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Phoenix Hong Kong Channel

May, 2015

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24-hour broadcast in Cantonese

Transmitted via satellite ASIASAT 7

Phoenix’s 6th TV channel

Broadcast in high-definition quality in January, 2014

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Connecting Chinese WorldwideConnecting Chinese Worldwide • Major for Cantonese-speaking audience in Hong Kong,

Macau, Guangdong, Guangxi and Hainan areas;

• Uphold Phoenix’s vision to connect Chinese worldwide, promote Chinese culture and values, influence the influential;

• In line with Phoenix’s high-end positioning, target the middle-class, well-educated, professionals, business leaders and social elite;

• Diversified news with international prospective and professional standard.

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CoverageCoverageCover Asia-Pacific region including Hong Kong, Macau, Guangdong, Guangxi and Hainan areas:

In Hong Kong, the channel is available through ：

• NOW TV (Channel 367) – 1.23million subscribers• Cable TV (Channel 14) – 1.06million subscribers• TVB Network Vision (Channel 89) – 200,000 subscribers• HKBN (Channel 507) – 195,000 subscribers• SMATV & TVRO

In Macau, the channel is available through ： • Macau Cable Television Company Limited (Channel 162)

– over 100,000 subscribers

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How to Receive Phoenix Hong Kong ?How to Receive Phoenix Hong Kong ?

TVROTVROTelevisionTelevisionReceive OnlyReceive Only

TVROTVROTelevisionTelevisionReceive OnlyReceive Only

CABLE / PAY TV platform CABLE / PAY TV platform CABLE / PAY TV platform CABLE / PAY TV platform

SMATVSMATVSatellite MasterSatellite Master

Antenna TelevisionAntenna Television

SMATVSMATVSatellite MasterSatellite Master

Antenna TelevisionAntenna Television

AsiaSatAsiaSatUplinkUplink

AsiaSatAsiaSatUplinkUplink

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Phoenix Team of Hong Kong Phoenix Team of Hong Kong Media ProfessionalsMedia Professionals

Presenters & ReportersPresenters & Reporters

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盧覓雪Michell

e Lo Chan Wing Luk

Gary Cheng

陳永陸

程介南

• Multi-talented media personality;• Senior management experience from various print media; celebrated radio and TV host;

• Currently presenting “Speak Out Hong Kong” on Phoenix Hong Kong Channel

• Authority on Hong Kong’s financial sector;

• Held senior positions at major financial firms; now an independent finance commentator;

• Radio host and columnist; • A guest presenter of Phoenix Hong Kong Channel’s “Money Bang”

• Obtained a master of education degree at the University of East Anglia, UK;

• Social observer, specializing in education and public policies;

• Served as legislator, DAB party’s vice chairman and college lecturer;

• Presenting “News Decoder” on Phoenix Hong Kong Channel

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Vienna Cheuk

• Sociology graduate of Hong Kong Baptist University;

• Over 10 years media experience from printed to electronic media;

• Framing news angles, planning series features and in-depth specials etc.

• Graduate of Hong Kong Baptist University, majored in Public Relations & Advertising;

• Worked as PR officer, flight attendant, journalist and presenter;

• Hosted ATV prime-time news program.

Toni Wong• Graduate of UCLA, majored in Economics;

• Over 17 years’ experience of financial news reporting, editing, producing and presenting;

• Worked for CNBC, Metro Radio and ATV;• Produced “Stock Market Express” on Phoenix InfoNews Channel for over 2 years.

Sammy Chin

黃珊

陳冠生

卓麗雯

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• Focus on news, information, finance, trends, culture, interviews and features with international prospective;

• Strong line-up of guest hosts from Hong Kong such as Gary Ching Kai Nam, Michelle Lo, Chan Wing Luk, etc;

• Phoenix worldwide news network and professional news team stationed overseas supporting Hong Kong Channel.

