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16th Annual Bloomington Diamond Service Awards Post Report
DSA Post Report
17th ANNUAL DIAMOND SERVICE AWARDS OVERVIEW The Bloomington Convention & Visitors Bureau (BCVB) recognizes the importance of customer satisfaction and re-peat visitors to Bloomington. To further enhance and carry out the mission of the Bureau’s marketing efforts and to create a more unified destination, it is important that front-line hospitality employees are recognized for providing outstanding service to Bloomington visitors. The hospitality industry is Bloomington's number one industry, employing over 20,000 people. The Bloomington Convention & Visitors Bureau presented the 17th Annual Diamond Service Awards program to nominees in non-supervisory positions in the hospitality industry. These individuals have direct contact with visitors and local cus-tomers, making them the face of Bloomington. Nominations were submitted by their supervisors for those employ-ees who distinguished themselves by promoting Bloomington as a destination through their enthusiasm and exem-plary service to enhance the visitor's experiences.
DSA Post Report
AWARDS CEREMONY
Sunday, April 14, 2013 at the Radisson Blu Mall of America in Bloomington, Minnesota. The reception at 4:30 p.m., awards ceremony at 5:30 p.m.
Diamond Service Award trophies were presented in 17 categories along with The City of Bloomington’s 11th Annual Food Safety Awards
The Spirit of Hospitality Award was presented to Bruce Karstadt, President & CEO of The American Swedish Institute
The Hospitality Hall of Fame presented its third award to Mohammed Raki for his 38 years of service at the Sofitel Minneapolis
Attendees enjoyed dinner, dessert and premier entertainment by The Voice finalist, Nicholas David
Over 820 guests from Bloomington hotels, restaurants, area businesses and attractions, city and government officials, sponsors, vendors and suppliers were in attendance
DSA Post Report
Nominations Nominees: 331 Nominating Businesses: 40
Nominating Businesses American Girl Boutique and Bistro Best Western Plus Bloomington Hotel at Mall of America Bubba Gump Shrimp Co. Chili's Grille & Bar Restaurant Comfort Inn Airport Country Inn & Suites Bloomington West Country Inn & Suites Mall of America Courtyard by Marriott Minneapolis Bloomington Cowboy Jack’s Saloon Bloomington Crowne Plaza Bloomington Crowne Plaza Hotel & Suites Minneapolis DoubleTree by Hilton Bloomington-Minneapolis South Embassy Suites Bloomington Embassy Suites Minneapolis Airport Famous Dave’s Bar-B-Que Hampton Inn and Suites Hilton Garden Inn Hilton Minneapolis/Bloomington Hotel
Hilton Minneapolis/St. Paul Airport Holiday Inn Bloomington Airport I-35W Holiday Inn Express & Suites Minneapolis Airport Homewood Suites Bloomington MOA Hyatt Place Minneapolis Airport-South Kokomo’s Island Café Mall of America Minneapolis Airport Marriott Napa Valley Grille Nickelodeon Universe® Park Plaza Radisson Hotel Bloomington by Mall of America Ramada Mall of America Residence Inn Bloomington Sam’s Club St. Croix Retail & Promotions Super 8 The Works Theatres at Mall of America Water Park of America Woolley’s Restaurant
DSA Post Report
Businesses in Attendance American Swedish Institute AVEX AmeriPride Bloomington Chamber of Commerce Bloomington Theatre and Art Center Bolin Marketing & Advertising Bubba Gump Shrimp Co. Burger King Mall of America City of Bloomington COLOURS Marketing Design Cub Foods Culver’s Bloomington Delta Vacations Department of Employment & Economic Development edgProductions Farmer Brothers Coffee GREENSPR!NG Media Group J.J. Taylor Johnson Brothers/Opulent Vodka LaQuinta Inn & Suites Lunds MW Tux metroConnections Minnesota Zoo New French Bakery Normandale Community College Outback Steakhouse
Papa Murphy’s Pizza Patrick’s Bakery & Café Pizza Hut Quality Inn & Suites RCS Strategic Radisson Blu Mall of America Rainbow Foods RedRossa Italian Grille Reinhart Foods Royal Norwegian Consulate Ryan’s Café & Catering Sky Deck Sports Grille & Lanes Sons of Norway South Pointe Express Springhill Suites Sysco Target The Fish Guys Inc. The Magic Pan Crepe Stand Tiger Oak Publications Toppers Pizza Trillium Spa Trinchero Family Estates US Bank US Foodservice Wal-Mart Zantigo
Nominating businesses listed on page 4 were also in attendance
DSA Post Report
SPONSORS
The Bloomington Convention & Visitors Bureau would like to take this opportunity to thank our 17th Annual Dia-
mond Service Award sponsors for their support. Without them, we would not be able to honor our industry’s most
valuable assets, the employees.
