VILLAGE DEEDS INC. VILLAGE DEEDS INC

VILLAGE DEEDS INC.Good Deeds Deserve Great Rewards

VILLAGE DEEDS INC.

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Tuesday, October 9, 12

VILLAGE DEEDS INC.BUSINESS PLAN


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“…. pursuing invariably the same object evinces a design to reduce them under absolute despotism, it is their right, it is their duty, to throw off such government, and to provide new guards for their future security. — Such has been the patient sufferance of these colonies; and such is now the necessity which constrains them to alter their former systems of government”.

DECLARATION OF INDEPENDENCE


FALL 2012 VILLAGE DEEDS INC.! ! BUSINESS PLAN

VILLAGE DEEDS INC. HCMC VIETNAM - BANGKOK THAILAND - MANDALAY BURMA - SIEM REAP CAMBODIA - BALI INDONESIA

Non-Disclosure Agreement

You are being furnished with confidential information that has been prepared by Village Deeds Inc., LLC (The "Company"), and you may be furnished with additional information by the Company or by its representatives or agents in connection with evaluating a possible transaction with the Company. By your acceptance and as a condition hereof, you agree to treat all information concerning the Company which is furnished to you by or on behalf of the Company, whether furnished before or after the date of this letter and regardless of the manner in which it is furnished, together with analyses, studies or other documents or records prepared by you or any of your employees or agents (collectively, "Representatives") to the extent that such analyses studies or documents contain or otherwise reflect or are generated from such information (hereinafter collectively referred to as the "Evaluation Material"), in accordance with the provisions of this agreement.

You hereby agree that the Evaluation Material will be used solely for purposes in connection with a possible transaction with the Company, and that such information will be kept permanently confidential by you and your Representatives and you will not distribute this Evaluation Material or any part hereof to others at any time without the prior written consent of the Company. You agree to restrain your Representatives from prohibited or unauthorized disclosure or use of the Evaluation Material and shall be responsible for any such breach hereof. This Evaluation Material is being delivered for informational purposes and upon the express understanding that it will be used only for the purposes set forth above. In the event that the possible transaction which is the subject of this agreement is not completed or at the Company's request, you shall promptly return to the Company all written material containing or reflecting any information contained in the Evaluation Material and will not retain any copies, extracts or other reproductions in whole or in part of such written material.

It is understood and agreed that money damages would not be a sufficient remedy for any breach of this agreement and that Company shall be entitled to specific performance and injunctive or other equitable relief as a remedy for any such breach. In the event of litigation relating to this agreement, the prevailing party shall be entitled to receive reasonable legal fees and costs incurred in connection with such litigation. South Carolina law will govern the terms and conditions of this agreement.

Your retention of the Evaluation Material shall constitute acceptance of the terms and conditions hereof. If you do not agree to the terms hereof, please do not read the Evaluation Material and immediately return such to the Company. We would nonetheless appreciate your kindly signing and returning one copy of this agreement which will constitute our agreement with respect to the subject matter hereof.

Dated:___________

(Signature) __________________________________

(Print name) __________________________________

CONFIDENTIALITY


a message from Ken Mueller, Founder of village deedsplease Click on my teeth

(Don’t forget to turn on your speakers)

A MESSAGE FROM THE FOUNDER




It’s not too late to build an American Dream that lives up to our highest ideals.

Economic growth may be the world’s secular religion, but for much of the world it is a god that is failing—underperforming for most of the world’s people and, for those in affluent societies, now creating more problems than it is solving. The never-ending drive to grow the overall U.S. economy undermines families and communities; it is leading us to environmental calamity; it fuels a ruthless international search for energy and other resources; it fails at generating the needed jobs; and it rests on a manufactured consumerism that is not meeting our deepest human needs.

Americans are substituting growth and consumption for dealing with the real issues—for doing the things that would make us, and the country, better off. Psychologists have pointed out, for example, that while economic output per person in the United States has risen sharply in recent decades, there has been no increase in life satisfaction, and levels of distrust and depression have increased substantially. We have entered the realm of what ecological economist Herman Daly calls “uneconomic growth.” Environmentally, we see a world in which growth has brought us to a situation where more of the same will quite literally ruin the planet. Politically, the growth imperative is a big part of how we the people are controlled: the necessity for growth gives the real power to those who have the finance and technology to deliver it.

This new dream envisions an America where the pursuit of happiness is sought not in more getting and spending, but in the growth of human solidarity, real democracy, and devotion to the public good. It is up to us as citizens to inject values of justice, fairness, and sustainability into this system, and government is the primary vehicle we have for accomplishing this. Typically, we attempt to do so by working within the system to promote needed reforms. We work the media and other channels to raise public awareness of our issue, and try to shift public understanding and discourse in our favor. We lobby Congress, the current administration, and government agencies with well-crafted and sensible proposals. When necessary, we go to court. With modest resources, we devote what we can to the electoral process and to candidates for public office. And we hope somehow that lightning will strike and events will move in our favor.

