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Running head: DEAN COLLEGE TRANSFORMATION 1
Dean College Transformation
Kathy Walker
Post University
DEAN COLLEGE TRANSFORMATION 2
Dean College Transformation
Dean College, a small junior college located in Franklin, Massachusetts, is geared
towards students looking to obtain an Associate’s Degree, although students also have the option
to obtain their Bachelor’s Degrees as well. While still maintaining the criteria of a tertiary
educational structure, Dean College provides many students with the open, flexible, and
enjoyable characteristics of a secondary educational structure. It is this flexibility and
accommodation to the students that allows Dean College to flourish and retain students, year
after year.
Dean College has a diverse population, which is always changing year to year. “Minority
enrollment is 23% of the student body (majority black), which is less than the state average of
31%” (Community College Review, n.d.). Students are athletes and non-athletes, are from high-
income households and low income households. Students of various races and ethnicities and
religious affiliation, attend Dean College. This diversity benefits the learning of the students,
while also enhancing the educational structure of the organization.
Since Dr. Oliver Dean founded the junior college in 1865, many changes have been made
over the course of the history of the organization in order to better fit the changing demographic
of the college. Dean College transformed from an Academy to a Junior College to now Dean
College. When Dr. Paula M. Rooney was appointed president of the college, new partnerships
were formed between the college and local businesses as a way to generate more revenue and as
a tool to recruit new students. (Dean College, 2014b, para. 2) All of these changes, in addition to
the positive environment that the students bring to the educational organization, promote a
beneficial learning environment.
DEAN COLLEGE TRANSFORMATION 3
Dean College has been, and still is, very successful in serving its population. The
programs, the teaching methods, and the future vision continue to motivate the college to be as
successful as possible. As of today, Dean College is an accredited private institution offering full
time and part time studies. Dean College’s focus is to prepare students for today’s workforce
after graduation. The vision for Dean College is for students “to attain the goals of knowledge,
integrity, self-confidence, and community responsibility, students must embrace education as a
total living and learning experience” (Dean College, 2014b, para. 2). The success of the students
is based on how they take the responsibility to be the driver and control their education. Students
are the advocates for their own success along with the professors and everyone that enhances
their education. Students can get the help that they need whether it is with classes or with
working on social skills. All of these things are made possible through academic affairs, which
can guide students in the right direction if they are struggling with classes or simply need help
with a paper. They get students the help they need because their success is everything to them
and they want each student to have an experience of a lifetime. Dean College has something
known as the “Dean Difference”, which “provides students with quality teaching, personalized
academic support, leadership opportunities and professional development promoting a lifetime of
learning and achievement” (Dean College, 2014b, para. 2).
The Horizon Report (2013) discusses “tablet learning”. Dean College classrooms have
recently been updated to more of a tech savvy classroom. Johnson et al., (2013) states that
“Tablets are proving to be powerful tools for learning inside and outside of the classroom” (p. 4).
By incorporating the use of tablets it allows students to connect with other students and allows
them to gather research effortlessly. With “tablet learning” a student is always connected to the
course, and
DEAN COLLEGE TRANSFORMATION 4
“Tablet computing has carved its own niche in education as a portable and always-
connected family of devices that can be used in almost any setting” (Johnson et al., 2013, p. 4).
In his article, “Technology in the Classroom: The Benefits of Blended Learning,”
Timothy Huneycutt (2013) states that blended learning can keep students focused for a longer
period of time than traditional learning. This statement is true especially for college students;
adding a tablet can make the “same old information” seem more intriguing. Timothy Huneycutt
(2013) believes that “By learning to use technology in the classroom, both teachers and students
will develop skills essential for the 21st century” (Huneycutt, 2013, para. 7). Not only is Dean
College working tirelessly to engage their students, but it also preparing students for a future in
the technological era. Blended learning and tablet learning are both essential because they
combine so many different learning styles in to one.
Technology has become an essential part of societal norms and the education system is
no exception. Dean College reports that “Assistive technology refers to the technology used to
promote greater independence among students by helping them perform tasks that they were
previously unable to perform or that they had difficulty performing” (Dean College, 2014b, para.
1). Dean College has changed the way a normal classroom looks. They offer students smart pens
to interact with the professor and other students, as well as learning applications (Quizlet, audio
notes, iBrainstorm) to name a few. Dean College has incorporated the net book loaner program
where students are allowed to lease a netbook for their duration they are in school (Dean
College, 2014b, para.1). This helps them get papers done, take notes in class and essential have
answers at their fingertips.
