˘ˇ - veryluckybastard.com · “In life, there are those who wait for miracles to happen. And then, there are those who create their own luck. Adam Wong is a prime example of

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Praise For Lucky Bastard!

“Here I am on a two-hour train journey about to start reading Lucky Bastard - another bloody Internet marketing book. The 100th thousand and one! Well that's what it feels like.

I start to read chapter one. Adam has me hooked. His story is awesome and cool! I want to be him!

I get to chapter 6, after writing pages of notes (and this is me, someone who has been online for two years and thinks he knows everything!), I want to read more but my train journey is about to end.

“Train, please break down” so I can just sit here and read the rest of this amazing book. I don't want the train journey to end.

I've purchased numerous Internet marketing books and courses by world-famous Internet marketers - costing me $thousands by the way. Not one mentioned Adam's simple and easy way of finding a profitable market niche. Not one!

Now I have two, new free tools to use to further boost my Internet income.

Lucky Bastard is not just theory. Adam details the tools to use with examples of web sites to explore. He is not a lucky bastard, he is a clever Internet marketer and you should sit up and listen.

I know Internet marketers who charge $2000 a month to tell you the same stuff that Adam has included in his book, Lucky Bastard!”

Andrew RondeauCEO, Great Management, UKwww.GreatManagement.org

“Adam Wong's Lucky Bastard is an informative, amusing and insightful read, providing a behind-the-scenes look at what it takes to start and build a successful business.

Elements like being able to see business opportunities when everyone misses them, banking on your strengths and building a solid foundation for your business are

covered in comprehensive detail.

As a bonus, Adam goes into the elements needed to start an internet business, which will be a good foundation for would be internet entrepreneurs.”

Andrew WeeBlogging, Affiliate Marketing, Social Media Expertwww.WhoisAndrewWee.com

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“Hey Adam,

I think it's high time you released this book. You have been keeping the secrets to yourself for far too long. Whoever reads this book will save themselves tons of time, money and effort.

I am really surprised by the quality of your information and whoever gets their hands on Lucky Bastard is going to receive a no-frills and direct approach to building a long term successful business.

Great work!”

Jaz LaiCEO, Magnetic Marketingwww.OpportunityPLR.com

“It's about time!

Adam not only tells his side of the story, but also shares the exact blueprint that took him from a complete Internet newbie to a six-figure success in little over a year!

This is definitely going to move, touch and inspire the next generation of young entrepreneurs or those who have been calling out for a role model like this Lucky Bastard!”

Vince TanInternet Marketing Evangelist & Speakerwww.VinceTan.com

"Hey Adam,

Excellent work on the book! You've anatomized money making and reduced it to something that even a child could read and follow. That is not to say that the information is plain and basic - far from it!

If you want to learn how to quickly build multiple incomestreams, you have to read Lucky Bastard!”

Dylan LohCo-Author of 'Secrets of Millionaire Students'www.ProfitingTips.com

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“In life, there are those who wait for miracles to happen. And then, there are those who create their own luck. Adam Wong is a prime example of someone who invents his own luck.

Lucky Bastard is a must read for anyone who is serious about taking ful l control of their

financial lives and destiny rather than depend on their parents, employer or government.”

Edmund LohCo-Author, Secrets of Millionaire Studentswww.SecretsOfMillionaireStudents.com


"Lucky Bastard is one of the most complete, simple and easy-to-understand books on Internet marketing today. Adam boils down his entire Internet blueprint into a fuss-free, step-by-step system so that even a beginner can "copy and paste" and make money online.

If you're a beginner to Internet marketing, then this book will help you towards earning your first pay cheque online. If you're a seasoned Internet marketer, you'll discover a few gems inside this book which will take your business to another level. Well done!"

Ewen Chia"The World's #1 Super Affiliate"www.InternetWealth.com

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And the risk that might break you

Is that one that would save

A life you don’t live is still lost – Goo Goo Dolls

(yeah... that rock band)

Acknowledgements

It's only after writing my own book that I realised that this page is really one of the most important parts of the book. Because without these extraordinary people in my life, I wouldn't have the blessed opportunities I have today.

First and foremost, to my dearest family, friends and loved ones - you all are what life's really about. At the end of the day, you wanna look back and know you spent a lifetime of fun, laughter, and love with the most special people in your life.

To Adam Khoo, well… for a whole heck of stuff! I want to express my truest gratitude to you and the role you have played in positively shaping my life. This book and its story is a prime testament of how much positive change you bring to the people around you. I could never thank you enough.

To Stuart Tan for life coaching me way back when I was younger (and a lot more blur) and for dishing priceless advice about almost everything under the sun. I've learned tons of stuff from you and you're one huge role model. Thanks for all the help and guidance!

To Ken Chee for always believing in my potential and giving me countless opportunities to learn and grow as a person and in business. Thank you for all the support and friendship!

To Michel Fortin who saw, in his own words, 'the gold between my two ears' and for giving me the inspiration and belief that I should write this book and for being 100% confident that people would want to read it. Thank you! This book really happened.

