PH TOGRAPHYO S Y M P O S I U M

USA & Canada2 Days Symposium with 6 DIVERSE presenters

Toronto New Jersey Chicago Orlando Seattle June 15-16 June 20-21 June 28-29 July 11-12 July 18-19

Just Yervant Masterclasses June 17 June 22 June 30 July 13 July 20

9:00am to 5:30 pm

Grand Master Yervant, Joe Buissink, Sue Bryce, Bob & Dawn Davis, Michele Neal Celentano, Lindsay Adler, Michael Greenberg, Peter Hurley,

Camille and Chadwick Bensler, Roberto Valenzuela, Alain Martinez, Cherie Steinberg, Hedley Jones and Anie Z

Location & Dates

9:00 am Registrations 5:30 pm end

TORONTO 15 & 16 June Yervant masterclass 17 June Berkeley FieldHouse 311 Queen St East, Toronto Ontario M5A 1S7 http://www.berkeleyfieldhouse.com/ NEW JERSEY 20 & 21 June Yervant masterclass 22 June Embassy Suites Newark Airport 95 Glimcher Realty Way, Elizabeth,  NJ  07201 www.embassysuites3.hilton.com

CHICAGO 28 & 29 June Yervant masterclass 30 June Room 1520 1520 W. Fulton Ave, Chicago, IL 60607 www.room1520.com

ORLANDO 11 & 12 July Yervant masterclass 13 July Castle Hotel 8629 International Drive, Orlando 32819 www.castlehotelorlando.com

SEATTLE 18 & 19 July Yervant masterclass 20 July Alexis Hotel 1007 First Ave, Seattle, WA 98104 http://www.alexishotel.com/

Presenters

Yervant, Joe Buissink, Sue Bryce, Bob & Dawn Davis, Michele Neal Celentano, Anie

Yervant, Lindsay Adler, Michael Greenberg, Michele Neal Celentano, Peter Hurley, Anie

Yervant, Bob & Dawn Davis, Sue Bryce, Joe Buissink, Camille & Chadwick Bensler, Anie

Yervant, Roberto Valenzuela, Lindsay Adler, Alain Martinez, Joe Buissink, Anie

Yervant, Cherie Steinberg & Hedley Jones, Bob & Dawn Davis, Camille & Chadwick Bensler, Michael Greenberg, Anie

YERVANT Grand Master Yervant is the sole recipient of the prestigious accolade ‘Most Influential Wedding Photographer Of Time’ - WPPI 2010.

‘Fashion Meets Wedding’ has become his legacy over an extraordinary career spanning over 28 years. Known as one of the first if not the very first professional wedding photographer adapting to digital technology, first in post production and album design then in capture, Yervant has implemented international milestones to change traditional wedding photography to modern fashion styles of today.

Yervant evolves and reinvents his style faster then a bride can say “I do”. He will showcase his most recent works and talk about the changes that are taking place internationally both technologically and in trends and what the future holds for the industry at large.

www.yervant.com

LINDSAY ADLER Fashion Techniques to WOW your Portrait Clients: Lindsay will show and teach about applying Fashion Photography approach and techniques to everyday Portrait sessions to astonish all your clientele. As a portrait photographer, you are working without art directors, stylists etc, the shoot is YOURS to imagine and execute and be able to excite the client and sell. Lindsay’s Fashion Photography approach create cutting edge images that you can apply in Portrait photography. She will show and teach during this very exciting presentation.

http://www.lindsayadlerphotography.com/#!/index

3rd Optional Day after Symposium - SMALL GROUP MASTERCLASS WITH YERVANT

MasterClass is a LIVE HANDS-ON full day with Yervant to see and learn up close his ‘unposed’ posing techniques which are fast and unintrusive to capture real emotions and expressions.

See backgrounds you would never think of, use available light anywhere and anytime.

Finishing images and creating stunning album pages that sell.