The college utilizes online classes. By doing so, students from all over the world can
interact and virtually attend a learning environment through a simple application on their laptop
DEAN COLLEGE TRANSFORMATION 5
or tablet. This method of retaining and recruiting students is very effective because it has many
benefits, such as being inexpensive and flexibility of their schedule. Dean College has been
looking to expand their online program as a way to boost revenue and build their bachelor degree
programs. Dean College offers a Bachelor’s in Business as an online degree. Dean College
ensures that students in the online program are getting the same type of education as on campus
students. Johnson et al., concludes that “While extremely promising, current MOOC models
still largely mirror traditional lecture formats” (p. 12). This statement indicates that on campus
classes and online classes are providing the same structure. By Dean College expanding to an
online based program, they are transforming their school from a two year college to a four-year
college that offers online bachelor’s degrees.
Demographic Trends
The importance of a college degree is becoming more and more important because the
value of a high school diploma is diminishing. In the past many, jobs required a minimum of a
high school diploma but now a high school diploma seems to be next to nothing. Taylor reports
that “While earnings of those with a college degree rose, the typical high school graduate’s
earnings fell by more than $3,000, from $31,384 in 1965 to $28,000 in 2013” (Taylor, 2014,
para. 20). This was because the cost needed to be offset for people who might be more qualified
because of their college degree. By obtaining a college degree, graduates are ensured that they
will meet the minimum standards of the workforce. They are better prepared because of the skill,
and training they received while in college. According to Santomero (2005), if the level of
education does not increase, the United States job market will decrease (p. 5). The job market
reflects the type of education one has and if it does not improve the economy will continually
struggle.
DEAN COLLEGE TRANSFORMATION 6
Dean College emphasizes that “The Dean Curriculum is designed especially to help
students build their knowledge base with an eye on finding a job. Our courses involve hands-on
learning through case studies, problem-based assignments, guest speakers, excursions into the
field and laboratory” (Dean College, 2014, para. 5). At Dean College, the emphasis is on the
structure, because everything students are doing in their two years in college is preparing them
for life after college. Students are gaining the necessary tools to be able to work in the workforce
right after graduating from Dean College. By Dean College adding all of the different elements
such as tablets, remotes, and smart pens to its curriculum, it makes the entire process for finding
a job much easier. With this addition to the curriculum, students who graduate from Dean
College are more marketable in the job force. The Lawlor Group suggest that “The most
common response of first year students in 2011 when asked what reasons were very important
for going to college was ‘to be able to get a better job,’ cited by 85.9%; ‘to get training for a
specific career’ was cited by 77.6%.” (The Lawlor Group, 2013, p. 2). Students need to pursue a
college degree because it gives them a higher of percentage for success and finding a career.
“Students who start out with the right major choice can save significant time and money, which
is increasingly important given the rising cost of attending college,” said Erickson (as cited in
Blackmon, 2013, para. 10). Not choosing the right major when going to college can be costly so
students can be more successful throughout their college career. “Far too many colleges require
students to select a major without looking at how well the students’ interests fit with their
intended program of study” (Erickson as cited in Blackmon, 2013, para. 10). High school
guidance counselor and para professionals should better prepare students before they leave high
school. Students need to know the importance of taking the time and investing in what major
they want to pursue. Without students being educated on the different majors and seeing how
DEAN COLLEGE TRANSFORMATION 7
these majors apply to them the students would continually choose the wrong majors, which can
set them up for failure because different majors cost different prices.
Benefits of Going to College
There are numerous reasons why in today’s society a high school student should go to
college. One going to college provides an economic benefit: “a college degree can be thought of
as the extra wages one can earn with a college degree relative to what one would earn without it”
(Abel & Deitz, 2014, p. 2). After graduating students want to be a model citizen in our society.
Students either go directly into college and/or start their careers. With a college degree students
have the potential of making much more money than students only with a high school diploma.
The Importance of Futuring Techniques
Sobrero (2004) believes that “Futuring is an anticipatory decision-making process that
leads to planning and program development. “It looks forward ten, twenty, or thirty years, while
planning looks ahead 1 to 4 years” (p. 4). Futuring is important for educational organizations
because it allows for the growth of the educational system. Without futuring, the American
educational system would be stagnant. Everything would be the same and educators would not
be able to properly teach students. Students cannot be ready for the future of education if
educators are not ready themselves.