To the many other enlightened mentors I've had the good fortune to meet along the way - you people are so darn smart I'm just glad to be hanging around and learning from you guys and gals.

To Chris Shia, Sau Yin, Esther Tan and everyone else who worked tirelessly to get this book edited, designed, printed and ready to go. Whew! Glad I didn't have to do any of that.

And lastly to myself for actually writing a darn book - who ever thought I'd ever bloody write one!

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About The Authors

Adam Wong is a successful university dropout, member of Mensa, and six-figure Internet marketer. His passions include Internet marketing (for obvious reasons!), football, tennis, finding diabolical ways to irritate his younger cousins, investing, great books, great music, daydreaming, bodybuilding, video games, and jumping through proverbial hoops from time to time. He believes that some tongue-in-cheek humour and poking fun at life in general is a great way to go through life. He also eats anything but durian.

To read more about his antics and whatever the heck he's up to on the World Wide Web on his blog at www.Adam-Wong.com. For bouquets, brickbats, and unlikely marriage proposals you can reach him at [email protected] or alternatively you can find him on Facebook at www.Adam-Wong.com/facebook.

Adam Wong

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About The Authors

Adam Khoo is an entrepreneur, a best-selling author and a peak performance trainer. A self-made millionaire by the age of 26, he owns and runs several businesses with a combined annual turnover of $20m. He is the Executive Chairman and Chief Master Trainer of Adam Khoo Learning Technologies Group Pte Ltd, one of Asia's Largest Public Training Companies and Education Group. He is also the Executive Director of Adcom Pte Ltd, and a director of the Singapore Health Promotion Board (HPB).

Adam is also the best-selling author of seven other books including 'I Am Gifted, So Are You!', 'How to Multiply Your Child's Intelligence', 'Clueless in Starting a Business', 'Secrets of Self-Made Millionaires', 'Secrets of Millionaire Investors', 'Master Your Mind, Design Your Destiny' and 'Nurturing the Winner & Genius in Your Child'. His books have consistently been placed on the National Best-Sellers list and have been translated into six other languages.

Adam holds an honors degree in business administration from the National University of Singapore. As an undergraduate, he was ranked among the top one percent of academic achievers and became a pioneer in the Talent Development Program, which is the university's gifted program. In 2008, he was conferred the NUS Business School Eminent Alumni Award.

Over the last 15 years, he has trained over 355,000 students, teachers, professionals, executives and business owners to tap their personal power and achieve excellence in their various fields of endeavor.

His success and achievements are regularly featured in regional media like the Straits Times, the Business Times, the New Paper, Lianhe Zaobao, Channel News Asia, Channel U, Channel 8, Newsradio 938, The Hindu, The Malaysian Sun, The Star and many more. 'The Executive Magazine' ranked Adam among the 25 richest Singaporeans under the age of 40 in 2007.

Adam Khoo

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Foreword by Adam Khoo

It is with great pride and pleasure that I write the introduction to this book that was conceived by Adam Wong, one of my most successful students.

For the last seven years, I have passionately conducted seminars and workshops where I coach all kinds of people to achieve the success they want. I have the

unique opportunity to help students score better grades in school, help depressed people to turn their life around, coach entrepreneurs to build successful businesses as well as teach people to achieve the financial freedom they seek.

I have discovered that there are a handful of skeptics out there who ask the question, “Can seminars really change your life?” or, “Do seminars really work?”

Well, let me be very straightforward and tell you that after conducting seminars for thousands of people, the answer is “NO!” No seminar can change your life. No guru (including myself) can make you rich and successful. People who go for workshops expecting the trainer/coach to motivate them or to make them rich, will be sorely disappointed because there is no miracle, get-rich-quick potion after all.

No one can make you more successful and wealthy except yourself. No one can change your life except yourself. Acquiring more knowledge and information (which is one of the things a seminar can provide) will not change your life.

What changes the life of all my past students is the massive action they take to apply what I teach them. Those who use the strategies that I share are the ones who create exceptional success beyond their wildest imaginations.

Adam Wong is one such person.

When we see individuals who achieve exceptional success and wealth, it is not uncommon for people to pass comments like, “Wow! That person is so smart, so lucky/so talented. He/she was at the right place at the right time”. Some people, I have found, even go so far as to despise their success! “Filthy rich”, “lucky bastard”, “ must be using the father's money”, they would say.

One thing I can say is that if you do not like rich and successful people, then you will never become one yourself. Your subconscious mind will never allow you to be someone you despise. If you ever want to become wealthy and successful, you have to respect and admire rich people, asking questions like, “What can I learn from that person?”, “How can I deserve the same success?”

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As Adam Wong will share with you in his story, his friends now call him a lucky bastard. While other people are slogging away at their jobs 12 hours a day, fighting the traffic going home, dealing with office politics and living under constant stress, this young punk is making more money than many senior managers/directors, working less than four hours a day at home.

It is easy to think that Adam Wong was just lucky enough to have met me (Adam Khoo) and had the good fortune of being given the opportunity to start off marketing my books and programmes.

