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1
K&H Bank
Budapest, 21 April 2004
K&H Group’s market position and key strategy
John HollowsCEO
2
contents
K&H Bank
market position
strategy of the Bank
3
snapshot I.
157 retail branches
19 corporate branches
3 800 staff
522 000 retail clients
70 000 corporate clients, 6 300 medium-sized companies
4
snapshot II.
leading corporate bank
2nd placed retail bank
2nd placed bank (in terms of assets)
profits of EUR 70 million p.a.
ROE 17%
5
K&H Bank network
157 branches
6
K&H Group K&H Asset Managementwith HUF 120 billion in assets under management, third largest player, 8.3% market share, wide range of funds
K&H Medicina Health Fund the first nationwide health fund operated by a bank
K&H Leasing Groupwith a portfolio of HUF 140 billion, 400 partners nationwide, second largest market player, 80,000 clients
K&H Life Insurancewith a premium income of HUF 4 billion, 35,000 clients, comprehensive insurance services
K&H Equitiesa wide range of capital market services for domestic and foreign private, as well as corporate clients
7
market share I.
figures by assets30 September 2003
1 186991
775 632885
2 636
1 371
0
500
1 000
1 500
2 000
2 500
3 000
HUF bln
K&H Bank: IAS, consolidated datas; other banks: HAS, non-consolidated datas
8
market share II.
operating profit30 September 2003
15 14 125
13
72
17
0
1020
3040
50
6070
80
HUF bln
K&H Bank: IAS, consolidated datas; other banks: HAS, non-consolidated datas
9
ROE
ROE (2003)
-10%
0%
10%
20%
30%
40%
OTP
RA
IFFE
ISEN
K&
H
HV
B
MK
B+
KO
NZU
M
CIB
ERST
E+P
OST
A
10
ROA
ROA (2003)
-1%
0%
1%
2%
3%
4%
5%
OTP
RA
IFFE
ISEN HV
B
K&
H
MK
B+
KO
NZU
M CIB
PO
STA
+ER
STE
11
SWOT analysis
strengths
full service bankcorporate market leadergrowing retail businessextensive networkstrong performance since mergerstrong profitability
12
SWOT analysis
weaknesses
reputation damagedcost income weaktoo reliant on Corporatetoo many back offices systemsweak Corporate deposit growthproduct driveninternal barriers
13
SWOT analysis
opportunities
expanding economystrong shareholderscommitted staffloyal clients
14
SWOT analysis
threats
competitionbanking consolidationclient expectationsregulator expectations
15
mission statement
By combining best international practice with sound local knowledge we aim to provide:
our clients with a distinctively modern banking service which begins with their needs and concludes with the delivery of effective solutions at competitive prices;
our staff with clear goals, strong leadership, transparent reward programs and attractive career path choices; and
our shareholders with growing and sustainable profitability at above average returns.
16
strategy
To fulfill our mission we are
developing a client needs approach to marketing and sales
drawing upon the resources of our shareholders to offer effective and modern client solutions
simplifying and rationalizing back office systems and procedures to improve efficiency and enhance control
seeking to achieve a better balance between Corporate and Retail contributions
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on top of my agenda
corporate governancestrategy implementationcredit riskLeasingsystems (including K2)
18
recent developments
balanced scorecard
investment advisers
Equities re-opens
executive retail committee
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concluding remarks
strong organic growth building on past success drawing on shareholder resources client focus, values embedded sound systems and controls quality – earnings, growth, return