Web Design PrinciplesKaori Sawamoto Marisa WindischJill L Mundorf

Unity

This represents unity because the way the website is organized creates movement and proximity.

Variety

Yahoo is an example of variety because there are many colors, shapes and tabs.

Balance

Getcreativetoday.com is an example of balance because it portrays symmetry.

Scale and Proportion

This portrays scale and proportion because of the variety of images sizes emphasizing different topics about the Nelson-Atkins.

Rhythm

This is an example of rhythm because it provides movement between different parts of the website.

Emphasis

This is an example of emphasis because many of the design features direct the viewers eye to the important part of the website.

Simplicity

Twitter is an example of simplicity because the site is not overwhelming with information, it is direct by presenting a log in screen.