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Using Public Briefings to Expand Decision Support Services to Schools and the General Public Erik M. Heden

-Too Course. -No forecasts outside our area. -Not visually appealing. -Landmarks?

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Page 1: -Too Course. -No forecasts outside our area. -Not visually appealing. -Landmarks?

Using Public Briefings to Expand Decision Support Services to

Schools and the General Public

Erik M. Heden

Page 2: -Too Course. -No forecasts outside our area. -Not visually appealing. -Landmarks?

History of DSS at Binghamton

DSS Began

2000 - 2003

2004 - 2009

DSS Expansion

To Webinars

DSS Team

2010

2014

Integrated Warning

Team (IWT)

Expansion to schools/medi

a

Fall 2014

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Bad Graphics

- Too Course.

- No forecasts outside our area.

- Not visually appealing.

- Landmarks?

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Improving Graphics

- Updated to include ranges and a better set of colors.

- Roads/Cities.

- Still missing forecasts outside our area.

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Improving Graphics

- Visually appealing.

- Forecasts included outside our area.

- Has ranges.

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Improving Graphics

- Also a need to display watch/warning/advisories.

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Improving Graphics

- Improving proficiency with PowerPoint.

- Experience with this varied wildly.

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Training• Briefing templates for all types of hazards (2010 – present).• Training began with DSS Team, expanded to rest of staff.• Starting in 2014 DSS has been incorporated into our twice yearly trainings (spring and fall).

• Concise, no weather speak.

• 8 Slides or less.

• Focus on what is important (timing, hazards, how much).

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TrainingDo we need a briefing?

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Tier System• Tier 1: PDF briefings emailed to core partners, posted on our webpage and social

media. *Core partners include EMs, Other agencies (DOT, Red Cross). Expanded to schools and media in fall 2014.

• Tier 2: In addition to the PDF briefings, EM and core partner webinars with audio conference call.

• Tier 3: On-site deployment

Briefing Criteria

Timing

• Tier 1: Twice a day at minimum. 430 AM and 2 pm to 4 pm.• Tier 2: Depends on customers but usually 10 to 11 am or 2 to 3 pm.

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School Webinar

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School Webinar

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Amount of Briefings Done

FY09 FY10 FY11 FY12 FY13 FY14 FY150

20

40

60

80

100

120

7

38

56

38

69

111 109Total

Num

ber o

f brie

fings

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Briefing Breakdown By Staff

FY09 FY10 FY11 FY12 FY13 FY14 FY150

102030405060708090

100

WCMStaff

Nu

mb

er o

f B

rief

ings

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Briefing Breakdown By Staff

WCM89%

Staff11%

FY09 - FY11

WCM36%

Staff64%

FY12 - FY15

“Many hands make light work”

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EMA

NWSMedia

Bring your main sectors together to meet and improve communication, relationships, and planning. Sectors include National Weather Service,

Emergency Management, and media.

Goal: Improved communication and establishing relationships will help for future events.

What is an IWT?

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Social Media and DSS- Began with Sandy in 2012

- Concise information with (1) graphic to tell the story.

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Social Media and DSS- Graphics showing the start time of

snow work very well.

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Using Public Briefings to Expand Decision Support Services to

Schools and the General Public

Questions?

Erik Heden: [email protected]