Planning for the future is essential because educators can see what works and what
doesn’t work. Without futuring, the education system might not change In order for students to
be better prepared “futuring” education is necessary because it can take what was in the past to
enhance the future. Ivan Scheier (1995) speaks of “futuring” in his journal, The Journal of
Volunteer Administration, and states that “futuring is an attempt to predict trends and events
which haven’t occurred yet” (p. 2). Scheier was trying to let readers know that “futuring” is
DEAN COLLEGE TRANSFORMATION 8
important because certain changes in the educational system have not occurred yet, and
educators have to prepare for those changes. Not being prepared for what the future holds only
puts a damper on progressing and moving forward. Scheier (1995) concludes that “Futuring is a
path to empowerment because it enables us to exercise at least some control over our destiny as
individuals or as an organization” (p. 2). Futuring is exactly what the educational system needs.
Before implementing change in the educational system, as part of the futuring process, there are
a lot of things to be considered and evaluated. In order for futuring to work effectively, planning
and thorough considerations have to be completed.
Scenarios
Scenarios are defined as “the future development of a trend, a strategy, or a wild-card
event may be outline form” (World Future Society [WFS], n.d. b, para. 1). Scenarios are used to
open an educator to a broader aspect of thinking. Educators are planning for the future, so just
limiting themselves to one scenario is difficult because things constantly change. Educators
would be hindering themselves because they were not exploring all possibilities and solutions
that could provide a change. There are two types of different scenarios: the first is scenario
planning. Scenario planning explained by Wilkinson “can prepare us in the same way that it
prepares corporate executives: it helps us understand the uncertainties that lie before us, and
what they might mean” (as cited in Mietzner & Reger, 2005, p. 235). If educators do not prepare
for the different types of scenarios they will be ill prepared for what could come next. Embracing
different scenarios allows educators to know things and change them.
Advantages and Disadvantages of Scenario Approaches
Pros Cons
Several futures placed side by side Time consuming
DEAN COLLEGE TRANSFORMATION 9
Unimaginable possibilities Difficult to focus on black and white
scenarios
Recognize “weak signals” More of a qualitative approach
(Mietzner & Reger, 2005, p.234-236)
Scanning
Scanning is “the initial and continuing process of reviewing and analyzing current
literature, web sites, and other media to identify and describe noteworthy trends and their
possible development” (WFS, n.d.–a, para. 1). Scanning is used to better provide organizations
and institutions with what they can expect in the future. Sobrero (2004) believes that “Scanning
the environment and turning data into usable information gives the organization true data-driven
intelligence that can inform scenarios, forecast, and issue briefs” (p. 3). Scanning is about
building vast amounts of information and seeing how an educational system or organization can
use it to its advantage.
Scanning is important to any organization and educational institution because preparation
is vital. If educators see trends around the world through the scanning technique it can better
prepare their students. Educators need to keep pushing towards the future. This has to be done
because if it is not the whole process of futuring will not be able to work. The world changes on
a constant basis and keeping up is difficult but always analyzing what is going on in the
educational world is pivotal to the success of our educational system. It is all about adjusting,
adapting and being receptive to change. One challenge that scanning presents is that everything
is constantly changing and actually around us. For educators to keep up with the constant
changes would be challenging and next to impossible. Another challenge that scanning presents
is how time consuming it is. It takes a while to gather all of the information and actually process
it for one’ specific needs.
DEAN COLLEGE TRANSFORMATION 10
Through scanning Dean College can see the different trends students are following when
applying to college. There are many reasons students pick a certain college or university.
Blackmon (2013) states that “Nearly 50% of students who selected a college major said that an
important factor for picking a college was determined if the major was offered there” (para.6).
Students are looking to see if the college has their major, what extracurricular activities they can
explore, sports and various other reason such as cost, location and retention rates.
Vision/Plan
In the next five years, Dean College will transform from a two year junior college to a
four year college that offers more majors and brings in a larger student body. Also, Dean College
will have better tech savvy classrooms and expand their online college degree programs for adult
learners. With Dean College making these changes it can continue the trend of the “Dean
Difference”. Dean College’s mission states that it better prepares students for the work force. In
order to do that Dean College needs a better system that will help students upon graduation.
Dean College will continually focus on the student’s success but now as a college they have
more time to do so. They can better prepare each student throughout their four years at school
rather than in two years. The focus shifts because students are actually in to their major courses
and as educators one can see if the student actually has a vested interest in what they are
learning.
Transitioning From a Two Year School to a Four Year College
Transitioning from a junior college to a four year college is not a task that is easy.
