© 2008 Eyeblaster. All rights reserved© 2008 Eyeblaster. All rights reserved

Innovationsin rich media

© 2008 Eyeblaster. All rights reserved© 2008 Eyeblaster. All rights reserved

Coke

This ad uses the EB TV format which allows publishers to serve

video ads without taking up any of the page’s real estate. The skin of the banner can be modified to suit

the advertiser’s branding.

This ad uses the Eyeblaster video wall format which is similar

to a commercial break . All we’ve done here is make it a Video. The cartoon was also

developed in-house.

This ad is a great example of a widget ad that does not need a

micro-site to grow in the Internet. There are lots of

interactive features for the user to be completely engaged with

the brand.

This ad is a very good execution of an overlay banner that rests in the

300x250 property on the page.

This ad is also a great example of an overlay ad that would

guarantee user engagement. Please scroll to the bottom of the page and rotate the tab on the top to get the ad’s effect.

This ad is a brilliant example of an expandable ad that has a lot

of interactivity and absolutely negates the need for a

micro-site.

© 2008 Eyeblaster. All rights reserved© 2008 Eyeblaster. All rights reserved

Hindustan Unilever

This ad is a simple expandable banner with a

very direct message to the user.

This ad is a great example of a contest within a movie promotion. The user is in control at all times. The

viewer can customize their photo and send to a friend

has a viral effect.

This ad is a great example of how a video was

integrated into the banner to deliver the brand

message and engage the user.

This is another great example of an ad that engages the user and

gets a Direct Response from them.

This is a great and simple concept that was beautifully

executed in a regular leaderboard banner. The

power of rich media is demonstrated in the quality of

the images used.

© 2008 Eyeblaster. All rights reserved© 2008 Eyeblaster. All rights reserved

Telecom

This is a very engaging ad that lets the user interact live

via their webcam. It also combines the features of the

phone with the provider’s service.

A children’s game becomes a fun way to engage the user.

This is an expandable banner ad.

This is a skinner ad to make more people subscribe to the phone company’s service. It

involves quite a few elements on the page and is a custom

project.

This is a great ad that popularized a TVC that not many people had seen and

was done in the first week of the campaign launch.

This is a very nice concept that was executed in a regular polite banner.

This is combines a game with elements of fun and

naughtiness to keep the user hooked to the brand and the

offer.

© 2008 Eyeblaster. All rights reserved© 2008 Eyeblaster. All rights reserved

Cadbury’s

This ad is a very good demonstration of how a TVC

was made viral on the Internet. Thus giving the brand reach beyond the

banner display.

This ad is a very cheeky ad. It again combines video and

animation beautifully.

What can be bigger than a blast to launch something? The whole ad is animated and is a short cartoon in

itself.

© 2008 Eyeblaster. All rights reserved© 2008 Eyeblaster. All rights reserved

Nestle

This ad is a fun expandable banner with a great concept that changes the perception

of how a cow is normally seen.

Please pay close attention to how the video was shot in this

ad. It is a floating banner that is almost like a full page takeover. With Eyeblaster rich media, we can position this ad anywhere

on the page.

This ad is a fun expandable banner that will grab the user’s

attention immediately and encourage participation.

This ad is a very low weight floating banner which

immediately grabs the user’s attention.