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2016 103rd TCMA Annual ConferenceOmni Southpark Hotel, Austin, Texas

9:00 AM to 11:00 AM Vendor Move-In/Setup Omni EF

11:00 AM Vendor Room Open Omni EF

11:00 AM Conference Registration Opens Omni EF Foyer

12:00 PM to 12:45 PM Welcome Reception Lower FoyerLunch Provided

1:00 PM Conference Opens Omin EFIntroductions/Announcements

1:15 PM Lon Haenel Omni EFRockford (IL) Register Star & Freeport JournalUnlocking Audience Engagement

to Make More Money

2:15 PM Refreshment Break Omni EF

2:45 PM Angie Grissom Omni EFChristine DoversDallas Morning NewsStrategies to Grow HD Acquisitions through the Revitalization of the Kiosk Channel

4:30 PM to 9:30 PM Oasis on Lake Travis Bus Leaves hotel at 4:30 pm

Install the Conference App on your iPhone or Android

Scan the QR Code or enter http://my.yapp.us/TCMA103

on your smartphone browser

Thursday, March 3, 2016


9:00 AM to 11:00 AM Vendor Move-In/Setup Omni EF

11:00 AM Vendor Room Open Omni EF

11:00 AM Conference Registration Opens Omni EF Foyer

12:00 PM to 12:45 PM Welcome Reception Lower FoyerLunch Provided

1:00 PM Conference Opens Omin EFIntroductions/Announcements

1:15 PM Lon Haenel Omni EFRockford (IL) Register Star & Freeport JournalUnlocking Audience Engagement

to Make More Money

2:15 PM Refreshment Break Omni EF

2:45 PM Angie Grissom Omni EFChristine DoversDallas Morning NewsStrategies to Grow HD Acquisitions through the Revitalization of the Kiosk Channel

4:30 PM to 9:30 PM Oasis on Lake Travis Bus Leaves hotel at 4:30 pm

Install the Conference App on your iPhone or Android

Scan the QR Code or enter http://my.yapp.us/TCMA103

on your smartphone browser

Thursday, March 3, 2016



8:15 AM to 9:00 AM Breakfast Buffet Omni EF

8:45 AM to 12:45 PM Vendor Room Open Omni EF

9:00 AM Rich Brest Omni EFSubscriber PromotionsMembership/Loyalty Programs Attract, Engage and Retain Subscribers

9:45 AM Glenn Plosa Omni EFThe Zinser Law FirmLegal Update

10:30 AM Refreshment Break Omni EF

10:45 AM Beth Sipper Omni EFAustin American-StatesmanDigital Sales and Engagement