The truth is that when Adam Wong first saw me at an entrepreneurship speech I gave to 500 students at his polytechnic, everyone had the same opportunity he had. The only difference was that Adam Wong knew what he wanted. He was committed to achieving financial freedom while he was still young and was willing to make his own luck by raising his hand and taking action. He asked if I would mentor him towards his goals and I said, “Sure, but you would have to invest in my programmes just like anybody else.”

He then made his own luck again by investing his hard-earned money to attend my “Patterns of Excellence” and “Wealth Academy” seminars. After the programmes, he again made his own luck by setting his goals, taking as his models successful online business owners, and taking action.

I always tell people that you do not have to be a “genius” or have the mind of a “rocket scientist” to be successful. You have to be like Forest Gump and NIKE and “Just Do It!” People who succeed are people who focus on what needs to be done and they just do it. They may not succeed the first time but they learn from their mistakes and doggedly pursue their dreams until they achieve them.

People who never live their life to their fullest potential are those who learn things purely on an intellectual plane and give themselves all kinds of excuses why things cannot be done. I have met a fair number of these people in my talks as well.

So, if you are one of those who have a strong desire for a better life and are willing to take massive action to make it happen, I believe the chapters that follow will truly inspire you and give you the initial roadmap to create your own success and join the elite few of us whom others call “Lucky Bastards!”

Adam KhooExecutive ChairmanAdam Khoo Learning Technologies Group Pte LtdBest-selling author of eight books including “Secrets of Self-Made Millionaires” and “Secrets of Millionaire Investors”.

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TABLE OF CONTENTS

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��“You lucky bastard!”, that’s what I imagine people are silentlythinking about me whenever I mention that I make a full-timeincome working just four hours a day from home.

I know you’re the slightest bit interested in this book or youwouldn’t have picked it up at all, so let’s delve straight intothe question that’s foremost on your mind right now. How doesthis “lucky bastard” manage to generate a six-figure incomeworking on a computer for just four hours a day from home?

OK, first things first. I am an Internet marketer and if you’relike most people I meet the first time, I bet you have thisquizzical look on your face, wondering whatever the heckis an Internet marketer.

Well, by the end of this book you’ll have a pretty clear ideaof what Internet marketing is all about and how you can useit to create a stream of income for yourself. In the meantime,to put it in a nutshell – I make money setting up websitesselling products on the Internet.

The first product I sold online generated US$10,011 in aslittle as seven days. I now make up to five figures a monthand my internet business generates six figures in revenue ayear. I work with one of the largest training companies in Asiaand the best part is that I get to do this entirely from home.

In fact, I can choose whatever time I wish to wake up. I don’tsuffer the Monday Blues, I don’t have a boss harassing me toget work done and I can watch every single football matchon TV that’s shown in the wee hours of the morning withoutworrying if I’m going to look like hell when I step into theoffice the next morning. Doctors give me an enquiring look

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whenever I say I don’t need an MC. I can go for a holidayanytime I want, I don’t need to beg the boss for leave on thedays that I want and office politics are pretty much impossiblefor me (unless I decide to bitch about myself). I’m in controlof my time, the results I create and ultimately where I want tosteer my life towards.

So, if you’re screaming in your head right now, “Lucky bastard!”then I think I really hit on the right title for this book. But theidea here isn’t to make you envy my lifestyle or my incomelevel. The point I want to make is: this whole super-duper-make-money-from-home-no-boss-required lifestyle is entirelypossible for you as well.

And that’s the purpose of this book, to help you create yourown Internet business that can generate enough monthlyincome so that it eventually replaces your normal 9-5 day job(or, if you like your job, you can still keep it if you want).

So how did I stumble into Internet marketing in the first placeand became successful?

Well, it all began back in the year 2001 when one momentliterally changed the course of my life. I know it sounds clichéto say something as dramatic as that but as you’ll discoverlater, you’d perfectly understand how and why just oneinfinitesimal second can steer your life in an entirely differentdirection altogether.

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Ever since I was young, I knew I never really wanted yournormal 9-5 office job. Of course, as a wee kid you play thosesilly games where you say you want to be an astronaut, soldier(never!), pilot, policeman, fireman, blood-sucking lawyer, etc.By the time I was in secondary school, I was pretty clear thatbeing your regular office worker wasn’t going to get meanywhere far in life. I wanted to be a rich, highly-successful

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businessman, if not just for the ego trip at least I could sleepin to whatever time I wanted.

You could say that this early decision was influenced by myparents and no, they aren’t business people at all. You guessedit, they’re just your regular everyday office worker. Eventhough they’re both pretty successful in their respective fieldsand make more than decent incomes, the amount of time andfreedom that they had never appealed to me. I just couldn’tunderstand how anyone could spend 12 hours a day sloggingin the office 51/2 days a week. And the one day they did haveto enjoy themselves, Sunday, was spent recuperating andresting for the week ahead! They just never had the time toenjoy themselves, which to me was entirely preposterous.Why work so hard when you don’t even have the time to smellthe roses?