SUE BRYCE Posing Platform - Toronto If you are a photographer whose clients are not models, this class is for you. Sue has been a portrait photographer for over 26 years and she has mastered posing, shaping and flattering bodies of all ages and body types — including posing multiple people. Sue will take us step-by-step through her revolutionary posing techniques. She will teach us how to utilize flow posing and make each pose work for all clients using her unique posing rules which include beautiful connection and body language to direct confidently and create masterful images

Sales and Marketing Platform - Chicago Sue's teaching of In person Sales and the use of the Reveal Wall has helped hundreds of photographers significantly change their income with tactile in-person portrait sales that have emotional impact and instant buying power. We are not a digital generation, we are a now generation, she says. Sue will share with us the steps in her revolutionary in-person sales technique and how you can set your own portrait business up for success.  In addition, Sue will share with us 20 incredible, usable marketing tips that will take how you market your business to the next level. Selling & connection are the foundation of our business we spend years mastering our skill to create product and this is how we take that product to market and build strong sustainable incomes.

http://www.inbedwithsue.com

MICHELE NEAL CELENTANO Michele is unequivocally one of the most accomplished family photographers of USA. Author of best selling book “Photographing Families - Tips for Capturing Timeless Images”, she is a multi award winning photographer whose unique approach and teaching style are second to none! During her presentation, you will learn her perfect posing techniques of couples, children and families of any size and how to do this fast with everyone’s cooperation to capture technically perfect and timeless portraits at any location under any light or weather situation. She runs a very successful studio where her clients keep buying her images over and over. A dynamic presentation my Michele will keep you highly motivated and totally entertained too.

http://michelecelentano.com

ROBERTO VALENZUELA Roberto Valenzuela created the Picture Perfect Lighting System to help photographers better understand and achieve their lighting goals. Learn how to assess and understand your surroundings, then manipulate and beautify light with minimal equipment. This session is for photographers who are looking for a practical solution for controlling light and creating lighting that complements clients. Learn how to bring out their best features without having to lug heavy gear or spend thousands of dollars on equipment and modifiers.

http://www.robertovalenzuela.com

BOB & DAWN DAVIS What The Flash! Quality of Light Anywhere, anytime. using the perfect pair of light modifiers Bob will be going to through the evolution of light using speedlites, direct flash, bounce flash, multiple wireless remote flashes, and creating studio quality light anywhere.  Lighting is easily the most important aspect of photography.  Without light, you cannot take photos. It is perfectly possible to take amazing photographs with a very simple camera - as long as the lighting is good. The opposite is true as well; If you are taking photos in a situation where the lighting is bad, having the fanciest, most expensive camera in the world isn’t going to help you capture the photographs you want.  Join Bob and become a seeker of light and never settle for poor quality lighting again.

Marketing Your Business on a Limited Budget Dawn has never had the desire to live life like their clientele, but she dreams big for their business.  She doesn’t like to spend money, so it’s always been important that she maximised her efforts cost effectively using social media, and creating customer and vendor evangelism.  She will be sharing the ways she has brought their small town business to success via, branding, marketing and sales. She believes that if she can do this, so can you.  Why not DREAM BIG?

http://bobanddawndavis.com/home

JOE BUISSINK Are you in a rut?  Are you worried about your future as a wedding photographer? What are you doing to be different?  How do you stand out from the rest of the crowd? Renowned wedding photographer Joe Buissink will help you find and unlock your passion and direct it so that you will see and feel everything differently at a wedding. In this inspirational seminar he will discuss the importance of "who we are", and the impact "who we are" has on our images and our clients…. “The most important thing about photography is who YOU are”.

We work so hard at our “job”… that we sometimes loose sight of our passion for what we do. What else are you shooting these days that keeps you in your passion for photography? Discover the things Joe shoots to stay fresh. Get a glimpse into the mind set of Joe when he shoots, and feel what he sees.

http://www.joebuissink.com

MICHAEL GREENBERG The kingdom of speed-lights is easy to navigate. There are no rules of bad or good. Your creativity is the only limit. Michael will discuss how he creates big or small light with just one of camera flash in any condition,at any time throughout the wedding day. Ready to use and through numerous examples and explanation you will  learn how to WOW your client.  No heavy equipment! Just your one or 2 camera flashes!  When you see the before and after images you'll WOW!!

