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Rediscover couture The word couture evokes something custom-made, bespoke, made-to-measure. Traditionally a high-end fashion range, Parisian beauty brand Kérastase brings the business of customisation to haircare with its luxury styling collection. Kérastase ushers in an era of couture with 10 iconic styling products that merge luxury and elegance to capture every woman’s unique beauty. These unique styling products meet the wide range of wants and needs of women and hairstylists worldwide. From volumising blow-dry gel to high- shine polishing serums, the Kérastase styling collection satisfies the desire for imperceptible hold, style flexibility and lasting luxury. With Kate Moss as ambassador for the styling collection, it was an obvious choice to team the luxury brand with an iconic fashion muse. Kérastase also selected renowned stylist Luigi Murenu – famous for his unique vision of hair beauty choreography – to provide the brand with creative inspiration when developing each product. Like a tailor-made couture gown, every product was conceived individually - each formula is unique with a targeted styling action, thermo-protection and a refined skincare texture. The Kérastase styling collection goes beyond traditional styling capabilities and delivers a aromatic experience

chsnewzealand.co.nz  · Web viewRediscover couture. The word couture evokes something custom-made, bespoke, made-to-measure. Traditionally a high-end fashion range, Parisian beauty

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Page 1: chsnewzealand.co.nz  · Web viewRediscover couture. The word couture evokes something custom-made, bespoke, made-to-measure. Traditionally a high-end fashion range, Parisian beauty

Rediscover couture

The word couture evokes something custom-made, bespoke, made-to-measure.

Traditionally a high-end fashion range, Parisian beauty brand Kérastase brings the business of customisation to haircare with its luxury styling collection.

Kérastase ushers in an era of couture with 10 iconic styling products that merge luxury and elegance to capture every woman’s unique beauty.

These unique styling products meet the wide range of wants and needs of women and hairstylists worldwide. From volumising blow-dry gel to high-shine polishing serums, the Kérastase styling collection satisfies the desire for imperceptible hold, style flexibility and lasting luxury.

With Kate Moss as ambassador for the styling collection, it was an obvious choice to team the luxury brand with an iconic fashion muse. Kérastase also selected renowned stylist Luigi Murenu – famous for his unique vision of hair beauty choreography – to provide the brand with creative inspiration when developing each product.

Like a tailor-made couture gown, every product was conceived individually - each formula is unique with a targeted styling action, thermo-protection and a refined skincare texture. The Kérastase styling collection goes beyond traditional styling capabilities and delivers a aromatic experience with an elegant signature fragrance providing a sensory delight for hairstylists and clients.

Top New Zealand hair stylist Grant Bettjeman of Bettjemans Hair Salon says, “The range is amazing. I have always considered the Kérastase brand to be the pinnacle of luxury hairdressing, and the collection does not disappoint. The quality and versatility of the range will guarantee its huge success in the industry.”

Page 2: chsnewzealand.co.nz  · Web viewRediscover couture. The word couture evokes something custom-made, bespoke, made-to-measure. Traditionally a high-end fashion range, Parisian beauty

“My two stand-out products are the Mousse Bouffante – providing beautiful natural volume without any brush resistance, and the Laque Couture – a medium hold hairspray that is very fine and gives a gloss I have never seen with a lacquer before.”

With a formula that contains PowerSoft technology, micronized polymers and the famous Kérastase Cationic Action formula, the result is a styling collection developed in perfect affinity with the hair fibre for invisible and fusional hold.

The Kérastase Couture Styling range is available nationwide from September 2013 at all Kérastase salons.

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Page 3: chsnewzealand.co.nz  · Web viewRediscover couture. The word couture evokes something custom-made, bespoke, made-to-measure. Traditionally a high-end fashion range, Parisian beauty

styling-2

FORME FATALERRP$42.00

Voluptuous Blow-Dry Gel

An innovative, voluptuous blow-dry gel with an extra fine texture. Perfectly shapes the hair with a long

SPRAY-A-PORTERRRP$44.00

Tousled Effect Spray

A beach effect spray with a unique formula containing mineral salts. Tousled wavy look effect

BOUCLES D’ARTRRP$44.00

Sculptural Curls Aqua-Mousse

A sculptural aqua-mousse for curl definition. Its texture is inspired by cleansing mousse and is airy, lightweight and permissive.

LIFT VERTIGERRP$42.00

Root Uplifting Gel

Root uplifting gel with an ultra-fine texture. Its high-tech formula is capable of lifting the roots without a stiffening effect.

MOUSSE BOUFFANTERRP$42.00

Luxurious Volumising Mousse

This luxurious volumising mousse boosts the body of the hair fibre to maintain total freedom of movement and a natural touch.

Page 4: chsnewzealand.co.nz  · Web viewRediscover couture. The word couture evokes something custom-made, bespoke, made-to-measure. Traditionally a high-end fashion range, Parisian beauty

styling-3MOUSSE BOUFFANTE

RRP$42.00Star-to-be Sculpting Paste

Ultra-fine sculpting paste with an extremely permissive texture and long playtime. Provides a clean, semi-matte/semi-shine finish.

GLOSS APPEALRRP$39.00

Instant Shine Top Coat

Instant shine top coat for hair with a couture glossy finish. Perfect anti-frizz action for a homogenous hair result

TOUCHE FINALERRP$44.00

Polishing Serum

Polishing serum for perfect shiny definition and long lasting anti-frizz control.

POWDER BLUFFRRP$44.00

Texturizing Dry Shampoo

Texturizing dry shampoo in the form of a powder spray. Fine and invisible for a perfect texturized volume.

LAQUE COUTURERRP$39.00

Micro Mist Fixer

Micro mist fixing lacquer for a unique fusion hold.