Students have to find the right school that fits their needs and can help them progress as a
student. Bennett & Metacalf (2013) believe that “Four-year colleges and universities help you
continue on the path of academic and career success” (para. 3). With Dean College transitioning
DEAN COLLEGE TRANSFORMATION 11
to a four year college, the college can give the students the same opportunities they are given at
other universities. Typically when most students are transitioning from a junior college to a four
year college they are focusing on what there major is and what classes are offered and how much
the school might cost. Bennett & Metacalf (2013) implies that “Four-year schools tend to have
larger career centers with prospects for students” (para.11). Going to a four year school there are
more opportunities and more services that are available to the students. Four year colleges and
universities can cater to the students’ needs better and help direct them more for life after
college.
Challenges/Opportunities
Challenges Opportunities
Rising Tuition Bringing in more diverse students
(international)
Cost of upgrading campus Global
Retention More federal money
Space restrictions Better prepare students for job market
Meeting the academic standards of a
four year school
Expanding college athletics
Preparing for the Transition
If the college does not expand to a four year college, Dean College will be labeled as
being a great two year college, but the students are stuck. Even though Dean College emphasizes
on preparing students for the future after college, students are not exposed to enough to say they
can take the next step into the workforce. The exposure a four year college will give a student is
much greater than a two year school because four year schools have more resources than two
DEAN COLLEGE TRANSFORMATION 12
year schools. After graduating from a two year college, it is in between the phase of going to
another school or starting your career. Without Dean College making the change it will become
stagnant and will not be able to keep up with the modern day era of education. Education is
constantly changing around us and this is one of the reasons for having an integrated classroom
with technology. Everyone in the university has to be on the same page that growth is necessary.
With the increase in the schools budget this can cover the cost of the structural change, the cost
of changing the online program, and the new technologies placed in the classrooms.
Plan for Change
The first step to making this change to Dean College becoming a four year college is
getting all of the staff and faculty into a meeting with the board of directors. This will allow the
board of directors to explain to the employees the importance of this change and why as a
college they see it is the best fit. Secondly, the board of directors would discuss with the
employees about creating a scanning committee to see if the college can pick up on any current
trends throughout more junior colleges and four year universities. Dean College has to see what
other college are doing to see if they can improve on it for the future. Thirdly, Dean College can
see what technologies the school does not have in the classrooms that would better help its
student population learn. It is the minor changes that can have a major effect on the way a
student learns. Fourthly, Dean College can see what programs are feasible for the adult learners
and scanning what other schools offer when it comes to majors for online degrees and shadow it.
Dean College first started with the online business degree but needs to expand more to reach a
larger student-body base. Dean College needs to diversify its online program so it is intriguing
and draws people in.
Call to Action
DEAN COLLEGE TRANSFORMATION 13
The first step Dean College should take when making this transition from a two year
college to a four year college is scanning what technologies they can implement campus wide.
The change will not be a drastic change but it will ultimately help the students’ success. “With a
supportive community and teachers who are willing to be trained and embrace technology in
their classes, students of every age are sure to benefit from the many tools and skills technology
can offer” (Hendricks, 2013, para. 6). Technology in itself is a tool that can teach everyone. By
incorporating technology in the classroom it taps in to different student learning styles and
allows them to explore more learning options while having the structure from a college
professor. The students would also feel that they have some sort of control over their education.
Secondly Dean College needs to expand its online program. It has a successful online business
degree but they could maximize their potential with more degree programs. Lytle (2011)
contends that “Online education has become an integral part of many colleges and universities,
according to the study, with 65.5 percent in recent years” (para. 7). Expanding to an online
degree program base is what majority of colleges are doing they are changing the structure of the
college to be more appealing to all types of students. By expanding to more online programs it
brings in a second stream of revenue for the school. Online degree programs are much more
feasible than on campus programs for non-traditional students.
Conclusion
In conclusion Dean College is a successfully junior college. In order to maximize on it
potential for the future dean has to make some changes. The first change would be expanding
technology around the campus because it is proven to be a success in the educational system.
Futuring is a huge process in what the future educational system needs. If educators do not
incorporate futuring into the learning environment, it will hinder the students learning experience
DEAN COLLEGE TRANSFORMATION 14
because they are not using all the tools to their advantage. The educational system cannot be
stagnant because the world is always changing and the educational system has to change with it.
Dean College not transitioning into a four year school can hinder its success because schools all
around the country are offering bachelor’s degrees. It is important to take these changes into
consideration because it can better prepare our students in the coming years for the workforce.
DEAN COLLEGE TRANSFORMATION 15
Appendix
DEAN COLLEGE TRANSFORMATION 16
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DEAN COLLEGE TRANSFORMATION 17
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DEAN COLLEGE TRANSFORMATION 18
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