12:00 PM Conference Lunch Buffet Omni EF

12:45 PM Close of the 103rd TCMA Conference Omni EF

Friday, March 4, 2016


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2015 102nd TCMA Conference

April 9-10, 2015

Austin Texas

Bill Campbell and Matthew Wolfe Eric Southward and the Scripps Group

2015 TCMA Carrier of the Year Winners


Bill Campbell welcomes Bill Huffhine

Sunset at 7:54 pm on Lake Travis at The Oasis

Aaron Kotarek and Bill Campbell Rich Brest and Dan Martini

Emily Brawner, Krista Goodwin, Kevin Woelfel and Lisa Stuart at The Oasis


Abilene 3

Amarillo 3

Austin 4

Beaumont 5

Big Springs 1

Borger 2

Brazosport 1

Brownsville 2

Bryan 1

Corpus Christi 2

Corsicana 1

Dallas 13

El Paso 3

Fort Worth 7

Gainesville 1

Galveston 5

Greenville 1

Harlingen 3

Houston 16

Kerrville 1

Lubbock 2

Odessa 1

Port Arthur 1

San Angelo 1

San Antonio 5

Sherman 2

Temple 1

Texarkana 1

Tyler 3

USA Today 1

Victoria 1

Waco 3

1914-2016 TCMA

Presidents from Texas Newspapers

Bryan/College Station 1

Harlingen 1

Kerrville 1

Longview 1

McAllen 1

Midland 1

Abilene 2

Amarillo 2

Brownsville 2

Corpus Christi 3

Laredo 3

S Padre Island 3

Beaumont 4

El Paso 5

Galveston 7

Houston 10

San Antonio 11

Dallas 14

Fort Worth 14

Austin 15

1914-2016 TCMA

Conference Locations

Abilene 3

Amarillo 3

Austin 4

Beaumont 5

Big Springs 1

Borger 2

Brazosport 1

Brownsville 2

Bryan 1

Corpus Christi 2

Corsicana 1

Dallas 13

El Paso 3

Fort Worth 7

Gainesville 1

Galveston 5

Greenville 1

Harlingen 3

Houston 16

Kerrville 1

Lubbock 2

Odessa 1

Port Arthur 1

San Angelo 1

San Antonio 5

Sherman 2

Temple 1

Texarkana 1

Tyler 3

USA Today 1

Victoria 1

Waco 3

1914-2016 TCMA

Presidents from Texas Newspapers

Bryan/College Station 1

Harlingen 1

Kerrville 1

Longview 1

McAllen 1

Midland 1

Abilene 2

Amarillo 2

Brownsville 2

Corpus Christi 3

Laredo 3

S Padre Island 3

Beaumont 4

El Paso 5

Galveston 7

Houston 10

San Antonio 11

Dallas 14

Fort Worth 14

Austin 15

1914-2016 TCMA

Conference Locations


Our Conference Speakers

Lon Haenel is Director of Consumer Marketing for Illinois-based Rockford Register Star and Freeport Journal-Standard. Prior to joining Gatehouse Media, Lon was vice president of circulation and digital media for Bliss Communications, in Janesville, Wisconsin. He has 19 years of experience in growing revenue and audience with newspapers and websites. Over the years, Lon played roles of ad manager, audience manager, circulation director, weekly publisher, consumer marketing director, and digital director. In 2012, Haenel rolled out the company’s new paid content and digital vision. Lon took the newspaper industry’s pay wall practices and put it on steroids. In 2014, he launched Local Matters Digital, the company’s first digital service agency. Lon lives in Janesville, Wisconsin with his wife Sarah, and daughter McKenna. They own two purebred Shelties. In their spare time, they enjoy golf, downhill skiing, and traveling.

Angie Grissom is an 18-year veteran in the consumer marketing, sales and services division within the newspaper media industry. She started her career as a Customer Service Representative at the Louisville Courier-Journal, a Gannett company. Angie held many different positions during her 12-year tenure in Louisville including single copy sales, circulation systems programming, outbound telemarketing, and consumer sales and retention management. Under Angie’s leadership, The Courier-Journal became pioneers of customer relationship management which ultimately increased subscriber retention supporting year-over-year subscription growth despite increased pricing. Angie is a native of the Texas area, growing up in the Rio Grande Valley for most of her childhood. She and her husband Scott have three children; Bradley, Jackson and Parker. The family spends most of their time at youth baseball tournaments, youth basketball games and neighborhood/back yard football “games”. Angie enjoys and is passionate about personal growth and education; this is why her spare time is spent as a part-time student.



Christine Dovers has 13 years in the newspaper industry. She joined The Dallas Morning News in 2003, and has held several positions within the company. Shortly after starting in Single Copy Distribution, she joined the Distribution launch team and became the Distribution Manager for Quick, one of the first of several free alternative publications produced by the News. Here, she successfully managed distribution efforts for the publication, including street teams and event distribution. Christine later became the Alternative Publications Distribution Manager for The Dallas Morning News, broadening her responsibilities to include management of distribution and customer service for internal niche products and partner publications. There she developed marketing strategies to grow volumes via cost-effective measures. Currently, Christine is a Sales Manager in Circulation Marketing, and is responsible for overseeing kiosk and pressure-sale acquisitions.

Rich Brest is a veteran of the US Army serving 8 years in the Infantry in Texas, Germany and the first Gulf War. He then joined the newspaper industry in 1992 and served 16 years as a Circulation Manager/Director at 8 newspapers in Ohio, Pennsylvania and Connecticut. In 2008 he started his own business, Subscriber Promotions that today provides programs to over 100 newspapers, to attract, engage and retain current or future subscribers. In 2015 he became the Cofounder of Save Here Today, a national savings network with branded apps allowing members/subscribers to save where they are with their phone or tablet in 43 states.



