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September 23, 2009

Japan Electronics & Information TechnologyIndustries Association (JEITA)

Japan Electrical Manufacturers’ Association (JEMA)

Energy Efficient Products:Technology and Supply Chains

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Encouraging the use of energy efficient products is important as a means to address climate change.

Replacing old products that consume more electricity with energy efficient products, and theirs expanded use, will contribute to reducing Co2 emissions.

Thus we, the electrical and electronics industry, consider that the use of energy efficient products worldwide will also help address global warming.

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Global Environmental Issues to be resolved by 2050

Source: OECD/IEA: “World Energy Outlook 2008” 　 “ Energy Technology Perspective 2008”

0

1

2

3

1700 2025 2050

The value of each item is indexed against its value in 2005 (value in 2005 is 1)

Global economic development

Reducing the increased environmental impacts generated by increased

population

19001950 1960 1970 1980 1990 2000 2010

Increased significance of global environmental issues

X 1.4

X 4.3Per capita: x 3.1

GDP

Population

CO2 emissions

× 0.5

Oil Crisis

IndustrialRevolution

Accelerated world population increase

1800

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Lighting equipment16.1%

Dish washers1.6%

Electric carpets4.3%

Clothes dryers2.8%

Others24.1%

TV sets9.9%

Refrigerators16.1%

Air- conditioners25.2%

Power Consumption of Home Appliances

Source: Agency for Natural Resources and Energy, Government of Japan

5

0

20

40

60

80

100

1957

1959

1961

1963

1965

1967

1969

1971

1973

1975

1977

1979

1981

1983

1985

1987

1989

1991

1993

1995

1997

1999

2001

2003

2005

2007

Refrigerator Air conditioner Water heater Personal computerColor CRT TV set Flat panel TV set Automobile

Penetration Rates of Consumer Durables in Japan

Unit: %

Source: Cabinet Office, Government of Japan

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Reduction of Power Consumption

Source: JEITA 　 JEMA

Power consumption (per year)

2,184kWh/Y

1,411kWh/Y-40%

-54%

-44%124kWh/Y

70kWh/Y

800 - 900kWh/Y

370 - 410kWh/Y

TVs:

　 Color CRT 21 inch 　　　(1995)

　　 26V Flat Panel TV 　　　(2009)

Air-conditioners: Capacity 2.8kW　　

(1995) 　　　　　　 (2008)(1998) 　　　　　　 (2008)

Refrigerators: Liters 401 - 450L

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③Smart efficient fan

①Smart heat exchanger

②Smart compressor 　　 with inverter

Compared to air conditioners of 10 years ago.

Source: JRAIA

Annual Power Consumption -40%

Smart Air Conditioner

● Technology innovation in the energy efficiency of air conditioners

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● Technology innovation in the energy efficiency of refrigerators

②Intelligent compressor operation

①High performance vacuum insulation

With Insulation

Without Insulation

ice

Heatinsulation

insulation

The inverter compressor unit provide finely tuned operation with far lower temperature variations, so the power consumption of a refrigerator with inverter compressor is lower than that of a refrigerator with standard compressor.

Inverter compressor

Reduced annual power consumption (401 ～ 450L)

Source: JEMA＊ This is not data for a specific refrigerator but approximate data Derived from several refrigerators (401 ～ 405L) in every each fiscal year.

Environmentally Friendly Refrigerator

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Reduced Power Consumption by Flat Panel TV

21 inch CRT TV (1995) 52×48×48 : 23.4Kg

26V Flat Panel TV (2009 ） 68×44×9 : 9.6Kg (including TV stand)

70kWh/Y　

124kWh/Y　

● Chemical Substances & Recycling # Non-use of specific chemical substances # Non-use of lead-solder circuit boards

● Reduced annual power consumption

● Resource Conservation # Greater functionality together with enhanced resource conservation # Slim, lower weight design # Use of recycled plastics

(Resource Conservation)

energy efficiency

- 　 44%

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Mobile Phone Energy Efficiency

　　　　　　 1987

170 X 42 X 110 mm

(900g)

2009

109 X 50 X 15 mm

(125g)

　　　　　　 1985

170 X 55 X 220 mm

(3kg)

*Standby time: 　 6 hours in 1985 → 600 hours in 2009 (100 times)

*Output power: 5 watts in 1985 → 0.2 watts in 2009 (1/25)

(Resource Conservation)

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Japan (6%)

Central and South America,

Mexico (3%)

U.S.(2%)

Europe, etc(1%)

Production of Air Conditioner

84M units

Global Production of Room Air Conditioners (2008)

Source: Fuji Chimera Research Institute

Asia (88%) (excl. Japan) 　・ China　・ Korea　・ India　・ Singapore　・ Thailand　・ Malaysia, etc.　

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Global Production of Refrigerators (2008)

Japan (3%)

Asia (65%)(excl. Japan) 　・ China　・ Korea　・ India　・ Singapore　・ Thailand　・ Indonesia　・ Vietnam, etc. 　

Central andSouth America・ Mexico etc (10%)

U.S.(7%)

Europe etc(16%)

Production ofRefrigerator

78mil units

Source: Fuji Chimera Research Institute

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Global Production of Flat Panel TVs (2008)

Japan(9%)

Asia (48%) (excl. Japan)　・ China　・ Korea　・ Taiwan　・ India　・ Thailand　・ Malaysia　・ Indonesia ・ Vietnam, etc.