ELITE SPONSORS
DSA Post Report
ELITE SPONSORS
AVEX
COLOURS Marketing Design
edgPRODUCTIONS
Greenspring Media Group
Mall of America®
Nickelodeon Universe®
PSAV
Patrick’s Bakery & Café
Radisson Blu Mall of America
Reinhart Foodservice
Sysco
US Foods
DIAMOND SPONSORS
Famous Dave’s Bar-B-Que
Kokomo’s Island Café
Radisson Hotel Bloomington by
Mall of America
Sam’s Club
Sons of Norway
The Fish Guys, Inc.
CONTRIBUTING SPONSORS
A & M Group
Best Western Hotels
Country Inn & Suites at Mall of America
Cowboy Jack’s Saloon Bloomington
Crowne Plaza Bloomington
Crowne Plaza Hotel & Suites
Davanni’s
Delta Vacations
Farmer Brothers Coffee
Festival of Nations
Flowerama
J.J. Taylor
Johnson Brother
Lindt Chocolate
MW Tux
Minnesota Zoo
New French Bakery
Old Country Buffet
Outback Steakhouse
Park Plaza
Rick Bronson’s House of Comedy
St. Croix Retail & Promotions
Science Museum of Minnesota
Sugar Pop
Toppers Pizza
Trinchero Family Estates
Trillium Spa
Ultimate Events
DSA Post Report
COLLATERAL MATERIALS
Bloomington Convention & Visitors Bureau Website
- Available online at www.bloomingtonmn.org - Dedicated landing page for Diamond Service Awards Information
- Nomination Form - Presenting Sponsors listed Nomination page: 549 page views
Diamond Service Awards: 2,302 page views
DSA Sponsorship page: 384 page views
Invitation
- Distribution of over 900
- Presenting Sponsors logos shown
Program, Admission and Drink Tickets
- Distributed to over 825 event attendees
- Sponsors logos shown
Meetings: Minnesota’s Hospitality Journal Insert
- Distributed to all event attendees
- All sponsors listed
Signage
- Sponsor Powerpoint presentation during award ceremony
- All sponsors listed
Commemorative Winners Plaques
- Permanent black, marble display plaques present-ed to Bloomington hospitality and retail business-es with Diamond Service Award winners to be updated annually with engraved plate
Presenting Sponsors engraved on each plaque, displayed in prominent location in Bloomington
DSA Post Report
MEDIA COVERAGE
RSVP magazine; four page insert highlighting event winners
- Circulation of 8,000 - Spring, 2013 issue - RSVP Homepage: http://www.rsvpmnmag.com/Spring-2013/2013-Bloomington-Diamond-Service-Gala-Awards
Television Diamond Service Awards Special Broadcast on Bloomington Channel 33 - A one-hour segment broadcast will run
throughout 2013.
Media Release Distribution: Metro and regional newspapers, magazines, hospitality and food industry magazines Newsletters Roomers e-newsletter sent out monthly (October-March) with DSA write up Biz Buzz e-newsletter sent out quarterly with DSA write up
DSA Post Report
PHOTOGRAPHS FROM THE EVENT Bruce Karstadt, President and CEO of
the American Swedish Institute ac-cepts the 2013 Spirit of Hospitality
Award
Mohammed Raki, from Sofitel Min-neapolis, is inducted into the Hospi-tality Hall of Fame, recognized for
his 38 year of service as a Valet
Table décor brightens up the Radisson Blu Mall of America
Ballroom, sponsored by edgPRODUCTIONS
Jorge Hernandez, from the Crowne Plaza Bloomington, accepts his Best Engineer/Maintenance Personnel award from Cathleen Olson from
COLOURS Marketing + Design
Bryan Bassett, from the DoubleTree by Hilton Bloomington-Minneapolis
South receives his award for Best Valet/Driver
Cynthia Cardenas, from Hyatt Place, receives the Diamond Service Award for Best Hotel Housekeeping Person-
nel in a Limited Service Property
DSA Post Report
PHOTOGRAPHS OF THE EVENT Sofitel Minneapolis receives the
Overall 2013 Food Safety Award from Mayor Gene Winstead
Kristy Grunklee, from Radisson Hotel Bloomington by Mall of America,
receives the Diamond Service Award for Best Bartender
Sara Sorensen, from American Girl Boutique & Bistro, receives happily
her award for Best Server in a Restaurant
An Ice Luge, courtesy of Ice Occa-sions, serves attendees a Blu Martini
during the reception
The Voice finalist and Minnesota native Nicholas David, wows the au-dience with song performed on the
hit television show
City of Bloomington employees enjoy the reception
DSA Post Report
DIAMOND SERVICE AWARDS INFORMATION
For more pictures, videos and information, please become a fan of Destination Bloomington on facebook
http://www.bloomingtonmn.org/page/1/diamond-service-awards.jsp
www.facebook.com/bloomingtonminnesota
http://www.flickr.com/photos/destinationbloomington
For Diamond Service Awards sponsorship information, please contact Sherri Mullery, Vice President of Business & Foundation Partnership, at (952) 278-8506 [email protected]