssupportgooglecomwebmastershl=en bull Select Remove content from Googles search results bull Then select Search Properties Opt-Out Option
Go gle
ltWebmaster Tools
Gel Started
Adding a ste
Wtlgtmasler FAO
Why verify your sde
Webmasler Guodelines
Site Heallh
Add1booa1support
Tag stte for cMd-directed uea1men1
9 Leam more
About Google Search
Using Webmaster Tools
Google-friendly sites
Sttemaps
Rich snippets (mlcroda1a microformals and ROFa)
Google Index
Webmaslor Academy
~ Fix a problem
Webmaslor Tools
Remove content from Googlemiddots search
results
Malware and spam Search Propenles Opt-Out
Sttemaps Oplion
Crawling and Indexing
Search results
Ell Commuruty
Add1bonal resources
Search Engine Optimizalion Improve JGW SIies pertormMce in selfdI PDF)
Blog Read our bklg fo the lilest news
Webmasler API for-
Block or remove pegaa uslng a robolslxl file
Remove a page or site from Googles search results
Remove your own content from Google search resulls
Removing snlppels and Instant Preview
Remove an Image from Google search resuls
Request removal of a cached
bull You will be redirected to https support googlecomwebmastersanswer303594 7hl=enampref topic= l 724262
Step 2 Select View or change this opt-out setting in Webmaster Tools
Search Webmaster Tools Help G gl lt Webmaster Tools
Fu a problem
Remove content from Googles search resulls
Block or remove pages using a robolstxt file
Remove a page or 611 Imm Googles search
results
arch Properties Opt
Out Option
Remove your own contenl from GooOIamp search results
Removing snippets and Instant Priew
Remove an image from Google search results
Request removal of a cached page
Contact a sdes
Help
Search Properties Opt-Out Option
Webmasters can now opt out of having content that Google has crawled from their site
displayed on
Google Shopping
Google+ Local
Google Flights Google Holets
Google Advisor
After choosing this option content crawled and sourced from your site via Googlebot will not be displayed on any of the properties listed above Content currenUy being displayed
on any of these properties will be removed within 30 days of opting oul Note th is opt-out
option currently applies only to services hosted on googlecom and wont apply to other
Google domains
View or change this opt-out setting in Webmaster T cols
8+ 1 l
How helpfu l is this article
Nolalall Not very
~I helpful
Somewhat
helpllJI
Very helpful Exlremely
helpM
Community
Related
Search Engine Optimization Improve you- sites pertormance 11 search [PDF]
Blog Read our blog for fhe latest news
Webmaster API fltgtlt developers
Step 3 Sign in to continue to Google Webmaster Tools
Go gle
One account All of Google Sign in to continue to Google Webmaster Tools
Password
Signm
Stay signed in Need help
Create an account
One Google Account for everything Google
El M pound a ampI
bull You will be redirected to httpswwwgooglecomwebmasterstoolsopt-out
Step 4 Opt out from having content from your site displayed in certain Google properties
Go gl
Webmaster Tools
Opt out from certain Google properties
Add a Site
You can opt out of having content from your site displayed in certain Google properties Within thirty days of opti ng out content that Google has crawled from your site wi ll be removed from certain Google properties Learn more
Show History
EXHIBIT A
Google Search Properties Out-Out Option
Step 1 Go to httpssupportgooglecomwebmastershl=en bull Select Remove content from Googles search results bull Then select Search Properties Opt-Out Option
Go gle
ltWebmaster Tools
Gel Started
Adding a ste
Wtlgtmasler FAO
Why verify your sde
Webmasler Guodelines
Site Heallh
Add1booa1support
Tag stte for cMd-directed uea1men1
9 Leam more
About Google Search
Using Webmaster Tools
Google-friendly sites
Sttemaps
Rich snippets (mlcroda1a microformals and ROFa)
Google Index
Webmaslor Academy
~ Fix a problem
Webmaslor Tools
Remove content from Googlemiddots search
results
Malware and spam Search Propenles Opt-Out
Sttemaps Oplion
Crawling and Indexing
Search results
Ell Commuruty
Add1bonal resources
Search Engine Optimizalion Improve JGW SIies pertormMce in selfdI PDF)
Blog Read our bklg fo the lilest news
Webmasler API for-
Block or remove pegaa uslng a robolslxl file
Remove a page or site from Googles search results
Remove your own content from Google search resulls
Removing snlppels and Instant Preview
Remove an Image from Google search resuls
Request removal of a cached
bull You will be redirected to https support googlecomwebmastersanswer303594 7hl=enampref topic= l 724262
Step 2 Select View or change this opt-out setting in Webmaster Tools
Search Webmaster Tools Help G gl lt Webmaster Tools
Fu a problem
Remove content from Googles search resulls
Block or remove pages using a robolstxt file
Remove a page or 611 Imm Googles search
results
arch Properties Opt
Out Option
Remove your own contenl from GooOIamp search results
Removing snippets and Instant Priew
Remove an image from Google search results
