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Robbery Data breachRegulatory issuesLayoffs, restructurings, branch closingsPublic health threats (Swine flu)Natural disasters (Hurricane Katrina/Ike)Workplace violence and accidentsEmbezzlement, fraud
Potential Crises for CUs
Massive Credit Card Data Breach Hits Local Banks, Credit Unions
BECU Members Get Double Blow From
Floods, Layoffs
Wescom Cuts 175 Jobs,
2 Branches
Hard-Hit Arizona FCU Plans Additional Branch Closings
CUNA Announces More Layoffs and Five-Day
Furloughs for All Employees
CU Settles Strike and Reopens Shuttered
Branch
Former Wescorp CEO Paid $6 Million After
Corporate Failed
Consumer Group Bashes CUs for
Pushing ‘Predatory’ Payday Loans
Texans Credit Union Faces Snarls of
Lawsuits
Ike’s Aftermath Continues to Plague Texas Credit Unions
Noted CDCU Fighting to Recover from Embezzlement
Charlotte Teller Wounded During State Employees’ CU Robbery
A crisis communication plan lives, changes, and
evolves throughout a crisis
1.Be Prepared.
Crisis Management Tips
2. Establish a central information source.
Crisis Management Tips
3. Effectively train your spokespeople
Crisis Management Tips
4. Practice regularly
through simulated exercises
Crisis Management Tips
5. Act. Time is of the
essence.
Crisis Management Tips
6. Leverage technology.
Crisis Management Tips
7. Communicate transparently.
Crisis Management Tips
8. Convey the facts succinctly and
concisely.
Crisis Management Tips
9. Focus on what’s happening now.
Crisis Management Tips
10. Assess, evaluate and improve.
Crisis Management Tips
Twitter is First on the Scene
Noteworthy Crises
Food Lion and rotten food
Noteworthy Crises