Of course, my parents told me they had no choice – theyhad to feed the family, buy my toys, pay the bills, servicethe mortgage, etc. I’m obviously highly grateful to theboth of them for working so hard because without theirsacrifices I wouldn’t be able to experience the opportunitiesthat I have today. But, at the same time, my parents’ exampleconvinced me think that there has to be another way tolive your life. There has to be a way where you can make amore-than-satisfactory income, be successful and still havethe time to enjoy life whenever and however you want it.

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So, ever since I was a teen I started to voraciously devouralmost every wealth-building, personal-development book Icould get my hands on. I read books like Rich Dad, Poor Dad,Unleash The Giant Within, Think And Grow Rich, The 7 HabitsOf Highly Successful People, etc. I knew I wanted to becomesuccessful but I was clueless about how to achieve that goal.These books were my very first steps toward finding theanswers I needed.

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In my final year at the polytechnic, I had the option of takingan elective module called Managing Small Businesses. SinceI wanted to have my own business, it was right up my alleyand I opted for it immediately.

In one afternoon class I learned that, as part of the course,we had to attend an extra lecture given by a successfulentrepreneur who made his first million dollars at the age of26. His name was Adam Khoo.

I remember the tutor in our tutorial class handing out printoutsabout Adam Khoo. As I took a copy, I was thinking to myself,“Who the heck is this Adam Khoo fella? Who does he thinkhe is, making me attend an extra lecture after class!”

I read the printout which listed all the achievements this youngdynamo was supposed to have accomplished while in hismid-20s. After a while, I decided that I wasn’t all that impressedwith Adam Khoo (ignoring the fact that he was the millionaireand not me) and I would go straight home after class. As youcan see, I wasn’t too aware that my mindset and attitude backthen could well inhibit my stated goal of becoming a successfulbusinessman.

But when class ended, for some reason I decided to stay backand attend Adam Khoo’s talk. Honestly, while sitting with myclassmates in the hall waiting for AK to be introduced onstage, I was mentally preparing myself for a two-hour “bore”marathon. At that point in my life, after nearly three years inthe polytechnic, I had become so used to lecturers givingcoma-inducing sermons that I would doze off after 15 minutesof fruitless struggle (I’m sure you know...).

I was wrong! AK was refreshingly different and he was adynamo on stage as much as he was in the business world.The entire hall of 500 students was laughing and participatingwith him as he gave his presentation about the mindsets andattitudes you needed if you wanted to achieve success in life.

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As he went on, I found myself being impressed by the manon stage; he made more sense in two hours than all thepolytechnic lectures I attended in three years combined (haha!which is kinda sad).

When the Q&A started, I was impatiently waiting for the wholebusiness to finish so that I could hop on the bus and get homeas soon as I could.

And then suddenly, it just hit me.

An authoritative voice boomed inside my head - I should aska question myself (I swear it was James Earl Jones...). I shouldask AK right there and then if he would become my personalmentor (I know... WTF!?). As I struggled with myself, feelingthe sheer incredulity and the fear of me, a total nobody, askinga successful multi-millionaire such an audacious question infront of 500 of my peers, time was slowly slipping away.

The reason I was so plain scared was because I was extremelyintroverted and shy as a kid (I’m still shy. Really). The thoughtof speaking in front of 500 people was enough to make myknees shake and, proverbially speaking, pee in my pants.

As I wrestled with my own nerves and the fear that this openingbefore me was only there for a while, I knew in a moment thatif I took this chance, it was going to change my life. I realisedthat I had to seize this opportunity there and then or regretit the rest of my days (which at 19 is a really long time!).

Finally, the emcee said that there was only enough time forone last question and in a second, I made up my mind andmy hand shot up. Out of all the hands that went up in thatroom, she pointed in my direction and said, “Can we havethat gentleman in black over there?” At that point in time, Iwas still scared, wanting to back out and I was hoping thatshe was actually pointing to someone behind me. But shewasn’t. She’d picked me and by now my classmates were

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urging me to stand up and go ask whatever I had in mind(they had no idea, of course). So I stood up and made theseemingly long and lonely walk to the microphone.

I reached the microphone, stood there in front of 500 peopleand hoped that no one would notice that my knees wereknocking together. I cleared my throat and introduced myselfto AK, who was standing there waiting, with his goofy smile.

I can still remember the whole back-and-forth, word-for-wordthing even though this incident happened almost seven yearsago.

“Hi, Adam. My name’s.... Adam.”

“Hi!”

“I want to become a millionaire at age 25 (since Adam Khoodid it at 26 and I was just being a prick) and I was wonderingif you’d become my mentor.”

There was this slight pause as he contemplated the idea ofruthlessly rejecting me in front 500 eye witnesses, but finallythe man uttered...

“Uhhhh... OK!”

I said my thanks, smiled and walked back to my seat andthe whole blooming lecture hall cheered! I guess theywere expecting someone to come up and ask another ofthose drab, “what does entrepreneurship mean to the futureof Singapore’s economy” questions, like the ones beforeme. But here was this adolescent punk who actually hadthe nerve to ask a successful multi-millionaire to be his mentorin front of 500 people. (Oh, if they only knew I was wettingmy pants...)