Request removal of a cached page
Contact a sdes
Help
Search Properties Opt-Out Option
Webmasters can now opt out of having content that Google has crawled from their site
displayed on
Google Shopping
Google+ Local
Google Flights Google Holets
Google Advisor
After choosing this option content crawled and sourced from your site via Googlebot will not be displayed on any of the properties listed above Content currenUy being displayed
on any of these properties will be removed within 30 days of opting oul Note th is opt-out
option currently applies only to services hosted on googlecom and wont apply to other
Google domains
View or change this opt-out setting in Webmaster T cols
8+ 1 l
How helpfu l is this article
Nolalall Not very
~I helpful
Somewhat
helpllJI
Very helpful Exlremely
helpM
Community
Related
Search Engine Optimization Improve you- sites pertormance 11 search [PDF]
Blog Read our blog for fhe latest news
Webmaster API fltgtlt developers
Step 3 Sign in to continue to Google Webmaster Tools
Go gle
One account All of Google Sign in to continue to Google Webmaster Tools
Password
Signm
Stay signed in Need help
Create an account
One Google Account for everything Google
El M pound a ampI
bull You will be redirected to httpswwwgooglecomwebmasterstoolsopt-out
Step 4 Opt out from having content from your site displayed in certain Google properties
Go gl
Webmaster Tools
Opt out from certain Google properties
Add a Site
You can opt out of having content from your site displayed in certain Google properties Within thirty days of opti ng out content that Google has crawled from your site wi ll be removed from certain Google properties Learn more
Show History
Step 2 Select View or change this opt-out setting in Webmaster Tools
Search Webmaster Tools Help G gl lt Webmaster Tools
Fu a problem
Remove content from Googles search resulls
Block or remove pages using a robolstxt file
Remove a page or 611 Imm Googles search
results
arch Properties Opt
Out Option
Remove your own contenl from GooOIamp search results
Removing snippets and Instant Priew
Remove an image from Google search results
Request removal of a cached page
Contact a sdes
Help
Search Properties Opt-Out Option
Webmasters can now opt out of having content that Google has crawled from their site
displayed on
Google Shopping
Google+ Local
Google Flights Google Holets
Google Advisor
After choosing this option content crawled and sourced from your site via Googlebot will not be displayed on any of the properties listed above Content currenUy being displayed
on any of these properties will be removed within 30 days of opting oul Note th is opt-out
option currently applies only to services hosted on googlecom and wont apply to other
Google domains
View or change this opt-out setting in Webmaster T cols
8+ 1 l
How helpfu l is this article
Nolalall Not very
~I helpful
Somewhat
helpllJI
Very helpful Exlremely
helpM
Community
Related
Search Engine Optimization Improve you- sites pertormance 11 search [PDF]
Blog Read our blog for fhe latest news
Webmaster API fltgtlt developers
Step 3 Sign in to continue to Google Webmaster Tools
Go gle
One account All of Google Sign in to continue to Google Webmaster Tools
Password
Signm
Stay signed in Need help
Create an account
One Google Account for everything Google
El M pound a ampI
bull You will be redirected to httpswwwgooglecomwebmasterstoolsopt-out
Step 4 Opt out from having content from your site displayed in certain Google properties
Go gl
Webmaster Tools
Opt out from certain Google properties
Add a Site
You can opt out of having content from your site displayed in certain Google properties Within thirty days of opti ng out content that Google has crawled from your site wi ll be removed from certain Google properties Learn more
Show History
Step 3 Sign in to continue to Google Webmaster Tools
Go gle
One account All of Google Sign in to continue to Google Webmaster Tools
Password
Signm
Stay signed in Need help
Create an account
One Google Account for everything Google
El M pound a ampI
bull You will be redirected to httpswwwgooglecomwebmasterstoolsopt-out
Step 4 Opt out from having content from your site displayed in certain Google properties
Go gl
Webmaster Tools
Opt out from certain Google properties
Add a Site
You can opt out of having content from your site displayed in certain Google properties Within thirty days of opti ng out content that Google has crawled from your site wi ll be removed from certain Google properties Learn more
Show History
Step 4 Opt out from having content from your site displayed in certain Google properties
Go gl
Webmaster Tools
Opt out from certain Google properties
Add a Site
You can opt out of having content from your site displayed in certain Google properties Within thirty days of opti ng out content that Google has crawled from your site wi ll be removed from certain Google properties Learn more
Show History