Quality ProgrammingQuality Programming

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Self-madeSelf-madeHeavyweight Heavyweight

ProgramsPrograms

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Speak Out Hong Kong 《港人自講 》First-run: Mon-Fri 20:00-20:30Presenter: Michelle Lo 盧覓雪

Guests from different walks of life are invited to share and talk about a variety of hot topics from men’s fashion, cosmetic trend, weblog frenzy, wining & dining to travelling and cultural phenomena as well as most-sought-after gossip from the showbiz. Past guests included singer Richie Jen, singer Teddy Robin, businesswoman Cally Kwong, director Lawrence Cheng and many more appealing names.

The host is the outspoken Michelle Lo. A fearless cross-media personality, she has been working for major local media including NEXTmedia, East Week and Ming Pao Weekly for nearly two decades. She has also been an active radio and TV host for a wide variety of programs.

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News Decoder 《時事大破解》

First-run: Mon-Fri 21:30-22:00Presenter: Gary Ching Kai Nam 程介南

This program adheres to the Phoenix spirit to decipher social phenomenon, decode complicated political affairs, hot topics and controversial issues, allowing audience to have a better grasp of the society we live in. It also offers an alternative angle and gives you a cultural reference. Gary Ching is a devout social observer and campaigner, specializing in education, public policies and China politics. He has been very active in Hong Kong educational reform and social movements. A Hong Kong legislator from 1998 to 2000, he also teaches public relations strategy and crisis management at HK Baptist University as guest lecturer.

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Money Bang 《金股齊明》

First-run: Mon-Fri 19:30-20:00Presenter : Sammy Chin 陳冠生 , Chu Ka I 朱家怡Guest presenter: Chan Wing Luk 陳永陸

Analyzing market movements, monitoring global financial issues, as well as tracking the latest economic trends, Money Bang helps audience to master all aspects of gold and commodity trading, currency exchange, monetary policy developments, macroeconomics, international finance and know-how to adopt short and long term investment strategies.

Guest presenter Chan Wing Luk, fondly named as “Uncle Six” by his fans, is now a household name and has over thirty years of experience in the financial field. He has been selected as one of the most popular investment commentators by 5000 public investors.

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Medi Apps is an information-packed program that features healthcare knowledge and hands-on medical advice that are very practical and educational. Common diseases like cardiac arrest, maternity problems, depression and latent ailments, as well as hot topics such as mood disorders, plastic surgery and Botox injection, etc, are all covered in the show.

The program probes into real cases in great detail to explain actual symptoms and dispel common misunderstandings. Guest doctors or experts will examine ways of the cure, prescriptions and many more professional suggestions, etc.

Audience is invited to send in emails or SMS messages over their medical questions and related concerns. Presenter Vienna Cheuk will interact with the audience and find out the answers with the help of our guests.

First-run: Sat 22:30-23:00

Medi Apps 《 醫 Apps 最強》

Presenter ︰ Vienna Cheuk 卓麗雯

Medi Apps is an information-packed program that features healthcare knowledge and hands-on medical advice that are very practical and educational. Common diseases like cardiac arrest, maternity problems, depression and latent ailments, as well as hot topics such as mood disorders, plastic surgery and Botox injection, etc, are all covered in the show.

The program probes into real cases in great detail to explain actual symptoms and dispel common misunderstandings. Guest doctors or experts will examine ways of the cure, prescriptions and many more professional suggestions, etc.

Audience is invited to send in emails or SMS messages over their medical questions and related concerns. Presenter Vienna Cheuk will interact with the audience and find out the answers with the help of our guests.

First-run: Sat 22:30-23:00

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Hong Kong Perspectives 《香港新視點》

Presenter ︰ Jimmy Ching 程治平

It has been 25 years since the Basic Law of Hong Kong SAR was adopted by the 7th National People's Congress in 1990. On July 1, 1997, it went into effect as the SAR was established and handed back to China. The city has come a long way since its days of being a British colonial outpost. Now it is a metropolitan under Chinese rule. Obviously, the task of implementing the “One Country, Two Systems” political model in Hong Kong is momentous.