Anyway, the whole thing ended and people started to make

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their way out of the lecture hall. I walked towards AKaccompanied (very thoughtfully) by my classmates.

After waiting for the guy to finish fielding several questionsfrom those who had stayed behind, I finally managed to shakehis hand. I was almost tearing up when I went up to him forthe realisation finally hit me that this real-life millionaire wasactually going to be my mentor.

At the end of our chat, AK passed me his business card andsaid that I could call him anytime. That tiny piece of paperbecame the most important thing in my life. I slipped it intomy school bag and thanked him for his time and generosity.I left for home feeling that my life had changed that day andlater, you’ll see it really did.

And you know what? I still have his business card kept safelyin my drawer to this day.

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So, I had a millionaire’s verbal promise that he would bemy mentor. What next? Truth be told, I had no idea what Iwas going to do with this bit of good for tune that hadjust landed on my lap. I was still in school, I didn’t run anypart-time business and I still received pocket money frommy parents.

But I knew I had to meet up with my mentor. Firstly, becauseI wanted to touch base and build a relationship with him andsecondly, I needed to know if he was really going to be mymentor or he was just bullshitting me in front of 500 people.

One afternoon I called AK and promptly told him I was theAdam who pulled that “mentor stunt” on him a few days back.He said he remembered, of course. I asked if he was free tomeet up and true to his word, he told me I could meet him athis office and he graciously set up an appointment.

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When the day arrived, I turned up with a prepared a list of20 questions to bug him with (and besides, I wanted to showoff that I had actually done some “work”). The receptionistseemed a little surprised to see a kid in t-shirt and jeansrequesting an audience with the CEO but after a short waitI was ushered into his room.

As I walked in, I was warmly received. Quickly I took a seatand we started our very first mentoring session. I rememberone of the first few things I mentioned to him was that I usedto have another mentor of some sort, an old man whom I sawonce in a while in some dingy, old office. But he died of asudden heart attack.

Whereupon AK, who was my mentor now, immediatelyremarked, “Oh God, I hope that doesn’t happen to me!” Thatcracked me up and I instantly discovered that you can alwayscount on AK’s humour to liven things up.

I then spent the next entire hour chatting with the masteras he patiently answered every one of my questions. In fact,he went beyond that. He took several sheets of paper andstarted sketching all that he knew about achieving your goalsin life. He shared more insights into his life and businessthan I had ever expected to receive.

To say that I had a more than fruitful and eye-openingsession with AK would be an understatement. I thoroughlyenjoyed myself (even though I was as stiff and as nervousas a geek on an unlikely date with a bootylicious supermodel).After an hour, I decided that I’d taken enough of his timeand thanked him profusely. I also grabbed all that noteshe scribbled on those sheets of paper – they were likegold to me.

I met up with AK many more times like this throughout thenext year or so and each time he always found a slot in hisschedule to pencil me in even though he was as busy as hell.

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This is one of the things I respect about the guy – assuccessful as he is, he never seems to think that he is abovehelping someone brave enough to approach him. Even agangly teenager like me was welcomed. And he neverexpected anything back in return – I had absolutelynothing to offer him. He was doing it out of sheer goodwilland in doing so, he’s also influenced me to remain modestno matter how successful I am, and to help people wheneverI can as long as they’re humble and genuinely willing andeager to learn more.

It was during this period that I was called up for NationalService and thankfully, I got posted to a unit where I wasable to book out everyday. I took this opportunity to signup for AK’s neuro-linguistic programming (NLP) seminarshe had just launched and which he now calls the PatternsOf Excellence.

I was seriously interested in neuro-linguistic programmingbecause I knew that that was what turned Anthony’sRobbins life around and AK himself was transformed froma juvenile delinquent into a millionaire at 26. So, if theseguys got that much out of it, I figured I wanted a piece ofthe action as well.

I won’t go into the details of what NLP is all about in this bookbut I will say I attended all the NLP modules AK was offering.I also volunteered myself as a NLP coach for his seminarssix times over the course of a full year. I still remember myencik in the army asking me why I had so many bloodyseminars all the time whenever I asked him for time off.

The reasons I went back to coach so many times weresimple – army was as boring as hell. I had nothing better todo anyway and I was really interested in honing my NLPskills. Further, I wanted to continue to build a strongerrelationship with AK. (And, oh yes, there were lots of girlsto meet at these seminars too!)

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When I was in NS, I managed to achieve something remarkablein the romance department. While most of the guys werelosing their hair and their girlfriends, rotting away insidecamp, I, instead, got attached to a lovely girl. (What did I tellyou? All that NLP coaching paid off!).

