Evaluationmethodsin

artsandsocialinclusion

ExpertArtsPanelPresentationCreativeVictoria28October2015

JackieBailey,Principal

BYPGrouphttp://bypgroup.com

Whatisevaluation

What,ifanything,haschangedasaresultofaproject?

(c)BYPGroup2015http://bypgroup.com

For:•  Youandyour

organisation•  Participants•  Community•  Audience•  Stakeholders•  Society•  Culture

Whatissocialinclusion

Allthepeopleinaparticularsocietyfeelliketheybelong.

Canlivein

dignityFeelvalued

andrespected

Basicneedsaremet

VictorianDepartmentofHealth&HumanServices,2011.

‘Inclusivesocietyisdefinedasasocietyforall,inwhicheveryindividualhasanactiveroletoplay.Suchasocietyis

basedonfundamentalvaluesofequity,equality,socialjustice,andhuman

rightsandfreedoms,aswellasontheprinciplesoftoleranceandembracing

diversity.’-UNESCO,2012.

(c)BYPGroup2015http://bypgroup.com

Formativeevaluation

• Establishthebaseline

• Identifyatheoryofchangefortheproject

• Identifygoalsandindicatorsorsuccess

Processevaluation

• Lookathowtheprojectwasimplementede.g.partnerships,operations

Impactevaluation

• Measuretheimpactoftheprojectovertheshort,mediumandlongtermsonvariouspeopleorgroups

Evaluatingartsandsocialinclusionprojects

(c)BYPGroup2015http://bypgroup.com

TheBYPtheoryofartsprojectsandsocialinclusion

Artisticvibrancyof

theexperience

Other

OutcomesAll

(c)BYPGroup2015http://bypgroup.com

Artisticvibrancyofanartsexperience

• Connectionwithanartsorganisation,communitygroup,widerpublic,places

• Accessto‘behindthescenes’worldofthearts

• Developsocialbonds,realandperceived

• Prideandachievement• Opportunityforself-expression

• Developandshareidentity

• Agency• Creativecontrol• Empowerment• Skillsdevelopmentetcoccursasanexchangebetweenequals

• Funandenjoyment• Intellectualstimulation• Spiritualexperience• Aestheticchallengeandgrowth

Intrinsicrewards

Integrityofthecreativeprocess

Involvementinsomethingbiggerthanoneself

Self-actualisation

(c)BYPGroup2015http://bypgroup.com

Example:MCAandC3West

*  Arangeofpartnershipswithlocalauthoritiesandbusinessestocreateartwhichgivesvoicetolocalissues.

*  Weevaluated:*  LaraThoms:UltimateVision

(Hurstville)*  MichelTuffery:Transforma

(Airds)*  Heather&IvanMorrison:

SleepersAwake(Blacktown)

Image:SleepersAwake,Heather&IvanMorrison2014

(c)BYPGroup2015http://bypgroup.com

Example:MCAandC3West

*  Whatimpactsdidtheprojectaimtoachieve?*  Artisticvibrancyofthe

experience=>*  Senseofconnection*  Self-efficacy(i.e.personalcapacitydevelopment)*  Increasedaccess*  Ongoingcommitmenttothearts

*  Methods:*  Audience-voxpopsand

observations*  Artists-interviews*  Participants–interviews,

triadsandfocusgroups*  Projectpartners-

interviews

(c)BYPGroup2015http://bypgroup.com

Example:PenrithCityCouncilandNoBoundaries

*  Aninclusivemultimediaartsprojecttoincreasesocialparticipationforpeoplewithdisabilityandtransformpublicspaces*  Regularvisualart

workshops*  Partnershipwithlocal

Westfield*  Specialworkshopsingroup

homesImage:JourneytotheRiverscape,PenrithCityCouncil,2012

(c)BYPGroup2015http://bypgroup.com

Example:PenrithCityCouncilandNoBoundaries

*  Whatimpactsdidtheprojectaimtoachieve?*  Strengthofemotional

response&input*  Proactivity*  Intellectualstimulation*  Captivation*  Skillsenhancement*  Senseofconnection*  Capacitydevelopmentin

everydaylife*  Insightonhumanpotential

*  Methods*  Participants–interviews

andfocusgroups,includingcarers*  Audiences–crowd

countsandmobilesurvey(iPad)*  Artistsandfacilitators–

interviews

(c)BYPGroup2015http://bypgroup.com

Example:ArtsCentreMelbourneandPlayMe,I’mYours

*  Publicengagementartsproject(streetpianos.com):*  20pianosdonatedby

membersofcommunity*  Pianosdecoratedby

communitygroups*  Free,openingnightlaunch

withcommunityplayers*  Pianosplacesaround

Melbournethroughoutsummer

*  Pianosthengiventocommunitygroups

Image:PlayMe,I’mYours,2014.ArtsCentreMelbourne.

Example:ArtsCentreMelbourneandPlayMe,I’mYours

(c)BYPGroup2015http://bypgroup.com

*  Whatimpactsdidtheprojectaimtoachieve?*  Artisticvibrancyofthe

experience=>*  Connection*  Personalcapacitydevelopment*  Access*  ACMleadership

*  Methods:*  Audience-onlinesurvey,

voxpops,crowdcounts,socialmediaandobservations

*  Participants–onlinesurvey,interviewsandfocusgroups

*  Donors–interviews*  Volunteers–interviews

Howorganisationsusetheirevaluations

*  PenrithCityCouncil*  Booklet&DVD*  Awards–AustralianNational

DisabilityAwardforExcellenceinSocialParticipation;ArtsandHealthAward

*  ArtsCentreMelbourne:*  Publishedreportandsummary

report(flipbook)*  Onlinevideofordonors

*  MCA*  Fundingreports*  Peertopeerlearning

Advocacy(internalandexternal),communication,programimprovement

(c)BYPGroup2015http://bypgroup.com