Central andSouth America,Mexico etc (20%)

Europe etc(23%)

Production of Flat Panel TVs120M units

Source: Fuji Chimera Research Institute

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Global Production of Mobile Phones (2008)

Japan(3%)

Asia (93%) (excl. Japan)　・ China　・ Korea　・ Taiwan　・ India　・ Malaysia, etc.

Central andSouth America,Mexico etc (1%)

Europe etc(2%)

Production of Mobile Phones1240M units

Source: Fuji Chimera Research Institute

U.S.(1%)

15JEITA-JSIA

GreenGreen Product Product

GreenGreen Fabs Fabs Manufacture

Semiconductors are the Key to Saving Energy

GreenGreen Society Society Energy-Saving Energy-Saving Social SystemSocial System

GreenGreen End-Products

Energy-Efficient IT Products and Home Appliances

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Air-Conditioner

Assembled in

China, Taiwan, Thailand, Malaysia, Indonesia, Singapore, Australia, UAE, Italy, UK, Spain, Russia, France, Sweden, Germany ,Italy, India, USA

Source : ＮＮＡ

Parts

Global Supply Chain for Air- Conditioners

Intermediate commodities

Compressors

Heat Exchangers

etc.

France, Spain, Belgium, Italy, Poland, Sweden, Austria ,Germany, Greece, Turkey, Australia, New Zealand, UAE, Iran, Saudi Arabia, Kuwait, Argentina, Taiwan, Hong Kong, China, Japan, USA

Countries importing from ASEAN (example)

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Refrigerator

Assembled in

China, Thailand, Vietnam Singapore, Malaysia, Russia , Indonesia, Brazil Australia. Egypt, USA, UAE, Sweden, Germany, Spain, Hungary, Poland, Turkey

Source : ＮＮＡ

Global Supply Chain for Refrigerators

Intermediate commodities

Parts

Compressors

Evaporators

etc

Russia, Taiwan, Saudi Arabia, Oman, Iran, India, Kuwait, Lebanon, Jordan, Bahrain, Qatar, Pakistan, Yemen, Turkey, Australia, Japan, Vietnam, Malaysia

Countries importing from Thailand (example)

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Global Supply Chain for Flat Panel TVs

Image processing units

Tuner units

I/O terminal units

Inverter units

Covers

Stands

Housing

Liquid crystal modules

Assembled in

China, Taiwan, India, Indonesia, Japan, Korea, Malaysia, Thailand, Mexico, Brazil, Vietnam

Remote controls

Intermediate commoditiesParts

Parts Main production country

Liquid crystal panels

Japan, Korea, Taiwan, China

Power supplies

China, Taiwan, India, Indonesia, Japan, Korea, Malaysia, Singapore, Thailand, Vietnam

IC chips Thailand, Malaysia, Philippines, Indonesia, Singapore, Vietnam, Taiwan, China, Korea, USA, Japan, EU

Capacitors Thailand, Malaysia, Philippines, Indonesia, Singapore

Resistors Thailand, Malaysia, Philippines, Indonesia, Singapore

Connectors Thailand, Malaysia, Philippines, Vietnam

Inductors Malaysia, Philippines, Vietnam

Relays Philippines

China, Taiwan, India, Indonesia, Japan, Korea, Malaysia, Thailand, Mexico, Brazil

China, Taiwan, India, Indonesia, Japan, Korea, Malaysia, Singapore, Thailand

Speakers

Flat Panel TV

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Mobile phones

Signal processing boards

Antennas

Speakers

Keyboard switches

Microphones

Liquid crystal modules

Assembled in

Brazil, China, Chinese Taipei, India, Korea, Japan, Malaysia

Parts Main production country

Liquid crystal panels

Japan, Korea, Chinese Taipei, China, Singapore

Printed circuit boards

Japan, USA, China, Chinese Taipei, Korea, Thailand, Singapore, Malaysia, Vietnam, India, Mexico, EU

IC chips 　 Thailand, Malaysia, Philippines, Indonesia, Singapore, Vietnam, Chinese Taipei, China, Korea, USA, Japan, EU

CapacitorsChina, Chinese Taipei, Korea, Japan, Thailand, Malaysia, Philippines, Indonesia, Singapore

ResistorsChina, Chinese Taipei, Korea, Japan, Thailand, Malaysia, Philippines, Indonesia, Singapore

ConnectorsJapan, Thailand, Malaysia, Philippines, Vietnam

InductorsChina, Chinese Taipei, Korea, Japan, Thailand, Malaysia, Philippines, Vietnam

Covers

Parts

Camera modules

Batteries

Brazil, China, Chinese Taipei, India, Korea, Japan, Malaysia

Intermediate commodities

Global Supply Chain for Mobile Phone

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Industry-wide Message to WTO

1. We consider energy and resource conservation to be an important issue in terms of the environment. We in the electrical and electronics industry always have the importance of energy and resource conservation at the forefront of our minds from when we start designing/manufacturing our products.

2. The developing countries play a significant role in the supply chain for the manufacture of products that contribute greatly to energy and resource conservation.

3. We wish to contribute to environmental preservation by sharing the benefits that can be reaped from the effects of energy and resource conservation.