And it was because of her that I was introduced to multi-levelmarketing. Actually, I faked an interest in that multi-levelmarketing mumbo jumbo so that I could get to know herbetter. Even though I was keeping my eye out for businessopportunities while in NS, I was scarcely interested in gettinginvolved with multi-level marketing. It had nothing to do withthe industry itself, I just wasn’t interested. Nonetheless, as areluctant boyfriend, I had no choice but was pulled along tothe meetings and group activities that all multi-level marketersseem to love attending. It was through these meetings that Igot to know her MLM friends a little better.

After a while, I discovered that one of my girlfriend’sMLM friends, a then 19-year old university undergrad, was“challenging” for some position in the MLM company. Youknow how it is in MLM, where you have all these rankslike associate, manager, director, super-super-super-triple-diamond-title-overkill director, etc. Well, my girlfriend’sMLM friend was aiming for a certain rank and to accomplishit, she had to generate over two-hundred grand in revenuein three months (which is no mean feat!).

When I first heard about it I scoffed and told my girlfriendthat it was impossible. There was no way that she, a full-timeuniversity student, could juggle school, exams round thecorner and make two-hundred grand in three freakingmonths. I was so dead sure that she wouldn’t make thegrade that I would have bet my mortgage on it (except Ihad no mortgage to bet on). With seven days left to thatthree-month deadline, I got an update that she was short of

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a little over $30,000 to hit the target. Again I scoffed that thegoal was impossible to reach. This time I was doubly surebecause I felt that it was even harder to finish generatingthirty-thousand grand in just seven days.

And you know what? She bloody did it.

She made that $30,000 in those last seven days and ultimatelyaccomplished the challenge target of generating overtwo-hundred freaking grand in just three freaking months.

I was stunned. Here was I nay-saying and bitching thewhole time that the goal was nigh on impossible to achieveand this 19-year old girl just made me eat my words.With aplomb!

You see, I believed that I was still too young to achievesuccess (I was 20 back then) and that only after I had reacheda certain age would success be possible for me. And thisis despite the fact that so many people had achievedsuccess at a very young age (to name a few: Bill Gates,Richard Branson, Donald Trump, Adam Khoo, etc.), but theyall seem so removed and far away from me as if theywere superheroes from another galaxy.

I never had an up-close and personal experience of seeingsomeone around my age, a peer, accomplish some significantsort of success before my very own eyes. Until this ratherexceptional 19-year old came along, still studying full-time,who achieved two-hundred grand in three months andthankfully, proved me wrong.

In the end, the most important lesson I learned from this wasthat the biggest obstacle to your own success is your ownlimiting beliefs about what is or isn’t possible. Now I no longerhad any excuse for thinking that I was too young to achievesuccess and that if I wanted it as badly as I said I did, I hadto start working for it immediately.

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I still tease my friend about the merciless way she mademe eat my words so emphatically. But I’m pretty glad thatshe did.

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So, knowing that I needed to start striving for my successearly meant that when I finished my NS, I had pretty muchdecided that I wasn’t going to the university to further mystudies. I didn’t see the point of spending three years in schoolworking for a bachelor’s degree when a “regular” job wasn’twhat my heart was after at all.

My parents, fortunately, didn’t mind (not that they could doanything about it actually...) and they trusted me well enoughto know that I knew what I was doing with my life. But in reality,I had no idea what I wanted to do!

At first, I had a short-lived business venture with a friend thatdidn’t work out. Then I tried my hand at being a real estateagent and found that I was just too direct a person to serviceclients the right way (just buy the damn flat!). In fact, I knownow that any career which requires those softy-softy peopleskills, such as real estate/insurance agents, retail supervisors,restaurant managers, air stewards, circus clowns, etc., is justa really bad idea for me. I’m not that patient at massagingpeople’s egos and two years of compulsory practice in thearmy was enough anyway.

Then I thought about becoming a personal fitness trainer(heh! Just for women!) But I realised that as much as I lovedhitting the gym, I wasn’t interested in a career there.

Next, I took an options trading course and to try my hand atbeing a maverick options trader, scalping the markets in mypyjamas at night. Now, even though I grasped the conceptand strategies of options trading perfectly (in the seminaranyway), no matter what I did I lost money! I decided to stay

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away from something that obviously I wasn’t too competentat doing. To this day, I still don’t know how to make a successfuloptions trade.

I came across another seminar which introduced e-commerceto me (a prelude to my Internet marketing career, I suppose).Back then, I already loved the idea of using the Internet tomake money from home and with that hook, the seminar soldme their crap system of a program and I started to build myfirst e-commerce website. I spent two months knocking thething up and ultimately, you guessed it, I made no money.

Then I tried my hand at being a tuition teacher. My first studentwas this kid from China who needed help with his primaryschool English. I thought it’d be a cinch teaching him sincemy English is more than half-decent. But I forgot that beinga great English tuition teacher also means that I have to beproficient in Chinese as well to translate and explain newwords and meanings, especially if your student only knowsChinese! After 20 minutes, it was obvious our tuition sessionwas looking like a mini United Nations conference gone wrong.Anyway, I flunked and mercifully lasted only two lessons.