On the 18th anniversary of Hong Kong’s handover, Phoenix Hong Kong Channel is proud to present the new program Hong Kong Perspectives. Through interviews with major SAR government officials such as Chief Secretary Carrie Lam, Secretary for Justice Rimsky Yuen, Secretary for Constitutional and Mainland Affairs Raymond Tam, LegCo president Jasper Tsang, as well as experts from think tanks, the program explains the essence of the Basic Law and explores how it has been implemented citing examples from the past.  Using a multi-prong approach, the program aims to examine the Basic Law in all its aspects concerning the SAR’s policies on finance, education, population, travel, civil service, while anticipating its road ahead.

First-run: Sat 23:00-23:30

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Strong Strong News Line-up News Line-up

Morning, Noon, Evening Morning, Noon, Evening and Late Evening Newsand Late Evening News

+ 7 bulletins+ 7 bulletins

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Mon - Sun 07:00-07:27

Mon - Sun 13:00-13:27

Mon - Sun 18:00-18:27

Mon - Sun 22:00-22:27

Mon - Sun 07:27-07:30 13:27-13:30 18:27-18:30 22:27-22:30

(7 times a day, 90 seconds each) 10:00/11:00/14:00/15:00/16:00/17:00/20:00

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Phoenix Phoenix Flagship Flagship ProgramsPrograms

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First-run:Sat 23:30-00:30

First-run:Mon-Fri 23:00-00:00

My Patriotic Heart

A Date with Lu Yu

First-run:Mon-Fri 18:30-19:05

Panoramic Eyeshot

of Phoenix

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First-run: Sun 18:30-19:00

First-run: Sun 22:30-00:00

Starface Weekend Spectacular

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InfotainmentInfotainment

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Sat Version （ Foreign Language ）First-run: Sat 20:00-22:00Sun Version （ Chinese ）First-run: Sun 20:00-22:00

On Stage

The True Man Show

First-run: Mon-Fri 20:30-21:30

•Abby’s Ultimate Dance Competition (2/1/15-19/1/15) •Marbell Mansions (20/1/15 – 2/2/15)•Real Hustle IV (3/2/15 – 10/2/15)•Real Hustle V (11/2/15 - 17/2/15)•Million Dollar Neighborhood (25/2/15 -10/3/15)•Dance Your Ass Off (11/3/15-26/3/15)

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First-run: Mon-Fri 19:05-19:30

Info StreamInfo Stream

Monday FridayWednesday ThursdayTuesday

Talentwise 2014(3/12/14-21/1/15)

Equal Opportunities Special 2013

(28/1/15 – 11/3/15)

Kaleidoscope of Ideas 2014

(18/11/14 - 6/1/15)Metro Consumer(13/1/15 – 10/2/15)

Echoes of Hong Kong(15/12/14-16/2/15)

Outstanding Teachers

(12/12/14-12/6/15)

Sinking Islands(1/1/15- 29/1/15)

Parenting Handbook

(5/2/15-30/4/15)

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Phoenix Multi-media PlatformPhoenix Multi-media PlatformSix ChannelsSix Channels

Magazine, New Media, PublicationsMagazine, New Media, Publications

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Phoenix Worldwide CoveragePhoenix Worldwide Coverage

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One-StopOne-StopIntegrated Marketing OpportunitiesIntegrated Marketing Opportunities

Phoenix Weekly

Phoenix Multimedia Platform

Phoenix New Mediaifeng.com

Phoenix Chinese

On-air

In-print On-line

Phoenix InfoNews Phoenix Movies Phoenix N.A. ChinesePhoenix CNE Phoenix HK

Phoenix U Radio

Digital Audio Broadcasting

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Thank You!Thank You!