L. Michael Zinser is the founder of The Zinser Law Firm in Nashville, Tennessee. The Zinser Law Firm has a heavy concentration of clients in communications media, representing over 250 newspapers. He is an honors graduate of the University of Cincinnati; he received his law degree from Vanderbilt University School of Law in 1975. He is a member of the Antitrust, Labor Law, and Litigation Sections of the American Bar Assn. Michael is a member of the ABA’s standing committee on Practice and Procedure under the National Labor Relations Act. He is also a member of the Employee Relations Committee of the Newspaper Association of America. Since 1975, Michael has spent the great majority of his time representing communications companies and industry trade associations. His 37 years of practice has, in particular, focused on labor/employee relations and circulation legal issues. Michael is General Counsel to the Texas Circulation Management Association. Michael was recently inducted into the National Circulation Hall of Fame.

Beth Sipper, a native Texan, has 11 years’ experience in the newspaper industry. She joined the Austin American-Statesman in 2004 and has successfully managed the Newspaper Subscription Retention Team, Telemarketing Call Center for Sales, and an Inside Advertising Sales Team. In her career, Beth has executed and collaborated on promotional and innovative acquisition ideas making her team one the most successful and profit driven departments within the company. After this success she rose quickly to her current position of Manager of Audience Sales Acquisitions. She is responsible for the management of Kiosk, Crew, Telemarketing, Events and Non-Traditional sales vendors and promotions. In 2016 Beth will take on Single Copy sales and merchandising to include, key placement, theme, and promotions for her client audience and retail locations in and around Austin, TX. Beth has served as chair for three United Way Campaigns, served as a founding member of the Austin American-Statesman Innovation Board, and is a founding and current member of the company’s People and Culture Committee.


Glenn Plosa is a Senior Attorney at The Zinser Law Firm, a Nashville, Tennessee law firm with a national practice that represents management exclusively in labor and employment matters, with a focus on media outlets, especially newspapers. Glenn has appeared before the NLRB, state and federal courts, and agencies across the country, from Hawaii to the State of New York. He has argued cases before the United States Court of Appeals for the Third, Fourth, Seventh, Ninth and District of Columbia Circuits. Glenn graduated from the University Of Pittsburgh School Of Law with a Juris Doctor in 2000. He was honored with the Order of Barristers upon graduation, an award that recognized excellence in both written and oral advocacy. Glenn received a Bachelor of Arts Degree in Psychology from Vanderbilt University in 1997, with a minor in European History. Glenn is originally from New Hope, Pennsylvania, a suburb of Philadelphia.

Glenn has been a repeat speaker at the California Newspapers Publishers Association; the CalWest Circulation Managers Association; the Midwest Circulation Managers Association; the Southeast Circulations Managers Association, the Texas Circulation Managers Association, Ohio Circulation Managers Association, and Middle Atlantic Circulation Managers Association annual meetings. Glenn has spoken on legal developments pertaining to Independent Contractors; Newsracks and the First Amendment; and Labor and Employment law.




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Our Former Presidents While researching stories of the TCMA conventions I discovered the burial places of many of our former Presidents. In the all-male industry of old newspapers, many of the TCMA Presidents only used their initials and their last name. But by using the genealogy records of the US Census, and Texas Death Certificates, I was able to locate the first name of the Presidents. Locating a name in the census was the first step. Knowing the newspaper where the President worked was helpful. The early census listed the occupation of the person. Using that information and the city directories was helpful in verifying the TCMA member. The Texas Death Certificates are online from 1903-1982 and this was another tool to verify the occupation of the member. In addition, I was able to locate several others through Ancestry.com. The final step was looking on a web site, Find A Grave. This web site has millions of grave sites documented online. If I found the TCMA member on the Find A Grave site (or added it if I had the information), I linked it back to the Previous Conference Presidents web page on the TCMA web site. The link is located on the Conference web page near the bottom. Once you open the PDF file, you can click on the Find A Grave memorial number to be taken to the online site. Our founders were Edgar Coleman (E.C) White, Circulation Manager of the Houston Chronicle and Harold Hough, Circulation Manager of the Fort Worth Star-Telegram. In several newspaper stories in 1914, 1915, and 1916, others took credit for establishing the Texas Circulation Managers Association but all indications are these two men were the catalyst for the forming of the Association.

Edgar Coleman (E.C.) White Harold Hough


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A Look Back to the 1916 TCMA Annual Convention

The Fourth Estate September 2, 1916, page 18


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