In the end, I succumbed to my pitiful lack of income anddecided to get a JOB! (I’m so ashamed to admit...) I lookedthrough the newspapers and online classifieds and sent myresumes to some of the positions that I thought were interestingenough. But whenever I was interviewed and I was askedwhat my goals and ambition were, I’d always reply bluntlythat I wanted to have my own business and be my own boss(I know... really dumb thing to say in a job interview). Needlessto say, I never got any job offers.

Eventually, after one desperate year of running around like aheadless chicken chasing one opportunity after another, theunpleasant truth was that I had zero results and zero income.So, despite all the personal-development books and seminarsI’d attended and the enviable luck of having a million-dollar

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mentor on my list of contacts, success was still many lightyears away.

I cracked and decided that enough was enough and that Ishould be “realistic” and go back to school to earn mybusiness degree (the real reason was that I’d run out of pocketmoney and if I went back to school, I was pretty sure my Mumwould give me some. I know, shameless...). So I capitulatedand (holy moly!) signed up for a bachelor’s degree course inaccountancy and finance.

While I was all bummed out, disillusioned and dismallywaiting for school to start, my girlfriend started to listen to aTony Robbins audio programme called 30 Days To PersonalPower. Now, at that time I was being your typical pain-in-the-ass because I was extremely frustrated about my lack ofsuccess (and pocket money) despite all my honest effortsand all the success seminars I’d attended. I wondered if a30-day audio programme was going to be of any use to her(or anyone!) at all. But I was wrong! (Hah! Again.) My girlfrienddiligently applied herself to that Robbins programme andstarted setting her goals, drawing up her action plans, doingthe whole “success routine” thing. She became this delightful,positive bundle of energy literally bouncing around theroom all the freaking time (like that cute Energizer bunny).In fact, she was so extremely positive that it becamecontagious! Because of her, I started to see that instead ofmulling over my past failures like a sore prick, I could simplychoose to be positive, look forward and continue to strivetowards my dream of success.

Pretty soon, she became really interested in becoming anentrepreneur and star ting her own business. A friendrecommended attending an entrepreneurship seminar and,as girlfriends are oft to do, she wanted me, the boyfriend, tocome along as well. At that time I wasn’t keen on the seminarbut seeing how incredibly enthusiastic she was, I decided tosign up with her nonetheless. And, as you’d know soon, this

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seminar was the one that would eventually lead me into theworld of Internet marketing.

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This seminar was different. Instead of squashing all ofus into a room to listen to some dreary sermon aboutentrepreneurship, we were put into a competition wherewe had to go out into the real world and to compete tomake the most money over seven weeks, using the skillswe learned in the seminar.

Because of that, I started looking out for opportunities to makemoney. As I was snooping around, I chanced upon anadvertisement in the newspapers about two guys who claimedthey could make an “obscene” amount of money using theInternet. They would demonstrate this in front of a liveaudience. Needless to say, my curiosity was piqued.

I went down to the free preview seminar and lo and behold,these two Internet marketers actually made over seventhousand freaking US dollars in just 45 minutes in front of apacked hall! I was blown away! Who doesn’t want to makeseven grand in less time than it takes to have a good lunch?I did and I wanted that kind of superpower!

Promptly, I signed up for the full, two-day seminar so that I,too, could become a successful Internet marketer. And in thatseminar I learned that the fastest and easiest way to startmaking money on the Internet is to create and sell a “digitalinformation product”. Stuff like ebooks, audio MP3s, videos,etc., where customers could simply download their purchasesfrom the Internet.

Here’s the really great thing I discovered from these Internetmarketers – you don’t have to create the products yourself!All you have to do is to find someone who is an expert in hisor her field, create info-products based on his or her expert

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knowledge and then market the products for a profit onthe Internet.

When I learned that great tip, I instantly thought of AK andworking together with him to create products to sell on theInternet. At that point, I hadn’t seen or spoke to him for wellover a year but I called him up anyway and asked if we couldmeet up. As usual, AK was kind enough to set up a time forme and invited me over to his place.

When we met, I pitched my idea of creating an info-productbased on how he made his first million at age 26, selling it onthe Internet and we’d split the profits. He had nothing to loseand I was doing all the work. It was essentially “free” moneyfor him if the whole project worked out.

You know what? He rejected my idea and then he made mean offer I couldn’t refuse. Instead of going through all thetrouble of creating a new product from scratch, why don’t Ijust market the products he already had? He showed me allhis shiny CDs, books and home-study courses which couldbe easily digitized for sale on the Internet.

I am sure my mouth was hanging wide open after AK hitme with that jackpot of a counter-proposal. You mean thismulti-millionaire businessman wanted ME to sell his productsonline for him and have a share of the profits too? “You gotto be kidding me!” I thought. But he wasn’t. He was deadserious and he was willing to give me a chance even thoughI had zero experience with Internet marketing and zero resultsto back me up. I asked why hadn’t he started selling his ownproducts on the Internet himself and his answer was that hesimply didn’t have the time. He was too busy running hisbusinesses and he was looking for a partner.