http://www.phototerra.com

CHERIE STEINBERG & HEDLEY JONES ‘Crazy, Sexy Art of Boudoir!’ We will show you where we came from, how we added Boudoir photography to our Wedding business and had a ball doing it. How we transitioned into Boudoir full time. For the art of boudoir and learn how to make any girl look amazing and how to make her feel totally beautiful. You’ll be able to transform everyday girls into goddesses! Learn how to market your boudoir work and how to get this lucrative business off the ground. Cherie & Hedley will show you great posing techniques and angles that work for any woman to make them look slim and totally beautiful. They will reveal lighting secrets, as well as secrets for great retouching and finishing.

http://www.cheriefoto.com

PETER HURLEY “From Zero to SHABANG!” Every portrait photographer knows the feeling – the scene is set, the lighting is perfect – and the moment you look through your viewfinder your subject looks like the life just got sucked right out of them. Humans beings tend to behave in strange and usual ways when placed in front of the camera and our job as portrait photographers becomes not only to technically capture a quality image, but to coach our subjects toward what Peter considers that elusive SHABANG’ in shot!

No one is better at this than Peter Hurley – in fact, he is the master at engaging clients, creating an atmosphere that pulls out their personality and infuses it directly into the image, his constant goal is to take someone with a bland look on their face, and turning it into something captivating. 

In this lecture, Peter will discuss his Hurley Headshot System and signature moves for getting a subject to come alive in front of the camera. Learn how to move your subject toward that moment that Peter likes to call a SHABANG!; the instant when adrenalin, emotion and drama all come together allowing you to capture an image that will make the artist inside you stop and say, “wow!”

https://peterhurley.com

Camille & Chadwick Bensler ‘Album Alchemy’

How our commitment to create albums for every client has transformed our art, our business and our lives- and how we did it!

It is a challenge to stay relevant and fresh in today's wedding photography industry.  The pace is fast and client expectations for value and quality are high.   One thing we know for sure, is that by creating heirloom albums for every single couple we ensure we are delivering an exceptional experience that results in tangible artwork that will last forever.  

Wedding albums become our legacy as much as they our couples' legacy.

Making a statement that one must invest and commit fully to our process is bold and a bit scary, but the benefits are undeniable.  We will share our road blocks and 'aha' moments with you!

We will take you through our entire process, from establishing our brand values (and marketing those values), to our unique album workflow and delivery methods.  

Join us in creating a more artistically fulfilling and profitable process that speaks to your own passion for telling your clients' stories. 

http://www.jonetsuphotography.com

Alain Martinez The business of Boudoir Photography from A to Z.  Being a male Boudoir photographer has its challenges, but once you handle those challenges with professionalism you can focus 100% on artistry to set your brand apart and attract the client you like. We'll start with pre-shoot communication, to the day of styling, how to plan your shots, "Ice breakers" to start a shoot,  lighting (front light vs backlight, eye catch-light).  Poses that work for different body types.  What techniques you must do and want you simply must NOT.   During presentation Alain will also talk about post production and post shoot handling.  How to keep the client excited.  How to prepare her to see the images (lightroom vs photoshop), what products sell and how to sell them,  product delivery and much more. 

Anie Zanazanian Anie is not a photographer, she is better known as ‘The woman behind the man’, Yervant’s wife of 32 years. Background in corporate marketing, Anie spent the first 20 years of her career in sales and marketing for medical conglomerates. After giving birth to their first son Ricky, Anie decided to join Yervant and together they established Yervant Photography International in Melbourne Australia. Within the first 3 years, their business became one of Australia’s most prestigious and sought after studios and continues to be so. The secret was marketing to women, she calls this ‘Pink Marketing’

You will take a lot of notes during her presentation as she brings forth sound, tried and tested, current and ready to apply insight about marketing and selling to women and branding your business. “One can be the best photographer in the world with a multitude of awards but if they cannot market their business and sell their services,

6 DIVERSE presenters - 2 days

2 Days if action packed seminarsOptional 3rd day - ‘Just Yervant’ Hands-On Masterclass with the Grand Master

In a city near YOU!

2 Days with 6 presenters USD $350‘Just Yervant’(Limited to 20 participants) USD $450