To identify elements and principles of design. To apply the
principles and elements in design. To examine the impact of the
element and principles of design. 2
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Elements Principles 3
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Is the creation of a plan or convention for the construction of
an object or a system 5
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Can be defined in any visual design or work of art Act as the
structure of an art work Can help to create a well balanced piece
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Include: line shape/form space texture color 7
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Refer to the continuous mark made on a surface Are greater in
length than width Indicate direction Can be: vertical horizontal
curved diagonal 8
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Provide a visual path for the eye Establish the framework of
the design Can reflect certain emotional qualities and convey a
mood Are often more functional than decorative 9
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Suggest dignity, discipline and strength Emphasize height Can
give a piece the feeling of power and strength 10
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Suggest a sense of rest, relaxation Counteract vertical lines
Can act as a dividing point 11
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Break monotony of vertical and horizontal lines Move the eye
around a design, thus creating a feeling of movement Create
interest Can indicate depth through perspective 12 Perspective is a
view, outlook or vista and the appearance of depth in objects
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Portray grace and youth Are more relaxed and informal Can make
a design livelier 13
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Is two-dimensional length width Is geometric Is organic
free-flowing 14
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Is three-dimensional length width depth Describes the mass and
volume of an object Can be viewed from all angles 15
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Is the total area a person can see Around a shape/form is
called negative space Can create an illusion of depth 16 Fun Fact:
Artists can create depth by using overlapping, diminishing scale,
atmospheric perspective, vertical placement, warm and cool colors,
diagonals and linear perspective.
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Refers to the unused portions of the page, wall, canvas, etc.
Can also be called negative space or blank space Is the space
between objects Keeps the piece from appearing busy or cluttered
Fun Fact: White space does not have to be white. 17
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Is surface quality or feel of an object Can be apparent
(visual) or tactile (touch) Includes: rough smooth dull shiny soft
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Is defined as light reflecting off objects Can have strong
emotional and psychological impact Includes: hue: name value: how
light or dark intensity: how bright or dull 19
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Is one of the main properties of color Allows color to be
classified as red, green, blue, etc. Refers to wavelength of
visible light 20
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Describes lightness or darkness of color Is needed to express
volume Contrast separates objects in space 21 Volume is the size,
bulk and dimension of a particular object.
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Can also be known as chroma or saturation Is the brightness or
dullness of color Describes the amount of light in an area 22
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Draw attention Add visual stimuli Can be warm like red, orange,
yellow Can be cool like blue, violet, green 23
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Are a useful tool in determining which colors to choose Aid in
creating a variety of color schemes Are used to make the
composition more appealing to the viewer Composition is the
placement or arrangement of visual elements 24
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Help determine the following: complementary colors any two
colors which are directly opposite each other on the wheel
analogous colors any three colors which are side by side on a
12-part color wheel 25
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1. Which of the following correctly lists the elements of
design? A. Line, shape, rhythm, form, space B. Line, shape/form,
space, color, texture C. Line, balance, shape/form, color, space D.
Line, proportion, form, shape, color 2. Which element can be
described as the feel of the fabric covering a couch or chair? A.
Rhythm B. Shape/form C. Texture D. Color 28
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3. Colors opposite each other on the color wheel are considered
which of the following? A. Complementary B. Analogous C. Triads D.
Split-complements 4. What do diagonal lines create in a design? A.
Suggest dignity, discipline and strength B. Portray grace and youth
C. Can make the design appear taller D. Create a feeling of
movement 29
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5. Which of the following describes the hue of a color? A.
Describes the amount of light in an area B. Refers to the
wavelength of visible light C. Describes lightness or darkness of a
color D. Describes the brightness or dullness of a color 30