Without a second thought, I readily agreed and AK handedme another Internet marketing home-study course calledThe Insider Secrets to Marketing Your Business on the Internet

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(www.insidersecretsprogram.com) and told me to read itthrough. I grabbed the course with both hands and toldmyself that I’d better make the best use of this opportunitythat was being given to me.

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With two full days of Internet marketing seminars under mybelt and Insider Secrets by my side, I proceeded to absorbas much as I could from the study material I had collected.AK had placed his faith and his trust in me and in my mind,there was no way I was going to let him down (honestly, I thinkI would have died of sheer ignominy if I had screwed up).

To start the ball rolling, the first thing I did was to revamp hispersonal website (www.Adam-Khoo.com). Back then, thewebsite was a confusing mish-mash of personal developmentarticles, information about AK, and a big photo of his goofymug splashed right on the home page. Not very pretty at all(I mean the site, not AK’s photo!).

I overhauled the entire website and turned it into a blogwhere AK could continue to share his personal insightsabout his life, business and success. I figured that peoplewould be highly interested in having a “behind-the-scene”look at how a successful businessman manages hisday-to-day runnings and I was right. To this day, AK’s blogenjoys a large and loyal following, which is an exceedinglyimportant component of our online sales process.

Next, I proceeded to build a mini site that would marketAK’s latest book being launched then – Secrets Of Self-MadeMillionaires (www.SecretsOfSelf-MadeMillionaires.com).At the same time, I was also building a database ofopt-in leads collected from AK’s blog. I took an entiremonth to write the sales letter and to f inally completewww.SecretsOfSelf-MadeMillionaires.com. Now I was readyto release the product into the marketplace.

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(If you’re confused about what a blog, mini-site, sales letteror an opt-in lead is, don’t worry, I’ll explain these terms later.I’m just getting you familiar with them for now).

I crafted an email telling my list of opt-in leads about thenew product, Secrets Of Self-Made Millionaires that wasbeing released, hit the Send button, crossed my fingers,and promised Santa I’d be a really good boy for the restof the year if I sold just one darn copy.

Secrets Of Self-Made Millionaires sold more than onecopy. It grossed over US$1,100 in the first 24 hours andeventually Secrets Of Self-Made Mill ionaires grossedUS$10,011 in a little over seven days! To say that I wascompletely awestruck by what I had just achievedwould be an understatement. To this day, that Secrets OfSelf-Made Millionaires mini site I created nearly two yearsago has now generated over US$70,000 in sales andstill counting.

After that initial bang of a success, I repeated the sameexact formula (which I’ll reveal to you) with AK’s otherproducts. I wrote sales letters and created mini sites for eachproduct. I continued to collect opt-in leads and I promotedeach new product to them as it was launched. All in all,this entire project which started off with a simple proposal(that was actually rejected!) is now a successful six-figureInternet business.

So if that story has whetted your appetite and you’renow dying to know more about how you can start yourown Internet business and generate $$$ for yourself, thenyou’ll be glad to know that as you go through the book,I’ll be sharing a lot more details and providing you witheasy to follow, step-by-step instructions on how to launchyour very own Internet business.

And oh yeah...I dropped out of school after three months.

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Well, it all star ted when I was on this private coachingprogram with Michel Fortin. Michel's the #1 copywriteron the Internet today and an extremely successfulInternet marketer and businessman as well.

So one day, Michel wrote an entr y on h is b log(www.MichelFor tin.com) asking his readers to sharetheir stories about how they got started in the world ofInternet marketing. I read that blog post and decided toshare my personal story (which you've just read) withMichel on our private coaching platform. And this iswhat Michel had to say:

Wow! It never occurred to me that my knowledge andexpertise was something that people would be interestedin or even pay for. I guess, like Michel said, it was somethingterribly basic to me and I didn't feel was actually doinganything really special. On hindsight, I think I must havebeen a really myopic buffoon because I now realise thatalmost anyone would kill to know how to generate a six-figureincome online!

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So after about three months of procrastination and deliberationabout whether I should undertake the painful task of writinga darn book (can you bloody imagine the amount of wordsI have to type?), I decided to heed Michel's brilliant adviceand write a book to show people step by step what I do onthe Internet, so you can produce the same kind of results Iget online. And that's how this baby was born.

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This book will give you a really good, solid overview ofthe whole Internet marketing thingamajig and also thesteps you take to build a successful business in cyberspace.I’ll be using many actual examples taken from my websitesso that you have a real-life insight into this exciting,fast-moving, ever-changing .com world.

I’m not going to bullshit you by saying that by simply readingthis book you are going to magically make money onlinestarting tomorrow. You still need to follow the steps and getsome work done (aww... did I scare you with the work bit?)before your Internet business is up and running. The momentyou set it up right, it pretty much runs by itself with very littlemaintenance and overseeing from you. And the best part isthat it still rakes in the dough.

So, if you can’t wait any longer, get ready to delve into theworld of Internet marketing and discover how you can createyour very own successful online business right now...

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˘ˇ - veryluckybastard.com · “In life, there are those who wait for miracles to happen. And then, there are those who create their own luck. Adam Wong is a prime example of