But it is now abundantly clear that these reformist approaches are not succeeding. The titanic forces unleashed by the American brand of capitalism are too powerful. The ceaseless drive for profits, growth, and power and other system imperatives keep the problem spigot fully open. Reform rarely deals with the root causes—the underlying drivers. The forces that gave rise to these problems in the first place continue to war against progress. And our enfeebled political life, more and more in the hands of powerful corporations and individuals of great wealth, is no match for these forces. Pursuing reform within the system can help, but what is now desperately needed is transformative change in the system itself. To deal successfully with all the challenges America now faces, we must therefore complement reform with at least equal efforts aimed at transformative change to create a new operating system that routinely delivers good results for people and planet. At the core of this new operating system must be a sustaining economy based on new economic thinking and driven forward by a new politics. The purpose and goal of a sustaining economy is to provide broadly shared prosperity that meets human needs while preserving the

preface




earth’s ecological integrity and resilience, in short, a flourishing people and a flourishing nature. That is the paradigm shift we must now. I believe this paradigm shift in the nature and operation of America’s political economy can be best approached through a series of interacting, mutually reinforcing transformations - transformations that attack and undermine the key motivational structures of the current system, transformations that replace these old structures with new arrangements needed for a sustaining economy and a successful democracy. The following transformations hold the key to moving to a new political economy. Consider each as a transition from today to tomorrow.

• Economic growth: from growth fetish to post-growth society, from mere GDP growth to growth in human welfare and democratically determined priorities.• The market: from near laissez-faire to powerful market governance in the public interest• The corporation: from shareholder primacy to stakeholder primacy, from one owner-ship and motivation model to new business models and the democratization of capital.• Money and finance: from Wall Street to Main Street, from money created through bank debt to money created by government.• Social conditions: from economic insecurity to security, from vast inequities to fundamental fairness. Indicators: from GDP (“grossly distorted picture”) to accurate measures of social and environmental health and quality of life.• Consumerism: from consumerism and affluenza to sufficiency and mindful consumption, from more to enough.• Communities: from runaway enterprise and throwaway communities to vital local economies, from social rootlessness to rootedness and solidarity.• Dominant cultural values: from having to being, from getting to giving, from richer to better, from separate to connected, from apart from nature to part of nature, from transcendent to interdependent, from today to tomorrow.• Politics: from weak democracy to strong, from creeping corporatocracy and plutocracy to true popular sovereignty.• Foreign policy and the military: from American exceptionalism to America as a normal nation, from hard power too soft, from• military prowess to real security.

We know that systemic, transformative change along these dimensions will require a great struggle, and it will not come quickly. The new values, priorities, policies, and institutions that would constitute a new political economy capable of regularly delivering good results are not at hand and won’t be for many years. The truth is we are still in the design stage of building a new operating system. That system won’t be yesterday’s socialism, by the way, but it won’t be today’s American capitalism either.

cont.


Contents


1.0 Executive Summary


2.0 The Nature of Our Business


2.1 goals and Objectives


2.2 Mission, vision and values


2.3 legal form


2.4 keys to success


2.5 start-up expenses


3.0 Products











3.1 Products / Services


3.2 Competitve Comparison


3.3 Products / Services Sourcing


3.4 Inventory management


3.5 Warehousing and Fullfillment


3.6 Future Products / Services


4.0 Market Analysis


4.1.1 Market Size


4.1.2 Main Competitors


4.1.3 Industry participants


4.1.4 Market Segment


4.2 Target market Segment Strategy


4.3 Market Trends


4.4 Market Growth


4.5 Positioning


5.0 Market Strategy and Implementation


5.1 Swot Analysis


5.2 Strategy Pyramid


5.3 Unique Selling Position


5.4 Competitive Stratgey


5.5 marketing Stratgey / Positioning


5.5.1 Positioning Statement


5.5.2 Pricing Strategy


5.5.3 Promotion / Advertising Strategy


5.5.4 Digital Strategy


5.6 Sales Strategy


5.6.1 Sales Forecast


5.6.2 Sales Programs


5.7 Legal


5.8 Exit strategy


6.0 Market Strategy and Implementation


6.1 Organizational Structure


6.2 Management Team


6.3 management team gaps


6.4 Personal Plan


6.5 Organizational Structure


7.0 Financial Plan


7.1 Important Assumptions


7.2 Start-up Costs


7.3 Source and Use Of Funds


7.4 Break - Even Analysis


7.5 Projections


7.5.1 Projected Cash Flow


7.5.2 Projected Profit and Loss


7.5.3 Projected Balance Sheet


7.6 Business Ratios


Documents

VILLAGE DEEDS INC. VILLAGE DEEDS INC